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UNITING THE WORLD OF FITNESS
Health Club Management

Health Club Management

Health Club Management magazine

2013 issue 10
3. Editor's letter: Rebranding exercise
Gyms need to identify and harness the superordinate goals that really drive behaviour change in members, says Kate Cracknell
6. Letters: Write to reply
Recent media reports on exercise and lack of weight loss may have confused many people, says Rod Hill of Anytime Fitness Iberia
8. News round-up:
DLL responds to cut-price sale, and new development at Lakeside is set to feature a health club
16. International news:
Hard Candy Fitness opens its first club in Rome, and women-only Vivafit opens a new site in Singapore
19. People news:
Elizabeth Blair is appointed CEO of US health club chain 24 Hour Fitness
20. IHRSA update: News
Co-founder of Motionsoft, Hossein Noshirvani, considers whether industry messages on exercise are too broad for consumers to digest
24. ukactive update: National Activity Strategy
With studies showing UK physical activity levels are dropping, it's time for a national strategy, says ukactive CEO David Stalker
27. Diary dates:
IHRSA's annual European Congress takes place in Madrid this month, and London's Olympia plays host to The Yoga Show
28. Everyone's talking about...: Global brands
What are the challenges faced by fitness brands looking to expand globally? Is there an ideal model for international success? We ask our panel of experts
30. Interview – Evo Fitness:
Bård Windingstad and Peter Byman, founders of Evo Fitness in Norway, explain to Kate Cracknell how personal training and IT lie at the very heart of their business model
36. Business models: Specialist vs generalist
What will be the future of the traditional full-service club in the face of the growing microgym market? Kate Cracknell reports
42. Retention: What's in a name?
In the first part of a new retention series, Dr Paul Bedford takes a look at the impact of brand on member retention
46. Promotional Feature: Alliance Leisure
Part two of a nine-part series detailing Alliance Leisure's process for creating successful public leisure facilities - Translating clients' wish lists into a viable scheme that's well conceptualised
48. Group exercise: Strength in numbers
Group exercise participants are loyal, attend regularly and are less price sensitive. Are clubs doing enough to harness group exercise?
52. Customer experience: Joe Pine & Jim Gilmore
Fifteen years after penning The Experience Economy, Pine and Gilmore are still inspiring businesses to create original and memorable customer experiences
56. Research round-up: Fit for surgery?
Fitness levels, not age, should be used to determine whether older people should undergo surgery, according to a new study
58. Tech series: The fraud squad
Is everyone who's using your club a fully paid-up member? Our panel of experts discuss the software systems that can help gyms prevent membership fraud
62. Promotional feature: Craftsman Quality Lockers
Recycling is how one of Scotland’s most efficiently run trusts has gained maximum life from its changing provision while boosting customer care.
64. Sports conditioning: Train like a champion
Nicole Hearn pays a visit to London-based City Athletic, which offers its members the opportunity to train like elite athletes
68. Urban design: The only way is up
Professors Alfredo Brillembourg and Hubert Klumpner of Urban-Think Tank talk to Kate Cracknell about their revolutionary and socially cohesive Vertical Gym concept
74. Consoles: fitness-kit.net special
Kate Corney rounds up some of the latest console-based technology, designed to motivate and entertain members as they work out
78. sporta report: Local touch
In part four of our sporta series, we highlight some innovative projects from cultural and leisure trusts in the south-east of England
82. Supplier showcase:
We take a look at some recent health and fitness projects from CYBEX, Safe Space Lockers and The Retention People
Health Club Management magazine
Health Club Management magazine 2014 issue 11
Health Club Management magazine
2014 issue 11
Health Club Management magazine
Health Club Management magazine 2014 issue 10
Health Club Management magazine
2014 issue 10
Health Club Management magazine
Health Club Management magazine 2013 issue 11
Health Club Management magazine
2013 issue 11
Health Club Management magazine
Health Club Management magazine 2013 issue 10
Health Club Management magazine
2013 issue 10
Health Club Management magazine
Health Club Management magazine 2012 issue 11
Health Club Management magazine
2012 issue 11
Health Club Management magazine
Health Club Management magazine 2012 issue 10
Health Club Management magazine
2012 issue 10
Health Club Management magazine
Health Club Management magazine 2011 issue 11
Health Club Management magazine
2011 issue 11
Health Club Management magazine
Health Club Management magazine 2011 issue 10
Health Club Management magazine
2011 issue 10
Health Club Management magazine
Health Club Management magazine 2010 issue 11
Health Club Management magazine
2010 issue 11
Health Club Management magazine
Health Club Management magazine 2010 issue 10
Health Club Management magazine
2010 issue 10
Health Club Management magazine
Health Club Management magazine 2009 issue 11
Health Club Management magazine
2009 issue 11
Health Club Management magazine
Health Club Management magazine 2009 issue 10
Health Club Management magazine
2009 issue 10
1 - 40 of 148
Latest News
The Gym Group’s (TGG) plans and profit forecasts were presented to analysts and investors during ...
