press release: BLK BOX
Gold company profile | BLK BOX
PRESS RELEASE
BLK BOX and PureGym strengthen partnership with exclusive global supply contract
31 Oct 2023
BLK BOX will supply functional, free weights, studio and accessory equipment to PureGym / BLK BOX / PureGym
This collaboration marks a significant milestone in the ongoing relationship between the two companies, further solidifying BLK BOX's commitment to supporting PureGym's expansion strategy across Europe, America, and the Middle East.
With over 500 gyms across the UK and Europe and serving almost 2 million members, PureGym has established itself as a leader in the fitness industry. The partnership between BLK BOX and PureGym, which began in 2018, has consistently aimed to provide gym-goers with the best equipment available, ushering in a new era of fitness and training modalities.
Ben Stocks, Managing Director at BLK BOX, commented: “This is an exciting new chapter in the ongoing relationship between BLK BOX and PureGym. We continue to receive great feedback from PureGym members who've been amazed by the transformation of their local gym. For us, this extension to the existing partnership will allow us to bring further innovation to the gym floor, whilst supporting a larger community of gym-goers with access to quality equipment and fitness solutions to help them reach their goals.”
The Functional Training Zones, a key component of the partnership, are flexible spaces adaptable for both individual workouts and group classes. These zones feature the Goliath series functional rig, agility turf, and a range of BLK BOX equipment, designed and manufactured at the company's headquarters in Belfast.
Richard Annetts, Head of Gym Format & Equipment at PureGym, praised the collaboration, stating: “We believe our ongoing partnership with BLK BOX helps us further distinguish our offering in the global value market. We have a very clear plan to deliver growth, and our partnership with BLK BOX is instrumental in achieving our aims. We were particularly impressed with the Functional Training Zone concept that BLK BOX specifically collaborated with us on, and we are keen on building upon the partnership to continue evolving our product offerings for our members.”
BLK BOX's commitment to quality and innovation was evident during the rigorous tender process in 2019. The company's ability to produce heavy-duty robust equipment, tailored to endure the high-use environment of PureGym's facilities, played a pivotal role in securing the contract. Furthermore, BLK BOX has established a dedicated in-house team to ensure a seamless project delivery process across PureGym's global estate, with ongoing projects in countries including the UK, Switzerland, Denmark, KSA, UAE, and the USA.
For more information about BLK BOX's products, services and projects visit www.blkboxfitness.com
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BLK BOX
Tel: 028 9045 4123
Email: [email protected]
Address:
4 Cloughfern Ave,
Newtownabbey ,
Antrim,
BT37 0UB,
United Kingdom
Gregory Bradley, sales director
BLK BOX video gallery:
Key personnel
Ben Stocks, managing director
Gregory Bradley, founder/sales director
Miles Canning, marketing director
Gregory Bradley, founder/sales director
Miles Canning, marketing director
Key customers
• Nike,
• Loughborough University,
• Irish Rugby,
• REPRESENT,
• Corinthia Hotels,
• PureGym, and
• Gymbox.
• Loughborough University,
• Irish Rugby,
• REPRESENT,
• Corinthia Hotels,
• PureGym, and
• Gymbox.
Plans for the next 12 months
Our product development is driven by
real-world insights from athletes, coaches,
and operators. The launch of our 1, 3, 5
Series rigs and racks marks a significant
step forward - offering scalable, futureproofed
solutions for facilities of all sizes.
Our commitment to operational excellence ensures we meet the highest standards for our clients. We consistently deliver industry-leading production times, support, and service.
As we grow our business, we will sustainably expand our manufacturing footprint and resources. Our priority is to ensure responsible practices in our manufacturing processes, aligning with our commitment to a more sustainable future.
Our commitment to operational excellence ensures we meet the highest standards for our clients. We consistently deliver industry-leading production times, support, and service.
As we grow our business, we will sustainably expand our manufacturing footprint and resources. Our priority is to ensure responsible practices in our manufacturing processes, aligning with our commitment to a more sustainable future.
Testimonial
NIKE – London HQ
"This new location is an amazing environment, with plans to positively impact the community way beyond its perimeter walls. This new strength and conditioning studio will play a pivotal role in supporting this dream.
Working with Miles Canning, Gregory Bradley, and the rest of the BLK BOX team was an absolute joy, and I'm super proud of the legacy that we have left for Nike athletes and, of course, our local London communities, who deserve a premium space to get inspired and work out in."
– Bex Moorhouse, workplace design & connectivity director, Nike
"This new location is an amazing environment, with plans to positively impact the community way beyond its perimeter walls. This new strength and conditioning studio will play a pivotal role in supporting this dream.
Working with Miles Canning, Gregory Bradley, and the rest of the BLK BOX team was an absolute joy, and I'm super proud of the legacy that we have left for Nike athletes and, of course, our local London communities, who deserve a premium space to get inspired and work out in."
– Bex Moorhouse, workplace design & connectivity director, Nike
Testimonial
PUREGYM
"We believe our ongoing partnership with BLK BOX helps us further distinguish our offering in the global market. We have a very clear plan to deliver growth, and we believe our partnership with BLK BOX will help us achieve our aims.
We were very impressed with the functional training zone concept that BLK BOX collaborated with us on, and we are keen on building upon the partnership so we can continue to evolve our product offering for our members."
– Richard Annetts, head of gym format & equipment, PureGym
"We believe our ongoing partnership with BLK BOX helps us further distinguish our offering in the global market. We have a very clear plan to deliver growth, and we believe our partnership with BLK BOX will help us achieve our aims.
We were very impressed with the functional training zone concept that BLK BOX collaborated with us on, and we are keen on building upon the partnership so we can continue to evolve our product offering for our members."
– Richard Annetts, head of gym format & equipment, PureGym
Testimonial
LOUGHBOROUGH UNIVERSITY
"For Powerbase, we aimed to collaborate with specialists in various areas, and BLK BOX emerged as the clear choice in the tender process for several reasons. Their extensive expertise in the performance market, coupled with their ability to glean insights from their work in other sectors, greatly benefits us.
While we were confident in our needs for the facility, partnering with a team that offered solutions and an agile engineering approach proved pivotal. We have tangible examples of innovation and collaboration in this facility, such as tailored accessible storage solutions designed to accommodate the mezzanine's pillars.”
– Rich Ellis, head of gyms and technical relationships, Loughborough University
"For Powerbase, we aimed to collaborate with specialists in various areas, and BLK BOX emerged as the clear choice in the tender process for several reasons. Their extensive expertise in the performance market, coupled with their ability to glean insights from their work in other sectors, greatly benefits us.
While we were confident in our needs for the facility, partnering with a team that offered solutions and an agile engineering approach proved pivotal. We have tangible examples of innovation and collaboration in this facility, such as tailored accessible storage solutions designed to accommodate the mezzanine's pillars.”
– Rich Ellis, head of gyms and technical relationships, Loughborough University
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