Early bird
tickets
available now!
GET HCM
magazine
Sign up for the FREE digital edition of HCM magazine and also get the HCM ezine and breaking news email alerts.
Not right now, thanksclose this window I've already subscribed!
The Leisure Media Company Ltd
The Leisure Media Company Ltd
The Leisure Media Company Ltd
Follow Health Club Management on Twitter Like Health Club Management on Facebook Join the discussion with Health Club Management on LinkedIn
FITNESS, HEALTH, WELLNESS

features

Sponsored: Global reputation

At the heart of the Sydney Swans new headquarters in Australia is an elite player-focused training facility by strength equipment specialist BLK BOX

Published in Health Club Management 2024 issue 5
Aussie Rules team Sidney Swans is training on BLK BOX / photo:BLK BOX/Sydney Swans
Aussie Rules team Sidney Swans is training on BLK BOX / photo:BLK BOX/Sydney Swans
Sydney Swans team members were impressed by previous BLK BOX installations such as those for Manchester United and Loughborough University

Australian Rules Football team, the Sydney Swans, moved into its new headquarters recently and along with the relocation came new functionality for its training – all delivered by Belfast-based fitness equipment specialist, BLK BOX Fitness.

The Swans’ new home is the impressive and historic Royal Hall of Industries building in the Moore Park district of Sydney, close to the historic Sydney Cricket Ground where the team plays its matches.

In its 100-plus year history, the building has seen use as a boxing venue, ice skating rink, art gallery and ballroom. But the new interior is now unmistakably a Sydney Swans elite training space, with a full indoor football field and a large range of functional, strength and accessory equipment from BLK BOX.

Player connection
So how did the BLK BOX-Sydney Swans collaboration come about? Rob Inness, head of athletic performance, said team members were impressed by previous BLK BOX installations for elite sports training facilities, such as those completed by the company for premier league football team Manchester United and Loughborough University in the UK.

Inness says: “We needed a training space that could accommodate all our players, as well as our young academy members and that often means from 150 to 200 people training at the same time.

“The bespoke equipment and layout from BLK BOX enables the whole team to train and bond. That connection between them is really important. The players love coming here. In fact, one of the big challenges is getting them out of the place!”

When designing and specifying the equipment, BLK BOX needed to take into account the specific training needs for the male and female players of AFL and AFLW – a sport that requires explosive strength, speed and endurance.

As a former Gaelic Football player, BLK BOX founder Greg Bradley, was no doubt more in tune than most about the type of training equipment and layout required to provide a truly elite and team-focused facility for players at the top of their game.

He says: “To guarantee high performance training, we designed and manufactured a custom Samson 12-Bay Rig, complete with custom branded plates and weight plates.

“The bespoke rig was designed to include six Smith Machine attachments and resistance band holders.

“These rigs can easily accommodate between 20 to 30 players training at the same time, which fosters a very cohesive and motivating environment and strong team camaraderie.”

Also designed and manufactured back at the 140,000sq ft BLK BOX headquarters in Northern Ireland were a BLK BOX 45-degree plate-loaded Leg Press Machine, GHD Pro, 45-degree Hyper Extension and a Big Ass Belt Squat Machine.

Fast installation
The road to completion was delayed by COVID, however, once everything was back on track and the BLK BOX kit was shipped and on-site, the full installation and fit-out of the entire project took only two weeks.

The 10,000sq ft Sydney Swans training space, which is complemented by a range of community and public facilities, represents BLK BOX’s first major project in Australia.

Bradley says: “While we’d done smaller fit-outs in New South Wales, Sydney Swans is the first large-scale project we’ve completed in Australia and our first project for an AFL team.

“We realised we were competing with home-grown suppliers, but BLK BOX’s reputation in the field of elite sports and the uplifting, motivational training spaces we’ve been able to create for many professional teams certainly worked in our favour”.

For all of its projects, BLK BOX offers a complete end-to end ‘made in NI then shipped’ service for sport and fitness clubs anywhere in the world. This covers concept design, through to manufacture, installation and on-site training. With such capabilities and a strong customer focus, it’s not surprising the reputation of BLK BOX has spread across the globe.

