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FITNESS, HEALTH, WELLNESS
Bronze company profile

Proinsight Mystery Shopping

About us   |   Contact us
About Proinsight Mystery Shopping
What we can do for you
Our main services are mystery shopping, internal audits and consumer research.

Over 10 million people in the UK hold a subscription to a gym, with this number growing year on year and, with the number of facilities on the increase, the health, fitness & wellbeing industry is in an exciting period of growth. Our management team have all held senior positions in David Lloyd, GLL, Parkwood, Everyone Active and Anytime Fitness, so we’re in the best possible place to understand what makes great user experience (UX) because we’ve been there and done it.

We currently mystery shop most of the major health and fitness operators here in the UK including Snap Fitness, Village Hotels, David Lloyd and Link4Life. We are a key partner in the UKActive awards, which are widely recognised as the industry’s most significant awards. We also produce some of the sector’s leading intelligence on user experience (UX) – you can view our benchmark reports here.

Key services
Mystery Shopping: We are customer experience fanatics and we believe that all consumers have a right to incredible service.

We take time at the outset to understand your unique customer journey. Then we work together to build a programme that is designed to drive your customer experience strategy. Data flows into your online platform allowing your managers to get instant visibility on what is happening on the front line. This means they can less time on reporting and more time creating fans.

Smart Audit: Save management time and cost. SmartAudit will revolutionise how you manage your company’s internal audits. Data is collated on a central platform, formatted and made report ready at the press of a button.

Research: Our research programmes will help you develop your understanding of your organisation’s stakeholders and drive strategic decisions for business growth.

Want to find out more, or request a quote? Click here to get in touch with Proinsight Research
Key personnel
David Hopkins - Managing Director
Chloe Kinch – Head of Business Development
Hannah Weekes – Head of Operations
Ben Elwood – Business Development Executive
Thomas Walton – Team Leader
Louis Ambrose – Client Services Support
Iveta Webster - Financial Coordinator
Mhairi Fitzpatrick - Executive Director
Andy Kay - Executive Director
Key customers
We are the market leader for mystery shopping services in the UK health and fitness sector. Our mystery shoppers currently visit over 1,500 different health clubs every month. Our key clients within the leisure and sports sector, and include large multi-site companies such as David Lloyd, Everyone Active, Anytime Fitness and Parkwood Leisure, as well as single-site operators such as The Laboratory Spa. We work with educational facilities, Trusts, private and council operated facilities.
Proinsight Mystery Shopping
Tel: 0203 0954954
Address: Studio 410, Metal Box Factory, 30 Great Guildford Street, London, SE1 0HS, United Kingdom
David Hopkins, Managing Director
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Fuel the debate about issues across the industry and share your ideas and experiences. We’d love to hear from you: [email protected]
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HCM People

Jamie Groves

MD, Denbighshire Leisure
Denbighshire Leisure’s turnover has increased by 25 per cent since 2021, so the developments have paid for themselves and more
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Diary dates
11-14 Apr 2024
Exhibition Centre , Cologne, Germany
Diary dates
30 May - 02 Jun 2024
Rimini Exhibition Center, Rimini, Italy
Diary dates
08-08 Jun 2024
Worldwide, Various,
Diary dates
11-13 Jun 2024
Raffles City Convention Centre, Singapore, Singapore
Diary dates
22-25 Oct 2024
Messe Stuttgart, Germany
Diary dates
04-07 Nov 2024
In person, St Andrews, United Kingdom
Diary dates
Bronze company profile

Proinsight Mystery Shopping

About us   |   Contact us
About Proinsight Mystery Shopping
What we can do for you
Our main services are mystery shopping, internal audits and consumer research.

Over 10 million people in the UK hold a subscription to a gym, with this number growing year on year and, with the number of facilities on the increase, the health, fitness & wellbeing industry is in an exciting period of growth. Our management team have all held senior positions in David Lloyd, GLL, Parkwood, Everyone Active and Anytime Fitness, so we’re in the best possible place to understand what makes great user experience (UX) because we’ve been there and done it.

