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Health Club Management

Health Club Management

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UNITING THE WORLD OF FITNESS
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Health Club Management

Health Club Management

Health Club Management magazine

HCM magazine is one of the world's leading magazines for senior professionals in the fitness and physical activity sector, covering the latest news, trends, research and analysis to help drive your business.

Its readers include the major operators, manufacturers, investors and suppliers in the Global health and fitness market, and the magazine is distributed at all the leading industry events throughout the year.

Published 11 times a year, in addition to the print version, HCM offers PDF and digital turning pages editions as well as the website, which is updated with news every day, and a weekly ezine.

Click here to view our features list

2016 issue 4
Health Club Management 2016 issue 4
On the cover: Valerie Bönström and Steffi Graf
Valerie Bönström and Steffi Graf – women-only franchise Mrs.Sporty eyes up 1,000 clubs in the US
5. Editor’s letter: Prevention in the spotlight
It’s vital that we engage the public in preventative healthcare, and PHE’s new One You campaign gives us a chance to do just that, says Kate Cracknell
17. Letters: Write to reply
Joining the dots between fitness and rehab, and creating a community through apps
22. News round-up:
Spanish operator Metropolitan unveils expansion plans, the UK has a ‘sugar tax’ Cybex partners Williams F1, and will boutique studios venture outside London?
37. Events calendar:
A look at the key upcoming events in the international health and fitness calendar
38. Interview - Valerie Bönström:
The joint CEO of Mrs.Sporty talks to Kate Cracknell about a new functional training model and international expansion
44. Talking point - property: Site insight
How is the fitness sector faring when it comes to securing good locations for clubs?
50. Gymtopia series: Walking alongside a community
As part of our Gymtopia series, we look at how one Canadian club is making a long-term difference with its charitable work
54. Promotional feature: Elevate
Elevate takes place in May, bringing together experts from all disciplines for the UK’s largest physical activity trade event
56. Social media: Under the influence
Social media is everywhere – but are you harnessing the powers of the ‘influencers’?
60. Industry trends: Move with the times
Open platforms, personalised plans and boutiques within clubs are just some of the trends industry experts are predicting for 2016. Kath Hudson reports
64. Promotional feature: Matrix
Matrix Fitness looks ahead to the 2016 Olympic Games, and encourages everyone to find the sporting hero inside themselves
68. Market research: European leaders
Niels Gronau and Gregor Titze take a look at the key findings from the latest edition of Leading Operators – Fitness in Europe
72. Retention: What makes a loyal customer?
Jon Nasta offers retention insight from the latest Listen360 analysis
78. Promotional feature: Wattbike
The new Wattbike Hub app acts as a portable personal trainer, providing everything from fitness tests to workouts, plans and analysis
Health Club Management 2016 issue 4
On the cover: Valerie Bönström and Steffi Graf
Valerie Bönström and Steffi Graf – women-only franchise Mrs.Sporty eyes up 1,000 clubs in the US
80. Activity tracking: Right on track
It’s time for health clubs to embrace activity tracking and not see it as a threat – but how many operators are achieving this?
85. Activity tracking - smart bras: fitness-kit.net
We take a look at some of the new smart bras combining proper support with the latest wearable technology
86. Promotional feature: Technogym
Technogym introduces its new SKILLMILL, which has athletic performance training at its heart
88. Retention - reward schemes: Activity = reward
Are tangible rewards the best way to get members to stick to their exercise regimes? We report on the growing category of exercise reward schemes
94. Promotional feature: CFM
Creative Fitness Marketing has been helping operators attract new members for 26 years – so how does it work?
96. ukactive update: Killing the cliché
A number of fitness brands changed the conversation in their New Year ad campaigns. Mark Hutcheon takes a closer look
98. Promotional feature: TVS
TVS Sports Surfaces profiles its recent noise- and vibration-reducing project at Body Zone Fitness in Newcastle, UK
100. Q&A – Molly Kemmer: IHRSA update
The outgoing IHRSA chair reflects on the learnings from her 12-month tenure, and challenges the fitness sector to think bigger and think differently
102. Promotional feature: Ojmar
From spring 2017, the UK’s pound coin changes to a new 12-sided coin. Is your business ready?
105. Supplier showcase:
We highlight recent projects from suppliers Cybex International UK, Life Fitness and Technogym
111. Strength training: fitness-kit.net
A look at some of the latest innovations in strength equipment around the world
116. Research round-up: Judgement call
Obese people tend to see distances as being further than they really are, and hills steeper, according to research from the US
1 - 40 of 130
Latest News
Mid Ulster District Council (MUDC) in Northern Ireland has won a landmark VAT case, which ...
Latest News
The government has pledged to invest £100m in supporting public leisure centres this winter, as ...
Latest News
Gyms in Liverpool,UK, have been given the go-ahead to reopen, following a dramatic week of ...
Latest News
Be Military Fit (BMF) has completed a restructuring project, designed to transform the outdoor fitness ...
Latest News
Rod Hill, former president of TRIB3 and director general of Anytime Fitness Iberia, has signed ...
Latest News
Persistent and rising levels of lifestyle disease across the world have exacerbated the effects of ...
Latest News
Customer experience software provider, AskNicely, has announced it will host a new virtual event called ...
Latest News
In breaking news, HCM understands the UK government has removed gyms and fitness facilities from ...
Features
feature
A like or a share on Instagram has never paid the rent. MZ-Remote has allowed me to continue revenue streams during Covid-19 that covered my operating expenses and effectively kept my business open
Features
feature
Hussle is offering operators the opportunity to take part in a pilot for its new MAP service to enable them to secure new members without upfront costs. Hussle’s Jamie Owens tells us more about the insights that drove this initiative
Features
feature
Bristol University has commited to embracing body positivity, creating more inclusive physical activity environments, rejecting diet culture and raising awareness of eating disorders across its sports and fitness provision. Should the rest of the fitness sector follow suit? Kath Hudson reports
Features
Editor's letter
The hard work is paying off and we’re earning a reputation for safe operations. Now it’s time to tackle the next set of challenges – increasing capacity, yield and memberships, deepening engagement and rebuilding profits says liz Terry
Features
Supplier showcase
SIX3NINE opened its second London studio in August, and will continue to partner with Physical Company as it aims to open up to five studios across the city
Features
Research
A new study suggests that exercise leads to elevated galanin levels – which in turn helps the brain’s stress response, giving more resilience. Tom Walker reports
Features
Supplier showcase
Prestigious estate, Stoke Park, has invested in a new fitness technology upgrade by Matrix
Features
People
Our facility isn’t for everyone. In daring to be different, we’re attracting people willing to commit to a fresh way of approaching health and fitness
People
HCM people

