Latest
issue
GET HCM
magazine
Sign up for the FREE digital edition of HCM magazine and also get the HCM ezine and breaking news email alerts.
Not right now, thanksclose this window I've already subscribed!
Technogym
Technogym
Technogym
Follow Health Club Management on Twitter Like Health Club Management on Facebook Join the discussion with Health Club Management on LinkedIn Follow Health Club Management on Instagram
FITNESS, HEALTH, WELLNESS

features

Promotion: Perfect Cardio

Using research that revealed three key pillars for cardio exercisers, Life Fitness has created its greatest-ever console: the Discover SE4

Published in Health Club Management 2023 issue 11
TrainMore is using the SE4 consoles in its new club in the Netherlands / LIFE FITNESS
TrainMore is using the SE4 consoles in its new club in the Netherlands / LIFE FITNESS

When Life Fitness wanted to discover what was really important in a cardio console, it went to the people who matter – health club owners and exercisers – to discover the perfect pillars of cardio.

“We did two different sets of research,” says product director Nick Yogerst. “The first was with facility owner/operators with a focus on understanding what features they were looking for and what they were looking to provide for their exercisers. The second was centered on helping us understand how exercisers interact with our consoles: how they navigate the interface and what they’re looking for during their workout.”

Yogerst’s team then established three key console pillars for cardio exercisers: Pillar 1: immersive experiences through high quality touchscreens and sound plus easy-to-use features. Pillar 2: connectivity with the user’s own devices and easy-to-read metrics. Pillar 3: personalised guidance such as guided classes and suggestions to improve workouts.

A new direction
Life Fitness took all this information back to its development teams and used it to guide the design of its latest and greatest console: the Discover SE4.

Available in two sizes, 16” and 24”, the SE4 offers members an immersive and intuitive user interface. Its edge-to-edge high-definition touchscreen display provides vivid imagery, regardless of ambient light and is extremely responsive.

Attracted by its innovative functionality and integration with the user, TrainMore in the Netherlands was one of the first to install the Life Fitness SE4 in its recent opening – Trainmore Noordermarkt.

A new generation of connectivity
Life Fitness’ latest console comes with best-in-class connectivity so exercisers with their own wearables or mobile devices can seamlessly sync via Bluetooth or NFC and even wirelessly charge their phone or tablet while they train.

To ensure the SE4 meets – and exceeds – all the personalised guidance requirements of the third pillar, it comes fully equipped with Life Fitness On Demand+. This gives facility owners access to a built-in library of on-demand classes for each cardio unit, plus the ability to upload their own custom videos, allowing them to put their own brand at the forefront of the cardio console experience.

The brand-building possibilities of the SE4 go even further, thanks to its customisable interface. The console’s customisation options range from adding different attract screens, to uploading customer videos and messages. All this helps operators deliver a unique experience for exercisers, while keeping their brand front and centre. For example, allowing operators to add logos, digital marketing assets and personal training videos to enhance the club’s brand and essence.

Although the SE4’s sleek look and equally sleek design mean it fits perfectly into TrainMore’s stylish clubs, the Life Fitness name is a guarantee of quality and the kind of durability that every fitness facility requires.

"Dutch operator TrainMore was one of the first in the world to install the Life Fitness SE4" –  Nick Yogerst, Life Fitness

The new SE4 console from Life Fitness / LIFE FITNESS
The new SE4 console from Life Fitness / LIFE FITNESS
https://www.leisureopportunities.co.uk/images/2023/455928_936525.jpg
Using research that revealed three key pillars for cardio exercisers, Life Fitness has created its greatest-ever console: the Discover SE4
HCM magazine
HCM People

