Health Club Management magazine
2013 issue 2
3. Editor's letter: Engaging the public
Is the sector doing everything it needs to do to engage with today's consumer, asks Kate Cracknell
6. Letters: Write to reply
Research from Us Girls shows body image is still a barrier to exercise for young girls, says programme manager Karen Keohane
8. News round-up:
Mytime Active acquires MEND, local authorities' public health budgets are announced, and DW Fitness unveils new club in Lincoln
16. International news:
Fitness First Middle East opens its 32nd club, and DiR in Barcelona launches a triathlon ‘club in club'
18. People news:
ukactive announces new board members, and Beattie leaves énergie
20. IHRSA update:
Bill McBride considers how clubs can best communicate their USPs, plus a preview of next month's IHRSA Annual Convention
24. ukactive update:
David Stalker outlines the music usage agreement reached between ukactive and PPL
28. Everyone's talking about...: Group exercise gyms
Will the current influx of standalone group exercise studios be a lasting trend or just a passing fad? We ask the experts
30. Interview: Billy Garrett
The sports Operations Manager for Glasgow Life talks to Kate Cracknell about driving a culture of physical activity, and making positive changes at a population level
36. New opening: Bastille bijou
Kate Cracknell visits the new Pure Club Med Gym, a high-end fitness offering in central Paris
41. Spa experiences: Going public
Across the UK, the momentum is growing behind the public sector spa. David Thompson looks at the facilities leading the way
46. Interview: Mike Kelly
The director of public health at NICE tells Julie Cramer why the organisation is determined to get GPs prescribing exercise
50. Sales & Marketing: The online customer
payasUgym.com's Neil Harmsworth offers his thoughts on delivering an effective online sales strategy
54. Technology Series: Technology trends
What do operators consider to be the future of technology in health clubs? Jon Nasta reports
58. Sports science: Exercise non-responders
What happens if some members' genetic make-up means they won't get results from their workouts? Kristoph Thompson reports
62. CV series: The great indoors
Advice for capitalising on the rapidly increasing popularity of running
70. Research round-up: Rise above it
Testing a person's ability to rise from a seated position on the floor is an indication of longevity, according to the latest research from Brazil
71. Secondary spend: fitness-kit.net special
The latest supplements and items that can help generate additional revenue for your club
77. Club refurbishment: That's what gets results
Abigail Harris looks at a number of recent participation-boosting club refurbishment projects
82. Professional Beauty: Show preview
A look ahead to the event at London's ExCeL this month
84. The Cleaning Show: Show preview
With cleanliness a retention issue, clubs should check out this event
91. Lightweights:
A pop-up spa, elephant poo coffee, and a face-slapping 'facelift' treatment from Thailand
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Company profiles
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