Keith Burnet

CEO global markets, Les Mills
I wanted to do something to inspire others and encourage them to believe that no matter what age you are, anything is possible
People
HCM people

Dr Darshan Shah

Next Health: co-founder
Our vision is that health is not the absence of disease but the abundance of vitality
Opinion
promotion
Our world has changed since March and together, we are learning and adapting to how this sector can continue to thrive in this COVID conscious world.
Opinion: Why fitness clubs and facilities need to evolve in a COVID-conscious world
Opinion
promotion
In a post-Covid world, member experience is more important than ever before. Your customers’ expectations have been heightened as the coronavirus continues to dominate our everyday lives.
Opinion: Why member experience is more important now than ever before
Featured supplier news
Featured supplier: Ritz Carlton co-founder joins Frontline Summit 2020 as keynote speaker
Frontline work has never been more important and frontline workers are the largest class of workers on the planet, as well as the most impactful group on the experience customers get.
Featured supplier news
Featured supplier: Gympass sees success after pivoting to digital
As the COVID-19 lockdown forced the temporary closure of businesses across the country, the outlook for companies supplying services to corporate partners looked precarious.
Video Gallery
Freemotion FUSION Team Training
FreeMotion Fitness
The High-Intensity Cardio-Strength Training. Read more
More videos:
Company profiles
Company profile: Hedgehog Concept Ltd
Ground breaking leisure and fitness club management software. Software that has incisive focus on the ...
Company profiles
Company profile: Physical Company Ltd
Physical Company provides specialist fitness solutions. This includes equipment, flooring, gym design, programming and training ...
Supplier Showcases
Supplier showcase - Ultimate locker install
Catalogue Gallery
Click on a catalogue to view it online
Directory
Exercise equipment
Power Plate: Exercise equipment
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Skincare
Sothys: Skincare
Lockers/interior design
Fitlockers: Lockers/interior design
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Design consultants
Zynk Design Consultants: Design consultants
Red Light Therapy
 Red Light Rising: Red Light Therapy
Wearable technology solutions
MyZone: Wearable technology solutions
Locking solutions
Monster Padlocks: Locking solutions
Direct debit solutions
Harlands Group: Direct debit solutions
Property & Tenders
11 - 25 Union St, London SE1 1SD
Bankside Open Spaces Trust
Property & Tenders
Waltham Abbey, Essex
Lee Valley Regional Park Authority
Property & Tenders
Diary dates
03-06 Nov 2020
Online,
Diary dates
12 Nov 2020
Virtual, United States
Diary dates
17 Nov 2020
Loughborough University, Loughborough, United Kingdom
Diary dates
27-28 Nov 2020
Athena, Leicester, United Kingdom
Diary dates
03-03 Dec 2020
Virtual,
Diary dates
08-09 Dec 2020
Raffles City Convention Centre, Singapore, Singapore
Diary dates
02-04 Feb 2021
Ericsson Exhibition Hall, Ricoh Arena, Coventry, United Kingdom
Diary dates
23-26 Feb 2021
IFEMA, Madrid, Spain
Diary dates
03-04 Mar 2021
NEC, Birmingham, United Kingdom
Diary dates
03-06 Jun 2021
Expo Centre & Riviera di Rimini, Italy
Diary dates
16-17 Jun 2021
ExCeL London, London, United Kingdom
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates

