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press release: Keepme

Keepme launches the fitness industry’s first AI-powered content generator

08 Aug 2023
Industry first AI-powered content generator launched / Shutterstock / NDAB Creativity
Keepme, the leading AI-powered platform for fitness operators, has launched the industry’s first generative AI tool for content marketing teams.

Harnessing the power of large language models (LLMs), specifically ChatGPT, the Keepme Creator launch brings a new era of content creation for gym marketers. Its carefully designed and user-friendly interface is set to revolutionize the way marketing teams operate, unlocking new possibilities and driving the creative output of gym marketing teams.

One of the key features that sets Keepme Creator apart is its ability to learn from a gym's existing content. By intuitively analyzing a brand's unique tone of voice across the website and blog articles, Keepme Creator enables seamless content generation that authentically embodies the brand's identity. This capability is set to ensure the consistency of club messaging, helping to amplify the marketing efforts of fitness operators.

Hilary McGuckin, Director of Marketing for Keepme, adds "We couldn’t be more excited to be leading the charge on content production in the industry. From our close working relationships with brands across the globe, we recognised the need for a tool to make the resource-heavy process of producing engagement emails, blogs and social content a much lighter load for marketing teams. We’ve been working in collaboration with ChatGPT since 2022 and are confident that making this technology available to operators will make concerns around production and brand coherence a thing of the past."

Ian Mullane, CEO of Keepme, shared the company's mission and vision for the fitness industry, saying, "Our mission at Keepme is to revolutionize how fitness operators achieve revenue growth by transforming how they engage with prospects and members. Keepme Creator is the next critical step to bringing that vision to fruition in the fitness industry. It's a testament to our team's commitment to delivering the latest, most leverageable technologies for fitness operators in a way that is both accessible and performant."

Keepme Creator's introduction as the first dedicated generative AI tool for fitness marketing teams marks a significant milestone for the industry. Fitness operators now have access to a dedicated solution that harnesses the power of AI to transform their content production, effectively scaling the capability within any gym team, regardless of size. This groundbreaking tool sets a new standard for innovation and efficiency for fitness operators, empowering them to stay ahead of the competition and thrive in a rapidly evolving digital landscape.

Ian Mullane emphasized the significance of Keepme's role as a pioneer in AI and machine learning for the fitness industry, stating, "We are immensely proud to be the team delivering this. Keepme Creator represents a major leap forward for operators, providing them with a dedicated tool that harnesses the true power of generative AI. We're not just confident in the impact these technologies will have on fitness businesses worldwide, we're already seeing it firsthand."

Keepme Creator has been designed to mitigate the challenges fitness operators face with limited resources and time-consuming content creation. Its user-friendly interface and advanced generative AI capabilities enable even small teams to efficiently generate tailored, high-quality content. Ian adds, "By embracing Keepme Creator, club operators can focus on what they do best: delivering services and building relationships with their members, knowing that their content production is empowered by cutting-edge technologies that will drive their business growth and success."
More press releases and updates from Keepme:
Keepme has announced the release of its newest addition to its Best Practice Series: the "Fitness Marketers' Cheat Sheet."
Keepme has introduced yet another innovative initiative aimed at providing the fitness industry with state-of-the-art resources.
Keepme has this week announced a new initiative. Its ‘Open-House Sessions’ are set to offer a comprehensive insight into the platform's AI-powered technologies, intuitive design and extensive functionality.
The fastest growing gym chain based out of the GCC has appointed Keepme’s CEO, Ian Mullane to its board of directors.
Keepme Academy, the educational cornerstone of Keepme, has announced significant updates aimed at enriching the learning journey of platform users.
Keepme
Address: 71-75 Shelton Street, London, WC2H 9JQ, United Kingdom
Ian Mullane, CEO & founder
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KeepMe press release: Keepme launches the fitness industry’s first AI-powered content generator
Keepme, the leading AI-powered platform for fitness operators, has launched the industry’s first generative AI tool for content marketing teams.
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press release: Keepme

Keepme launches the fitness industry’s first AI-powered content generator

08 Aug 2023
Industry first AI-powered content generator launched / Shutterstock / NDAB Creativity
Keepme, the leading AI-powered platform for fitness operators, has launched the industry’s first generative AI tool for content marketing teams.

Harnessing the power of large language models (LLMs), specifically ChatGPT, the Keepme Creator launch brings a new era of content creation for gym marketers. Its carefully designed and user-friendly interface is set to revolutionize the way marketing teams operate, unlocking new possibilities and driving the creative output of gym marketing teams.

One of the key features that sets Keepme Creator apart is its ability to learn from a gym's existing content. By intuitively analyzing a brand's unique tone of voice across the website and blog articles, Keepme Creator enables seamless content generation that authentically embodies the brand's identity. This capability is set to ensure the consistency of club messaging, helping to amplify the marketing efforts of fitness operators.

