Latest
issue
Leaderboard
Innovatise UK Ltd
Innovatise UK Ltd
Innovatise UK Ltd
Follow Health Club Management on Twitter Like Health Club Management on Facebook Join the discussion with Health Club Management on LinkedIn
FITNESS, HEALTH, WELLNESS
Gold company profile

active insight

About us   |   Contact us
Active Insight was formed in 1999 in an attempt to deliver cost effective research solutions to Active Leisure, Health and Fitness, and Cultural Industries. We have built a company that is leading the way in providing valuable insight into public perceptions of fitness and leisure, alongside developing a Customer Insight Platform that our clients use within their own facilities.
Find out more about active insight here...
active insight: News and press releases
12 Jan 2024
Two new research reports have highlighted the impact of the UK's cost of living crisis on people's physical activity levels.
19 Dec 2023
With almost 20 per cent of the UK population living in the countryside, this marks the next frontier for fitness industry expansion. The challenge is finding the right model.
04 Nov 2022
UK Active, CIMSPA, CLUK and Leisure Energy will be part of the keynote panel and break out sessions, sharing the activity of sector leaders to address the energy crisis we all face and share thoughts on supporting the drive to become Carbon Neutral.
active insight: featured in HCM and Fit Tech magazines
Health Club Management 2023 issue 10
New research explores how dealing with attrition can unlock success for operators, as Joanna Walker explains
Insight: Country life
Health Club Management 2023 issue 10
Many living in rural areas are missing out on fitness, as the standard gym model doesn’t work with low population densities. Kath Hudson asks how public and private sectors can broaden their reach
Policy: Get active
Health Club Management 2023 issue 9
Martyn Allison dissects the UK government’s new physical activity and sport strategy
About active insight
About us
Active Insight are the leading provider of Customer Insight, Business Intelligence and Consultation services to the Cultural Services, Active Leisure and Health and Fitness Industries.

Active Insight was formed in 1999 in an attempt to deliver cost effective research solutions to Active Leisure, Health and Fitness, and Cultural Industries. We have built a company that is leading the way in providing valuable insight into public perceptions of fitness and leisure, alongside developing a Customer Insight Platform that our clients use within their own facilities.

Key products and services

We offer a consumer experience management system focusing on onboarding, Net Promoter Score, Sales Focus, Team focus, Swim Focus, Recovery Focus, Staff Recognition.

We also host events called active-ne which has run every year since Spring since 2014. The event comprises inspiring educational sessions, interesting speakers and productive 1-to-1 meetings across a packed two-day agenda.

Shows attending?

• active-net Private
• active-net Public
• Veg-net
• active-net Scotland
• Elevate
• Independent Gyms Conference

