We Work Well Events
We Work Well Events
We Work Well Events
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FITNESS, HEALTH, WELLNESS
Gold company profile

We Work Well Inc

About us   |   Contact us
We Work Well is a global premier hosted buyer event company, connecting high-level executives from leading suppliers with pre-selected highly qualified buyers in the wellness and hospitality industries, through scheduled one-on-one meetings, networking activities, community, and purpose.
Find out more about We Work Well Inc here...
We Work Well Inc: News and press releases
06 Oct 2025
It’s almost time for W3Fit EMEA, which this year takes place at Málaga’s elegant Higuerón Hotel, from 14 to 17 October.
22 Sep 2025
Set against the lively backdrop of Málaga and hosted at the elegant Higuerón Hotel, W3Fit EMEA returns from 14-17 October, bringing together the region’s most influential fitness operators with the industry’s leading suppliers.
12 Jun 2025
W3Spa EMEA, an event produced by We Work Well, connected buyers and suppliers in the spa and wellness industry between 3-6 June at the Hilton Malta.
25 Nov 2024
Spa, fitness and hospitality buyer event company We Work Well has appointed Dany Brind’Amour as its first event director for its US wellness conference branch, W3Spa North America.
05 Sep 2024
As summer draws to a close, global event company We Work Well is gearing up for its highly anticipated W3Fit events in North America and EMEA.
09 May 2024
The countdown is on for the third edition of W3Spa EMEA, an industry buyer event hosted by international buyer event company We Work Well (WWW).
01 May 2024
Following a hugely successful event last year in Split, Croatia, W3Fit EMEA, is heading to the Chia Laguna resort in Sardinia from 8-11 October.
15 Apr 2024
We Work Well founders Monica Helmstetter and Lucy Hugo have called on ISPA members to join their annual SpasPushingLimits charity hike in Phoenix, Arizona, on 22 April.
11 Jan 2024
As We Work Well celebrates its fifth anniversary, founders Monica Helmstetter and Lucy Hugo take a moment to reflect on the pivotal points that have defined the company’s remarkable journey.
20 Dec 2023
International hosted buyer event company We Work Well (WWW) has confirmed dates and locations for its 2024 conference calendar.
22 Nov 2023
The second W3FIT event took place in Croatia recently, drawing buyers and suppliers together from across the EMEA region for three days of meetings, networking and educational sessions at the Le Méridien Lav in Split.
07 Sep 2023
We Work Well, organiser of hosted buyer events, has announced it will launch into the US in 2024 with an event called W3Fit North America.
Show more We Work Well Inc news...
We Work Well Inc: featured in our publications
Health Club Management 2025 issue 10
Chinese and Indian equipment imports and Generation Alpha were talking points at this year’s W3Fit, as Kath Hudson reports
Health Club Management 2024 issue 10
HCM news editor, Kath Hudson, tapped the zeitgeist at the recent W3Fit EMEA event in Sardinia
Sponsored: Build well
Health Club Management 2024 issue 1
About We Work Well Inc
What we can do for you
Monica Helmstetter and Lucy Hugo founded We Work Well in 2019. In 2021 the company expanded into the fitness sector in Europe with W3Fit EMEA, led by industry veteran David Zarb Jenkins. Within two years the event has positioned itself as a leader, attracting the top fitness operators and suppliers from the UK, Europe, and the Middle East. In September 2023, the company announced the launch of W3Fit North America.

• W3Spa connects global spa, beauty, and wellness suppliers with decision-makers from luxury resort spas.
• W3Fit brings together owners and operators from top fitness and leisure clubs with global suppliers.
• W3Hospitality matches like-minded global leaders in the hotel procurement industry.

“We are delighted that the fitness industry has embraced our fresh and innovative event approach providing a new opportunity for attendees to meet, network, and educate themselves all whilst promoting health & well-being at the event and beyond,” David Zarb Jenkins, co-founder W3Fit.

“Right from the start, we have been mindful of creating an event platform that was uniquely able to adapt to the evolving needs of any vertical it enters, both now and into the future,” explains Lucy Hugo , founder We Work Well Inc. “With the intersection of fitness and wellness reshaping the traditional approach to gyms and clubs, hosting an event like ours during this new phase of development is exciting for our team.”



Key products and services
Premier hosted buyer events connecting owners and operators from top health, fitness, leisure clubs, and hotels with executives from global supplier companies innovating the fitness industry through pre-scheduled one-on-one meetings, education, and networking.

