Health Club Management magazine
2013 issue 9
5. Editor's letter: We can improve Retention
To improve retention, operators need to become much more surgical in their analysis of why members are leaving, says Kate Cracknell
8. Letters: Write to reply
New study will investigate the links between member characteristics, motivations, values, club activities and retention, says Dr Melvyn Hillsdon
12. News round-up:
Fitness First's £77.5m investment, DLL rolls out DL Kids concept, and government announces shake-up in apprenticeship funding
20. International news:
Snap Fitness opens its first club in Gurgaon, India, while Holmes Place opens its fifth club in Berlin
24. IHRSA update: News
An interview with futurologist Magnus Lindkvist ahead of his speech at the IHRSA European Congress in Madrid next month
28. ukactive update : Traineeship scheme
CEO David Stalker looks at the government's traineeship scheme introduced in January, and considers how the fitness sector might benefit
33. Diary dates:
Leisure Industry Week and the European Fitness Summit take place this month, while next month IHRSA Europe heads to Madrid
34. Everyone's talking about…: Maintaining motivation
Are operators supporting their members in maintaining good habits, are they leaving them to motivate themselves – or worse still, are they causing them to break good habits?
36. Interview – Jon Wright:
The MD of budget fitness operator Xercise4Less talks to Kate Cracknell about the company's brand new partnership with UK supermarket chain Tesco
42. New opening: Easy does it
Abigail Harris visits easyGym's new flagship site in London, and talks to its CEO about future plans for the premium low-cost model
46. Research round-up: Calming influence
US scientists have discovered that exercise has an impact on neurons in the brain that make it more resilient to stress and anxiety
48. Sales strategy: Lean & mean
Doug Werner outlines the powerful impact that the ‘Lean' protocol can have on the sales process at health and fitness clubs
56. Promotional Feature: Alliance Leisure
Part one of a nine-part series detailing Alliance Leisure's process for
creating successful public leisure facilities
59. Pop-up leisure: The pop-up proposition
Kate Cracknell and Magali Robathan report on the emergence of the pop-up leisure experience, and what opportunities this trend might present to the fitness industry
62. Retention series: Attention retention
Member retention rates continue to drop across the fitness sector, according to a new national report by Dr Paul Bedford
68. Wearable technology: Portable health
How could the new wave of wearable technologies affect the fitness market? Industry expert Bryan O'Rourke shares his views
72. Weight management: Shaping up
Weight loss remains a key reason why people join health clubs. Kath Hudson looks at some of the innovative slimming initiatives that are getting great results
78. Studio equipment: fitness-kit.net special
New products from Physiosupplies, Pilates-Mad, Merrithew and Jordan
80. Exercise is medicine: Lifestyle medicine
Edward Phillips, founder of the Institute of Lifestyle Medicine in Boston, US, talks to Julie Cramer about tackling chronic disease
84. Supplier showcase:
Recent projects from Technogym, MYZONE and Matrix Fitness
90. LIW 2013: Show preview
Laura Dagg takes a look forward to the highlights of this year's Leisure Industry Week, which takes place in Birmingham later this month
96. LIW exhibitor news:
An update from some of the exhibitors attending this year's LIW
Job search
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Personal Trainer HR-Support
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Senior Partnership Manager Energize STW
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Featured supplier news
To celebrate their 20th Anniversary Power Plate is pleased to launch its new trade in, trade up
programme.
Featured supplier news
Gympass has reinforced its leading position in the corporate fitness market, topping 2,000 fitness
facilities available on its platform across the UK.
Opinion
promotion
“As an industry, we still underestimate the power of a truly varied fitness regime - and the growing appetite for it, especially among emerging customer segments.”
Video Gallery
Harlands Group testimonial
Harlands Group
Harlands Group - Testimonial from 'The Hampton Health & Fitness Club'. Read more
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