Health Club Management magazine

2016 issue 4
Health Club Management 2016 issue 4
On the cover: Valerie Bönström and Steffi Graf
Valerie Bönström and Steffi Graf – women-only franchise Mrs.Sporty eyes up 1,000 clubs in the US
5. Editor’s letter: Prevention in the spotlight
It’s vital that we engage the public in preventative healthcare, and PHE’s new One You campaign gives us a chance to do just that, says Kate Cracknell
17. Letters: Write to reply
Joining the dots between fitness and rehab, and creating a community through apps
22. News round-up:
Spanish operator Metropolitan unveils expansion plans, the UK has a ‘sugar tax’ Cybex partners Williams F1, and will boutique studios venture outside London?
37. Events calendar:
A look at the key upcoming events in the international health and fitness calendar
38. Interview - Valerie Bönström:
The joint CEO of Mrs.Sporty talks to Kate Cracknell about a new functional training model and international expansion
44. Talking point - property: Site insight
How is the fitness sector faring when it comes to securing good locations for clubs?
50. Gymtopia series: Walking alongside a community
As part of our Gymtopia series, we look at how one Canadian club is making a long-term difference with its charitable work
54. Promotional feature: Elevate
Elevate takes place in May, bringing together experts from all disciplines for the UK’s largest physical activity trade event
56. Social media: Under the influence
Social media is everywhere – but are you harnessing the powers of the ‘influencers’?
60. Industry trends: Move with the times
Open platforms, personalised plans and boutiques within clubs are just some of the trends industry experts are predicting for 2016. Kath Hudson reports
64. Promotional feature: Matrix
Matrix Fitness looks ahead to the 2016 Olympic Games, and encourages everyone to find the sporting hero inside themselves
68. Market research: European leaders
Niels Gronau and Gregor Titze take a look at the key findings from the latest edition of Leading Operators – Fitness in Europe
72. Retention: What makes a loyal customer?
Jon Nasta offers retention insight from the latest Listen360 analysis
78. Promotional feature: Wattbike
The new Wattbike Hub app acts as a portable personal trainer, providing everything from fitness tests to workouts, plans and analysis
Health Club Management 2016 issue 4
On the cover: Valerie Bönström and Steffi Graf
Valerie Bönström and Steffi Graf – women-only franchise Mrs.Sporty eyes up 1,000 clubs in the US
80. Activity tracking: Right on track
It’s time for health clubs to embrace activity tracking and not see it as a threat – but how many operators are achieving this?
85. Activity tracking - smart bras: fitness-kit.net
We take a look at some of the new smart bras combining proper support with the latest wearable technology
86. Promotional feature: Technogym
Technogym introduces its new SKILLMILL, which has athletic performance training at its heart
88. Retention - reward schemes: Activity = reward
Are tangible rewards the best way to get members to stick to their exercise regimes? We report on the growing category of exercise reward schemes
94. Promotional feature: CFM
Creative Fitness Marketing has been helping operators attract new members for 26 years – so how does it work?
96. ukactive update: Killing the cliché
A number of fitness brands changed the conversation in their New Year ad campaigns. Mark Hutcheon takes a closer look
98. Promotional feature: TVS
TVS Sports Surfaces profiles its recent noise- and vibration-reducing project at Body Zone Fitness in Newcastle, UK
100. Q&A – Molly Kemmer: IHRSA update
The outgoing IHRSA chair reflects on the learnings from her 12-month tenure, and challenges the fitness sector to think bigger and think differently