photo: Sydney Swans

“The equipment and layout from BLK BOX enables the team to train and bond. They love it – one of the big challenges is getting them out of the place!” –  Rob Inness, Sydney Swans

https://www.leisureopportunities.co.uk/images/2024/81942_970312.jpg
At the heart of the Sydney Swans new headquarters in Australia is an elite player-focused training facility by strength equipment specialist BLK BOX
HCM magazine
Fuel the debate about issues across the industry and share your ideas and experiences. We’d love to hear from you: [email protected]
HCM magazine
Immediate rewards can motivate people to exercise more, according to new research, reports Kath Hudson
HCM magazine
From payments to virtual classes, software integrations can take your operation to the next level. Providers tell us about their most in-demand offerings
HCM magazine
When retailer, the €11 billion-a-year Colruyt Group, decided to get into the health club market, the plan was to fully integrate its entire business using customer insight data. The results are remarkable
HCM magazine
Steph Eaves looks at how health assessment devices are evolving to keep up with industry trends
HCM promotional features
Sponsored
Symbio ultra-premium cardio equipment from Life Fitness raises the bar for design and performance
HCM promotional features
Sponsored
Sustainability in the fitness industry is coming on in leaps and bounds as more operators refurbish their gym equipment to save money and the planet
HCM promotional features
Sponsored
At the heart of the Sydney Swans new headquarters in Australia is an elite player-focused training facility by strength equipment specialist BLK BOX
HCM promotional features
Sponsored
A major refurbishment of Sport Ireland Fitness by Technogym has created a world-class public gym at the home of Irish sport
HCM promotional features
Sponsored
We all know we need to stand more. Now an exciting new partnership between Physical and Teca Fitness expands this thinking into UK gyms and beyond
HCM promotional features
Sponsored
Coaching workshops from Keith Smith and Adam Daniel have been designed to empower your team and transform your service
HCM promotional features
Sponsored
The partnership between PureGym and Belfast-based supplier BLK BOX is transforming the gym floor
HCM promotional features
Sponsored
University of Sheffield Sport has opened the doors of its flagship Goodwin Sports Centre following a major refurbishment
HCM promotional features
Sponsored
Operators, prepare to revolutionise the way members connect with personal trainers in your club, with the ground-breaking Brawn platform.
HCM promotional features
Latest News
Mindbody, has launched a specialist insurance programme for its customers which is being delivered through ...
Latest News
After introducing Xponential’s reformer Pilates concept, Club Pilates, to Germany last year, Matin Seibold's LifeFit ...
Latest News
Rugby legend, Jonny Wilkinson has been announced as a keynote speakers for the HCM Summit ...
Latest News
As United Fitness Brands gears up to launch its fifth Reformcore location at Battersea Power ...
Latest News
The Gym Group has built on the positive momentum of 2023, with a strong half-year ...
Latest News
The way fat stores are metabolised during exercise is different in males and females, according ...
Latest News
The UK's National Sector Partners Group (NSP) has called on the new government to pledge ...
Latest News
Boutique fitness software platform, Xplor Mariana Tek, has launched in-app gamification to help studios motivate ...
Featured supplier news
Featured supplier news: Altrafit introduces custom functional fitness equipment at Third Space
Altrafit has taken further steps to cement its reputation as a provider of high-quality, affordable functional fitness equipment that is built to last with the development and introduction of a new functional fitness keg for luxury gym operator, Third Space.
Company profiles
Company profile: Alliance Leisure
The company’s core business is the provision of facility development and support for local authorities, ...
Company profiles
Company profile: The Health and Fitness Institute
All fitness education providers currently out there are one and the same. They vary in ...
Supplier Showcases
Supplier showcase - Matrix: Futureproofing
Supplier Showcases
Supplier showcase - Safe Space: Delivering the vision
Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
Active IQ press release: Industry heavyweight David Stalker joins Active IQ as independent adviser
David Stalker, President of EuropeActive and a CIMSPA chartered fellow is joining Active IQ from July 2024.
Featured press releases
Greenwich Leisure Limited press release: London Youth Games concludes at Copper Box Arena
After an incredibly competitive season, the London Youth Games Finals Festival took place at the end of last month at GLL's Copper Box Arena in London.
Directory
salt therapy products
Saltability: salt therapy products
Snowroom
TechnoAlpin SpA: Snowroom
Lockers
Fitlockers: Lockers
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Cryotherapy
Art of Cryo: Cryotherapy
Spa software
SpaBooker: Spa software
Property & Tenders
Chiswick, Gillingham, York and Nottingham
Savills
Property & Tenders
Cleveland Lakes, Wiltshire and Gloucestershire
Cotswold Lakes Trust
Property & Tenders
Diary dates
03-05 Sep 2024
IMPACT Exhibition Center, Bangkok, Thailand
Diary dates
08-10 Sep 2024
Wyndham® Lake Buena Vista Disney Springs™ Resort, Lake Buena Vista, United States
Diary dates
19-19 Sep 2024
The Salil Hotel Riverside - Bangkok, Bangkok 10120, Thailand
Diary dates
20-22 Sep 2024
Locations worldwide,
Diary dates
01-04 Oct 2024
REVĪVŌ Wellness Resort Nusa Dua Bali, Kabupaten Badung, Indonesia
Diary dates
09-13 Oct 2024
Soneva Fushi, Maldives
Diary dates
10 Oct 2024
QEII Conference Centre, London,
Diary dates
22-25 Oct 2024
Messe Stuttgart, Germany
Diary dates
24-24 Oct 2024
QEII Conference Centre, London, United Kingdom
Diary dates
04-07 Nov 2024
In person, St Andrews, United Kingdom
Diary dates
04-06 Feb 2025
Coventry Building Society Arena, Coventry, United Kingdom
Diary dates
11-13 Feb 2025
Fairmont Riyadh , Saudi Arabia
Diary dates
10-13 Apr 2025
Exhibition Centre , Cologne, Germany
Diary dates
07-07 Jun 2025
Worldwide, Various,
Diary dates
28-31 Oct 2025
Koelnmesse, Cologne, Germany
Diary dates

