Life Fitness (UK) Ltd
Life Fitness (UK) Ltd
Life Fitness UK
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UNITING THE WORLD OF FITNESS
Health Club Management

Health Club Management

Gold company profile

Life Fitness

Life Fitness On Demand
Axiom Series - new selectorised strength line
Heat Performance Row
What we can do for you
For 50 years, Life Fitness has worked in collaboration with customers to deliver tailored solutions and experiences for them and their members.

Our mission is to inspire healthier lives, and our strong heritage and family of brands illustrates our commitment to delivering the best products as global industry leaders.

We are driven to inspire business success, lifestyle changes, and personal transformations, and with five decades of learning and growth behind us, we know that innovation is essential to not only excel, but to drive disruption. We’re not here to follow the fitness industry, we’re here to lead it.

Key products and services
The Life Fitness family of brands offers an unrivalled product portfolio, providing customers with access to tailored solutions they need to target every segment of the fitness market. Life Fitness offers leading-edge cardio equipment, groundbreaking group training systems and premium strength training for exercisers of all abilities, while helping facilities to evolve through an extensive product range across our brands: Life Fitness, Hammer Strength, Indoor Cycling Group (ICG) and Cybex.

But it doesn’t stop there – we know that an empty treadmill isn’t compelling, but once someone steps on it, the stories are limitless. Our goal is to connect people emotionally to their fitness journey - feel inspired when running on a Life Fitness treadmill, motivated when using Hammer Strength equipment and energised when on a Cybex Arc Trainer.

We do this through innovative digital technology and education to continuously improve the customer experience so that the people and businesses we interact with are able to thrive.
Plans for the next 12 months
We will continue to put our customers at the forefront, evolving and adapting support in-line with their needs as the industry recovers from the pandemic. Our extensive product road map will see exciting new innovations launched, supported by digital content and education to deliver new member experiences.

Collaboration and working in partnership to drive success is in our blood, and this will continue to form an important part of our strategy, extending relationships with key partners including Williams Racing and the LTA in the meantime, to drive best practice and strengthen our position within our target sectors.
Key personnel
Craig Cocking, UK Country Manager
Chris Webb, UK Strategic Partnership Manager
Tom Lakeman, UK Sales Manager
Key customers
Anytime Fitness, David Lloyd Leisure, UFC Gym, Serco, Total Fitness, Third Space, Gymbox, Fusion, Williams Racing, Macdonald Hotels, DW Fitness First, Buzz Gym, Lawn Tennis Association, Parkwood Leisure, Marriott Hotels, The All England Lawn Tennis Club, plus leisure trusts, local authorities, universities and schools, independent gyms and sports teams.
Testimonial
“We've been thoroughly impressed by Life Fitness since awarding the contract last year; they’re a great brand fit, and the quality and range of equipment, alongside their unrivalled support, will ensure we can deliver high quality fitness facilities catered for our wide-ranging member demographic.
“Their technology offering will also support our focus on driving digital across the business and help to kick on our digital transformation work. Life Fitness are proving to be a key partner in helping us achieve our mission of delivering facilities that support happier and healthier communities.”
– Glen Hall, Managing Director, Parkwood Leisure
updates & press releases
09 Sep 2021
Life Fitness hires Matt Smith as new vice president of marketing
In its continued effort to deliver world class exercise experiences to fitness facilities and exercisers worldwide, Life Fitness has hired Matt Smith to the position of Vice President, Marketing.

In his new role, Smith will be responsible for leading the company’s global marketing strategy and will join the Life Fitness executive leadership team.

“Matt’s extensive experience in building iconic brands with both private and public companies makes him an exceptional addition to the Life Fitness team,” said Chris Clawson, CEO, Life Fitness. “He has a demonstrated track record in developing and leading innovative, fully integrated marketing programs that will drive our marketing strategy and team forward. We are excited to have Matt on board to support our strategic growth initiatives and our new product launches.”

“Life Fitness has a rich history of inspiring the lives of exercisers across the globe, and I’m thrilled to be part of this team,” said Smith. “I look forward to working with the entire Life Fitness team to further define our strategy to bring best-in-class products and solutions to fitness facilities and exercisers.”