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A new physical activity programme called Big Sister has been launched in the UK to ...
Latest News
Go Fit has been selected by the United Nations Economic Commission for Europe (UNECE) as ...
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Ness, a US startup that is developing a range of wellness-driven credit cards, has launched ...
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Following a history of supporting US military and service members, F45 has announced a new ...
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Hyatt is piloting private gyms in five of its US hotels as part of its ...
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A young girl has died following an incident at the David Lloyd gym at Capability ...
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HCM Magazine
Write to reply
Fuel the debate about issues and opportunities across the industry. We’d love to hear from you – [email protected]
HCM Magazine
Interview
The fitness sector has an unprecedented opportunity to become a credible partner in ensuring the health and wellbeing of the nation, says Mosaic Group MD and new chair of the UK Active Membership Council. He talks to Kate Cracknell
HCM Magazine
Insight
The pandemic brought about our sector’s biggest ever collaboration on COVID safety data. Lizzie Broughton tells the story
HCM Magazine
HCM People
We’ve set ourselves the initial goal of developing 100 Feel Electric sites, using a cluster model
HCM Magazine
Sponsored
Yate Leisure is one of the largest sites in Circadian Trust’s portfolio, with around 4,000 members. Ben Beasley, director of commercial development, explains why they were an early adopter of Technogym Biocircuit, and how the offer has evolved
HCM Magazine
HCM People
Choose consistent over perfect. That’s the long game. It’s never too late to pivot to that mindset
HCM Magazine
Postbag
As HCM passed its 300th edition milestone, readers shared their thoughts and feelings on HCM’s contribution to the industry in a very special postbag
HCM Magazine
HCM magazine
In the wake of the pandemic, is the time ripe to change the language around the role of exercise professionals, and gain greater trust from the healthcare sector?
HCM magazine
In April, Deloitte and Europe Active published the ninth edition of their yearly European Health and Fitness Market Report, as Karsten Hollasch explains
HCM magazine
What to do when your changing rooms need a refresh, but your budget is stretched? These specialists share their top tips for easy upgrades that won’t break the bank
Featured supplier news
Featured supplier news: active-net 2022 tackles mental health awareness
More than 100 industry delegates met in person at the annual active-net event at Eastwood Hall in Nottingham on 23-24 March.
Featured supplier news
Featured supplier news: Magicline celebrates UK market entry at Elevate
With a focus on globalisation, Magicline has officially launched its software in the UK. As Europe’s leading gym management software company, the company strives to provide the best tools for gym owners to be successful, win new members and elevate their businesses.
Featured operator news
Featured operator news: New £42m Moorways Sports Village to open on 21 May
Everyone Active will open Moorways Sports Village to the public on Saturday 21 May with a grand opening weekend – in time for the half term holidays.
Featured operator news
Featured operator news: New partnership delivers swimming support to children with disabilities
A new partnership has been launched to provide inclusive swimming for children with mobility, visual and hearing disabilities.
Video Gallery
Mindbody, Inc
Total Vibration Solutions / Floors 4 Gyms / TVS Sports Surfaces
Sport Alliance GmbH
Company profiles
Company profile: Myzone
It’s time to give more people more ways to move. Myzone is an innovative heart ...
Company profiles
Company profile: ServiceSport (UK) Ltd
ServiceSport (UK) Ltd specialises in maintaining, servicing and re-manufacturing all brands of cardiovascular and resistance ...