Plans for the next 12 months
We are launching our second version of our consumer experience management system and hosting two new events: active-net private sector and veg-net, a vegan networking event
Key personnel
Julie Allen, business development director
Testimonial
"Focusing on providing excellent customer experiences is a key focus for us, and having Julie provide training in such a genuine, authentic and knowledgeable manner was really powerful. We're really looking forward to continuing our work with Julie and developing our relationship with Active insight."
– Alex Muse, business development manager, Wiltshire Council
active insight
Tel: 07940 937866
Address: Park Farm, Hethersett, Norfolk, NR9 3DL, United Kingdom
Julie Allen, business development director
Latest News
Speaking to HCM, global CEO of Lift Brands, Ty Menzies, has confirmed that the company ...
Latest News
Planet Fitness has announced the repurchase of 314,000 shares at a rate of US$20 million. ...
Latest News
Xponential Fitness today indefinitely suspended founder and CEO, Anthony Geisler, saying it had been notified ...
Latest News
Fast Fitness Japan, master franchisee of Anytime Fitness in Japan, has acquired Eighty-8 Health & ...
Latest News
Xplor Technologies has unveiled a financing solution for small businesses, which aims to counter the ...
Latest News
HoloBike, a holographic training bike that simulates trail rides in lifelike 3D, is aiming to ...
Latest News
Peloton Interactive Inc is believed to be working to get its costs under control in ...
Latest News
Equinox, has teamed up with health platform, Function Health, to offer 100 comprehensive laboratory tests, ...
HCM promotional features
Sponsored
Coaching workshops from Keith Smith and Adam Daniel have been designed to empower your team and transform your service
HCM promotional features
Sponsored
D2F had updated its brand styling to keep pace with business growth. MD, John Lofting and operations director, Matt Aynsley, explain the rationale
HCM promotional features
Sponsored
The partnership between PureGym and Belfast-based supplier BLK BOX is transforming the gym floor
HCM promotional features
Sponsored
Francesca Cooper-Boden says health assessment services can boost health club retention
HCM promotional features
Sponsored
Operators, prepare to revolutionise the way members connect with personal trainers in your club, with the ground-breaking Brawn platform.
HCM promotional features
Sponsored
Nuffield Health has worked with ServiceSport UK for more than ten years, ensuring the equipment in its clubs is commercially optimised
HCM promotional features
Sponsored
The New Keiser M3i Studio Bike brings ride data to life to engage and delight members
HCM promotional features
Sponsored
Epassi, a provider of workplace wellness benefits, is creating a fitter and more productive workforce, one membership at a time 
HCM promotional features
Sponsored
GymNation is pioneering the future of fitness with software specialist Perfect Gym providing a scalable tech platform to power and sustain its growth
HCM promotional features
HCM magazine
Consumers’ growing love of strength training is to be welcomed, as this long-neglected modality has a renaissance, however, it’s vital we continue to make the case for cardio
HCM magazine
HCM People

Jen Holland

CEO: Edinburgh Leisure
Edinburgh Council will have a £143m budget shortfall by 2028/29 and so must find ways to become more efficient
HCM magazine
When a hefty round of investment coincided with the pandemic, the CEO of Midtown Athletic Clubs feared the company – founded by his grandfather – would go down on his watch. He talks to Kath Hudson about the pressure to keep the business afloat
HCM magazine
The European fitness sector is beating pre-pandemic numbers according to the 11th annual European Health & Fitness Market Report 2024 from Deloitte and EuropeActive, as Karsten Hollasch reports
HCM magazine
HCM People

Belinda Steward

MD of leisure, health and wellbeing, Places Leisure Places Leisure
We need to make it automatic that when people go to their doctor, they’re offered exercise rather than medication where appropriate
Featured supplier news
Featured supplier news: Phil Heath, 7x Mr Olympia, shares machine-only leg workout routine
Phil Heath, professional athlete, bodybuilder and 7x Mr. Olympia, has fielded a lot of questions about bodybuilding without machines. Should bodybuilders be limited to just free weights? Why?
Featured supplier news
Featured supplier news: W3Fit EMEA’s innovative programme sets sail for Sardinia, Italy
Following a hugely successful event last year in Split, Croatia, W3Fit EMEA, is heading to the Chia Laguna resort in Sardinia from 8-11 October.
Supplier Showcase
Supplier showcase - Jon Williams
Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
CoverMe Ltd press release: Roehampton Club raises the bar for class cover with CoverMe
Roehampton Club is an exclusive club in south London catering for 5,000 members, which prides itself on delivering exceptional fitness experiences.
Featured press releases
ABC Trainerize press release: New ABC Trainerize Webinar: How to earn more with clients and members you already have
ABC Trainerize, a leading software platform for the fitness industry, recently ran a webinar for studio and gym owners on how to increase gym revenue with Gym Launch CEO, Cale Owen.
Directory
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Snowroom
TechnoAlpin SpA: Snowroom
Cryotherapy
Art of Cryo: Cryotherapy
Lockers
Fitlockers: Lockers
salt therapy products
Saltability: salt therapy products
Spa software
SpaBooker: Spa software
Property & Tenders
Loughton, IG10
Knight Frank
Property & Tenders
Grantham, Leicestershire
Belvoir Castle
Property & Tenders
Diary dates
23-24 May 2024
Large Hall of the Chamber of Commerce (Erbprinzenpalais), Wiesbaden, Germany
Diary dates
30 May - 02 Jun 2024
Rimini Exhibition Center, Rimini, Italy
Diary dates
08-08 Jun 2024
Worldwide, Various,
Diary dates
11-13 Jun 2024
Raffles City Convention Centre, Singapore, Singapore
Diary dates
12-13 Jun 2024
ExCeL London, London, United Kingdom
Diary dates
03-05 Sep 2024
IMPACT Exhibition Center, Bangkok, Thailand
Diary dates
19-19 Sep 2024
The Salil Hotel Riverside - Bangkok, Bangkok 10120, Thailand
Diary dates
01-04 Oct 2024
REVĪVŌ Wellness Resort Nusa Dua Bali, Kabupaten Badung, Indonesia
Diary dates
22-25 Oct 2024
Messe Stuttgart, Germany
Diary dates
24-24 Oct 2024
QEII Conference Centre, London, United Kingdom
Diary dates
04-07 Nov 2024
In person, St Andrews, United Kingdom
Diary dates
Gold company profile

