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FreeMotion Fitness
FreeMotion Fitness
FreeMotion Fitness
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UNITING THE WORLD OF FITNESS
Health Club Management

Health Club Management

News

Equinox first tenant announced for redeveloped Culver City icon

American fitness operator Equinox has been announced as the first tenant at One Culver; a former movie studio HQ in California that is being comprehensively renovated by international architects Gensler.

Culver City real estate firm Runyon Group today (17 August) confirmed that Equinox will open “an expansive space filled with cutting edge fitness equipment, world class personal training, and unparalleled amenities” in the revamped 1980s office block, well-known for its stepped terraces and sloping glass atrium.

The club will feature a progressive program of studio-based classes including yoga, pilates, and spinning, as well as Equinox’s signature spa and executive locker rooms.

The 260,000sq ft (24,100sq m), eight-storey building, originally designed by architect Maxwell Starkman and known as Sony Pictures Plaza, is the former home of both Sony Pictures Studios and MGM Studios.

Runyon and fellow developer LBA Realty – which acquired the property in 2014 for a reported US$159m (€135.1m, £123.3m) – are overseeing the transformation of the property into a mixed-use leisure and commercial destination with “a prominent selection of dynamic restaurants, merchants and neighborhood businesses.” It is due to open in Q1 2018.

Gensler are adding additional entrances to the building, reorganising the interior layouts, cladding its stone exterior with white metal panels and adding extensive landscaping to the forecourt.

The practice were also responsible for designing the new offices of Sony Pictures Entertainment on nearby Overland Avenue, realised in the traditional Art Deco style used throughout the studio’s 70-year history.

Equinox operates 89 upscale, full-service clubs in New York, Los Angeles, San Francisco, Miami, Chicago, Boston, Dallas, Houston and Washington, DC, as well as international locations in London, Toronto and Vancouver.

Next year it is due to open its first hotel/health club hybrid, Equinox Hotels, which will be themed around movement, nutrition and regeneration in an appeal to regular travellers who want to keep fit.

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
American fitness operator Equinox has been announced as the first tenant at One Culver; a former movie studio HQ in California that is being comprehensively renovated by international architects Gensler.
CLD,HAF,PRO,ARC,DES,DEV,INV
THUMB20962_717289.jpg
Latest News
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Promotion
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Catalogue Gallery
Click on a catalogue to view it online
Directory
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Exercise equipment
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trade associations
International SPA Association - iSPA: trade associations
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Spa software
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Skincare
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Red Light Therapy
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Architects/designers
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Property & Tenders
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Diary dates
01-03 Feb 2022
Coventry Building Society Arena, Coventry, United Kingdom
Diary dates
07-10 Apr 2022
Exhibition Centre , Cologne, Germany
Diary dates
15-16 Jun 2022
ExCeL London, London, United Kingdom
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates

News

Equinox first tenant announced for redeveloped Culver City icon

American fitness operator Equinox has been announced as the first tenant at One Culver; a former movie studio HQ in California that is being comprehensively renovated by international architects Gensler.

Culver City real estate firm Runyon Group today (17 August) confirmed that Equinox will open “an expansive space filled with cutting edge fitness equipment, world class personal training, and unparalleled amenities” in the revamped 1980s office block, well-known for its stepped terraces and sloping glass atrium.

The club will feature a progressive program of studio-based classes including yoga, pilates, and spinning, as well as Equinox’s signature spa and executive locker rooms.

The 260,000sq ft (24,100sq m), eight-storey building, originally designed by architect Maxwell Starkman and known as Sony Pictures Plaza, is the former home of both Sony Pictures Studios and MGM Studios.

Runyon and fellow developer LBA Realty – which acquired the property in 2014 for a reported US$159m (€135.1m, £123.3m) – are overseeing the transformation of the property into a mixed-use leisure and commercial destination with “a prominent selection of dynamic restaurants, merchants and neighborhood businesses.” It is due to open in Q1 2018.

Gensler are adding additional entrances to the building, reorganising the interior layouts, cladding its stone exterior with white metal panels and adding extensive landscaping to the forecourt.

The practice were also responsible for designing the new offices of Sony Pictures Entertainment on nearby Overland Avenue, realised in the traditional Art Deco style used throughout the studio’s 70-year history.

Equinox operates 89 upscale, full-service clubs in New York, Los Angeles, San Francisco, Miami, Chicago, Boston, Dallas, Houston and Washington, DC, as well as international locations in London, Toronto and Vancouver.

Next year it is due to open its first hotel/health club hybrid, Equinox Hotels, which will be themed around movement, nutrition and regeneration in an appeal to regular travellers who want to keep fit.