W3Fit North America, 21-24 September 2026, The Langham Huntington, Pasadena California, USA.

W3Fit EMEA, 13-16 October 2026, Hilton Malta, Malta.
We Work Well Inc video gallery:
Plans for the next 12 months
W3Fit North America
21-24 September 2026, The Langham Huntington, Pasadena California, USA

An iconic, historic five-star resort at the base of the San Gabriel Mountains, combining timeless elegance, luxury guestrooms, multiple restaurants, expansive gardens, flexible meeting spaces, and a world-class spa.

W3Fit EMEA
13-16 October 2026, Hilton Malta

Set on the seafront in Saint Julian’s, the Hilton Malta is a luxury 5-star resort, with panoramic views of the Portomaso Marina and the Mediterranean Sea. Connect with like-minded professionals within the resort’s versatile indoor and outdoor event spaces, against a backdrop of the Hilton’s modern decor and Malta’s clear blue seas.


Other We Work Well events:
W3Spa North America
17-20 May 2026, Hyatt Regency Coconut Point Resort and Spa, Florida, USA

W3Spa EMEA
9-12 June 2026, Hotel Cascais Miragem Health & Spa, Portugal

W3Hospitality EMEA 6-9 October 2026, Hilton Malta

W3Spa North America
25-28 October 2026, The Langham Huntington, Pasadena California, USA
Key personnel
David Zarb-Jenkins, co-founder, W3Fit
Cameron Close, event director, W3fit North America,
Monica Helmstetter and Lucy Hugo, founders of We Work Well Inc.
Key customers
Meet our Buyers:
Highly qualified owners and operators from top health, fitness, and leisure clubs and hotels.

Meet our Suppliers:
High-level executives from global supplier companies innovating the fitness industry.
Testimonial
"W3Fit is an excellent event organized by a group of very passionate people who are driven to exceed expectations and they did. The format, energy and quality of meetings was outstanding.”
– Mark Lowder, WellnessSpace Brands
“Excellent experience all round. The organisation was superb and the event very well structured from start to finish. Would highly recommend it.”
– Phil Hall, Energie Fitness
“A well-performed event with top-level attendees. Woodway enjoys being a part of it!”
– Bastian Gruendler, Woodway
We Work Well Inc
Tel: +356 99448862
Address: 1000 Johnnie Dodds Blvd, Mount Pleasant, SC, 29464, United States
David Zarb-Jenkins, co-founder, W3Fit EMEA
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HCM promotional features
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SnowDome Fitness has added 50 per cent more space with cutting-edge Technogym solutions
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Third Space partnered with IndigoFitness to deliver a bespoke training space for its new club at The Whiteley
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David Lloyd is stepping up its commitment to women’s health as it continues to explore what fit-for-purpose looks like for the female population
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Starpool supports Olympic champion Marcell Jacobs, says Riccardo Turri
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Greg Bradley looks at the shift towards strength training in gyms and advises on how operators can create the ultimate training environment
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Sponsored
EGYM has opened a new HQ in Paternoster Square, London and revealed a range of new launches
HCM promotional features
Promotion
BLK BOX has been reimagining elite performance spaces for more than a decade. Founder and former athlete, Greg Bradley, tells us what it takes
HCM promotional features
Sponsored
The industry is embracing consumer-facing tech. Now it’s time to streamline back-of-house systems with Orbit4, says Daniel Jones
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HCM magazine
HCM People