Prior to joining Life Fitness, Smith was Chief Strategy & Marketing Officer with Certify, a leading SaaS-based expense and travel management software company, where he guided the business’s global strategic brand and growth plans. Prior to Certify, Smith was the Executive Vice President of Marketing with Performance Sports Group (Bauer Hockey, Easton Baseball, Maverik & Cascade Lacrosse), where he led substantial growth and enhanced market share through consumer-focused marketing and sales programs. He spent the previous 11 years in roles of increasing responsibility with Proctor & Gamble, Unilever and Ernest & Julio Gallo Winery. Smith earned his MBA from Vanderbilt University and his BA from the University of New Hampshire Whittemore School of Business.
03 Aug 2021
Life Fitness introduces Integrity SL, the next generation LED console
Life Fitness has unveiled the new Integrity SL, its connected LED console designed for the Integrity Series cardio portfolio.

The Integrity SL incorporates the simplicity of an LED console in a sleek, modern display with intuitive navigation and the technology needed for exercisers to connect and track workouts. Health clubs and vertical markets will benefit from enhanced Integrity SL features that make cardio equipment easier to service and maintain.

The Integrity SL’s upgraded technology takes workouts to the next level with NFC and ANT+ wireless connectivity. Exercisers can seamlessly track workouts by connecting wearables, including Apple Watch and heart rate monitors, and pair headphones via Bluetooth.

The console’s open platform also allows for expanded connectivity with future devices and apps.

With the Integrity SL, exercisers can easily get on and go with familiar functionality, including detailed usage data, quick speed and incline keys, integrated TV controls, and a USB port for charging devices.

Users also have access to up to 22 unique cardio workouts, from HIIT to heart rate workouts, across Integrity treadmills, ellipticals, exercise bikes, Arc Trainers and PowerMills.

“We developed the Integrity SL based on extensive user research with the goal of helping our health club and vertical customers deliver outstanding exercise experiences,” said Anthony Radek, product director, consoles and software, Life Fitness.

“The Integrity SL provides facilities with cardio equipment that’s easy to service and maintain over time and, most importantly, easy for all exercisers to simply get on and go.

“We’re excited to offer the upgraded SL console for our Integrity line, delivering the eye-catching aesthetics, digital connectivity, and reliability that our customers need to engage and retain clients.”

The Integrity SL is equipped with new features designed to streamline regular maintenance and service on Integrity cardio equipment. Facilities can now set performance and preventive maintenance metrics, allowing staff to be proactively alerted by a service notification light on the console. This enables facilities to quickly diagnose and service issues to decrease downtime.

To learn more about the Life Fitness Integrity SL console, click here.
27 Jul 2021
ICG® Connect System: the connected and interactive indoor cycling experience
From the Indoor Cycling Group (ICG), a specialist provider and award-winning market leader in indoor cycling, comes the new ICG Connect System.

This digital system helps visualise training data for group cycling that can be customised for teams and individual riders. It combines classic indoor cycling with state-of-the-art technology and performance data to create immersive and engaging entertainment.

ICG Connect integrates seamlessly with the complete ICG digital ecosystem, utilising Coach by Color® as the foundation of the class, which connects a user’s bike console to ICG Connect to create an interactive group experience. Using the ICG app, participants can also save and share their own training results. This unique digital ecosystem promotes social interaction, boosts motivation, and helps riders achieve their personal training goals.

Motivate classes with exciting programming

ICG Connect includes enhanced hardware and added features to set new standards for interactive indoor cycling classes. No matter the fitness level of class participants or the type of training they prefer – ICG Connect delivers an all-in-one solution for class programming.

For studio owners, it provides dynamic programming that offers variety, motivation, interaction and inspiration. Instructors will have multiple new programming options to take the class to the next level, from the visualisation of training data to immersing the entire group in breathtaking landscapes or competing in the velodrome.

Class members are inspired by the instructor's motivation and music playlist combined with shared group experiences, such as the ascent of a mountain pass or the feeling of triumph when your team crosses the finish line first.

“ICG Connect works seamlessly with the complete ICG ecosystem to create an engaging and social experience for exercisers, the foundation for successful group training,” said Mike Michels, ICG senior product manager.

“The immersive and interactive qualities of this interconnected experience drive greater training engagement for both exercisers and instructors in a group cycling session. With the latest upgrades to ICG Connect, we’re helping improve studio attendance with invigorating class content to meet the training needs of all members.”

New versatile and immersive class formats

ICG Connect has three integrated apps that offer a wide range of functions to engage the entire class.

ICG Connect Ride records and visualises group and individual participant’s data using various training functions and also displays detailed performance information. To help motivate individuals or the entire group, the system offers breathtaking landscapes with different gradient profiles and Personal or Team Race functions, which allow for visualisation of competitions between individual riders or teams.