Jamie Groves

MD, Denbighshire Leisure
Denbighshire Leisure’s turnover has increased by 25 per cent since 2021, so the developments have paid for themselves and more
HCM magazine
Brick recalls the terror of buying a failing club and how the lessons learned have propelled him through his career
HCM magazine
Our experts believe love is the best foundation on which to build a business. Kath Hudson finds out why
HCM magazine
Delivering personally-designed workouts can create a placebo effect that yields better results, find researchers
HCM magazine
It's about health being everybody’s business and recognising that inclusion is everyone’s responsibility
HCM promotional features
Sponsored
On opening night, our attendees pushed their limits during a team- centred workout
HCM promotional features
Sponsored
Ridgeway has created a series of luxury spaces for the new Third Space in Wimbledon, designing, making and installing furniture in key areas of the club
HCM promotional features
Sponsored profile: Technogym
The GM of The Club & Spa Bristol tells us about the cutting edge club refresh that showcases the Technogym Artis Line
HCM promotional features
Promotion
Using research that revealed three key pillars for cardio exercisers, Life Fitness has created its greatest-ever console: the Discover SE4
HCM promotional features
Promotion
Small group training is popular for its energy, but must evolve to retain popularity, says the director of training at Matrix Fitness
HCM promotional features
Sponsored
Creating successful training environments requires a deep knowledge of functional design. Gregory Bradley, sales director at BLK BOX Fitness talks us through the company’s approach
HCM promotional features
Latest News
According to a pilot study by Yale School of Medicine, exercise can not only slow ...
Latest News
Self Esteem Brands (SEB), owner of Anytime Fitness, has released year-end results which show year-on-year ...
Latest News
Basic-Fit has introduced a new approach to tackle gymtimidation and create an inclusive environment in ...
Latest News
Speaking exclusively in the current issue of HCM magazine, Third Space CEO, Colin Waggett, says ...
Latest News
Australian exercise and active health trade body, AUSactive, has partnered with the national Royal Life ...
Latest News
Kerzner International has ushered in a new era of wellness-centric hospitality and unveiled its highly-anticipated ...
Latest News
Following a successful pilot, The Gym Group is rolling out a programme, delivered by The ...
Latest News
As Planet Fitness announces strong year-end results there are reports the company is planning a ...
Featured supplier news
Featured supplier news: seca TRU: Medical values for medical fitness
Developed for the world of medicine, tailored to the needs of modern fitness studios. The seca TRU seamlessly provides medical expertise for health-focused training with a clinically validated body composition analysis meeting the health and fitness industry's evolving demands.
Featured supplier news
Featured supplier news: Panatta shares the secrets behind the Three Angles Biceps Machine
Panatta’s Three Angles Bicep Machine is designed for training the main elbow flexor muscles; the biceps brachii and brachialis.
Company profiles
Company profile: Active IQ
Active IQ is the UK’s leading Ofqual-recognised Awarding Organisation for the Physical Activity sector....
Company profiles
Company profile: Alliance Leisure
The company’s core business is the provision of facility development and support for local authorities, ...
Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
Precor UK press release: Precor launches new functional strength training line powered by BeaverFit
Precor, trusted fitness solution provider to more than 14,000 global facilities, has selected BeaverFit, the world’s largest supplier of fitness equipment to U.S. and NATO militaries, to design and manufacture their new functional training line.
Featured press releases
The Health & Fitness Institute press release: THFI Launches Wellness Coaching Qualification Aimed at NHS Relief and Economic Boost
Recent data from UK Active has revealed that a shocking 25% of the UK’s population is classed as ‘inactive,’ averaging less than 30 minutes of exercise a week.
Directory
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Lockers
Crown Sports Lockers: Lockers
Cryotherapy
Art of Cryo: Cryotherapy
Snowroom
TechnoAlpin SpA: Snowroom
salt therapy products
Saltability: salt therapy products
Spa software
SpaBooker: Spa software
Property & Tenders
Loughton, IG10
Knight Frank
Property & Tenders
Grantham, Leicestershire
Belvoir Castle
Property & Tenders
Diary dates
11-14 Apr 2024
Exhibition Centre , Cologne, Germany
Diary dates
22-24 Apr 2024
Galgorm Resort, York,
Diary dates
30 May - 02 Jun 2024
Rimini Exhibition Center, Rimini, Italy
Diary dates
08-08 Jun 2024
Worldwide, Various,
Diary dates
11-13 Jun 2024
Raffles City Convention Centre, Singapore, Singapore
Diary dates
12-13 Jun 2024
ExCeL London, London, United Kingdom
Diary dates
22-25 Oct 2024
Messe Stuttgart, Germany
Diary dates
04-07 Nov 2024
In person, St Andrews, United Kingdom
Diary dates

features

Promotion: Perfect Cardio

Using research that revealed three key pillars for cardio exercisers, Life Fitness has created its greatest-ever console: the Discover SE4

Published in Health Club Management 2023 issue 11
TrainMore is using the SE4 consoles in its new club in the Netherlands / LIFE FITNESS
TrainMore is using the SE4 consoles in its new club in the Netherlands / LIFE FITNESS

When Life Fitness wanted to discover what was really important in a cardio console, it went to the people who matter – health club owners and exercisers – to discover the perfect pillars of cardio.

“We did two different sets of research,” says product director Nick Yogerst. “The first was with facility owner/operators with a focus on understanding what features they were looking for and what they were looking to provide for their exercisers. The second was centered on helping us understand how exercisers interact with our consoles: how they navigate the interface and what they’re looking for during their workout.”

Yogerst’s team then established three key console pillars for cardio exercisers: Pillar 1: immersive experiences through high quality touchscreens and sound plus easy-to-use features. Pillar 2: connectivity with the user’s own devices and easy-to-read metrics. Pillar 3: personalised guidance such as guided classes and suggestions to improve workouts.

A new direction
Life Fitness took all this information back to its development teams and used it to guide the design of its latest and greatest console: the Discover SE4.

Available in two sizes, 16” and 24”, the SE4 offers members an immersive and intuitive user interface. Its edge-to-edge high-definition touchscreen display provides vivid imagery, regardless of ambient light and is extremely responsive.

Attracted by its innovative functionality and integration with the user, TrainMore in the Netherlands was one of the first to install the Life Fitness SE4 in its recent opening – Trainmore Noordermarkt.

A new generation of connectivity
Life Fitness’ latest console comes with best-in-class connectivity so exercisers with their own wearables or mobile devices can seamlessly sync via Bluetooth or NFC and even wirelessly charge their phone or tablet while they train.