features

Sponsored: Global reputation

At the heart of the Sydney Swans new headquarters in Australia is an elite player-focused training facility by strength equipment specialist BLK BOX

Published in Health Club Management 2024 issue 5
Aussie Rules team Sidney Swans is training on BLK BOX / photo:BLK BOX/Sydney Swans
Aussie Rules team Sidney Swans is training on BLK BOX / photo:BLK BOX/Sydney Swans
Sydney Swans team members were impressed by previous BLK BOX installations such as those for Manchester United and Loughborough University

Australian Rules Football team, the Sydney Swans, moved into its new headquarters recently and along with the relocation came new functionality for its training – all delivered by Belfast-based fitness equipment specialist, BLK BOX Fitness.

The Swans’ new home is the impressive and historic Royal Hall of Industries building in the Moore Park district of Sydney, close to the historic Sydney Cricket Ground where the team plays its matches.

In its 100-plus year history, the building has seen use as a boxing venue, ice skating rink, art gallery and ballroom. But the new interior is now unmistakably a Sydney Swans elite training space, with a full indoor football field and a large range of functional, strength and accessory equipment from BLK BOX.

Player connection
So how did the BLK BOX-Sydney Swans collaboration come about? Rob Inness, head of athletic performance, said team members were impressed by previous BLK BOX installations for elite sports training facilities, such as those completed by the company for premier league football team Manchester United and Loughborough University in the UK.

Inness says: “We needed a training space that could accommodate all our players, as well as our young academy members and that often means from 150 to 200 people training at the same time.

“The bespoke equipment and layout from BLK BOX enables the whole team to train and bond. That connection between them is really important. The players love coming here. In fact, one of the big challenges is getting them out of the place!”

When designing and specifying the equipment, BLK BOX needed to take into account the specific training needs for the male and female players of AFL and AFLW – a sport that requires explosive strength, speed and endurance.

As a former Gaelic Football player, BLK BOX founder Greg Bradley, was no doubt more in tune than most about the type of training equipment and layout required to provide a truly elite and team-focused facility for players at the top of their game.

He says: “To guarantee high performance training, we designed and manufactured a custom Samson 12-Bay Rig, complete with custom branded plates and weight plates.

“The bespoke rig was designed to include six Smith Machine attachments and resistance band holders.

“These rigs can easily accommodate between 20 to 30 players training at the same time, which fosters a very cohesive and motivating environment and strong team camaraderie.”

Also designed and manufactured back at the 140,000sq ft BLK BOX headquarters in Northern Ireland were a BLK BOX 45-degree plate-loaded Leg Press Machine, GHD Pro, 45-degree Hyper Extension and a Big Ass Belt Squat Machine.

Fast installation
The road to completion was delayed by COVID, however, once everything was back on track and the BLK BOX kit was shipped and on-site, the full installation and fit-out of the entire project took only two weeks.

The 10,000sq ft Sydney Swans training space, which is complemented by a range of community and public facilities, represents BLK BOX’s first major project in Australia.

Bradley says: “While we’d done smaller fit-outs in New South Wales, Sydney Swans is the first large-scale project we’ve completed in Australia and our first project for an AFL team.

“We realised we were competing with home-grown suppliers, but BLK BOX’s reputation in the field of elite sports and the uplifting, motivational training spaces we’ve been able to create for many professional teams certainly worked in our favour”.

