Health Club Management magazine
2014 issue 3
5. Editor's letter: Creating 'wellness cities'
The health and fitness sector is being presented with a once in a lifetime opportunity to create 'wellness cities', says Kate Cracknell
8. Letters: Write to reply
The 'Fat v Sugar' programme on the BBC made good TV, but was it yet another unbalanced view of dieting, asks Debra Stuart of Premier Global
12. News round-up:
Pure Gym and The Gym Group eye up a merger, ukactive report highlights inactivity crisis, GLL acquires Sporthouse, and Fitness Industry Education opens a new £1.2m London training academy
20. International news:
New Fitmob concept launches in California, while the first Daily Fitness Olga Šípková franchise club opens in Prague
23. People news:
Innes Kerr to head up énergie in Ireland, and Ceri Lewis joins SportsArt Fitness
24. IHRSA update: News
Pep Viladot of Holmes Place presents an update on the fitness club market in Spain
28. ukactive update: Turning the tide of inactivity
David Stalker, CEO of ukactive, on the findings of its groundbreaking report into physical inactivity
30. Promotional feature: HALO promotion
AM – Workflow Asset Management – is being hailed by centres around the UK as one of the easiest, most efficient and most affordable maintenance management systems on the market
31. Diary dates:
This month sees IHRSA in the US, and the International Fitness Showcase in Blackpool, UK
32. Everyone's talking about...: Universal appeal
How can we broaden the appeal of health clubs to all socioeconomic groups? Are we trying hard enough?
34. Interview – Andrew Cosslett:
The CEO of Fitness First talks to Kate Cracknell about putting behavioural psychology at the heart of the business, in a £270m repositioning and rebrand
40. Generational marketing: Meet the Millennials
Vera Kiss of The Futures Company unmasks the Millennial generation and explains what you need to know to be relevant to this market
44. Exercise & ageing: Active ageing
Can mainstream fitness clubs cater for the over-50s market, or are standlone, niche clubs a better solution? Kate Cracknell reports
50. Promotional Feature: EXERP Promotion
The UK's leading low-cost operator Pure Gym is rolling out the centralised chain management system from Exerp to facilitate its ambitious plans for expansion
52. Retention: Take your leave
In the final part of his series looking at member retention, Dr Paul Bedford takes a look at the reasons why members leave
56. Management series: Strategic thinking
Michael Cassop-Thompson looks at strategic management of clubs, in the first of a series created with CIMSPA
60. Functional training: The functional trend
The industry has gone mad for functional training, but what do members really think?
66. Advertisement promotion: MATRIX Promotion
Matrix Fitness credits much of its success to the people behind the brand. Newly promoted National Sales Manager, Andy Loughray, discusses the merits of this customer-centric company
70. Resistance equipment: Sporting strength
A look at how fixed resistance equipment is being integrated into sports-specific training programmes
74. Research round-up: Cellular clean-up
US scientists have discovered a new benefit of exercise: its ability to remove debris in the body
75. Advertisement promotion: Precor Promotion
We discovered people weren't afraid of strength training, they were afraid of the machines. Meet the first serious strength line designed to be more inviting than intimidating..
76. Gymtopia series: Recycled for rehab
Ray Algar reports on a Gymkit initiative to send refurbished gym equipment to rehab centres in Laos
78. Promotional feature: Alliance Leisure
Part six of a nine-part series Managing the construction or refurbishment of a new leisure building is an involved process and it's Alliance Leisure's task to ensure that projects run smoothly, and are delivered on time and on budget.
80. Wellness architecture: Building for health
US real estate developer Delos has created the first set of building standards based on wellbeing. Its founder Paul Scialla explains
86. FIBO 2014: Show preview
The world's largest trade fair for fitness, health and wellness takes place in Germany next month
89. Club refurbishment: Maximising return
Refurbishments require huge capital investment, so how do clubs make the most of them when complete?
92. Secondary spend: fitness-kit.net special
We look at the latest secondary spend products that can help drive revenue for health clubs
101. Lightweights:
Pedal power desks for the office, and how about handstand yoga?
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Featured supplier news
With noise complaints against gyms on the rise, limiting noise isn’t only beneficial to users - it
could also be crucial to your business.
Featured supplier news
MoveGB is a collaboration-based platform, but being a platform, one of the common worries we
hear from our partners is about loss of customer ownership.
Opinion
promotion
“As an industry, we still underestimate the power of a truly varied fitness regime - and the growing appetite for it, especially among emerging customer segments.”
Video Gallery
DFC: We do more...
DFC
DFC are a leading direct debit collection company, providing cash flow solutions to happy clients from all over the UK. Read more
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For more than 35 years, Precor has driven fitness forward. We continue that heritage every ...
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