Ahead of the new season, Clarity Commerce Solutions has upgraded the Movie Park Germany attraction near Essen with its state of the art ClarityLive Parks software.

The Clarity system supports the theme park's commitment to providing exceptional customer experiences and service, as well as promoting visitor spend and delivering a series of management improvements and efficiencies. Movie Park now has the advantage of a comprehensive, joined-up management solution, all from one vendor.

With ClarityLive Parks it has advanced POS and multi-channel ticketing facilities with full web integration, self-service and season ticket functionality, so it can deliver consistent brand experiences across every customer touch point. Wouter Dekkers, general manager at Movie Park Germany commented: "We want our customers to enjoy great experiences and interactions with our staff.

"ClarityLive Parks software extends the way we serve our visitors so they have more fun at Movie Park, stay longer and spend more. It's great that we can source such an all-encompassing solution from one supplier. There are huge integration and maintenance benefits, and Clarity’s service continues to impress us." Clarity managing director, Michel de Beer, said: "We're excited at the extension of Clarity's partnership with Movie Park and at other Parques Reunidos sites, through the upgrade to our latest ClarityLive Parks software.

"As it does for our other globally renowned clients - such as Merlin Entertainments and Six Flags - ClarityLive Parks positions Movie Park to raise commercial results and set new standards within the industry."