102. Promotional feature: Ojmar
From spring 2017, the UK’s pound coin changes to a new 12-sided coin. Is your business ready?
105. Supplier showcase:
We highlight recent projects from suppliers Cybex International UK, Life Fitness and Technogym
111. Strength training: fitness-kit.net
A look at some of the latest innovations in strength equipment around the world
116. Research round-up: Judgement call
Obese people tend to see distances as being further than they really are, and hills steeper, according to research from the US
1 - 40 of 130
Opinion
promotion
Our world has changed since March and together, we are learning and adapting to how this sector can continue to thrive in this COVID conscious world.
Opinion: Why fitness clubs and facilities need to evolve in a COVID-conscious world
Opinion
promotion
In a post-Covid world, member experience is more important than ever before. Your customers’ expectations have been heightened as the coronavirus continues to dominate our everyday lives.
Opinion: Why member experience is more important now than ever before
Featured supplier news
Featured supplier: Ritz Carlton co-founder joins Frontline Summit 2020 as keynote speaker
Frontline work has never been more important and frontline workers are the largest class of workers on the planet, as well as the most impactful group on the experience customers get.
Featured supplier news
Featured supplier: Gympass sees success after pivoting to digital
As the COVID-19 lockdown forced the temporary closure of businesses across the country, the outlook for companies supplying services to corporate partners looked precarious.
Video Gallery
Freemotion FUSION Team Training
FreeMotion Fitness
The High-Intensity Cardio-Strength Training. Read more
More videos:
Company profiles
Company profile: Hedgehog Concept Ltd
Ground breaking leisure and fitness club management software. Software that has incisive focus on the ...
Company profiles
Company profile: Physical Company Ltd
Physical Company provides specialist fitness solutions. This includes equipment, flooring, gym design, programming and training ...
Supplier Showcases
Supplier showcase - Ultimate locker install
Catalogue Gallery
Click on a catalogue to view it online
Directory
Exercise equipment
Power Plate: Exercise equipment
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Skincare
Sothys: Skincare
Lockers/interior design
Fitlockers: Lockers/interior design
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Design consultants
Zynk Design Consultants: Design consultants
Red Light Therapy
 Red Light Rising: Red Light Therapy
Wearable technology solutions
MyZone: Wearable technology solutions
Locking solutions
Monster Padlocks: Locking solutions
Direct debit solutions
Harlands Group: Direct debit solutions
Property & Tenders
11 - 25 Union St, London SE1 1SD
Bankside Open Spaces Trust
Property & Tenders
Waltham Abbey, Essex
Lee Valley Regional Park Authority
Property & Tenders
Diary dates
03-06 Nov 2020
Online,
Diary dates
12 Nov 2020
Virtual, United States
Diary dates
17 Nov 2020
Loughborough University, Loughborough, United Kingdom
Diary dates
27-28 Nov 2020
Athena, Leicester, United Kingdom
Diary dates
03-03 Dec 2020
Virtual,
Diary dates
08-09 Dec 2020
Raffles City Convention Centre, Singapore, Singapore
Diary dates
02-04 Feb 2021
Ericsson Exhibition Hall, Ricoh Arena, Coventry, United Kingdom
Diary dates
23-26 Feb 2021
IFEMA, Madrid, Spain
Diary dates
03-04 Mar 2021
NEC, Birmingham, United Kingdom
Diary dates
03-06 Jun 2021
Expo Centre & Riviera di Rimini, Italy
Diary dates
16-17 Jun 2021
ExCeL London, London, United Kingdom
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates
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