With more than 500 scenic courses, ICG Tour Coach uses forward motion video to deliver groundbreaking simulation, interaction, and remote participation capabilities to help riders achieve their fitness goals. It has never been easier to cycle around the world!

ICG World Tour’s pre-choreographed ride profiles are based on stunning scenery from around the globe. Instructors also have the option to create their own music playlist and choreography to the predefined routes.

For more information on the ICG Connect System and ICG products, click here.
25 Jun 2021
Life Fitness and The Gym Rental company extend partnership for Wimbledon 2021
Global fitness equipment supplier Life Fitness has been chosen to equip two gyms at the All England Lawn Tennis Club for The 2021 Wimbledon Championships.

The equipment, which has been provided by Life Fitness in partnership with the Gym Rental Company, was selected by the Championships to support the training and conditioning of the athletes during the two-week competition, which starts on Monday 28th June.

Life Fitness and the Gym Rental Company first partnered with the event in 2019. Following the cancellation of last year’s competition as a result of the pandemic, 2021 sees a return to the All England Lawn Tennis Club where the competition will form part of the government’s pilot events, with maximum capacity crowds set to return for the Finals weekend.

The onsite gyms, purpose-built for the competition, include treadmills and cross trainers from Life Fitness’ Integrity Series - all fitted with Discover SE3 HD consoles – ICG® IC6 indoor cycles and Hammer Strength dumbbells.

The Life Fitness cardio equipment used by the players also features Halo Fitness Cloud, Life Fitness’ cloud-based digital platform designed to enhance the user experience and improve asset management.

“We pride ourselves on choosing the right suppliers to ensure the players’ experience is the best that it can be, and our warm-up and cool-down facilities are central to this,” said Andrew Ambrose, General Manager of the All England Lawn Tennis Club.

“Having worked with Life Fitness and the Gym Rental Company for the 2019 Championships, we had no hesitation in re-engaging with them for this year. The equipment is best-in-class, and whilst COVID has inevitably caused us some operational challenges, nothing has been too much trouble for the team, and their support throughout has been invaluable.”

Craig Cocking, Country Manager for Life Fitness UK, said: “We are proud to be able to extend our partnership with the Wimbledon Championships for this year’s event. The feedback from 2019 was very positive and the onsite gyms are an essential part of the players’ preparation and recovery during the competition; this partnership is another great example of how we can support elite athletes with the quality and range of our equipment.”
Life Fitness : news from HCMmag.com and FitTechGlobal.com
With gyms reopening as the fitness industry recovers from the impact of the pandemic, members are seeking social interaction and engaging training experiences in a small group setting.
Life Fitness has signed a partnership deal with digital coaching tech specialist Pear Sports.
Life Fitness has launched a new line of strength equipment targeting the commercial market.
A luxury Turkish spa which overlooks an archaeological excavation spanning 13 civilisations, has recently been unveiled at The Museum Hotel Antakya, Turkey.
Life Fitness has launched a series of at-home on-demand workouts to keep users active in the wake of the coronavirus.
Life Fitness has partnered with Digital Coach to launch at-home on-demand workouts to keep users active in the wake of the coronavirus.
Life Fitness : featured in HCM and Fit Tech magazines
Life Fitness introduces Integrity SL, the next-generation LED console with intuitive functionality and digital connectivity
Gym floor: Fusion fitness
Suppliers talk to HCM about how they’re forging new offerings to meet the evolving needs of members
Craig Cocking was appointed Life Fitness UK’s country manager in December, following over 13 years with the business. He reflects on the impact of the past 12 months and shares his views on the future of the industry
It’s considered a fundamental part of our fitness routines by medical professionals, but many exercisers, particularly women, are still put off by strength training. We asked leading suppliers what they’re doing to champion strength
It’s easy to get stuck in a functional rut, relying on the same old burpees and ball slams. We ask for inspiration on how to put the fun back into functional training
The days of a home workout being a video in the living room are long gone. The coronavirus pandemic is driving a massive pivot to digital, which is transforming the sector. Kath Hudson reports
Life Fitness
Tel: +44 (0) 1353 666017
Address: Queen Adelaide , Ely, Cambridgeshire , CB7 4UB, UK
Craig Cocking, UK Country Manager
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Fuel the debate about issues and opportunities across the industry. We’d love to hear from you – [email protected]
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Diary dates
13-14 Oct 2021
Online,
Diary dates
01-03 Feb 2022
Coventry Building Society Arena, Coventry, United Kingdom
Diary dates
07-10 Apr 2022
Exhibition Centre , Cologne, Germany
Diary dates
15-16 Jun 2022
ExCeL London, London, United Kingdom
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates

Gold company profile

Life Fitness

Life Fitness On Demand
Axiom Series - new selectorised strength line
Heat Performance Row
What we can do for you
For 50 years, Life Fitness has worked in collaboration with customers to deliver tailored solutions and experiences for them and their members.

