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Life Fitness UK
Life Fitness UK
Life Fitness UK
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FITNESS, HEALTH, WELLNESS

promotion: Life Fitness

Hammer Strength just got stronger: Introducing the new HD Performance Trainers

05 Nov 2021
HD Perfromance Trainers consist of the Consisting of the HD Tread, HD Air Bike and HD SPARC
Hammer Strength, the number one brand in performance strength training, is adding to its portfolio of industry-leading machines with the launch of its new anaerobic training line, HD Performance Trainers.

Consisting of the HD Tread, HD Air Bike and HD SPARC, each piece has been designed to provide the toughest of workouts on its own, or when combined with other Hammer Strength performance equipment.

The HD Tread is a self-powered treadmill with a curved design for fast acceleration. The user is in complete control of sprint mechanics and belt speed, eliminating equipment interference to ensure the focus is solely on the athlete.

The HD Air Bike is designed to quickly raise or maintain the exerciser’s heart rate. Its unique adjustable AirGuard redirects air in a preferred direction and the multi-grip handlebar ensures ergonomic hand placement.

Completing the series is the HD SPARC, the ultimate performance trainer for explosiveness and power. Its unique high-knee position engages the glutes and muscles to create a downward-driving force for maximum training efficiency. Like the Air Bike, the SPARC is an excellent option for injury recovery or prevention, with no impact on an athlete’s joints.

“At Hammer Strength, we’re known for redefining the performance experience for athletes, and the same knowledge and passion that’s applied to our traditional products has driven the design and capabilities of the HD Performance Trainers range,” said JP Stockton, Hammer Strength product director.

This new range brings elite-level performance training equipment to facilities around the world; from individual HIIT workouts to small group training settings. Clubs can gain an edge over the competition and engage new and existing members, whilst pushing them to a higher standard.
More press releases and updates from Life Fitness :
EGYM, the global fitness technology and corporate health innovation leader, and Life Fitness, the global leader in commercial fitness equipment, are thrilled to announce the expansion of their strategic partnership, further elevating the cardio workout experience.
Crunch Fitness, a leading high-value, low-price gym known for its no judgments, inclusive experience, has selected Life Fitness as a preferred supplier for its U.S. locations.
Life Fitness, the global leader in commercial fitness equipment has launched its cardio line, Symbio, an immersive, four-machine collection.
Performance strength training brand Hammer Strength has announced a new partnership with multi-award-winning fitness athlete, personal trainer, gym owner and author, Shaun Stafford.
Life Fitness has launched a new mobile app named Life Fitness Connect to provide the ultimate workout experience.
Life Fitness : news from HCMmag.com and FitTechGlobal.com
Life Fitness has appointed Jim Pisani as its new chief executive officer.
Life Fitness : featured in HCM and Fit Tech magazines
Promotion: Perfect Cardio
Using research that revealed three key pillars for cardio exercisers, Life Fitness has created its greatest-ever console: the Discover SE4
Mars Athletic in Turkey turned to Life Fitness and Myzone to create a compelling new HIIT zone for its clubs
LFX customisable experiences are the next step in the evolution of the Life Fitness functional training offering
The Formula 1 World Championship team Williams Racing has partnered with Life Fitness to create a world-class training facility, designed to drive performance on and off the track
The growth of digital options and integrations is opening up new functionality for health clubs, as Frances Marcellin discovers
Life Fitness
Tel: +31 (0) 180 646 666
Address: Bijdorpplein 25-31, 2992 LB Barendrecht, The Netherlands
Frank van de Ven, chief commercial officer
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Company profile: Life Fitness
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Life Fitness press release: Hammer Strength just got stronger: Introducing the new HD Performance Trainers
Hammer Strength, the number one brand in performance strength training, is adding to its portfolio of industry-leading machines with the launch of its new anaerobic training line, HD Performance Trainers.
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promotion: Life Fitness

Hammer Strength just got stronger: Introducing the new HD Performance Trainers

05 Nov 2021
HD Perfromance Trainers consist of the Consisting of the HD Tread, HD Air Bike and HD SPARC
Hammer Strength, the number one brand in performance strength training, is adding to its portfolio of industry-leading machines with the launch of its new anaerobic training line, HD Performance Trainers.

Consisting of the HD Tread, HD Air Bike and HD SPARC, each piece has been designed to provide the toughest of workouts on its own, or when combined with other Hammer Strength performance equipment.

The HD Tread is a self-powered treadmill with a curved design for fast acceleration. The user is in complete control of sprint mechanics and belt speed, eliminating equipment interference to ensure the focus is solely on the athlete.