active insight

About us   |   Contact us
Active Insight was formed in 1999 in an attempt to deliver cost effective research solutions to Active Leisure, Health and Fitness, and Cultural Industries. We have built a company that is leading the way in providing valuable insight into public perceptions of fitness and leisure, alongside developing a Customer Insight Platform that our clients use within their own facilities.
Find out more about active insight here...
active insight: News and press releases
12 Jan 2024
Two new research reports have highlighted the impact of the UK's cost of living crisis on people's physical activity levels.
19 Dec 2023
With almost 20 per cent of the UK population living in the countryside, this marks the next frontier for fitness industry expansion. The challenge is finding the right model.
04 Nov 2022
UK Active, CIMSPA, CLUK and Leisure Energy will be part of the keynote panel and break out sessions, sharing the activity of sector leaders to address the energy crisis we all face and share thoughts on supporting the drive to become Carbon Neutral.
active insight: featured in HCM and Fit Tech magazines
Health Club Management 2023 issue 10
New research explores how dealing with attrition can unlock success for operators, as Joanna Walker explains
Insight: Country life
Health Club Management 2023 issue 10
Many living in rural areas are missing out on fitness, as the standard gym model doesn’t work with low population densities. Kath Hudson asks how public and private sectors can broaden their reach
Policy: Get active
Health Club Management 2023 issue 9
Martyn Allison dissects the UK government’s new physical activity and sport strategy
About active insight
About us
Active Insight are the leading provider of Customer Insight, Business Intelligence and Consultation services to the Cultural Services, Active Leisure and Health and Fitness Industries.

Active Insight was formed in 1999 in an attempt to deliver cost effective research solutions to Active Leisure, Health and Fitness, and Cultural Industries. We have built a company that is leading the way in providing valuable insight into public perceptions of fitness and leisure, alongside developing a Customer Insight Platform that our clients use within their own facilities.

Key products and services

We offer a consumer experience management system focusing on onboarding, Net Promoter Score, Sales Focus, Team focus, Swim Focus, Recovery Focus, Staff Recognition.

We also host events called active-ne which has run every year since Spring since 2014. The event comprises inspiring educational sessions, interesting speakers and productive 1-to-1 meetings across a packed two-day agenda.

Shows attending?

• active-net Private
• active-net Public
• Veg-net
• active-net Scotland
• Elevate
• Independent Gyms Conference

active insight
Tel: 07940 937866
Address: Park Farm, Hethersett, Norfolk, NR9 3DL, United Kingdom
Julie Allen, business development director
Key personnel
Julie Allen, business development director
Plans for the next 12 months
We are launching our second version of our consumer experience management system and hosting two new events: active-net private sector and veg-net, a vegan networking event
Testimonial
"Focusing on providing excellent customer experiences is a key focus for us, and having Julie provide training in such a genuine, authentic and knowledgeable manner was really powerful. We're really looking forward to continuing our work with Julie and developing our relationship with Active insight."

– Alex Muse, business development manager, Wiltshire Council
Search news, features & products:
Find a supplier:
Leaderboard
Leaderboard
Innovatise UK Ltd
Innovatise UK Ltd
Partner sites