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JP Lennard
JP Lennard
JP Lennard
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UNITING THE WORLD OF FITNESS
Health Club Management

Health Club Management

News

Exclusive: Crabbe leaves Hilton to pursue MBA, launch consulting practice

After nearly eight years at Hilton, most recently as senior director of global wellness, Ryan Crabbe has left the company.

Next month, Crabbe begins his MBA studies at Georgetown University in Washington DC, and he will also reignite the consulting practice he began in 2006.

In 2006, Crabbe’s practice, Interim Spa Solutions, worked with Ritz-Carlton, Wynn Resorts and other leading hospitality companies, providing on-property consulting and advisory services during leadership transitions and critical points in a spa’s lifecycle.

Crabbe said his new practice, called Interim Wellness, will primarily advise larger organisations and brands seeking stronger strategies, project architecture, and product management of their existing or future spa and fitness concepts.

“I’ve been fortunate to gain a unique global perspective on spa and fitness operations, wellness brand management, industry supply relationships, and innovative concept creation,” Crabbe told Spa Opportunities.

He’s currently working on an international project with a hospitality brand “with a well-established reputation for serving customers who are tuned into the benefits of healthy travel,” he said, but could not disclose further details.

Before departing from Hilton, Crabbe launched the brand’s new Five Feet to Fitness concept, a hybrid room he described as “a guestroom dedicated to movement and mindfulness.” Five Feet to Fitness has just debuted in the US, and brings more than 11 different fitness option into the hotel room, creating an upselling option for hotel operators.

Crabbe was also responsible for the refresh of Hilton’s eforea spa brand, as well as for creating a global spa treatment membership programme, The Spa Club, which also helped bring dynamic pricing to hotel spas.

“As more brands infuse wellness DNA into their products and culture, I’ll leverage years in the business as an operator and global brand leader to advise them on an interim basis to ensure they take a well-considered approach,” said Crabbe. “Successful wellness projects take thoughtful research, planning, focused execution, and a deep understanding of industry topography.”

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
After nearly eight years at Hilton, most recently as senior director of global wellness, Ryan Crabbe has left the company.
HAF,SAB,CPW,CAS,PHR,CON,SWC
THUMB20693_19246.jpg
Latest News
Boutique chain Trib3 will become one of the first fitness operators to establish a presence ...
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HCM Magazine
Supplier showcase
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HCM Magazine
Interview
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HCM People
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Featured supplier news
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For over 50 years Les Mills has been leading the way in fitness to inspire ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
trade associations
International SPA Association - iSPA: trade associations
Salt therapy products
Saltability: Salt therapy products
Exercise equipment
Matrix Fitness: Exercise equipment
Management software
Premier Software Solutions: Management software
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Lockers/interior design
Safe Space Lockers Ltd: Lockers/interior design
Wearable technology solutions
MyZone: Wearable technology solutions
On demand
Fitness On Demand: On demand
Spa software
SpaBooker: Spa software
Skincare
Comfort Zone - Davines S.p.A: Skincare
Property & Tenders
Bilborough, Nottingham
Bilborough College
Property & Tenders
Welwyn Garden City
Welwyn Hatfield Borough Council
Property & Tenders
Diary dates
01-03 Feb 2022
Coventry Building Society Arena, Coventry, United Kingdom
Diary dates
07-10 Apr 2022
Exhibition Centre , Cologne, Germany
Diary dates
15-16 Jun 2022
ExCeL London, London, United Kingdom
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates

News

Exclusive: Crabbe leaves Hilton to pursue MBA, launch consulting practice

After nearly eight years at Hilton, most recently as senior director of global wellness, Ryan Crabbe has left the company.

Next month, Crabbe begins his MBA studies at Georgetown University in Washington DC, and he will also reignite the consulting practice he began in 2006.

In 2006, Crabbe’s practice, Interim Spa Solutions, worked with Ritz-Carlton, Wynn Resorts and other leading hospitality companies, providing on-property consulting and advisory services during leadership transitions and critical points in a spa’s lifecycle.

Crabbe said his new practice, called Interim Wellness, will primarily advise larger organisations and brands seeking stronger strategies, project architecture, and product management of their existing or future spa and fitness concepts.

“I’ve been fortunate to gain a unique global perspective on spa and fitness operations, wellness brand management, industry supply relationships, and innovative concept creation,” Crabbe told Spa Opportunities.

He’s currently working on an international project with a hospitality brand “with a well-established reputation for serving customers who are tuned into the benefits of healthy travel,” he said, but could not disclose further details.

Before departing from Hilton, Crabbe launched the brand’s new Five Feet to Fitness concept, a hybrid room he described as “a guestroom dedicated to movement and mindfulness.” Five Feet to Fitness has just debuted in the US, and brings more than 11 different fitness option into the hotel room, creating an upselling option for hotel operators.

Crabbe was also responsible for the refresh of Hilton’s eforea spa brand, as well as for creating a global spa treatment membership programme, The Spa Club, which also helped bring dynamic pricing to hotel spas.

“As more brands infuse wellness DNA into their products and culture, I’ll leverage years in the business as an operator and global brand leader to advise them on an interim basis to ensure they take a well-considered approach,” said Crabbe. “Successful wellness projects take thoughtful research, planning, focused execution, and a deep understanding of industry topography.”

