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Les Mills
Les Mills
Les Mills
Health Club Management

Health Club Management

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UNITING THE WORLD OF FITNESS
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Health Club Management

Health Club Management

News

New Presence.Fit platform combines AI with live personal trainers

A new mobile fitness platform delivers personal training sessions to people at home by combining live fitness instruction with AI-enabled tracking and two-way audio-video.

Presence.Fit allows trainers to see users remotely, through the front-facing camera of a mobile device, while two-way audio technology provides an interactive, real-time fitness experience where trainers can coach users and respond to questions on the spot.

Using multi-sensor AI technology, the platform is able to track form, pace, and vitals in real-time and by using these metrics, trainers can optimise workouts with corrections and motivation. It also supports hardware such as Apple Watch, giving the option for trainers to access heart rate monitoring for better coaching.

Launched this month (October 2020), Presence.fit will offer a number of exercise options, from HIIT, Strength and Yoga to Barre and Pilates.

Access to the platform has been priced at US$49.99/month, which allows users to access unlimited live classes each month.

Founded by entrepreneurs Dr Masaki Nakada and Robert Jadon, Presence.Fit has raised US$1.5m in funding so far, with notable investors including Michael Stoppelman (former SVP of Engineering at Yelp) and Tom McInerney (seed investor in Bird, Segment, Notion).

"We are at a unique time in history, where powerful biomechanical and computer vision algorithms can be utilised on mobile devices," said Nakada.

"We knew that combining those advances with a great trainer would change the way people worked out.

"Why settle for boring, pre-recorded routines when you can have a live trainer coach your workout with the help of advanced AI technology?"

Presence.Fit is one of a number of AI- and avatar-enabled systems currently coming to market, as investors target the growing Fit Tech sector.

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
A new mobile fitness platform delivers personal training sessions to people at home by combining live fitness instruction with AI-enabled tracking and two-way audio-video.
PTS,HAF,FIT,IND,TEC
2020/THUMB346503_108722_63128.jpg
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Fitness, sport and leisure sector professionals who have continued to deliver services to their communities ...
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Technogym introduced live and on-demand functionality to Mywellness in July. Here we find out more about operators who have adopted this solution
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With many older people in crisis due to the pandemic, ukactive’s head of health and wellbeing development, Kenny Butler, explains why the organisation is launching an active ageing consultation and how you can get involved
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New research from the Karolinska Institutet in Sweden, has established why people who exercise when suffering from cancer generally have better outcomes
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The great debate
Given its support for the NHS, should the fitness industry be classified as an essential service, and if so, how do we get the sector reclassified? Kath Hudson asks industry leaders for their views
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I’ve been in the industry for a decade and it’s the first time I’ve seen it truly unified from the top to the bottom
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Supplier Showcases
Supplier showcase - Powering through
Catalogue Gallery
Click on a catalogue to view it online
Directory
Flooring
REGUPOL/Berleburger Schaumstoffwerk (BSW): Flooring
Software
Volution.fit: Software
Exercise equipment
EXF Fitness Equipment: Exercise equipment
Uniforms
Service Sport: Uniforms
Fitness equipment
Precor: Fitness equipment
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Fitness Software
FunXtion International BV: Fitness Software
Spa software
SpaBooker: Spa software
Trade associations
International SPA Association - iSPA: Trade associations
Lockers/interior design
Safe Space Lockers Ltd: Lockers/interior design
Property & Tenders
11 - 25 Union St, London SE1 1SD
Bankside Open Spaces Trust
Property & Tenders
Waltham Abbey, Essex
Lee Valley Regional Park Authority
Property & Tenders
Diary dates
02-04 Feb 2021
Ericsson Exhibition Hall, Ricoh Arena, Coventry, United Kingdom
Diary dates
23-26 Feb 2021
IFEMA, Madrid, Spain
Diary dates
03-04 Mar 2021
NEC, Birmingham, United Kingdom
Diary dates
03-06 Jun 2021
Expo Centre & Riviera di Rimini, Italy
Diary dates
16-17 Jun 2021
ExCeL London, London, United Kingdom
Diary dates
21-24 Sep 2021
Messe Stuttgart, Germany
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates

News

New Presence.Fit platform combines AI with live personal trainers

A new mobile fitness platform delivers personal training sessions to people at home by combining live fitness instruction with AI-enabled tracking and two-way audio-video.

Presence.Fit allows trainers to see users remotely, through the front-facing camera of a mobile device, while two-way audio technology provides an interactive, real-time fitness experience where trainers can coach users and respond to questions on the spot.

Using multi-sensor AI technology, the platform is able to track form, pace, and vitals in real-time and by using these metrics, trainers can optimise workouts with corrections and motivation. It also supports hardware such as Apple Watch, giving the option for trainers to access heart rate monitoring for better coaching.

Launched this month (October 2020), Presence.fit will offer a number of exercise options, from HIIT, Strength and Yoga to Barre and Pilates.

Access to the platform has been priced at US$49.99/month, which allows users to access unlimited live classes each month.

Founded by entrepreneurs Dr Masaki Nakada and Robert Jadon, Presence.Fit has raised US$1.5m in funding so far, with notable investors including Michael Stoppelman (former SVP of Engineering at Yelp) and Tom McInerney (seed investor in Bird, Segment, Notion).

"We are at a unique time in history, where powerful biomechanical and computer vision algorithms can be utilised on mobile devices," said Nakada.

"We knew that combining those advances with a great trainer would change the way people worked out.

"Why settle for boring, pre-recorded routines when you can have a live trainer coach your workout with the help of advanced AI technology?"

Presence.Fit is one of a number of AI- and avatar-enabled systems currently coming to market, as investors target the growing Fit Tech sector.

