British Military Fitness
British Military Fitness
British Military Fitness
Health Club Management

Health Club Management

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Health Club Management

Health Club Management

Health Club Management magazine

HCM magazine is one of the world's leading magazines for senior professionals in the fitness and physical activity sector, covering the latest news, trends, research and analysis to help drive your business.

Its readers include the major operators, manufacturers, investors and suppliers in the Global health and fitness market, and the magazine is distributed at all the leading industry events throughout the year.

Published 11 times a year, in addition to the print version, HCM offers PDF and digital turning pages editions as well as the website, which is updated with news every day, and a weekly ezine.

Click here to view our features list

2015 issue 11
Health Club Management 2015 issue 11
On the cover: Bear Grylls
The survival expert on the launch of his BG Epic workouts and franchises
3. Editor’s letter: Earning loyalty in 2015
Your customers aren’t being disloyal if they don’t only use your gym, says Kate Cracknell. It’s time to recognise a growing desire for flexibility
8. Letters: Write to reply
The sector has already made great strides in spreading the message of ‘Everybody active, every day’ says Tiffeny Gould of Everyone Active
10. News round-up:
Sports Direct Fitness’ £250m ‘war chest’ for expansion, Serco Leisure sale facing delays, WHO unveils 10-year physical activity strategy, and Impuls launches its low-cost Lemon Gym brand in Latvia
22. ukactive update: Blueprint for an Active Britain
Steven Ward offers an overview of ukactive’s new vision document
25. Diary dates:
SIBEC Europe takes place in Spain in November, while January 2016 sees the inaugural London Health Show
26. Interview – Joey Gonzalez:
The new CEO of Barry’s Bootcamp talks to Kate Cracknell about growing its boutique club empire and building a global Barry’s community
32. Everyone’s talking about… : Resolutions
January is boom time for fitness clubs, but how can operators ensure that all those keen New Year joiners haven’t faded away by the spring?
36. Consumer trends: Enlightened brands
Brands today must challenge their customers to do and be better – but how? Global trend agency trendwatching.com offers insights into how this might be achieved
44. Market analysis: A new way of buying
In the first of a two-part series, Stephen Tharrett and Mark Williamson of ClubIntel investigate the influence of the internet middlemen in the fitness market
52. Interview – Bear Grylls:
The survival expert and TV presenter talks to Magali Robathan about the launch of his new BG Epic workouts and studio franchise model
56. Promotional feature: Technogym
Technogym’s Pure Strength range allows regular members to train like elite sportspeople
58. Gymtopia: A place in our hearts
The My Sportlady club has forged an invaluable place in the lives of women in Munich and beyond
Health Club Management 2015 issue 11
On the cover: Bear Grylls
The survival expert on the launch of his BG Epic workouts and franchises
62. Architecture & design: Design spotlight
Does your club have the ‘wow’ factor? We continue our series, looking at some of the world’s most architecturally impressive clubs
66. Promotional feature : Precor
Precor is expanding its offering through new partnerships with Spinning and Queenax
68. Secondary spend: Business booster
How can operators best broaden their revenue base by developing secondary income streams?
72. Retention: It all adds up
Is it worth trying to get your members to visit more frequently? Dr Melvyn Hillsdon considers the likely impact on retention rates based on the TRP 10,000 survey
76. Promotional feature: Les Mills
Les Mills outlines five steps to creating the best cycle experience
78. LIW review: Taking the stage
This year’s new-look Leisure Industry Week had a strong focus on education. If you missed the keynotes, we have the low-down
84. IHRSA update: Ready for IHRSA 2016?
Kristen Walsh looks ahead to the 35th IHRSA Annual International Convention and Trade Show, being held in Florida for the very first time
86. Flooring: fitness-kit.net special
We showcase the latest flooring launches from Escape, TVS Sports Surfaces and Gerflor, including a portable running track
88. Supplier showcase:
An overview of recent projects by Life Fitness, Cybex and Precor
98. Research: Breathe easy
Year-round exercise could be the key to fighting asthma, with the frequency of physical activity being more important than intensity, according to new research
1 - 40 of 126
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Prime Minister Boris Johnson has announced that gyms may be able to reopen in a ...
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UK consumer confidence has improved significantly since the beginning of the lockdown, with a fifth ...
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The PGA Tour has recently bought 1,000 Whoop bands for its golfers, after PGA Tour ...
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ukactive has announced that Active Uprising and the National Summit are going digital as part ...
Features
Supplier showcase
Bannatyne has driven member engagement with Les Mills during the lockdown
Features
Staff welfare
As staff and members prepare to return to the gym, Dr Dane Vishnubala gives advice to operators on gearing up to offer them mental health support
Features
Statistics
ukactive, 4global and partners have modelled the likely recovery from the lockdown. Ed Hubbard outlines the numbers
Features
Reopening
David Lloyd Leisure has launched a raft of outdoor classes, including an enhanced role for its Battlebox concept, as Liz Terry reports
Features
Opinion
The over-70s were treated as one homogenous group during the lockdown and advised to shield. Colin Milner, founder and CEO of the International Council on Active Aging says this is leading to an increase in ageism that the industry must fight to overcome
Features
Strength
It’s considered a fundamental part of our fitness routines by medical professionals, but many exercisers, particularly women, are still put off by strength training. We asked leading suppliers what they’re doing to champion strength
Features
Training
Balance training is set to become a major fitness trend, with exercisers increasingly appreciating the benefits of having a strong core and good balance, particularly as they age. Lauren Health-Jones rounds up the latest product releases
Features
People
HCM people