For all of its projects, BLK BOX offers a complete end-to end ‘made in NI then shipped’ service for sport and fitness clubs anywhere in the world. This covers concept design, through to manufacture, installation and on-site training. With such capabilities and a strong customer focus, it’s not surprising the reputation of BLK BOX has spread across the globe.

photo: Sydney Swans

“The equipment and layout from BLK BOX enables the team to train and bond. They love it – one of the big challenges is getting them out of the place!” –  Rob Inness, Sydney Swans

https://www.leisureopportunities.co.uk/images/2024/81942_970312.jpg
At the heart of the Sydney Swans new headquarters in Australia is an elite player-focused training facility by strength equipment specialist BLK BOX
Latest News
Mindbody, has launched a specialist insurance programme for its customers which is being delivered through ...
Latest News
After introducing Xponential’s reformer Pilates concept, Club Pilates, to Germany last year, Matin Seibold's LifeFit ...
Latest News
Rugby legend, Jonny Wilkinson has been announced as a keynote speakers for the HCM Summit ...
Latest News
As United Fitness Brands gears up to launch its fifth Reformcore location at Battersea Power ...
Latest News
The Gym Group has built on the positive momentum of 2023, with a strong half-year ...
Latest News
The way fat stores are metabolised during exercise is different in males and females, according ...
Latest News
The UK's National Sector Partners Group (NSP) has called on the new government to pledge ...
Latest News
Boutique fitness software platform, Xplor Mariana Tek, has launched in-app gamification to help studios motivate ...
Latest News
Trade show and conference, Elevate, is expanding to India next year, with an event scheduled ...
Latest News
Industry body CIMSPA, which represents workers across the physical activity sector, has created an online ...
Latest News
Edinburgh Leisure is launching a six-week introduction to Nordic walking as part of its award-winning ...
Featured supplier news
Featured supplier news: Altrafit introduces custom functional fitness equipment at Third Space
Altrafit has taken further steps to cement its reputation as a provider of high-quality, affordable functional fitness equipment that is built to last with the development and introduction of a new functional fitness keg for luxury gym operator, Third Space.
Company profiles
Company profile: Alliance Leisure
The company’s core business is the provision of facility development and support for local authorities, ...
Company profiles
Company profile: The Health and Fitness Institute
All fitness education providers currently out there are one and the same. They vary in ...
Supplier Showcases
Supplier showcase - Matrix: Futureproofing
Supplier Showcases
Supplier showcase - Safe Space: Delivering the vision
Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
Active IQ press release: Industry heavyweight David Stalker joins Active IQ as independent adviser
David Stalker, President of EuropeActive and a CIMSPA chartered fellow is joining Active IQ from July 2024.
Featured press releases
Greenwich Leisure Limited press release: London Youth Games concludes at Copper Box Arena
After an incredibly competitive season, the London Youth Games Finals Festival took place at the end of last month at GLL's Copper Box Arena in London.
Directory
salt therapy products
Saltability: salt therapy products
Snowroom
TechnoAlpin SpA: Snowroom
Lockers
Fitlockers: Lockers
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Cryotherapy
Art of Cryo: Cryotherapy
Spa software
SpaBooker: Spa software
Property & Tenders
Chiswick, Gillingham, York and Nottingham
Savills
Property & Tenders
Cleveland Lakes, Wiltshire and Gloucestershire
Cotswold Lakes Trust
Property & Tenders
Diary dates
03-05 Sep 2024
IMPACT Exhibition Center, Bangkok, Thailand
Diary dates
08-10 Sep 2024
Wyndham® Lake Buena Vista Disney Springs™ Resort, Lake Buena Vista, United States
Diary dates
19-19 Sep 2024
The Salil Hotel Riverside - Bangkok, Bangkok 10120, Thailand
Diary dates
20-22 Sep 2024
Locations worldwide,
Diary dates
01-04 Oct 2024
REVĪVŌ Wellness Resort Nusa Dua Bali, Kabupaten Badung, Indonesia
Diary dates
09-13 Oct 2024
Soneva Fushi, Maldives
Diary dates
10 Oct 2024
QEII Conference Centre, London,
Diary dates
22-25 Oct 2024
Messe Stuttgart, Germany
Diary dates
24-24 Oct 2024
QEII Conference Centre, London, United Kingdom
Diary dates
04-07 Nov 2024
In person, St Andrews, United Kingdom
Diary dates
04-06 Feb 2025
Coventry Building Society Arena, Coventry, United Kingdom
Diary dates
11-13 Feb 2025
Fairmont Riyadh , Saudi Arabia
Diary dates
10-13 Apr 2025
Exhibition Centre , Cologne, Germany
Diary dates
07-07 Jun 2025
Worldwide, Various,
Diary dates
28-31 Oct 2025
Koelnmesse, Cologne, Germany
Diary dates
Search news, features & products:
Find a supplier:
The Leisure Media Company Ltd
The Leisure Media Company Ltd
Partner sites