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
A new mobile fitness platform delivers personal training sessions to people at home by combining live fitness instruction with AI-enabled tracking and two-way audio-video.
PTS,HAF,FIT,IND,TEC
2020/THUMB346503_108722_63128.jpg

News

Fitness, sport and leisure sector professionals who have continued to deliver services to their communities
A national survey has launched to chart the mental health of the fitness and physical
One of England's highest ranking police officers has called on government ministers to clearly define
Virtuagym, a leading provider of fitness technology for gyms and trainers, has announced the launch
Fitness First has launched a new free digital fitness hub, offering users a wide range
The Gym Group has brought in Rio Ferdinand and Wais Shaifta as non-executive directors, signalling
fibodo Limited
fibodo Limited
In collaboration with ukactive, FunXtion has driven a global discussion with some of the world’s
As the global vaccine rollout brings reopening closer and heralds the end of lockdowns, jostling
Less than half (44.9 per cent) of children and young people in England met the
An England-wide survey of over 5,000 adults found that 80 per cent of people aged
The government needs to provide the fitness and physical activity sector with a plan which
Book4Time, a leading cloud-based business management solution for the global hospitality, spa and wellness industry,
Some Brits drop their exercise habits, eat unhealthily and drink more alcohol during lockdowns, according
MyZone Group Ltd
MyZone Group Ltd
Red light therapy equipment supplier, Red Light Rising has partnered with Aidan Robinson of ITRM
New year, new celeb workout as Mark ‘Bez’ Berry announces the launch of his own
Frasers Group will open three new regional flagship Flannels-branded retail stores during 2021 – each
The closing of gyms, leisure centres and swimming pools under COVID-19 restrictions is costing the
The UK physical activity sector will lose around £400m a month during lockdown. The figure,
HIIT brand 1Rebel has entered the Middle Eastern market for the first time, with the
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Volution.fit
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Member engagement software provider The Retention People (TRP) has unveiled the winners of its annual
David Lloyd Leisure has become the latest operator to have its auditors flag up the
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Miha Bodytec GmbH
Miha Bodytec GmbH
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HCM Magazine
Sponsored
Technogym introduced live and on-demand functionality to Mywellness in July. Here we find out more about operators who have adopted this solution
HCM Magazine
Active ageing
With many older people in crisis due to the pandemic, ukactive’s head of health and wellbeing development, Kenny Butler, explains why the organisation is launching an active ageing consultation and how you can get involved
HCM Magazine
Local leisure
HCM talks to policy makers, operators and decision-makers about the public sector and trust response to the pandemic
HCM Magazine
Research
New research from the Karolinska Institutet in Sweden, has established why people who exercise when suffering from cancer generally have better outcomes
HCM Magazine
The great debate
Given its support for the NHS, should the fitness industry be classified as an essential service, and if so, how do we get the sector reclassified? Kath Hudson asks industry leaders for their views
HCM Magazine
HCM People
I’ve been in the industry for a decade and it’s the first time I’ve seen it truly unified from the top to the bottom
HCM Magazine
News report
A new study from the Global Wellness Institute highlights the scope of the $121bn mental wellness market, as Katie Barnes and Megan Whitby report
HCM Magazine
HCM magazine
How Virtuagym and Thebodycontent created an ecosystem of fitness within a small community
HCM magazine
This was a year when research helped transformed the gym sector into a serious political force. Two pieces of work stand out in terms of timely impact
HCM magazine
Nu Physio and Fitness has placed Egym at the heart of its protection and prevention model
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Harley Pasternak

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Featured supplier news
Featured supplier: Primal Strength bolsters Scottish expansion with Matrix Fitness distribution win
Matrix Fitness has announced an exclusive partnership with Primal Strength to target an increased strategic focus on the Scottish market.
Featured supplier news
Featured supplier: Core Health & Fitness announces partnership with Énergie Fitness Iberia
Core Health & Fitness is proud to have signed an exclusive supplier agreement for the roll- out of all projected clubs with Énergie Fitness Iberia over the next seven years.
Company profiles
Company profile: Merrithew™ - Leaders in Mindful Movement™
Merrithew™ enriches the lives of others with responsible exercise modalities and innovative, multidisciplinary fitness offerings ...
Company profiles
Company profile: FunXtion International BV
Unlock your club’s digital potential with the FunXtion Platform. Deliver engaging and immersive digital fitness ...
Supplier Showcases
Supplier showcase - Powering through
Catalogue Gallery
Click on a catalogue to view it online
Directory
Flooring
REGUPOL/Berleburger Schaumstoffwerk (BSW): Flooring
Software
Volution.fit: Software
Exercise equipment
EXF Fitness Equipment: Exercise equipment
Uniforms
Service Sport: Uniforms
Fitness equipment
Precor: Fitness equipment
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Fitness Software
FunXtion International BV: Fitness Software
Spa software
SpaBooker: Spa software
Trade associations
International SPA Association - iSPA: Trade associations
Lockers/interior design
Safe Space Lockers Ltd: Lockers/interior design
Property & Tenders
11 - 25 Union St, London SE1 1SD
Bankside Open Spaces Trust
Property & Tenders
Waltham Abbey, Essex
Lee Valley Regional Park Authority
Property & Tenders
Diary dates
02-04 Feb 2021
Ericsson Exhibition Hall, Ricoh Arena, Coventry, United Kingdom
Diary dates
23-26 Feb 2021
IFEMA, Madrid, Spain
Diary dates
03-04 Mar 2021
NEC, Birmingham, United Kingdom
Diary dates
03-06 Jun 2021
Expo Centre & Riviera di Rimini, Italy
Diary dates
16-17 Jun 2021
ExCeL London, London, United Kingdom
Diary dates
21-24 Sep 2021
Messe Stuttgart, Germany
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates
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Les Mills
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