We currently mystery shop most of the major health and fitness operators here in the UK including Snap Fitness, Village Hotels, David Lloyd and Link4Life. We are a key partner in the UKActive awards, which are widely recognised as the industry’s most significant awards. We also produce some of the sector’s leading intelligence on user experience (UX) – you can view our benchmark reports here.

Key services
Mystery Shopping: We are customer experience fanatics and we believe that all consumers have a right to incredible service.

We take time at the outset to understand your unique customer journey. Then we work together to build a programme that is designed to drive your customer experience strategy. Data flows into your online platform allowing your managers to get instant visibility on what is happening on the front line. This means they can less time on reporting and more time creating fans.

Smart Audit: Save management time and cost. SmartAudit will revolutionise how you manage your company’s internal audits. Data is collated on a central platform, formatted and made report ready at the press of a button.

Research: Our research programmes will help you develop your understanding of your organisation’s stakeholders and drive strategic decisions for business growth.

Want to find out more, or request a quote? Click here to get in touch with Proinsight Research
Key personnel
David Hopkins - Managing Director
Chloe Kinch – Head of Business Development
Hannah Weekes – Head of Operations
Ben Elwood – Business Development Executive
Thomas Walton – Team Leader
Louis Ambrose – Client Services Support
Iveta Webster - Financial Coordinator
Mhairi Fitzpatrick - Executive Director
Andy Kay - Executive Director
Key customers
We are the market leader for mystery shopping services in the UK health and fitness sector. Our mystery shoppers currently visit over 1,500 different health clubs every month. Our key clients within the leisure and sports sector, and include large multi-site companies such as David Lloyd, Everyone Active, Anytime Fitness and Parkwood Leisure, as well as single-site operators such as The Laboratory Spa. We work with educational facilities, Trusts, private and council operated facilities.
Proinsight Mystery Shopping
Tel: 0203 0954954
Address: Studio 410, Metal Box Factory, 30 Great Guildford Street, London, SE1 0HS, United Kingdom
David Hopkins, Managing Director
Featured supplier news
Featured supplier news: seca TRU: Medical values for medical fitness
Developed for the world of medicine, tailored to the needs of modern fitness studios. The seca TRU seamlessly provides medical expertise for health-focused training with a clinically validated body composition analysis meeting the health and fitness industry's evolving demands.
Featured supplier news
Featured supplier news: Panatta shares the secrets behind the Three Angles Biceps Machine
Panatta’s Three Angles Bicep Machine is designed for training the main elbow flexor muscles; the biceps brachii and brachialis.
Supplier Showcases
Supplier showcase - Fisikal: Fast reactions
Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
Greenwich Leisure Limited press release: LLDC awards GLL new contract to continue as operator of Queen Elizabeth Park’s Copper Box Arena
A decade on from the London 2012 Olympic and Paralympic Games, the London Legacy Development Corporation (LLDC) has appointed charitable social enterprise GLL, the operating contract for the Copper Box Arena at Queen Elizabeth Olympic Park; continuing to build on the venue’s hugely successful legacy.
Featured press releases
Elevate Arena press release: Future Fit returns as Elevate’s official Education Partner for 2024
Future Fit will be returning as the official Education Partner for Elevate 2024, cementing their industry-leading reputation for raising the bar in the world of physical activity.
Directory
Cryotherapy
Art of Cryo: Cryotherapy
Spa software
SpaBooker: Spa software
Lockers
Fitlockers: Lockers
Snowroom
TechnoAlpin SpA: Snowroom
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Salt therapy products
Himalayan Source: Salt therapy products
Property & Tenders
Loughton, IG10
Knight Frank
Property & Tenders
Grantham, Leicestershire
Belvoir Castle
Property & Tenders
Diary dates
11-14 Apr 2024
Exhibition Centre , Cologne, Germany
Diary dates
30 May - 02 Jun 2024
Rimini Exhibition Center, Rimini, Italy
Diary dates
08-08 Jun 2024
Worldwide, Various,
Diary dates
11-13 Jun 2024
Raffles City Convention Centre, Singapore, Singapore
Diary dates
22-25 Oct 2024
Messe Stuttgart, Germany
Diary dates
04-07 Nov 2024
In person, St Andrews, United Kingdom
Diary dates
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