Health Club Management magazine
2016 issue 1
Health Club Management 2016 issue 1
On the cover: Tracy Gehlan
Jatomi Fitness isn’t mid-market,
it’s mass market, says its CEO
3. Editor’s letter: Upgrading the industry
The National Living Wage is coming, and while it unquestionably presents challenges for the health and fitness sector, it also brings with it a great opportunity to upskill the sector and drive credibility, says Kate Cracknell
9. Letters: Write to reply
This month’s letters discuss improving uptake of cardio rehab, and how clubs can harness beacon technology
10. News round-up:
Core Motion Group up for sale, Impuls becomes Baltics market leader, The Gym Group completes its IPO, DW buys former LA fitness clubs, 1Rebel crowdfunding raises £3m, and Matt Roberts launches ‘Netflix for Fitness’
22. 2016 events calendar:
We take a look at the exciting health and fitness industry events planned around the world for 2016
26. Interview: Tracy Gehlan
The CEO of Jatomi Fitness talks to Kate Cracknell about building a business around the consumer, and the lessons fitness can take from the fast food sector
32. Everyone’s talking about...: The National Living Wage
With the implementation of the new National Living Wage just around the corner, how can clubs turn the inevitable costs into a force for positive change? Julie Cramer reports
36. Consumer insight: Trends for 2016
Vicki Loomes of trendwatching.com outlines five key consumer trends your health and fitness business should be looking to embrace in 2016
40. Promotional feature: 1Life promotion
Neil King, managing director of 1Life, explains the leisure operator’s root and branch transformation since 2013
44. Internet middlemen: Friend or foe?
In the second part of our internet middlemen series, Stephen Tharrett and Mark Williamson of ClubIntel ask whether ClassPass delivers on its brand promises
50. Promotional feature: Speedflex promotion
High intensity interval training proves to be the fitness trend which doesn’t tire, says Speedflex, which offers a HIIT group exercise concept
52. Interview: Oliver Patrick
The health and fitness industry has a huge opportunity to bridge the gap between illness and wellness, says Oliver Patrick, the co-founder of international health management business Viavi
56. Promotional feature: FIBO promotion
Brand new halls and a hands-on exploration of the future of the sector – FIBO 2016 is a must-attend event
58. DNA testing: Making it personal
DNA testing is going mainstream, and it’s time for health clubs to get on board. Kath Hudson reports
Health Club Management 2016 issue 1
On the cover: Tracy Gehlan
Jatomi Fitness isn’t mid-market,
it’s mass market, says its CEO
62. CV training – trampolining: Spring in the step
Following the lead of the US and Australia, trampolining parks are springing up all over the UK and Europe. So what’s all the fuss about, and how do these centres sit alongside other fitness operations?
66. Promotional feature: Ojmar promotion
A growing number of clubs across the UK are working with Ojmar to upgrade their traditional keyed locking systems to electronic solutions
68. Retention series: Talking retention
While it’s true that 13.7 per cent of the UK population now has a gym membership, member retention remains a challenge. Abigail Harris talks to five UK retention experts to find out where it’s being done well
74. Promotional feature: Wattbike promotion
Richard Baker, commercial director of Wattbike, explains how the bikes will be making a contribution to the Olympic Games this year
78. Q&A with Jay Baer: IHRSA update
Ahead of his keynote speech at this year’s IHRSA convention, marketing strategist and bestselling author Jay Baer tells Julie King why ‘help’ is much better than ‘hype’ when it comes to selling your services
82. Promotional feature: Pulse promotion
With the iGym project, Pulse transformed an empty shell into an inspiring hi-tech facility in just 10 weeks
84. The year ahead: ukactive update
Steven Ward, executive director of ukactive, gives his views on what’s in store for the UK fitness and physical activity sector in 2016 – including new technology, sector diversification and assisting with public health remits
86. Question Time: SIBEC review
The value of exercise for mental health, and maintaining personal connections with members in a virtual era – these were some of the topics discussed at the panel debate that kicked off SIBEC Europe 2015 on the Costa Blanca, Spain, in November
88. Promotional feature: Physical Company promotion
Physical Company has signed Dame Kelly Holmes MBE as an ambassador for its APEX gym floor training programmes
90. Group exercise: Fitness-kit.net special
We uncover some of the latest group exercise concepts set to make a splash in 2016, including Burlexercise, Block Fit, PiYo Live and Pound
98. Research round-up: HIIT-ing the mark
Two new pieces of research show the benefits of high intensity interval training (HIIT) both for diabetes sufferers, and for improving endurance
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