Health Club Management magazine
2018 issue 3
Health Club Management 2018 issue 3
On the cover: Paul Lorimer-Wing
easyGym’s CEO explains why the brand is going global through franchising p26
5. Editor’s letter: Uniting exercisers of all types
Does focusing on differences in exerciser
motivation cause more harm than good?
10. People profile: Hannah Behrendt
The Behaviour Insights Team’s senior
advisor reveals behaviour modification
strategies for getting people active
11. People profile: Ariana Alexander-Sefre
Sweat and Sound’s founder on creating
immersive fitness experiences for all ages
12. People profile: Stuart Green
The corrective exercise specialist says poor
breathing and movement techniques can
lead to serious injury during exercise
14. News round-up:
Blink Fitness signs an NBA star and Pure
Gym hits 1m member milestone
26. Interview: Paul Lorimer-Wing
easyGym is ready for global expansion and
its CEO says it will hit its goal by franchising
34. Ask an expert: Gainfully employed?
We ask industry leaders if it’s time to make
PT employment contracts fairer
40. Functional fitness: The prehab trend
Why more clubs are launching injury
prevention classes and how you can add
this service to your club with minimal effort
46. Promotional feature: Perfect Gym
Improving retention with AI
48. Interview: Jaime Lissavetsky
The president of España Activa
Foundation explains how the
not-for-profit is addressing Spain’s
inactivity problem
Health Club Management 2018 issue 3
On the cover: Paul Lorimer-Wing
easyGym’s CEO explains why the brand is going global through franchising p26
54. Talking point: Going virtual
Many years have passed since virtual
classes first hit the fitness industry, but
what are operators doing to keep this
offering fresh and attractive to members?
60. Interview: Katy Bowman
Biomechanist and author shares her insight
on the impact of today’s increasingly
sendentary lifestyles on the human body
66. Gym Design: Design spotlight
We take a close look at the impressive
layout and design of the newly renovated
Midtown Athletic Club in Chicago
72. Health club software: In-club tech
Our new series explores the latest
developments in the world of health club
management software
76. FIBO & EHFF preview: FIBO 2018 preview
The leading trade show for fitness, wellness
and health returns for another year
81. Supplier showcase: Saving energy
Pure World Energy is delivering energy
savings to Bristol and Weymouth leisure
centres via its gas microturbine units
82. IHRSA update: Lisa Bodell
Kristen Walsh speaks to IHRSA 2018’s
keynote speaker Lisa Bodell about
simplification and innovation in business
84. ukactive update: Active lifestyles
ukactive head of public affairs Huw
Edwards says it’s time for the NHS to
prioritise preventive healthcare
86. Fitness-kit.net: Product innovations
We bring you the industry’s latest fitness
products and innovations
92. Events calendar:
Millennial 20/20 and IHRSA 2018 are some
of the events taking place this month
Current vacancies
General Manager Tennis Swansea 365
£36,000 - £40,000pa + benefits
Swansea, United Kingdom
Current vacancies
Head of Operations Fife Sports and Leisure Trust Ltd
£56,107.80 - £63,165.86pa + benefits
Dunfermline, Scotland, United Kingdom
Current vacancies
General Manager Coach Gyms
£40,000pa basic + bonus + commission
Leeds, Yorkshire, United Kingdom
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