Aaron Smith

Founder, KX Pilates
‘KX’ stands for ‘the Kaizen Experience’, which means ‘change for the better’ in Japanese. It’s a philosophy that focuses on continuous improvement. We’re always seeking to improve, not only as a company but as individuals
People
HCM people

Jo Smallwood

general manager, Oldham Leisure Centre
We saw the opportunity to initiate new partnerships with the Oldham Foodbank to help local residents during the COVID-19 crisis. We can’t serve our community in the way we would usually do, so we’ve moved resources to help where people need us most
People
HCM people

Ben Lucas

Founder, Flow Athletic, Sydney
We advise our Flow Athletes to complete classes at a ratio of one yoga class to one strength class to one cardio class. This combination has very positive effects
Featured supplier news
Featured supplier: myFitApp launches branded live-streaming as part of its COVID-19 support package
Innovatise, the company behind myFitApp, has announced the immediate availability of its customer- branded live-streaming solution.
Featured supplier news
Featured supplier: Incorpore and MoveGB ink groundbreaking partnership to transform corporate wellness offering
Incorpore and MoveGB have entered into a landmark partnership, combining the UK’s largest provider of corporate gym memberships with the nation’s biggest network of classes.
Video Gallery
Technogym mywellness app
Technogym
Improve your training experience. All your data in a single app. Read more
More videos:
Company profiles
Company profile: Bungee Super Fly
We have developed our own Bungee harness and cords with CE certificate....
Company profiles
Company profile: Focus Training
Focus Training is a leading provider of Active IQ and YMCA Awards certified Personal Trainer ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Design consultants
Zynk Design Consultants: Design consultants
Whole body cryotherapy
Zimmer MedizinSysteme GmbH / icelab: Whole body cryotherapy
Skincare
Sothys: Skincare
Locking solutions
Monster Padlocks: Locking solutions
Wearable technology solutions
MyZone: Wearable technology solutions
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Fitness equipment
Stages Cycling: Fitness equipment
Exercise equipment
EXF Fitness Equipment: Exercise equipment
Gym flooring
REGUPOL/Berleburger Schaumstoffwerk (BSW): Gym flooring
Lockers/interior design
Crown Sports Lockers: Lockers/interior design
Property & Tenders
Greywell, Hampshire
Barnsgrove Health and Wellness Club
Property & Tenders
Derby City Council
Property & Tenders
Diary dates
21-24 Sep 2020
Loews Coronado Bay Resort, Coronado, United States
Diary dates
22-23 Sep 2020
Heythrop Park, United Kingdom
Diary dates
17-23 Oct 2020
Pinggu, Beijing, China
Diary dates
27-30 Oct 2020
Messe Stuttgart, Germany
Diary dates
03-06 Nov 2020
Online,
Diary dates
27-28 Nov 2020
Athena, Leicester, United Kingdom
Diary dates
23-26 Feb 2021
IFEMA, Madrid, Spain
Diary dates
03-04 Mar 2021
NEC, Birmingham, United Kingdom
Diary dates
03-06 Jun 2021
Expo Centre & Riviera di Rimini, Italy
Diary dates
16-17 Jun 2021
ExCeL London, London, United Kingdom
Diary dates