The HD Air Bike is designed to quickly raise or maintain the exerciser’s heart rate. Its unique adjustable AirGuard redirects air in a preferred direction and the multi-grip handlebar ensures ergonomic hand placement.

Completing the series is the HD SPARC, the ultimate performance trainer for explosiveness and power. Its unique high-knee position engages the glutes and muscles to create a downward-driving force for maximum training efficiency. Like the Air Bike, the SPARC is an excellent option for injury recovery or prevention, with no impact on an athlete’s joints.

“At Hammer Strength, we’re known for redefining the performance experience for athletes, and the same knowledge and passion that’s applied to our traditional products has driven the design and capabilities of the HD Performance Trainers range,” said JP Stockton, Hammer Strength product director.

This new range brings elite-level performance training equipment to facilities around the world; from individual HIIT workouts to small group training settings. Clubs can gain an edge over the competition and engage new and existing members, whilst pushing them to a higher standard.
More press releases and updates from Life Fitness :
EGYM, the global fitness technology and corporate health innovation leader, and Life Fitness, the global leader in commercial fitness equipment, are thrilled to announce the expansion of their strategic partnership, further elevating the cardio workout experience.
Crunch Fitness, a leading high-value, low-price gym known for its no judgments, inclusive experience, has selected Life Fitness as a preferred supplier for its U.S. locations.
Life Fitness, the global leader in commercial fitness equipment has launched its cardio line, Symbio, an immersive, four-machine collection.
Performance strength training brand Hammer Strength has announced a new partnership with multi-award-winning fitness athlete, personal trainer, gym owner and author, Shaun Stafford.
Life Fitness has launched a new mobile app named Life Fitness Connect to provide the ultimate workout experience.
Life Fitness : news from HCMmag.com and FitTechGlobal.com
Life Fitness has appointed Jim Pisani as its new chief executive officer.
Life Fitness : featured in HCM and Fit Tech magazines
Promotion: Perfect Cardio
Using research that revealed three key pillars for cardio exercisers, Life Fitness has created its greatest-ever console: the Discover SE4
Mars Athletic in Turkey turned to Life Fitness and Myzone to create a compelling new HIIT zone for its clubs
LFX customisable experiences are the next step in the evolution of the Life Fitness functional training offering
The Formula 1 World Championship team Williams Racing has partnered with Life Fitness to create a world-class training facility, designed to drive performance on and off the track
The growth of digital options and integrations is opening up new functionality for health clubs, as Frances Marcellin discovers
Life Fitness
Tel: +31 (0) 180 646 666
Address: Bijdorpplein 25-31, 2992 LB Barendrecht, The Netherlands
Frank van de Ven, chief commercial officer
Key personnel
Frank van de Ven, chief commercial officer
Steve Newell, vice president & managing director, Global Mid/Premium Clubs
Key customers
Anytime Fitness, David Lloyd Leisure,
UFC Gym, Serco, Total Fitness,
Third Space, Gymbox, Fusion,
Williams Racing, Parkwood Leisure,
Orangetheory, Clever Fit, MAC-Fit,
Hard Rock Hotel Ibiza,
Marriott Hotels,
plus leisure trusts, local authorities,
universities and schools,
independent gyms and sports teams.
Plans for the next 12 months
We will continue to put our customers at the forefront of our business, evolving and adapting to support a fitness market that is returning to growth.
We will do this through innovative digital technologies, inspiring workout spaces and thoughtful co-creation to continuously improve the exerciser experience. Engaging exerciser experiences can lead to increased acquisition, enhanced retention and ongoing satisfaction, a winning combination for our customers.
Testimonial
“The relationship with Life Fitness, as a knowledgeable partner, is extremely rewarding. The emphasis of the Hammer Strength Box was really on co-creation. Life Fitness is an excellent, committed partner with a high service level. They offer intelligent solutions and market insights around customer experience. This is becoming increasingly important, especially for younger target groups to feel heard. Life Fitness has been there for us for years and we feel that our relationship is strong and familiar.”
– Gemmy & Jan Schellekens, owners of True Health Club
Testimonial
“We've been thoroughly impressed by Life Fitness since awarding the contract last year; they’re a great brand fit, and the quality and range of equipment, alongside their unrivalled support, will ensure we can deliver high quality fitness facilities catered for our wide-ranging member demographic.
“Their technology offering will also support our focus on driving digital across the business and help to kick on our digital transformation work. Life Fitness are proving to be a key partner in helping us achieve our mission of delivering facilities that support happier and healthier communities.”
– Glen Hall, managing director, Parkwood Leisure
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