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UNITING THE WORLD OF FITNESS
Health Club Management

Health Club Management

Product innovation

Virtuagym raises 3 million Euro investment to fuel innovation in health and fitness technology

The last two years have been quite challenging for our industry, but I believe our solutions have shown our customers great value, especially in making the transition towards a more hybrid, digitally-powered customer experience
– Hugo Braam, CEO and Co-Founder of Virtuagym

Virtuagym, the leading global fitness technology provider, has raised a new 3 million Euro investment from Icecat, an Amsterdam-based technology company which invests in innovative technology organisations.

The funding supports Virtuagym’s further international growth, with significant investment going into its innovative All-In-One software for club management, coaching and engagement in the health and fitness industry.

“The last two years have been quite challenging for our industry, but I believe our solutions have shown our customers great value, especially in making the transition towards a more hybrid, digitally-powered customer experience,’’ says Hugo Braam, CEO and Co-Founder of Virtuagym. “We are extremely excited and humbled by the support of Icecat with this new investment. We’re just getting started with our big plans to positively impact our industry even more, and we’ll keep working hard to help our customers with great new solutions.”

As the physical fitness industry emerges from the global pandemic, this next investment represents an important point in Virtuagym’s mission to make the world a healthier and happier place. The company, which was originally founded by brothers Hugo and Paul Braam in 2008, currently empowers more than 9,000 fitness businesses and 45,000 fitness professionals, serving over 2.5 million end-users every month with its brandable platform and mobile apps.

“We are happy to support Virtuagym in their plans for further health technology innovation and growth,’’ says Martijn Hoogeveen, CEO at Icecat. “We like the Virtuagym team and their cloud vision to help transform the health and fitness industry.”

Company Details
Virtuagym
Virtuagym offers an all-in-one software solution for health clubs & personal trainers with tools for membership management, coaching (both exercise and nutrition) and more.
Address
Oudezijds Achterburgwal 55-1, 1012 DB Amsterdam, The Netherlands
Telephone
+44 (0)20 8133 3657
Virtuagym, the leading global fitness technology provider, has raised a new 3 million Euro investment from Icecat, an Amsterdam-based technology company which invests in innovative technology organisations.
2022/THUMB349447_751682_482272.png

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30-30 Jun 2022
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12-13 Sep 2022
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25-28 Oct 2022
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Diary dates
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Diary dates
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Diary dates

Product innovation

Virtuagym raises 3 million Euro investment to fuel innovation in health and fitness technology

The last two years have been quite challenging for our industry, but I believe our solutions have shown our customers great value, especially in making the transition towards a more hybrid, digitally-powered customer experience
– Hugo Braam, CEO and Co-Founder of Virtuagym

Virtuagym, the leading global fitness technology provider, has raised a new 3 million Euro investment from Icecat, an Amsterdam-based technology company which invests in innovative technology organisations.

The funding supports Virtuagym’s further international growth, with significant investment going into its innovative All-In-One software for club management, coaching and engagement in the health and fitness industry.

“The last two years have been quite challenging for our industry, but I believe our solutions have shown our customers great value, especially in making the transition towards a more hybrid, digitally-powered customer experience,’’ says Hugo Braam, CEO and Co-Founder of Virtuagym. “We are extremely excited and humbled by the support of Icecat with this new investment. We’re just getting started with our big plans to positively impact our industry even more, and we’ll keep working hard to help our customers with great new solutions.”

As the physical fitness industry emerges from the global pandemic, this next investment represents an important point in Virtuagym’s mission to make the world a healthier and happier place. The company, which was originally founded by brothers Hugo and Paul Braam in 2008, currently empowers more than 9,000 fitness businesses and 45,000 fitness professionals, serving over 2.5 million end-users every month with its brandable platform and mobile apps.

“We are happy to support Virtuagym in their plans for further health technology innovation and growth,’’ says Martijn Hoogeveen, CEO at Icecat. “We like the Virtuagym team and their cloud vision to help transform the health and fitness industry.”

