Health Club Management magazine
2018 issue 3
Health Club Management 2018 issue 3
On the cover: Paul Lorimer-Wing
easyGym’s CEO explains why the brand is going global through franchising p26
5. Editor’s letter: Uniting exercisers of all types
Does focusing on differences in exerciser
motivation cause more harm than good?
10. People profile: Hannah Behrendt
The Behaviour Insights Team’s senior
advisor reveals behaviour modification
strategies for getting people active
11. People profile: Ariana Alexander-Sefre
Sweat and Sound’s founder on creating
immersive fitness experiences for all ages
12. People profile: Stuart Green
The corrective exercise specialist says poor
breathing and movement techniques can
lead to serious injury during exercise
14. News round-up:
Blink Fitness signs an NBA star and Pure
Gym hits 1m member milestone
26. Interview: Paul Lorimer-Wing
easyGym is ready for global expansion and
its CEO says it will hit its goal by franchising
34. Ask an expert: Gainfully employed?
We ask industry leaders if it’s time to make
PT employment contracts fairer
40. Functional fitness: The prehab trend
Why more clubs are launching injury
prevention classes and how you can add
this service to your club with minimal effort
46. Promotional feature: Perfect Gym
Improving retention with AI
48. Interview: Jaime Lissavetsky
The president of España Activa
Foundation explains how the
not-for-profit is addressing Spain’s
inactivity problem
Health Club Management 2018 issue 3
On the cover: Paul Lorimer-Wing
easyGym’s CEO explains why the brand is going global through franchising p26
54. Talking point: Going virtual
Many years have passed since virtual
classes first hit the fitness industry, but
what are operators doing to keep this
offering fresh and attractive to members?
60. Interview: Katy Bowman
Biomechanist and author shares her insight
on the impact of today’s increasingly
sendentary lifestyles on the human body
66. Gym Design: Design spotlight
We take a close look at the impressive
layout and design of the newly renovated
Midtown Athletic Club in Chicago
72. Health club software: In-club tech
Our new series explores the latest
developments in the world of health club
management software
76. FIBO & EHFF preview: FIBO 2018 preview
The leading trade show for fitness, wellness
and health returns for another year
81. Supplier showcase: Saving energy
Pure World Energy is delivering energy
savings to Bristol and Weymouth leisure
centres via its gas microturbine units
82. IHRSA update: Lisa Bodell
Kristen Walsh speaks to IHRSA 2018’s
keynote speaker Lisa Bodell about
simplification and innovation in business
84. ukactive update: Active lifestyles
ukactive head of public affairs Huw
Edwards says it’s time for the NHS to
prioritise preventive healthcare
86. Fitness-kit.net: Product innovations
We bring you the industry’s latest fitness
products and innovations
92. Events calendar:
Millennial 20/20 and IHRSA 2018 are some
of the events taking place this month
Current vacancies
National Sports Centres Manager Sport England
£26,605pa (pro rata)
Marlow, Bucks., United Kingdom
Current vacancies
Leisure Operations Manager Torridge District Council
£40,000 - £45,000pa
Bideford, Devon, United Kingdom
Current vacancies
Sports and Fitness Leader Ashlyns School
£20,903 - £23,080 plus fringe allowance
Berkhamsted, Hertfordshire, United Kingdom
Featured supplier news
As Surge expands its offer with the launch of a third dedicated Electronic Muscle
Stimulation
(EMS) studio this summer – this time in Fleet Street, London – the brand reflects on the
vital role of its estate wide digital ecosystem, created in partnership with Fisikal,
designed to drive business efficiencies and commercial success.
Featured supplier news
Power Plate has teamed up with Myzone to provide its community with new class experiences
and
the opportunity to offer rewards based on effort, every time they move.
Featured operator news
Everyone Active has signed a number of new deals which will see the operator strengthen its
digital product offering, Everyone on Demand.
Featured operator news
Parkwood Leisure, one of the UK’s leading public leisure facilities operators, helped
prevent more than 7,000 cases of stroke, dementia, depression and type 2 diabetes in 2019,
saving the NHS £16 million, a new social value report has shown.
Video Gallery
Physical Company Ltd
Sport Alliance GmbH
Mindbody, Inc
Company profiles
Active IQ is the UK’s leading Ofqual-recognised Awarding Organisation for the Physical Activity sector....
Company profiles
Myzone is an innovative heart rate monitor and community engagement tool to track physical activity ...
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