Jamie Clements

The Breath Coach
I experienced a blissful feeling of joy I hadn’t felt since I was a kid
HCM magazine
Raphael Cuomo explores the powerful link between addiction, health and behaviour change
HCM magazine
Strength training is evolving, driven by changing consumer preferences. Julie Cramer talks to innovators about how their products are meeting this demand
HCM magazine
For every member with a tripod and a big following, there are others irritated at the way equipment is being hogged or wary they’ll be in the background on someone’s Insta feed. Do influencers offer valuable, free marketing or are they just a nuisance? Kath Hudson finds out how operators are responding
HCM magazine
Small improvements to sleep, diet and physical activity have major benefits for the heart, according to new research from the University of Sydney
Opinion
promotion
Strength training has moved from the margins to the mainstream.
Opinion: Building smarter strength spaces for today’s operators
Featured supplier news
Featured supplier news: Supporting long-term health: why whole body vibration belongs in clinical settings
As healthcare continues to shift towards prevention, there’s a growing focus on helping people stay active, independent and feeling good for longer.
Featured supplier news
Featured supplier news: CoverMe extends matching service to personal training, rewriting how members and personal trainers connect
CoverMe, the global leader in fitness workforce management, today launches CoverMe PT, an on-demand personal training platform that connects the right personal trainer to the right client in under 10 seconds.
Supplier Showcases
Supplier Showcase - Future-proofing
Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
ukactive press release: UK Active launches next phase of Digital Futures to support digital maturity across the physical activity sector
UK Active has announced the next phase of its Digital Futures programme, supporting organisations across the physical activity sector to develop their digital capability.
Featured press releases
The Fitness Group press release: The Fitness Group partners with Serco Leisure to deliver education and career pathways across UK leisure facilities
The Fitness Group, the UK's leading fitness education training provider, has announced a strategic partnership with Serco Leisure, one of the UK's leading national operators of leisure centres, destination venues and elite sporting facilities.
Directory
Spa and beauty equipment
Living Earth Crafts: Spa and beauty equipment
Hot tubs
MSpa International Ltd: Hot tubs
Fitness tracking platform
SpiviTech: Fitness tracking platform
Water experiences and hydrotherapy solutions
Aquaform s.r.l.: Water experiences and hydrotherapy solutions
Industrial washing machines
Miele Company Limited: Industrial washing machines
Lockers
Crown Sports Lockers: Lockers
Property & Tenders
Stratford, East London.
Lee Valley Regional Park Authority
Property & Tenders
Y Felinheli, LL56 4QN
Newmark
Property & Tenders
Diary dates
13-13 Jun 2026
Worldwide, Various,
Diary dates
21-24 Sep 2026
The Langham Huntington Pasadena , Pasadena, United States
Diary dates
06-08 Oct 2026
Messe Stuttgart, Stuttgart, Germany
Diary dates
22-22 Oct 2026
QEII Conference Centre, London,
Diary dates
26-29 Oct 2027
Koelnmesse Exhibition Centre, Cologne, Germany
Diary dates
Gold company profile

We Work Well Inc

About us   |   Contact us
We Work Well is a global premier hosted buyer event company, connecting high-level executives from leading suppliers with pre-selected highly qualified buyers in the wellness and hospitality industries, through scheduled one-on-one meetings, networking activities, community, and purpose.
Find out more about We Work Well Inc here...
We Work Well Inc: News and press releases
06 Oct 2025
It’s almost time for W3Fit EMEA, which this year takes place at Málaga’s elegant Higuerón Hotel, from 14 to 17 October.
22 Sep 2025
Set against the lively backdrop of Málaga and hosted at the elegant Higuerón Hotel, W3Fit EMEA returns from 14-17 October, bringing together the region’s most influential fitness operators with the industry’s leading suppliers.
12 Jun 2025
W3Spa EMEA, an event produced by We Work Well, connected buyers and suppliers in the spa and wellness industry between 3-6 June at the Hilton Malta.
25 Nov 2024
Spa, fitness and hospitality buyer event company We Work Well has appointed Dany Brind’Amour as its first event director for its US wellness conference branch, W3Spa North America.
05 Sep 2024
As summer draws to a close, global event company We Work Well is gearing up for its highly anticipated W3Fit events in North America and EMEA.
09 May 2024
The countdown is on for the third edition of W3Spa EMEA, an industry buyer event hosted by international buyer event company We Work Well (WWW).
01 May 2024
Following a hugely successful event last year in Split, Croatia, W3Fit EMEA, is heading to the Chia Laguna resort in Sardinia from 8-11 October.
15 Apr 2024
We Work Well founders Monica Helmstetter and Lucy Hugo have called on ISPA members to join their annual SpasPushingLimits charity hike in Phoenix, Arizona, on 22 April.
11 Jan 2024
As We Work Well celebrates its fifth anniversary, founders Monica Helmstetter and Lucy Hugo take a moment to reflect on the pivotal points that have defined the company’s remarkable journey.
20 Dec 2023
International hosted buyer event company We Work Well (WWW) has confirmed dates and locations for its 2024 conference calendar.
22 Nov 2023
The second W3FIT event took place in Croatia recently, drawing buyers and suppliers together from across the EMEA region for three days of meetings, networking and educational sessions at the Le Méridien Lav in Split.
07 Sep 2023
We Work Well, organiser of hosted buyer events, has announced it will launch into the US in 2024 with an event called W3Fit North America.
We Work Well Inc: featured in our publications
Health Club Management 2025 issue 10
Chinese and Indian equipment imports and Generation Alpha were talking points at this year’s W3Fit, as Kath Hudson reports
Health Club Management 2024 issue 10
HCM news editor, Kath Hudson, tapped the zeitgeist at the recent W3Fit EMEA event in Sardinia
Sponsored: Build well
Health Club Management 2024 issue 1
About We Work Well Inc
What we can do for you
Monica Helmstetter and Lucy Hugo founded We Work Well in 2019. In 2021 the company expanded into the fitness sector in Europe with W3Fit EMEA, led by industry veteran David Zarb Jenkins. Within two years the event has positioned itself as a leader, attracting the top fitness operators and suppliers from the UK, Europe, and the Middle East. In September 2023, the company announced the launch of W3Fit North America.