Our mission is to inspire healthier lives, and our strong heritage and family of brands illustrates our commitment to delivering the best products as global industry leaders.

We are driven to inspire business success, lifestyle changes, and personal transformations, and with five decades of learning and growth behind us, we know that innovation is essential to not only excel, but to drive disruption. We’re not here to follow the fitness industry, we’re here to lead it.

Key products and services
The Life Fitness family of brands offers an unrivalled product portfolio, providing customers with access to tailored solutions they need to target every segment of the fitness market. Life Fitness offers leading-edge cardio equipment, groundbreaking group training systems and premium strength training for exercisers of all abilities, while helping facilities to evolve through an extensive product range across our brands: Life Fitness, Hammer Strength, Indoor Cycling Group (ICG) and Cybex.

But it doesn’t stop there – we know that an empty treadmill isn’t compelling, but once someone steps on it, the stories are limitless. Our goal is to connect people emotionally to their fitness journey - feel inspired when running on a Life Fitness treadmill, motivated when using Hammer Strength equipment and energised when on a Cybex Arc Trainer.

We do this through innovative digital technology and education to continuously improve the customer experience so that the people and businesses we interact with are able to thrive.
Plans for the next 12 months
We will continue to put our customers at the forefront, evolving and adapting support in-line with their needs as the industry recovers from the pandemic. Our extensive product road map will see exciting new innovations launched, supported by digital content and education to deliver new member experiences.

Collaboration and working in partnership to drive success is in our blood, and this will continue to form an important part of our strategy, extending relationships with key partners including Williams Racing and the LTA in the meantime, to drive best practice and strengthen our position within our target sectors.
Testimonial
“We've been thoroughly impressed by Life Fitness since awarding the contract last year; they’re a great brand fit, and the quality and range of equipment, alongside their unrivalled support, will ensure we can deliver high quality fitness facilities catered for our wide-ranging member demographic.
“Their technology offering will also support our focus on driving digital across the business and help to kick on our digital transformation work. Life Fitness are proving to be a key partner in helping us achieve our mission of delivering facilities that support happier and healthier communities.”
– Glen Hall, Managing Director, Parkwood Leisure
updates & press releases
09 Sep 2021
Life Fitness hires Matt Smith as new vice president of marketing
In its continued effort to deliver world class exercise experiences to fitness facilities and exercisers worldwide, Life Fitness has hired Matt Smith to the position of Vice President, Marketing.

In his new role, Smith will be responsible for leading the company’s global marketing strategy and will join the Life Fitness executive leadership team.

“Matt’s extensive experience in building iconic brands with both private and public companies makes him an exceptional addition to the Life Fitness team,” said Chris Clawson, CEO, Life Fitness. “He has a demonstrated track record in developing and leading innovative, fully integrated marketing programs that will drive our marketing strategy and team forward. We are excited to have Matt on board to support our strategic growth initiatives and our new product launches.”

“Life Fitness has a rich history of inspiring the lives of exercisers across the globe, and I’m thrilled to be part of this team,” said Smith. “I look forward to working with the entire Life Fitness team to further define our strategy to bring best-in-class products and solutions to fitness facilities and exercisers.”

Prior to joining Life Fitness, Smith was Chief Strategy & Marketing Officer with Certify, a leading SaaS-based expense and travel management software company, where he guided the business’s global strategic brand and growth plans. Prior to Certify, Smith was the Executive Vice President of Marketing with Performance Sports Group (Bauer Hockey, Easton Baseball, Maverik & Cascade Lacrosse), where he led substantial growth and enhanced market share through consumer-focused marketing and sales programs. He spent the previous 11 years in roles of increasing responsibility with Proctor & Gamble, Unilever and Ernest & Julio Gallo Winery. Smith earned his MBA from Vanderbilt University and his BA from the University of New Hampshire Whittemore School of Business.
03 Aug 2021
Life Fitness introduces Integrity SL, the next generation LED console
Life Fitness has unveiled the new Integrity SL, its connected LED console designed for the Integrity Series cardio portfolio.

