Zimmer MedizinSysteme GmbH / icelab
Zimmer MedizinSysteme GmbH / icelab
Zimmer MedizinSysteme GmbH / icelab
Health Club Management

Health Club Management

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UNITING THE WORLD OF FITNESS
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Health Club Management

Health Club Management

News

Brazil's SmartFit accelerates growth plans

Brazilian gym chain SmartFit is set to speed up its expansion across South America.

The chain currently has 600 locations across Brazil, Mexico, Chile, The Dominican Republic, Peru, Colombia, Argentina and Ecuador – and last year grew its membership by 34 per cent.

SmartFit is part of the São Paulo-based Bio Ritmo Group, which in 2018 was ranked eighth on the IHRSA Global 25 list in terms of number of members, with 1,508,000 at the end of 2017.

It has since grown the number of members across its network of clubs to more than 2 million.

As part of the growth strategy, SmartFit has signed a deal with equipment provider Life Fitness to kit out 450 clubs – which will be a mixture of new sites and the redevelopment of existing sites.

"In order to continue to grow strongly, we needed a solid and robust company to be our partner in almost every unit of this Latin American expansion," said Thiago Somera, infrastructure director of the Bio Ritmo Group.

"With Life Fitness, we have achieved the reliability to go through this process and fulfill our purpose of fitness' democratisation on high standards."

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Brazilian gym chain SmartFit is set to speed up its expansion across South America.
HAF,FIT
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Gita Sjahrir

Founder, R-FITNESS
We became the first boutique fitness brand in all of Southeast Asia to ever raise venture capital backing. This was positive for the industry as it signalled that the industry had growth potential
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Rachael Blumberg

Platefit: creator and founder
People know yoga, Pilates, HIIT and Barry’s Bootcamp, but many don’t know vibration training and it’s my intention, passion and purpose to make it available and bring it to the world
People
My vision, based on my own personal experience, would be for physical activity to become the norm – not something you have to make an effort to do, but something you just go ‘yeah, that’s part of my everyday life’
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News

Brazil's SmartFit accelerates growth plans

Brazilian gym chain SmartFit is set to speed up its expansion across South America.

The chain currently has 600 locations across Brazil, Mexico, Chile, The Dominican Republic, Peru, Colombia, Argentina and Ecuador – and last year grew its membership by 34 per cent.

SmartFit is part of the São Paulo-based Bio Ritmo Group, which in 2018 was ranked eighth on the IHRSA Global 25 list in terms of number of members, with 1,508,000 at the end of 2017.

It has since grown the number of members across its network of clubs to more than 2 million.

As part of the growth strategy, SmartFit has signed a deal with equipment provider Life Fitness to kit out 450 clubs – which will be a mixture of new sites and the redevelopment of existing sites.

"In order to continue to grow strongly, we needed a solid and robust company to be our partner in almost every unit of this Latin American expansion," said Thiago Somera, infrastructure director of the Bio Ritmo Group.

"With Life Fitness, we have achieved the reliability to go through this process and fulfill our purpose of fitness' democratisation on high standards."

Sign up for FREE ezines & magazines
Brazilian gym chain SmartFit is set to speed up its expansion across South America.
HAF,FIT
imagesX/THUMB341989_167939_876460.jpg

News

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MyZone
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1 - 15 of 11,181
Features
feature
“We can include those yet to take the plunge into wearables,” says Myzone’s Dave Wright
Features
Group exercise
Does your fitness studio offer the antidote to tech-driven loneliness?
Features
Supplier showcase
Northumbria University has partnered with Matrix Fitness to fit out its newly refurbished sports centre and gym, using the latest in fitness technology to motivate members
Features
Supplier showcase
Pulse Fitness has installed a premium fitness facility at The University of Liverpool, fitting the space with its state-of-the-art equipment to appeal to staff and students alike
Features
Supplier showcase
With the first of a planned 105 clubs across the UK and Ireland up and running, UFC GYM turned to the expertise of DFC to ensure a simpler membership process for members
Features
Circuits
Circuits are a powerful way to deliver a controlled and effective workout to people of a range of abilities in a short time frame. HCM reviews some of the leading systems
Features
IHRSA Update
IHRSA’s Kristen Walsh shares highlights from The 2019 IHRSA Health Club Consumer Report into the US fitness market, as well as giving universal advice about how to stay relevant
Features
People
HCM people

Gita Sjahrir

Founder, R-FITNESS
We became the first boutique fitness brand in all of Southeast Asia to ever raise venture capital backing. This was positive for the industry as it signalled that the industry had growth potential
People
HCM people

Rachael Blumberg

Platefit: creator and founder
People know yoga, Pilates, HIIT and Barry’s Bootcamp, but many don’t know vibration training and it’s my intention, passion and purpose to make it available and bring it to the world
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I was seeing a lot of bad pad work and poor teaching in gyms, which broke my heart but spurred me on to develop a dedicated course for boxing technique
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SC Fitness, Portugal: head of customer experience
People often assume that those who pay more stay longer, but we don’t see this. What we see is that if you have PT you stay longer because you use more, not because you pay more
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We’re trying to help people understand exactly how much effort they need to apply in order to get the best outcome, so they can do it over a long period of time and not burn out. The overall training effect is then much better
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Ben Gotting & Dave Thomas

The Foundry: co-founders
Because of our strong focus on community and inclusivity our members really do range from unemployed, and even homeless, to CEOs and board members of major institutions and celebrities
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Jimmy had the brilliant idea to put the logos of all of the current cycling brands in and around NYC onto a piece of paper and we handed it to the investor at the end of our presentation. Then we handed a blank piece of paper and referenced that this was the current number of cool fitness concepts in the world and how we would like the investor to help us fill that page. A day later he wrote us a cheque
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Job search
POST YOUR JOB
Featured supplier news
Featured supplier: Pulse Fitness modernises Leiston Leisure Centre in £4m redevelopment
The Leiston Leisure Centre, owned by East Suffolk Council, reopened recently following a £4m redevelopment designed and implemented by Pulse Fitness.
Featured supplier news
Featured supplier: Harlands Effect: Make Your Business More Profitable
Harlands Group is a membership management service for health and fitness operators, which interacts directly with members to effectively manage membership payments.
Video Gallery
DFC: We do more...
DFC
DFC are a leading direct debit collection company, providing cash flow solutions to happy clients from all over the UK. Read more
More videos:
Company profiles
Company profile: Xponential Fitness LLC
Xponential Fitness is the world’s leading franchisor of boutique fitness studios, with a portfolio of ...
Company profiles
Company profile: Precor
For more than 35 years, Precor has driven fitness forward. We continue that heritage every ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Exercise equipment
Eleiko Sport AB: Exercise equipment
Wearable technology solutions
MyZone: Wearable technology solutions
Management software
Fisikal: Management software
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Trade associations
International SPA Association - iSPA: Trade associations
Direct debit solutions
Harlands Group: Direct debit solutions
Spa software
SpaBooker: Spa software
Skincare
Comfort Zone - Davines S.p.A: Skincare
Fitness equipment
Dyaco International: Fitness equipment
Property & Tenders
Diary dates
21-23 Jan 2020
Harrogate Convention Centre, Harrogate, United Kingdom
Diary dates
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Ericsson Exhibition Hall, Ricoh Arena, Coventry, United Kingdom
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Zimmer MedizinSysteme GmbH / icelab
Zimmer MedizinSysteme GmbH / icelab