Supplier Showcases
Supplier showcase - Pulse Fitness: trusted partner
Catalogue Gallery
Click on a catalogue to view it online
Directory
Salt therapy products
Saltability: Salt therapy products
trade associations
International SPA Association - iSPA: trade associations
Management software
Premier Software Solutions: Management software
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Wearable technology solutions
MyZone: Wearable technology solutions
Fitness equipment
A Panatta Sport Srl: Fitness equipment
Spa software
SpaBooker: Spa software
On demand
Fitness On Demand: On demand
Skincare
Comfort Zone - Davines S.p.A: Skincare
Architects/designers
Zynk Design Consultants: Architects/designers
Property & Tenders
Pendine Sands, Carmarthenshire
Carmarthenshire County Council
Property & Tenders
Runcorn
Halton Borough Council
Property & Tenders
Diary dates
15-16 Jun 2022
ExCeL London, London, United Kingdom
Diary dates
30-30 Jun 2022
The ICC, Birmingham, Birmingham , United Kingdom
Diary dates
12-13 Sep 2022
Wyndham Lake Buena Vista Disney Springs® Resort, Lake Buena Vista, United States
Diary dates
25-28 Oct 2022
Messe Stuttgart, Germany
Diary dates
25-28 Oct 2022
Ibiza, Ibiza, Spain
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates
17-18 Mar 2023
Tobacco Dock, London, United Kingdom
Diary dates

Health Club Management magazine

2013 issue 10
3. Editor's letter: Rebranding exercise
Gyms need to identify and harness the superordinate goals that really drive behaviour change in members, says Kate Cracknell
6. Letters: Write to reply
Recent media reports on exercise and lack of weight loss may have confused many people, says Rod Hill of Anytime Fitness Iberia
8. News round-up:
DLL responds to cut-price sale, and new development at Lakeside is set to feature a health club
16. International news:
Hard Candy Fitness opens its first club in Rome, and women-only Vivafit opens a new site in Singapore
19. People news:
Elizabeth Blair is appointed CEO of US health club chain 24 Hour Fitness
20. IHRSA update: News
Co-founder of Motionsoft, Hossein Noshirvani, considers whether industry messages on exercise are too broad for consumers to digest
24. ukactive update: National Activity Strategy
With studies showing UK physical activity levels are dropping, it's time for a national strategy, says ukactive CEO David Stalker
27. Diary dates:
IHRSA's annual European Congress takes place in Madrid this month, and London's Olympia plays host to The Yoga Show
28. Everyone's talking about...: Global brands
What are the challenges faced by fitness brands looking to expand globally? Is there an ideal model for international success? We ask our panel of experts
30. Interview – Evo Fitness:
Bård Windingstad and Peter Byman, founders of Evo Fitness in Norway, explain to Kate Cracknell how personal training and IT lie at the very heart of their business model
36. Business models: Specialist vs generalist
What will be the future of the traditional full-service club in the face of the growing microgym market? Kate Cracknell reports
42. Retention: What's in a name?
In the first part of a new retention series, Dr Paul Bedford takes a look at the impact of brand on member retention
46. Promotional Feature: Alliance Leisure
Part two of a nine-part series detailing Alliance Leisure's process for creating successful public leisure facilities - Translating clients' wish lists into a viable scheme that's well conceptualised
48. Group exercise: Strength in numbers
Group exercise participants are loyal, attend regularly and are less price sensitive. Are clubs doing enough to harness group exercise?
52. Customer experience: Joe Pine & Jim Gilmore
Fifteen years after penning The Experience Economy, Pine and Gilmore are still inspiring businesses to create original and memorable customer experiences
56. Research round-up: Fit for surgery?
Fitness levels, not age, should be used to determine whether older people should undergo surgery, according to a new study
58. Tech series: The fraud squad
Is everyone who's using your club a fully paid-up member? Our panel of experts discuss the software systems that can help gyms prevent membership fraud
62. Promotional feature: Craftsman Quality Lockers
Recycling is how one of Scotland’s most efficiently run trusts has gained maximum life from its changing provision while boosting customer care.