To ensure the SE4 meets – and exceeds – all the personalised guidance requirements of the third pillar, it comes fully equipped with Life Fitness On Demand+. This gives facility owners access to a built-in library of on-demand classes for each cardio unit, plus the ability to upload their own custom videos, allowing them to put their own brand at the forefront of the cardio console experience.

The brand-building possibilities of the SE4 go even further, thanks to its customisable interface. The console’s customisation options range from adding different attract screens, to uploading customer videos and messages. All this helps operators deliver a unique experience for exercisers, while keeping their brand front and centre. For example, allowing operators to add logos, digital marketing assets and personal training videos to enhance the club’s brand and essence.

Although the SE4’s sleek look and equally sleek design mean it fits perfectly into TrainMore’s stylish clubs, the Life Fitness name is a guarantee of quality and the kind of durability that every fitness facility requires.

"Dutch operator TrainMore was one of the first in the world to install the Life Fitness SE4" –  Nick Yogerst, Life Fitness

The new SE4 console from Life Fitness / LIFE FITNESS
The new SE4 console from Life Fitness / LIFE FITNESS
https://www.leisureopportunities.co.uk/images/2023/455928_936525.jpg
Using research that revealed three key pillars for cardio exercisers, Life Fitness has created its greatest-ever console: the Discover SE4
Latest News
According to a pilot study by Yale School of Medicine, exercise can not only slow ...
Latest News
Self Esteem Brands (SEB), owner of Anytime Fitness, has released year-end results which show year-on-year ...
Latest News
Basic-Fit has introduced a new approach to tackle gymtimidation and create an inclusive environment in ...
Latest News
Speaking exclusively in the current issue of HCM magazine, Third Space CEO, Colin Waggett, says ...
Latest News
Australian exercise and active health trade body, AUSactive, has partnered with the national Royal Life ...
Latest News
Kerzner International has ushered in a new era of wellness-centric hospitality and unveiled its highly-anticipated ...
Latest News
Following a successful pilot, The Gym Group is rolling out a programme, delivered by The ...
Latest News
As Planet Fitness announces strong year-end results there are reports the company is planning a ...
Latest News
The ICO has ruled that eight leisure operators have been unlawfully processing the biometric data ...
Latest News
Xponential Fitness has told HCM it will vigorously defend itself against claims made in a ...
Latest News
“2024 is going to the be biggest year for Gymshark ever,” says CEO and founder, ...
Featured supplier news
Featured supplier news: seca TRU: Medical values for medical fitness
Developed for the world of medicine, tailored to the needs of modern fitness studios. The seca TRU seamlessly provides medical expertise for health-focused training with a clinically validated body composition analysis meeting the health and fitness industry's evolving demands.
Featured supplier news
Featured supplier news: Panatta shares the secrets behind the Three Angles Biceps Machine
Panatta’s Three Angles Bicep Machine is designed for training the main elbow flexor muscles; the biceps brachii and brachialis.
Company profiles
Company profile: Active IQ
Active IQ is the UK’s leading Ofqual-recognised Awarding Organisation for the Physical Activity sector....
Company profiles
Company profile: Alliance Leisure
The company’s core business is the provision of facility development and support for local authorities, ...
Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
Precor UK press release: Precor launches new functional strength training line powered by BeaverFit
Precor, trusted fitness solution provider to more than 14,000 global facilities, has selected BeaverFit, the world’s largest supplier of fitness equipment to U.S. and NATO militaries, to design and manufacture their new functional training line.
Featured press releases
The Health & Fitness Institute press release: THFI Launches Wellness Coaching Qualification Aimed at NHS Relief and Economic Boost
Recent data from UK Active has revealed that a shocking 25% of the UK’s population is classed as ‘inactive,’ averaging less than 30 minutes of exercise a week.
Directory
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Lockers
Crown Sports Lockers: Lockers
Cryotherapy
Art of Cryo: Cryotherapy
Snowroom
TechnoAlpin SpA: Snowroom
salt therapy products
Saltability: salt therapy products
Spa software
SpaBooker: Spa software
Property & Tenders
Loughton, IG10
Knight Frank
Property & Tenders
Grantham, Leicestershire
Belvoir Castle
Property & Tenders
Diary dates
11-14 Apr 2024
Exhibition Centre , Cologne, Germany
Diary dates
22-24 Apr 2024
Galgorm Resort, York,
Diary dates
30 May - 02 Jun 2024
Rimini Exhibition Center, Rimini, Italy
Diary dates
08-08 Jun 2024
Worldwide, Various,
Diary dates
11-13 Jun 2024
Raffles City Convention Centre, Singapore, Singapore
Diary dates
12-13 Jun 2024
ExCeL London, London, United Kingdom
Diary dates
22-25 Oct 2024
Messe Stuttgart, Germany
Diary dates
04-07 Nov 2024
In person, St Andrews, United Kingdom
Diary dates
Search news, features & products:
Find a supplier:
Technogym
Technogym
Partner sites