Cardiff-based Absolute Performance, the elite gym design and installation company, is making waves with its latest partnership - teaming up with Taekwondo sensation and Olympic silver medallist Caden Cunningham. As one of the most electrifying athletes in combat sports today, Caden has helped propel GB Taekwondo into the global spotlight. Now, he's bringing that same energy and dedication to Absolute Performance as its newest brand ambassador.

At just 21 years old, Caden has already carved out an incredible career, securing international titles since the age of 12 and amassing an impressive collection of gold medals, including becoming the youngest-ever heavyweight European champion. Following his triumph at the 2024 Paris Olympics, he’s not slowing down – and is exploring the world of Mixed Martial Arts (MMA) while continuing his develop his Taekwondo and inspire a new generation of athletes.

Hailing from Huddersfield, Caden first stepped onto the mat at just six years old. Over the years, he has become a household name, known for his strength, agility, and relentless drive. Now, he’s channelling that same fighting spirit into his partnership with Absolute Performance, a company synonymous with excellence in athletic performance.

Harry Tafota-Nash, Managing Director at Absolute Performance, shared his excitement about the collaboration: “We're beyond thrilled to welcome Caden to the Absolute Performance family. He’s a powerhouse - both in the ring and as a role model. Supporting him on his journey while also benefiting from his experience and insights is an incredible opportunity. Together, we’re raising the bar in strength and conditioning for elite athletes.”

Caden, equally energised about the partnership, added: “It’s fantastic to be working with Absolute Performance, a company that’s making waves in the fitness industry. Their expertise in gym design and installation is second to none. I can’t wait to contribute fresh ideas and help motivate others to push their limits and chase their dreams.”

As the official gym equipment supplier to Team GB for the Paris 2024 Olympics, Absolute Performance has long been committed to supporting elite athletes. This new partnership is no exception. The company is already making an impact by installing a state-of-the-art gym at Caden’s local Taekwondo club, ensuring that the next generation of fighters has access to world-class training facilities.

With Caden Cunningham on board, Absolute Performance is taking its commitment to high-performance training to the next level - empowering athletes to excel, break boundaries, and achieve greatness.