Hussle (formerly PayAsUGym)
Hussle (formerly PayAsUGym)
Hussle (formerly PayAsUGym)
Health Club Management

Health Club Management

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UNITING THE WORLD OF FITNESS
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Health Club Management

Health Club Management

News

Swim England and Everyone Active sign strategic partnership

National governing body Swim England and leisure operator Everyone Active have signed a new partnership in the hope of "creating a nation of swimmers".

The three-year partnership will focus on creating a strategic approach to encourage more people to engage in swimming and to tackle physical inactivity.

The two organisations will focus on a trio of key subjects in order to make improvements across all areas of aquatic activity. They will work together to encourage people of all ages to swim more, increase the number of young people learning to swim at Everyone Active centres and support 500 additional swim teachers to gain qualifications.

“Committing to three years of working together has enabled us to outline key objectives and take a forward-thinking approach to improve swimming provision across the country," said Jacqui Tillman, head of swimming at Everyone Active.

The partnership was announced just weeks after Swim England pledged to work 'more closely' with the leisure sector as part of efforts to increase sports participation numbers.

Swim England became a member of ukactive, the not-for-profit body representing the sector – a move which it said would allow it to form closer relationships with ukactive's membership network of gyms, leisure centres and physical activity providers.

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National governing body Swim England and leisure operator Everyone Active have signed a new partnership in the hope of "creating a nation of swimmers".
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News