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
After nearly eight years at Hilton, most recently as senior director of global wellness, Ryan Crabbe has left the company.
HAF,SAB,CPW,CAS,PHR,CON,SWC
THUMB20693_19246.jpg

News

Boutique chain Trib3 will become one of the first fitness operators to establish a presence
At-home fitness brand NordicTrack from iFIT has launched what it says are the first voice-controlled,
The Workforce State of Mind Survey, now in its second year, has begun to gather
Wellness operator and fit tech company, LIT Method, (low-intensity training) is ramping up expansion after
Planet Fitness has signed an agreement to acquire Sunshine Fitness – an operator of 114
People living in London have been advised to avoid or reduce strenuous exercise today (Friday
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A marketing partnership between fitness marketplace Hussle and fast-food giant McDonald's resulted in a significant
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Mark Sesnan, co-founder and CEO of GLL, has been awarded an OBE in the New
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Myzone has secured a US$17.2m worth of investment from growth capital investor BGF – a
The Cleveland Clinic’s chief wellness officer Michael Roizen predicts longevity will become the next major
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Fitness On Demand
Known for its innovation and for providing one of the the most comprehensive gym and
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United Fitness Brands (UFB) has added London-based operator Triyoga to its portfolio. Triyoga, which operates
Wearable technology, outdoor exercise activities and strength training are among the trends expected to shape
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HCM has confirmed that the UK government's £1bn support package for the hospitality and leisure
Innovatise UK Ltd
Innovatise UK Ltd
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The Gym Group has opened five clubs in one day to reach 200 sites in
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FIBO Exhibition
FIBO Exhibition
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HCM Magazine
Supplier showcase
Premier Gym + Fitness, based in Newton Abbot, Devon, has opened its doors to the public thanks to the help and support of Pulse Fitness
HCM Magazine
Interview
‘People are choosing bricks and mortar, and they’re coming back faster than we’ve ever seen.’ The CEO of Planet Fitness speaks to Kate Cracknell
HCM Magazine
HCM People
I don’t want to compete with gyms, I want to complement them. We’re going to places where they’re not – parks, schools and cul-de-sacs
HCM Magazine
Sponsored
Life Fitness has launched a new mobile app, called Life Fitness Connect, to provide the ultimate workout experience
HCM Magazine
Sponsored
Fitronics’ new member journey software is supporting the University of Oxford in improving its services for users
HCM Magazine
Flooring
As we wrap up 2021, flooring suppliers share their most exciting projects and launches from the past year
HCM Magazine
Sponsored
Leisure operators should embrace activity to engage members says Jenny Patrickson, managing director of Active IQ
HCM Magazine
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New research from tech firm Mindbody gives insights into the state of the US health and fitness market, as Lauren McAlister reports
HCM magazine
TVS Group installs a new world class facilities at the University of Kent in partnership with Robbins
HCM magazine
Mentra by SATS is a whole ecosystem, with the first physical product an interactive fitness mirror that costs around €1,300, with a digital fitness subscription charged on top
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Florence Nightingale played an important role in the fitness industry and if she were still with us, she’d certainly be campaigning for fitness trainers to be fully involved in combating the effects of lockdown, says Muir Gray
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HCM People

Alex Nicholl

MD, Sweat by BXR
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Featured supplier news
Featured supplier news: Orbit4: 2022 is going to be extraordinary, are you ready for it?
No two gyms are the same, but making the most of AI and digital transformation will be key to getting your business ahead in 2022, according to CEO of Orbit4 Daniel Jones.
Featured supplier news
Featured supplier news: Quoox throws down the gauntlet in fitness software arena
An increasing number of gym and studio owners are realising that the days of them needing six, eight or 10 pieces of expensive, disjointed and barely adequate software to operate their business is a thing of the past.
Featured operator news
Featured operator news: Innovative experience TAGactive launched at Everyone Active
Everyone Active opened its first TAGactive Arena at Lammas Leisure Centre on Bank Holiday Monday, January 3.
Featured operator news
Featured operator news: Double Olympic Champion Rebecca Adlington breaks ground ahead of new Rainham Leisure Centre
Everyone Active has got the New Year off to a flying start as it begins work on the brand new Rainham Leisure Centre.
Company profiles
Company profile: Rocca Creative Thinking Limited
Rocca. is a tech organisation specialising in sport and physical activity. It works with NGBs ...
Company profiles
Company profile: Les Mills UK
For over 50 years Les Mills has been leading the way in fitness to inspire ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
trade associations
International SPA Association - iSPA: trade associations
Salt therapy products
Saltability: Salt therapy products
Exercise equipment
Matrix Fitness: Exercise equipment
Management software
Premier Software Solutions: Management software
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Lockers/interior design
Safe Space Lockers Ltd: Lockers/interior design
Wearable technology solutions
MyZone: Wearable technology solutions
On demand
Fitness On Demand: On demand
Spa software
SpaBooker: Spa software
Skincare
Comfort Zone - Davines S.p.A: Skincare
Property & Tenders
Bilborough, Nottingham
Bilborough College
Property & Tenders
Welwyn Garden City
Welwyn Hatfield Borough Council
Property & Tenders
Diary dates
01-03 Feb 2022
Coventry Building Society Arena, Coventry, United Kingdom
Diary dates
07-10 Apr 2022
Exhibition Centre , Cologne, Germany
Diary dates
15-16 Jun 2022
ExCeL London, London, United Kingdom
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates
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