Company Details
Virtuagym
Virtuagym offers an all-in-one software solution for health clubs & personal trainers with tools for membership management, coaching (both exercise and nutrition) and more.
Address
Oudezijds Achterburgwal 55-1, 1012 DB Amsterdam, The Netherlands
Telephone
+44 (0)20 8133 3657
Virtuagym, the leading global fitness technology provider, has raised a new 3 million Euro investment from Icecat, an Amsterdam-based technology company which invests in innovative technology organisations.
2022/THUMB349447_751682_482272.png

Product innovation

Oss Fitness has won a public tender to provide new fitness equipment from Core Health
ELASKO, a London based stretch fitness brand has just released the first mobile stretch and
Peloton Commercial, which includes the Precor brand portfolio, is proud to be working with a
PerformX Live set the new benchmark in fitness on the 18th & 19th March by
The National Academy of Television Arts & Science has nominated iFIT’s “Everest: A Trek to
Innovatise’s myFitApp has been chosen as the Mind Body Boost project App provider. The Mind
Les Mills
Les Mills
The health and fitness industry is eagerly awaiting the return of Elevate, which will take
Capitalizing on Schwinn’s decades of experience and iconic leadership in commercial indoor cycling, Core Health
Wellness, beauty and fitness online booking and business management platform ​​ Vagaro will host its
A comparison of numbers for the German market gives an insight into the fitness industry’s
Several gyms and studios in the UK have collectively generated over £10,000 in donations for
Uptivo’s solution for combat training is designed to complement its heart-rate monitoring solution, which is
The turmoil and skyrocketing prices in the electricity and gas markets are well publicised, but
Elevate
Elevate
More than 100 industry delegates met in person at the annual active-net event at Eastwood
Exclusive boutique personal training (PT) studio State of Change sits in the heart of London
German software giant Magicline is shaking up the global fitness market and actively working on
Industry reports show that when gyms reopened, fitness enthusiasts flocked back to their local gyms.
PT Academy, Europe’s leading and largest fitness education company, is joining forces with world leader
In celebration of International Women’s Day, WIFA launches the most significant global advocacy campaign for
On the 6th April, the day before the FIBO international trade show officially begins, the
Fitness On Demand
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ACTIV, a gym chain in Riyadh, Saudi Arabia, which operates separate gyms for men and
Keiser UK are excited to announce a new partnership with Castore as its official apparel
Jamie Cartwright is a co-owner of Hatton Boxing and founder of BOX12. In 2021 Jamie
ukactive
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Featured supplier news: ACTIV partners with Fisikal to deliver custom branded member experience
ACTIV, a gym chain in Riyadh, Saudi Arabia, which operates separate gyms for men and women, has partnered with digital management solution expert Fisikal to create a custom branded experience for its members.
Featured supplier news
Featured supplier news: Magicline celebrates UK market entry at Elevate
With a focus on globalisation, Magicline has officially launched its software in the UK. As Europe’s leading gym management software company, the company strives to provide the best tools for gym owners to be successful, win new members and elevate their businesses.
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Video Gallery
Sport Alliance GmbH
Total Vibration Solutions / Floors 4 Gyms / TVS Sports Surfaces
Mindbody, Inc
Company profiles
Company profile: Indigofitness Ltd
We Create Training Spaces! We've been designing and delivering high quality training spaces for almost ...
Company profiles
Company profile: Gympass
Gympass is a corporate wellbeing platform that ignites and fuels every journey to feel good....
Catalogue Gallery
Click on a catalogue to view it online
Directory
Lockers/interior design
Safe Space Lockers Ltd: Lockers/interior design
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Fitness equipment
A Panatta Sport Srl: Fitness equipment
Spa software
SpaBooker: Spa software
Management software
Premier Software Solutions: Management software
Architects/designers
Zynk Design Consultants: Architects/designers
Whole body cryotherapy
Zimmer MedizinSysteme GmbH / icelab: Whole body cryotherapy
Wearable technology solutions
MyZone: Wearable technology solutions
Skincare
Sothys: Skincare
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Fitness On Demand: On demand
Property & Tenders
Pendine Sands, Carmarthenshire
Carmarthenshire County Council
Property & Tenders
Runcorn
Halton Borough Council
Property & Tenders
Diary dates
15-16 Jun 2022
ExCeL London, London, United Kingdom
Diary dates
30-30 Jun 2022
The ICC, Birmingham, Birmingham , United Kingdom
Diary dates
12-13 Sep 2022
Wyndham Lake Buena Vista Disney Springs® Resort, Lake Buena Vista, United States
Diary dates
25-28 Oct 2022
Messe Stuttgart, Germany
Diary dates
25-28 Oct 2022
Ibiza, Ibiza, Spain
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates
17-18 Mar 2023
Tobacco Dock, London, United Kingdom
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