Hilary McGuckin, Director of Marketing for Keepme, adds "We couldn’t be more excited to be leading the charge on content production in the industry. From our close working relationships with brands across the globe, we recognised the need for a tool to make the resource-heavy process of producing engagement emails, blogs and social content a much lighter load for marketing teams. We’ve been working in collaboration with ChatGPT since 2022 and are confident that making this technology available to operators will make concerns around production and brand coherence a thing of the past."

Ian Mullane, CEO of Keepme, shared the company's mission and vision for the fitness industry, saying, "Our mission at Keepme is to revolutionize how fitness operators achieve revenue growth by transforming how they engage with prospects and members. Keepme Creator is the next critical step to bringing that vision to fruition in the fitness industry. It's a testament to our team's commitment to delivering the latest, most leverageable technologies for fitness operators in a way that is both accessible and performant."

Keepme Creator's introduction as the first dedicated generative AI tool for fitness marketing teams marks a significant milestone for the industry. Fitness operators now have access to a dedicated solution that harnesses the power of AI to transform their content production, effectively scaling the capability within any gym team, regardless of size. This groundbreaking tool sets a new standard for innovation and efficiency for fitness operators, empowering them to stay ahead of the competition and thrive in a rapidly evolving digital landscape.

Ian Mullane emphasized the significance of Keepme's role as a pioneer in AI and machine learning for the fitness industry, stating, "We are immensely proud to be the team delivering this. Keepme Creator represents a major leap forward for operators, providing them with a dedicated tool that harnesses the true power of generative AI. We're not just confident in the impact these technologies will have on fitness businesses worldwide, we're already seeing it firsthand."

Keepme Creator has been designed to mitigate the challenges fitness operators face with limited resources and time-consuming content creation. Its user-friendly interface and advanced generative AI capabilities enable even small teams to efficiently generate tailored, high-quality content. Ian adds, "By embracing Keepme Creator, club operators can focus on what they do best: delivering services and building relationships with their members, knowing that their content production is empowered by cutting-edge technologies that will drive their business growth and success."
More press releases and updates from Keepme:
Keepme has announced the release of its newest addition to its Best Practice Series: the "Fitness Marketers' Cheat Sheet."
Keepme has introduced yet another innovative initiative aimed at providing the fitness industry with state-of-the-art resources.
Keepme has this week announced a new initiative. Its ‘Open-House Sessions’ are set to offer a comprehensive insight into the platform's AI-powered technologies, intuitive design and extensive functionality.
The fastest growing gym chain based out of the GCC has appointed Keepme’s CEO, Ian Mullane to its board of directors.
Keepme Academy, the educational cornerstone of Keepme, has announced significant updates aimed at enriching the learning journey of platform users.
Keepme
Address: 71-75 Shelton Street, London, WC2H 9JQ, United Kingdom
Ian Mullane, CEO & founder
Keepme video gallery:
Key personnel
Ian Mullane, CEO and founder
Jeet Kohli, chief technical officer
Michelle Thavasi, director of customer success
Hilary McGuckin, director marketing
Jon Dickson, director of sales – EMEA
Chris Guaty, director of sales – North Americas
Key customers
Keepme’s customers are spread across 16 countries globally.
From major franchises in APAC to council leisure centres and Trusts in the UK, to high-end multi-site operators in the Americas and the Middle East.
Plans for the next 12 months
Keepme’s mission is to revolutionize the way fitness operators achieve revenue growth by transforming how they engage with prospects and members. We strive to constantly deliver on the cutting-edge of what technology can offer in our industry, doing so with quick deployment and low resource requirements for our customers.

In the summer of 2023 we launched Keepme Creator, the industry’s first generative AI tool and V3 of our core products, Keepme Sales and Keepme Membership.

In 2024, we strive to continue redefining how the industry operates. As the industry becomes more responsive to AI and technological advancements, we will be here delivering educational content and empowering operators to make the most of AI within their facilities.

We added Keepme Academy to our offering in January 2024, as well as a new scheduling feature - and we have a number of other platform developments planned for the rest of 2024.
Testimonial
"Before the team had access to Keepme, we faced several challenges. One of the main issues is that leads were arriving into multiple systems and inboxes, making it very difficult to manage and keep track of leads. This was time-consuming and challenging in terms of maintaining an efficient workflow and responding to enquiries/potential opportunities effectively."

– Darryl Dewar, group sales & customer experience manager, BH Live Active
Testimonial
"What Keepme uniquely offers is the ability to integrate with any fitness industry software platform that has an API...Keepme gives us one seamless digital process and frees our customer experience teams to focus on our members. We have greater customer insights - and no need to download reports, upload triggers, or prepare communications.”

– Gareth Bacon, head of product, Wellfit
Testimonial
"If you have tried some of the AI content tools on the market, you will find the results are never quite right. So, once I heard that Keepme was coming out with their content creator tool, I had very low expectations. But I have been pleasantly surprised by the diversity with this tool! I have played around with the “tone of voice” and it is spot on."

– Meredith DeAngelis, CMO, Village Health Clubs & Spas
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