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
American fitness operator Equinox has been announced as the first tenant at One Culver; a former movie studio HQ in California that is being comprehensively renovated by international architects Gensler.
CLD,HAF,PRO,ARC,DES,DEV,INV
THUMB20962_717289.jpg

News

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Increases in COVID-19 cases across Europe are forcing governments to introduce restrictions, which is having
Exercise has been found to increase levels of endocannabinoids – cannabis-like substances produced by the
People suffering from mild depression should be offered exercise, mindfulness, therapy or meditation before medication,
Total Fitness plans to launch a new-style health club model, with plans already in the
Innovatise UK Ltd
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An iconic Dutch fitness centre that first opened 32 years ago has received an extensive
Fitness operator Crunch Fitness says it's continued its recovery from lockdowns, with membership levels across
The City of Madrid could become one of the healthiest in the world if plans
Luxury health club operator, Third Space, has opened the doors to its latest club in
A total of 22.7 million Brits – more than a third of the total population
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The PureGym app has been named the Health and Fitness App of the Year at
Les Mills
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Life Fitness has appointed Paul Stoneham as its new CEO, replacing Chris Clawson and effective
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1 - 20 of 12,089
HCM Magazine
Promotion
A new app called Trakk, from Pulse Fitness, promises triple benefits to operators, says Chris Johnson
HCM Magazine
HCM People
It makes services and tech more accessible and affordable for wellness professionals
HCM Magazine
Sponsored
Technogym’s Biocircuit offers a range of time-controlled and time-free circuits using the Biostrength line, with its Biodrive AI technology, delivering customised workouts
HCM Magazine
Interview
Urban Gym Group sees health, fitness and wellness converging and is ready to seize these opportunities. Its co-CEOs tell to Kate Cracknell, ‘if we can’t build it, we’ll buy it’
HCM Magazine
Research
A US study investigating consumer attitudes to gyms, health clubs and studios reveals a new focus on wellness, as well as opportunities for operators to grow their businesses
HCM Magazine
Sponsored
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HCM Magazine
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Climate change, like COVID-19, presents challenges that won’t go away and demands both our immediate attention and collective efforts. Kath Hudson reports
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With their dark vibe, pumping music and kit that needs adjusting, indoor cycling classes can be intimidating to the uninitiated. Steph Eaves asks suppliers for their tips on how to encourage beginners into the cycling studio – and keep them coming back
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There are failure points in the member journey  in any club. We’re looking to create a journey that addresses those points of vulnerability and difficulty
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Can partnerships and affiliations with less obvious companies, such as fast food brands, help the industry tap into a new demographic, or is the potential for them to compromise our reputation too big a risk to take? asks Abi Harris
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HCM People

Alan Leach

Chair of IHRSA and CEO, West Wood Clubs
IHRSA is now on a mission to bring the global industry together
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NICE has done a U-turn on its controversial guidelines for treating Chronic Fatigue Syndrome, saying that physical activity or therapy should not now be routinely prescribed for patients
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Opinion
promotion
FitnessOnDemand’s divisional vice president Uday Anumalachetty discusses what live fitness really means for clubs and their members today
Opinion: Why we need to reimagine what live fitness really means
Featured supplier news
Featured supplier news: 1Rebel enlists FunXtion to elevate its revolutionary, customer-driven RIG concept
A partnership with FunXtion and its MultiScreen Solution software has allowed 1Rebel to enhance its in-club experience to a much more connected and engaged level.
Featured supplier news
Featured supplier news: Revamped Fitline Maassluis health club equipped by Core Health & Fitness
An iconic Dutch fitness centre that first opened 32 years ago has received an extensive overhaul following a vicious fire.
Featured operator news
Featured operator news: Being active helps Parkwood Leisure customers save the NHS £16m
Parkwood Leisure, one of the UK’s leading public leisure facilities operators, helped prevent more than 7,000 cases of stroke, dementia, depression and type 2 diabetes in 2019, saving the NHS £16 million, a new social value report has shown.
Featured operator news
Featured operator news: Everyone Active generates £342m in social value
Award-winning leisure operator Everyone Active generated £342million in social value at its sites across the country in 2019/20.
Company profiles
Company profile: Premier Software Solutions Ltd
Premier Software was founded in 1994 and has proven experience developing business management solutions specifically ...
Company profiles
Company profile: EGYM UK Ltd
EGYM empowers gym operators to deliver a workout experience that supports their members' lifelong fitness ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Fitness equipment
Precor: Fitness equipment
Exercise equipment
Power Plate: Exercise equipment
trade associations
International SPA Association - iSPA: trade associations
Salt therapy products
Himalayan Source: Salt therapy products
Spa software
SpaBooker: Spa software
Skincare
Comfort Zone - Davines S.p.A: Skincare
Red Light Therapy
 Red Light Rising: Red Light Therapy
Architects/designers
Zynk Design Consultants: Architects/designers
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Whole body cryotherapy
Zimmer MedizinSysteme GmbH / icelab: Whole body cryotherapy
Property & Tenders
Welwyn Garden City
Welwyn Hatfield Borough Council
Property & Tenders
Newport, Shropshire
Lilleshall Sports Academy
Property & Tenders
Diary dates
01-03 Feb 2022
Coventry Building Society Arena, Coventry, United Kingdom
Diary dates
07-10 Apr 2022
Exhibition Centre , Cologne, Germany
Diary dates
15-16 Jun 2022
ExCeL London, London, United Kingdom
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates
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