64. Sports conditioning: Train like a champion
Nicole Hearn pays a visit to London-based City Athletic, which offers its members the opportunity to train like elite athletes
68. Urban design: The only way is up
Professors Alfredo Brillembourg and Hubert Klumpner of Urban-Think Tank talk to Kate Cracknell about their revolutionary and socially cohesive Vertical Gym concept
74. Consoles: fitness-kit.net special
Kate Corney rounds up some of the latest console-based technology, designed to motivate and entertain members as they work out
78. sporta report: Local touch
In part four of our sporta series, we highlight some innovative projects from cultural and leisure trusts in the south-east of England
82. Supplier showcase:
We take a look at some recent health and fitness projects from CYBEX, Safe Space Lockers and The Retention People
Health Club Management magazine
Health Club Management magazine 2014 issue 11
Health Club Management magazine
2014 issue 11
Health Club Management magazine
Health Club Management magazine 2014 issue 10
Health Club Management magazine
2014 issue 10
Health Club Management magazine
Health Club Management magazine 2013 issue 11
Health Club Management magazine
2013 issue 11
Health Club Management magazine
Health Club Management magazine 2013 issue 10
Health Club Management magazine
2013 issue 10
Health Club Management magazine
Health Club Management magazine 2012 issue 11
Health Club Management magazine
2012 issue 11
Health Club Management magazine
Health Club Management magazine 2012 issue 10
Health Club Management magazine
2012 issue 10
Health Club Management magazine
Health Club Management magazine 2011 issue 11
Health Club Management magazine
2011 issue 11
Health Club Management magazine
Health Club Management magazine 2011 issue 10
Health Club Management magazine
2011 issue 10
Health Club Management magazine
Health Club Management magazine 2010 issue 11
Health Club Management magazine
2010 issue 11
Health Club Management magazine
Health Club Management magazine 2010 issue 10
Health Club Management magazine
2010 issue 10
Health Club Management magazine
Health Club Management magazine 2009 issue 11
Health Club Management magazine
2009 issue 11
Health Club Management magazine
Health Club Management magazine 2009 issue 10
Health Club Management magazine
2009 issue 10
1 - 40 of 148
Featured supplier news
Featured supplier news: active-net 2022 tackles mental health awareness
More than 100 industry delegates met in person at the annual active-net event at Eastwood Hall in Nottingham on 23-24 March.
Featured supplier news
Featured supplier news: Magicline celebrates UK market entry at Elevate
With a focus on globalisation, Magicline has officially launched its software in the UK. As Europe’s leading gym management software company, the company strives to provide the best tools for gym owners to be successful, win new members and elevate their businesses.
Featured operator news
Featured operator news: New £42m Moorways Sports Village to open on 21 May
Everyone Active will open Moorways Sports Village to the public on Saturday 21 May with a grand opening weekend – in time for the half term holidays.
Featured operator news
Featured operator news: New partnership delivers swimming support to children with disabilities
A new partnership has been launched to provide inclusive swimming for children with mobility, visual and hearing disabilities.
Video Gallery
Mindbody, Inc
Total Vibration Solutions / Floors 4 Gyms / TVS Sports Surfaces
Sport Alliance GmbH
Company profiles
Company profile: Myzone
It’s time to give more people more ways to move. Myzone is an innovative heart ...
Company profiles
Company profile: ServiceSport (UK) Ltd
ServiceSport (UK) Ltd specialises in maintaining, servicing and re-manufacturing all brands of cardiovascular and resistance ...
Supplier Showcases
Supplier showcase - Pulse Fitness: trusted partner
Catalogue Gallery
Click on a catalogue to view it online
Directory
Salt therapy products
Saltability: Salt therapy products
trade associations
International SPA Association - iSPA: trade associations
Management software
Premier Software Solutions: Management software
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Wearable technology solutions
MyZone: Wearable technology solutions
Fitness equipment
A Panatta Sport Srl: Fitness equipment
Spa software
SpaBooker: Spa software
On demand
Fitness On Demand: On demand
Skincare
Comfort Zone - Davines S.p.A: Skincare
Architects/designers
Zynk Design Consultants: Architects/designers
Property & Tenders
Pendine Sands, Carmarthenshire
Carmarthenshire County Council
Property & Tenders
Runcorn
Halton Borough Council
Property & Tenders
Diary dates
15-16 Jun 2022
ExCeL London, London, United Kingdom
Diary dates
30-30 Jun 2022
The ICC, Birmingham, Birmingham , United Kingdom
Diary dates
12-13 Sep 2022
Wyndham Lake Buena Vista Disney Springs® Resort, Lake Buena Vista, United States
Diary dates
25-28 Oct 2022
Messe Stuttgart, Germany
Diary dates
25-28 Oct 2022
Ibiza, Ibiza, Spain
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates
17-18 Mar 2023
Tobacco Dock, London, United Kingdom
Diary dates
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