The Integrity SL incorporates the simplicity of an LED console in a sleek, modern display with intuitive navigation and the technology needed for exercisers to connect and track workouts. Health clubs and vertical markets will benefit from enhanced Integrity SL features that make cardio equipment easier to service and maintain.

The Integrity SL’s upgraded technology takes workouts to the next level with NFC and ANT+ wireless connectivity. Exercisers can seamlessly track workouts by connecting wearables, including Apple Watch and heart rate monitors, and pair headphones via Bluetooth.

The console’s open platform also allows for expanded connectivity with future devices and apps.

With the Integrity SL, exercisers can easily get on and go with familiar functionality, including detailed usage data, quick speed and incline keys, integrated TV controls, and a USB port for charging devices.

Users also have access to up to 22 unique cardio workouts, from HIIT to heart rate workouts, across Integrity treadmills, ellipticals, exercise bikes, Arc Trainers and PowerMills.

“We developed the Integrity SL based on extensive user research with the goal of helping our health club and vertical customers deliver outstanding exercise experiences,” said Anthony Radek, product director, consoles and software, Life Fitness.

“The Integrity SL provides facilities with cardio equipment that’s easy to service and maintain over time and, most importantly, easy for all exercisers to simply get on and go.

“We’re excited to offer the upgraded SL console for our Integrity line, delivering the eye-catching aesthetics, digital connectivity, and reliability that our customers need to engage and retain clients.”

The Integrity SL is equipped with new features designed to streamline regular maintenance and service on Integrity cardio equipment. Facilities can now set performance and preventive maintenance metrics, allowing staff to be proactively alerted by a service notification light on the console. This enables facilities to quickly diagnose and service issues to decrease downtime.

To learn more about the Life Fitness Integrity SL console, click here.
27 Jul 2021
ICG® Connect System: the connected and interactive indoor cycling experience
From the Indoor Cycling Group (ICG), a specialist provider and award-winning market leader in indoor cycling, comes the new ICG Connect System.

This digital system helps visualise training data for group cycling that can be customised for teams and individual riders. It combines classic indoor cycling with state-of-the-art technology and performance data to create immersive and engaging entertainment.

ICG Connect integrates seamlessly with the complete ICG digital ecosystem, utilising Coach by Color® as the foundation of the class, which connects a user’s bike console to ICG Connect to create an interactive group experience. Using the ICG app, participants can also save and share their own training results. This unique digital ecosystem promotes social interaction, boosts motivation, and helps riders achieve their personal training goals.

Motivate classes with exciting programming

ICG Connect includes enhanced hardware and added features to set new standards for interactive indoor cycling classes. No matter the fitness level of class participants or the type of training they prefer – ICG Connect delivers an all-in-one solution for class programming.

For studio owners, it provides dynamic programming that offers variety, motivation, interaction and inspiration. Instructors will have multiple new programming options to take the class to the next level, from the visualisation of training data to immersing the entire group in breathtaking landscapes or competing in the velodrome.

Class members are inspired by the instructor's motivation and music playlist combined with shared group experiences, such as the ascent of a mountain pass or the feeling of triumph when your team crosses the finish line first.

“ICG Connect works seamlessly with the complete ICG ecosystem to create an engaging and social experience for exercisers, the foundation for successful group training,” said Mike Michels, ICG senior product manager.

“The immersive and interactive qualities of this interconnected experience drive greater training engagement for both exercisers and instructors in a group cycling session. With the latest upgrades to ICG Connect, we’re helping improve studio attendance with invigorating class content to meet the training needs of all members.”

New versatile and immersive class formats

ICG Connect has three integrated apps that offer a wide range of functions to engage the entire class.

ICG Connect Ride records and visualises group and individual participant’s data using various training functions and also displays detailed performance information. To help motivate individuals or the entire group, the system offers breathtaking landscapes with different gradient profiles and Personal or Team Race functions, which allow for visualisation of competitions between individual riders or teams.

With more than 500 scenic courses, ICG Tour Coach uses forward motion video to deliver groundbreaking simulation, interaction, and remote participation capabilities to help riders achieve their fitness goals. It has never been easier to cycle around the world!

ICG World Tour’s pre-choreographed ride profiles are based on stunning scenery from around the globe. Instructors also have the option to create their own music playlist and choreography to the predefined routes.

