This Girl Can campaign news
08 Aug 2025
UK Active, Sport England, CIMSPA and Women’s Aid have published new resources to help fitness
07 May 2025
Studio You, the digital exercise platform for teenage girls, has teamed up with Nike to
10 Nov 2021
A new guide has been published to give health clubs, gyms and leisure centres in
15 Sep 2020
Sport England has launched the latest edition of the popular This Girl Can campaign, celebrating
15 Jan 2020
The latest edition of the highly-successful This Girl Can Campaign has been celebrated for its
19 Jul 2019
The Prime Minister’s head of news and official spokesperson for Number 10, Alison Donnelly, will
Celebrating its milestone fifth anniversary, W3Fit EMEA returns in 2026 with an unmissable gathering of
03 Jul 2019
Sport England and British Cycling are partnering on a new "This Girl Can" campaign designed
18 Jun 2019
A majority of mothers do not exercise because it makes them feel guilty about not
07 Jun 2019
Fitness group Les Mills has joined forces with Sport England’s This Girl Can campaign to
11 Apr 2019
A record 62.6 per cent of the adult population are now classed as physically active,
18 Oct 2018
Speaking at the annual Legend customer day at the NEC today, Sport England’s executive director
15 May 2018
Jennie Price will leave her role as CEO of Sport England at the end of
Elevate is set to celebrate its 10th anniversary in style this June, with organisers confirming
05 Apr 2018
Sport England's highly successful This Girl Can campaign has made its first outing outside the
21 Nov 2017
Women-only swimming sessions could hold the key to improving numbers, according to an initiative by
26 Jul 2017
Grassroots sport quango Sport England has signed a three-year deal to allow an Australian health
21 Jun 2017
Jennie Price, the chief executive of Sport England, has been recognised in the Queen’s birthday
26 Aug 2016
Engaging disabled people with targeted campaigns – similar to Sport England’s This Girl Can initiative
28 Jun 2016
Equality body Women in Sport will launch a fundraising campaign to encourage more females into
One of the biggest mistakes operators in the fitness industry still make is advertising almost
18 Mar 2016
One-hundred-and-fifty girls who do not take part in regular physical activity will attend a three-day
12 Jan 2016
As Sport England’s This Girl Can campaign celebrates its first birthday, the quango has released
10 Dec 2015
Sport England is setting its sights on increased participation among the disabled and individuals from
03 Aug 2015
Girls who regularly exercise as teens significantly reduce their risk of death from cancer other
20 Jan 2015
Last week’s high profile launch of the This Girl Can campaign will owe any success
12 Jan 2015
This Girl Can, a multi-million pound marketing campaign aimed at getting more girls and women
11 Dec 2014
Researchers at the University of Wollongong (UOW) in Australia have developed a smart bra which
03 Nov 2014
Sport England has launched a multi-million pound marketing campaign aimed at getting more girls and
HCM promotional features
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Find out how your gym can tap into the corporate wellness boom
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SnowDome Fitness has added 50 per cent more space with cutting-edge Technogym solutions
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Starpool supports Olympic champion Marcell Jacobs, says Riccardo Turri
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David Lloyd is stepping up its commitment to women’s health as it continues to explore what fit-for-purpose looks like for the female population
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Greg Bradley looks at the shift towards strength training in gyms and advises on how operators can create the ultimate training environment
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Third Space partnered with IndigoFitness to deliver a
bespoke training space for its new club at The Whiteley
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EGYM has opened a new HQ in Paternoster Square,
London and revealed a range of new launches
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New launch, Salus House, elevates boutique wellness with
high service levels and a partnership with Technogym
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Promotion
Performance Health Systems, manufacturer of Power Plate,
has a new CEO, with an ambitious vision for the company
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HCM magazine
Small improvements to sleep, diet and physical activity have major benefits for the heart, according to new research from the University of Sydney
HCM magazine
If the health service is to
survive, we must recognise
that it is a disease service
– and that wellbeing rests with
us, says the activity advocate
and healthy ageing champion.
He talks to Kate Cracknell
HCM magazine
Strength training is evolving,
driven by changing consumer
preferences. Julie Cramer talks
to innovators about how their
products are meeting this demand
HCM magazine
Collaborations with the medical profession and greater aspirations around wellbeing are creating a need for more experts in our sector. It’s time to reboot our thinking around the workforce
HCM magazine
Raphael Cuomo explores the
powerful link between addiction,
health and behaviour change
HCM magazine
As the entrepreneur who started Wexer, Fresh Fitness, Fitness DK and Repeat, as well as being a former elite athlete, Rasmus Ingerslev’s life looked perfect from the outside, but onthe inside it was a different story. He talks to Kath Hudson about healing old wounds
HCM magazine
HCM People
Stephen Price
Founder, SP&Co Group“Working in public health over the last few years has lit up parts of my brain again”
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HCM People
Jamie Clements
The Breath Coach“I experienced a blissful feeling of joy I hadn’t felt since I was a kid”
HCM magazine
For every member with a tripod and a big following, there are others irritated at the way equipment is being hogged or wary they’ll be in the background on someone’s Insta feed. Do influencers offer valuable, free marketing or are they just a nuisance? Kath Hudson finds out how operators are responding
HCM magazine
With corporately-owned clubs,
franchise networks, investments
and proprietary tech, Viva Leisure’s
ecosystem is redefining how
gyms scale and generate revenue.
Its CEO speaks to Kate Cracknell
HCM magazine
Designing multi-functional
spaces can lead to
fewer bottlenecks at
peak times. Julie Cramer
investigates the latest kit
and inspiring installations
HCM magazine
Read the latest issue
Opinion
promotion
“Strength training has moved from the margins to the mainstream.”
Featured supplier news
One of the biggest mistakes the fitness industry still makes is advertising almost
exclusively to people who already look and live like gym members.
Featured supplier news
Elevate is set to celebrate its 10th anniversary in style this June, with organisers
confirming the event’s largest-ever drinks reception as registrations continue to run more
than 10% ahead of last year.
Company profiles
Today’s fitness and leisure brands need technology that powers standout fitness experiences and keeps pace ...
Company profiles
Innerva are a UK manufacturer of ‘Power Assisted Exercise’ equipment for older adults, those with ...
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