Health Club Management magazine

2015 issue 11
Health Club Management 2015 issue 11
On the cover: Bear Grylls
The survival expert on the launch of his BG Epic workouts and franchises
3. Editor’s letter: Earning loyalty in 2015
Your customers aren’t being disloyal if they don’t only use your gym, says Kate Cracknell. It’s time to recognise a growing desire for flexibility
8. Letters: Write to reply
The sector has already made great strides in spreading the message of ‘Everybody active, every day’ says Tiffeny Gould of Everyone Active
10. News round-up:
Sports Direct Fitness’ £250m ‘war chest’ for expansion, Serco Leisure sale facing delays, WHO unveils 10-year physical activity strategy, and Impuls launches its low-cost Lemon Gym brand in Latvia
22. ukactive update: Blueprint for an Active Britain
Steven Ward offers an overview of ukactive’s new vision document
25. Diary dates:
SIBEC Europe takes place in Spain in November, while January 2016 sees the inaugural London Health Show
26. Interview – Joey Gonzalez:
The new CEO of Barry’s Bootcamp talks to Kate Cracknell about growing its boutique club empire and building a global Barry’s community
32. Everyone’s talking about… : Resolutions
January is boom time for fitness clubs, but how can operators ensure that all those keen New Year joiners haven’t faded away by the spring?
36. Consumer trends: Enlightened brands
Brands today must challenge their customers to do and be better – but how? Global trend agency trendwatching.com offers insights into how this might be achieved
44. Market analysis: A new way of buying
In the first of a two-part series, Stephen Tharrett and Mark Williamson of ClubIntel investigate the influence of the internet middlemen in the fitness market
52. Interview – Bear Grylls:
The survival expert and TV presenter talks to Magali Robathan about the launch of his new BG Epic workouts and studio franchise model
56. Promotional feature: Technogym
Technogym’s Pure Strength range allows regular members to train like elite sportspeople
58. Gymtopia: A place in our hearts
The My Sportlady club has forged an invaluable place in the lives of women in Munich and beyond
Health Club Management 2015 issue 11
On the cover: Bear Grylls
The survival expert on the launch of his BG Epic workouts and franchises
62. Architecture & design: Design spotlight
Does your club have the ‘wow’ factor? We continue our series, looking at some of the world’s most architecturally impressive clubs
66. Promotional feature : Precor
Precor is expanding its offering through new partnerships with Spinning and Queenax
68. Secondary spend: Business booster
How can operators best broaden their revenue base by developing secondary income streams?
72. Retention: It all adds up
Is it worth trying to get your members to visit more frequently? Dr Melvyn Hillsdon considers the likely impact on retention rates based on the TRP 10,000 survey
76. Promotional feature: Les Mills
Les Mills outlines five steps to creating the best cycle experience
78. LIW review: Taking the stage
This year’s new-look Leisure Industry Week had a strong focus on education. If you missed the keynotes, we have the low-down
84. IHRSA update: Ready for IHRSA 2016?
Kristen Walsh looks ahead to the 35th IHRSA Annual International Convention and Trade Show, being held in Florida for the very first time
86. Flooring: fitness-kit.net special
We showcase the latest flooring launches from Escape, TVS Sports Surfaces and Gerflor, including a portable running track
88. Supplier showcase:
An overview of recent projects by Life Fitness, Cybex and Precor
98. Research: Breathe easy
Year-round exercise could be the key to fighting asthma, with the frequency of physical activity being more important than intensity, according to new research
1 - 40 of 126
Featured supplier news
Featured supplier: myFitApp launches branded live-streaming as part of its COVID-19 support package
Innovatise, the company behind myFitApp, has announced the immediate availability of its customer- branded live-streaming solution.
Featured supplier news
Featured supplier: Incorpore and MoveGB ink groundbreaking partnership to transform corporate wellness offering
Incorpore and MoveGB have entered into a landmark partnership, combining the UK’s largest provider of corporate gym memberships with the nation’s biggest network of classes.
Video Gallery
Technogym mywellness app
Technogym
Improve your training experience. All your data in a single app. Read more
More videos:
Company profiles
Company profile: Bungee Super Fly
We have developed our own Bungee harness and cords with CE certificate....
Company profiles
Company profile: Focus Training
Focus Training is a leading provider of Active IQ and YMCA Awards certified Personal Trainer ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Design consultants
Zynk Design Consultants: Design consultants
Whole body cryotherapy
Zimmer MedizinSysteme GmbH / icelab: Whole body cryotherapy
Skincare
Sothys: Skincare
Locking solutions
Monster Padlocks: Locking solutions
Wearable technology solutions
MyZone: Wearable technology solutions
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Fitness equipment
Stages Cycling: Fitness equipment
Exercise equipment
EXF Fitness Equipment: Exercise equipment
Gym flooring
REGUPOL/Berleburger Schaumstoffwerk (BSW): Gym flooring
Lockers/interior design
Crown Sports Lockers: Lockers/interior design
Property & Tenders
Greywell, Hampshire
Barnsgrove Health and Wellness Club
Property & Tenders
Derby City Council
Property & Tenders
Diary dates
21-24 Sep 2020
Loews Coronado Bay Resort, Coronado, United States
Diary dates
22-23 Sep 2020
Heythrop Park, United Kingdom
Diary dates
17-23 Oct 2020
Pinggu, Beijing, China
Diary dates
27-30 Oct 2020
Messe Stuttgart, Germany
Diary dates
03-06 Nov 2020
Online,
Diary dates
27-28 Nov 2020
Athena, Leicester, United Kingdom
Diary dates
23-26 Feb 2021
IFEMA, Madrid, Spain
Diary dates
03-04 Mar 2021
NEC, Birmingham, United Kingdom
Diary dates
03-06 Jun 2021
Expo Centre & Riviera di Rimini, Italy
Diary dates
16-17 Jun 2021
ExCeL London, London, United Kingdom
Diary dates
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British Military Fitness
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