For more information on the ICG Connect System and ICG products, click here.
25 Jun 2021
Life Fitness and The Gym Rental company extend partnership for Wimbledon 2021
Global fitness equipment supplier Life Fitness has been chosen to equip two gyms at the All England Lawn Tennis Club for The 2021 Wimbledon Championships.

The equipment, which has been provided by Life Fitness in partnership with the Gym Rental Company, was selected by the Championships to support the training and conditioning of the athletes during the two-week competition, which starts on Monday 28th June.

Life Fitness and the Gym Rental Company first partnered with the event in 2019. Following the cancellation of last year’s competition as a result of the pandemic, 2021 sees a return to the All England Lawn Tennis Club where the competition will form part of the government’s pilot events, with maximum capacity crowds set to return for the Finals weekend.

The onsite gyms, purpose-built for the competition, include treadmills and cross trainers from Life Fitness’ Integrity Series - all fitted with Discover SE3 HD consoles – ICG® IC6 indoor cycles and Hammer Strength dumbbells.

The Life Fitness cardio equipment used by the players also features Halo Fitness Cloud, Life Fitness’ cloud-based digital platform designed to enhance the user experience and improve asset management.

“We pride ourselves on choosing the right suppliers to ensure the players’ experience is the best that it can be, and our warm-up and cool-down facilities are central to this,” said Andrew Ambrose, General Manager of the All England Lawn Tennis Club.

“Having worked with Life Fitness and the Gym Rental Company for the 2019 Championships, we had no hesitation in re-engaging with them for this year. The equipment is best-in-class, and whilst COVID has inevitably caused us some operational challenges, nothing has been too much trouble for the team, and their support throughout has been invaluable.”

Craig Cocking, Country Manager for Life Fitness UK, said: “We are proud to be able to extend our partnership with the Wimbledon Championships for this year’s event. The feedback from 2019 was very positive and the onsite gyms are an essential part of the players’ preparation and recovery during the competition; this partnership is another great example of how we can support elite athletes with the quality and range of our equipment.”
Life Fitness : news from HCMmag.com and FitTechGlobal.com
With gyms reopening as the fitness industry recovers from the impact of the pandemic, members are seeking social interaction and engaging training experiences in a small group setting.
Life Fitness has signed a partnership deal with digital coaching tech specialist Pear Sports.
Life Fitness has launched a new line of strength equipment targeting the commercial market.
A luxury Turkish spa which overlooks an archaeological excavation spanning 13 civilisations, has recently been unveiled at The Museum Hotel Antakya, Turkey.
Life Fitness has launched a series of at-home on-demand workouts to keep users active in the wake of the coronavirus.
Life Fitness has partnered with Digital Coach to launch at-home on-demand workouts to keep users active in the wake of the coronavirus.
Life Fitness : featured in HCM and Fit Tech magazines
Life Fitness introduces Integrity SL, the next-generation LED console with intuitive functionality and digital connectivity
Gym floor: Fusion fitness
Suppliers talk to HCM about how they’re forging new offerings to meet the evolving needs of members
Craig Cocking was appointed Life Fitness UK’s country manager in December, following over 13 years with the business. He reflects on the impact of the past 12 months and shares his views on the future of the industry
It’s considered a fundamental part of our fitness routines by medical professionals, but many exercisers, particularly women, are still put off by strength training. We asked leading suppliers what they’re doing to champion strength
It’s easy to get stuck in a functional rut, relying on the same old burpees and ball slams. We ask for inspiration on how to put the fun back into functional training
The days of a home workout being a video in the living room are long gone. The coronavirus pandemic is driving a massive pivot to digital, which is transforming the sector. Kath Hudson reports
Life Fitness
Tel: +44 (0) 1353 666017
Address: Queen Adelaide , Ely, Cambridgeshire , CB7 4UB, UK
Craig Cocking, UK Country Manager
Key personnel
Craig Cocking, UK Country Manager
Chris Webb, UK Strategic Partnership Manager
Tom Lakeman, UK Sales Manager
Key customers
Anytime Fitness, David Lloyd Leisure, UFC Gym, Serco, Total Fitness, Third Space, Gymbox, Fusion, Williams Racing, Macdonald Hotels, DW Fitness First, Buzz Gym, Lawn Tennis Association, Parkwood Leisure, Marriott Hotels, The All England Lawn Tennis Club, plus leisure trusts, local authorities, universities and schools, independent gyms and sports teams.
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Life Fitness (UK) Ltd
Life Fitness (UK) Ltd