A majority of mothers do not exercise because it makes them feel guilty about not
Fitness giant Les Mills has launched three new studio spaces at its iconic Auckland City
Fitness tech business Mindbody has appointed Phil Coxon as managing director for its European operations.
Low-cost gym operator EōS Fitness has acquired five former Gold's Gym locations in Utah –
Health club operator Total Fitness has completed a turnaround of its fortunes, reversing a "steady
CoachAi, a virtual companion that interacts with members through their smartphones, has been declared the
Alliance Leisure
Alliance Leisure
At this year's FIBO fitness equipment giant Matrix debuted a host of new products and
The Gym Group has launched a marketing campaign targeting teenagers who are in the midst
Health club design can play a crucial role in improving member retention – partly by
A new health club and sports complex will launch as part of the Alderley Park
Dance-based boutique studio operator AKT has revealed ambitious plans to grow its US portfolio from
Boxing-based fitness operator 30 Minute Hit has revealed plans to open 20 studios in the
US-based indoor cycling operator SoulCycle has opened its first UK location. Located on Soho's Great
Les Mills
Les Mills
There is no doubt that the boutique studio market is expanding rapidly. London is leading
UK-based boutique fitness operator TRIB3 has opened its second studio in the Spanish capital Madrid.
A new study has found that not sticking to a regular bedtime and wake up
Fitness group Les Mills has joined forces with Sport England’s This Girl Can campaign to
Focus Training
Focus Training
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Features
Statistics
While Sweden (21.6 per cent) and Norway (21.4 per cent) have the highest ratios of fitness club members relative to the total population, Ukraine (2.9 per cent) and Turkey (2.6 per cent) have low penetration rates, which could indicate potential for growth
Features
HCM Celebs
In the name of work, Australian actor Chris Hemsworth has undergone impressive physical transformations for film roles such as Thor in The Avengers and Marvel films. Inspired by the public’s interest in his workouts, he’s now created a health and fitness app called Centr that utilises the expertise of his team of world-class experts
Features
Retention
There’s no one thing that will fix your member retention, but clarity of mission, a strong culture and an eye for data will drive significant change. Kate Cracknell reports from this year’s Retention Convention
Features
Flooring
With the increase in popularity of functional training, the floor is increasingly becoming a piece of equipment in itself. Kath Hudson investigates
Features
Retention
Are you optimising HIIT for your members, or are they put off by the pain? Abigail Harris looks at research into ways to better support members towards a positive outcome
Features
Innovation
Silicon Valley hacker Dave Asprey used his tech skills to gather the latest fitness kit to create a bio hacking boutique. Kath Hudson investigates cusapero
Features
Active ageing
The older people get, the more likely they are to have a long term health condition. But getting ill is not an inevitable consequence of getting older, so targeting the over 50s market could bring about multiple wins. Kath Hudson reports
Features
Strength
Do you need strength training kit that fits a smaller space? Julie Fisher takes a look at the options
Features
Software
New technology is transforming the way the health and fitness industry functions and interacts with customers. Liz Terry catches up with operators around the industry for an update
Features
HCM Celebs
Being a touring musician can be tough on your wellbeing, so country music star, Tim McGraw, developed his own workouts to stay fit. Now he’s collaborating with Snap to launch a gym brand
Features
Research
New research from Deloitte China and IHRSA shows the market for health and fitness in India is starting to grow, as Kirsten Walsh reports
Features
People
WHIS is a preventative healthcare platform, which empowers people to improve their health and wellbeing by facilitating community engagement
People
As clubs with swimming pools and health and beauty facilities, the low cost model wasn’t going to work for us, but the clubs weren’t as high-end as David Lloyd clubs either. Our first intervention was to win over the staff and encourage them to act as though it was a high-end club
People
Much of the fitness industry branding is based on a no pain, no gain philosophy, but we didn’t want to present Rabble like that, even though a session is ridiculously tiring!
People
With two instructors per class – one devoted to correcting form – we fix people, and this creates clients for life
People
We estimate that we have 110,000 children in primary schools that have introduced the Daily Mile as part of the everyday school day. That’s 400 schools, and the feedback is great. It’s been a real success
People
Ceilidh dancing is great; it’s full of fun and energy and after a night of it you leave happy, smiling and sweating
People
So, the competition is now here… and who’s to say it always has to be at a premium price point? Why shouldn’t someone also come in with a cheaper at-home option?
People
The founders of F45 Training have done an incredible job building a global brand, and with this partnership, we hope to continue to disrupt the fitness industry
People
I wanted to create a gym that was good enough for Anthony Joshua – that was the benchmark
People
Promotional Feature
Promotional feature
EMS training is a great opportunity to differentiate your offering in a crowded fitness market. The kit requires very little space and the business model can be extremely lucrative - Phil Horton, miha bodytec
Job search
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Featured supplier news
Featured supplier: New London PT facility partners with Eleiko
WE11, a luxury co-working studio for wellness professionals, is a stunning facility with a fully equipped gym, treatment rooms, changing rooms and The WE11 Lounge.
Featured supplier news
Featured supplier: Matrix unveils Glute Trainer
At this year's FIBO fitness equipment giant Matrix debuted a host of new products and innovations, including the Glute Trainer.
Opinion
promotion
Member retention is a growing problem for long-established gym chains, who are battling the growing budget and boutique gym market.
Opinion: Are you trying to beat budget gyms at their own game?
Company profiles
Company profile: Technogym
Founded in 1983, Technogym is a world leading international supplier of technology and design-driven products ...
Company profiles
Company profile: Myzone Group Ltd
At Myzone we reward Effort to solve the pervasive problem of ‘diminishing motivation within exercisers’ ...
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Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Whole body cryotherapy
Zimmer MedizinSysteme GmbH / icelab: Whole body cryotherapy
Governing body
EMD UK: Governing body
Audio visual
Hutchison Technologies: Audio visual
Skincare
Sothys: Skincare
Flooring
Total Vibration Solutions Ltd: Flooring
Management software
GymSales: Management software
Spa software
ResortSuite: Spa software
Direct debit solutions
Harlands Group: Direct debit solutions
Professional services
Deloitte UK: Professional services
Property & Tenders
Will to Win
Property & Tenders
Diary dates
06-07 Jul 2019
Monte-Carlo, Monaco
Diary dates
23-25 Jul 2019
Melbourne Convention and Exhibition Centre, Melbourne, Australia
Diary dates
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Hussle (formerly PayAsUGym)
Hussle (formerly PayAsUGym)