• W3Spa connects global spa, beauty, and wellness suppliers with decision-makers from luxury resort spas.
• W3Fit brings together owners and operators from top fitness and leisure clubs with global suppliers.
• W3Hospitality matches like-minded global leaders in the hotel procurement industry.

“We are delighted that the fitness industry has embraced our fresh and innovative event approach providing a new opportunity for attendees to meet, network, and educate themselves all whilst promoting health & well-being at the event and beyond,” David Zarb Jenkins, co-founder W3Fit.

“Right from the start, we have been mindful of creating an event platform that was uniquely able to adapt to the evolving needs of any vertical it enters, both now and into the future,” explains Lucy Hugo , founder We Work Well Inc. “With the intersection of fitness and wellness reshaping the traditional approach to gyms and clubs, hosting an event like ours during this new phase of development is exciting for our team.”



Key products and services
Premier hosted buyer events connecting owners and operators from top health, fitness, leisure clubs, and hotels with executives from global supplier companies innovating the fitness industry through pre-scheduled one-on-one meetings, education, and networking.

W3Fit North America, 21-24 September 2026, The Langham Huntington, Pasadena California, USA.

W3Fit EMEA, 13-16 October 2026, Hilton Malta, Malta.
We Work Well Inc
Tel: +356 99448862
Address: 1000 Johnnie Dodds Blvd, Mount Pleasant, SC, 29464, United States
David Zarb-Jenkins, co-founder, W3Fit EMEA
We Work Well Inc video gallery:
Key personnel
David Zarb-Jenkins, co-founder, W3Fit
Cameron Close, event director, W3fit North America,
Monica Helmstetter and Lucy Hugo, founders of We Work Well Inc.
Key customers
Meet our Buyers:
Highly qualified owners and operators from top health, fitness, and leisure clubs and hotels.

Meet our Suppliers:
High-level executives from global supplier companies innovating the fitness industry.
Plans for the next 12 months
W3Fit North America
21-24 September 2026, The Langham Huntington, Pasadena California, USA

An iconic, historic five-star resort at the base of the San Gabriel Mountains, combining timeless elegance, luxury guestrooms, multiple restaurants, expansive gardens, flexible meeting spaces, and a world-class spa.

W3Fit EMEA
13-16 October 2026, Hilton Malta

Set on the seafront in Saint Julian’s, the Hilton Malta is a luxury 5-star resort, with panoramic views of the Portomaso Marina and the Mediterranean Sea. Connect with like-minded professionals within the resort’s versatile indoor and outdoor event spaces, against a backdrop of the Hilton’s modern decor and Malta’s clear blue seas.


Other We Work Well events:
W3Spa North America
17-20 May 2026, Hyatt Regency Coconut Point Resort and Spa, Florida, USA

W3Spa EMEA
9-12 June 2026, Hotel Cascais Miragem Health & Spa, Portugal

W3Hospitality EMEA 6-9 October 2026, Hilton Malta

W3Spa North America
25-28 October 2026, The Langham Huntington, Pasadena California, USA
Testimonial
"W3Fit is an excellent event organized by a group of very passionate people who are driven to exceed expectations and they did. The format, energy and quality of meetings was outstanding.”

– Mark Lowder, WellnessSpace Brands
Testimonial
“Excellent experience all round. The organisation was superb and the event very well structured from start to finish. Would highly recommend it.”

– Phil Hall, Energie Fitness
Testimonial
“A well-performed event with top-level attendees. Woodway enjoys being a part of it!”

– Bastian Gruendler, Woodway
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We Work Well Events
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