Latest news
Echelon Fitness teams up with Run Disney to tap into 170,000 runners
By Tom Walker
Echelon Fitness has signed a multi-year deal with Run Disney
Run Disney is the road race division of Disney Sports Enterprises and is one of the largest race organisations in the US
Echelon will supply its equipment on-site at Run Disney races at Walt Disney World and Disneyland
Echelon will also have a presence at Run Disney yoga events
Connected fitness equipment supplier, Echelon Fitness, has signed a multi-year deal with Run Disney, the road race division of Disney Sports Enterprises.
The Run Disney race series is one of the largest race organisations in the US, with more than 170,000 runners participating in events each race season, plus virtual races.
As part of the new partnership, Echelon will supply its equipment on-site at Run Disney races held at Walt Disney World Resort in Florida and Disneyland Resort in California.
Echelon will also have a presence at Run Disney yoga events, plus offer interactive demonstrations at Run Disney race expos.
There are four race weekends at Walt Disney World Resort and two at Disneyland Resort.
Each race weekend features a 5K, 10K, 10-miler or half marathon, challenge events and a health and fitness expo, as well as yoga at select race weekends.
The Walt Disney World Marathon Weekend also offers a full 26.2-mile marathon.
Echelon Fitness CEO, Lou Lentine, said: “Echelon is committed to helping our members reach and cross their finish line – so what better way to do this than working with Run Disney.
“Through this new collaboration, we are excited about joining with our members and Run Disney runners on their fitness journeys – from pre-training to post workouts.
"They can also use our connected fitness equipment for Run Disney virtual races from the comfort of their own homes."
Run Disney is one of the largest race organisations in the US, with more than 170,000 runners participating in events each year Credit: Disney
Latest news
02 Dec 2023
PureGym has delivered a positive set of third quarter results, with revenues increasing to £137.7m,
30 Nov 2023
UK-based retailer, John Lewis, is launching a service which will enable customers to be proactive
29 Nov 2023
Equality, Diversity and Inclusion (EDI) is everyone’s responsibility, especially given the industry’s ambition to broaden
29 Nov 2023
Xponential Fitness, the largest global franchisor of boutique fitness brands, has announced the opening of
28 Nov 2023
The Make moves Fund, co-funded by Nike and Spotify, is gearing up to award grants
22 Nov 2023
Athlete-inspired wellness, social wellbeing and active nutrition are three of the hottest trends set to
Speedflex, the fitness concept known for delivering HIIT Without The Hurt, has announced a number
22 Nov 2023
The Exercise for Health Summit (EfHS), organised by EuropeActive, kicked off today at the Melia
21 Nov 2023
JD Gyms, part of listed company, JD Sports Fashion plc, has sold UAE health club
21 Nov 2023
UK operator, Bannatyne Group, has revisited one of its classic brands to launch a budget
20 Nov 2023
Physical activity is 1.5 times more effective than counselling or leading medications when it comes
20 Nov 2023
Life Time is launching into the medical wellness market with a longevity and performance concept
19 Nov 2023
Training provider, The Fitness Group, has teamed up with personal training app, My PT Hub,
Sports and Fitness Taiwan 2024 (TaiSPO) is the longest-running sports and fitness industry exhibition in
17 Nov 2023
Everlast Gyms today (16 November) opened a new flagship property at the Metro Centre in
15 Nov 2023
There are now more than 300 boutique fitness studios across London – an increase of
15 Nov 2023
Timbaland, Platinum Grammy Award-winning producer, who's worked with artists such as Jay-Z, Missy Elliott, Madonna,
13 Nov 2023
The UK's Good Work Pledge – an employer commitment to workplace wellbeing for employees – has come
13 Nov 2023
CORRECTION A previous version of this story reported that the UK operations of Xtrafit were
09 Nov 2023
Clive Ormerod will stand down from his role as Group CEO of Les Mills at
The performance benefits of cold therapy have filtered from professional sports into the mainstream consumer
09 Nov 2023
The first ever Siro hotel, marketed as the "ultimate fitness and recovery hotel", is now
08 Nov 2023
Flynn Restaurant Group, the world’s largest fast food franchise operator, with ambitions to be the
HCM promotional features
Promotion
Rob Cunningham, director of leisure at BH Live, explains
the positive impact Orbit4 is having on the organisation
HCM promotional features
Promotion
A new integration between Xplor Gym and Technogym’s Mywellness
CRM powers highly personalised member experiences
HCM promotional features
Promotion
ServiceSport UK has partnered with cutting
edge outfit, Upholstery2u, to expand its
upholstery repair services, enabling operators
to keep their gyms in perfect working order
HCM promotional features
Promotion
Mars Athletic in Turkey turned to
Life Fitness and Myzone to create a
compelling new HIIT zone for its clubs
HCM promotional features
Promotion
Virgin Active has upgraded its gym floor proposition to
maximise consumer trends in partnership with Technogym
HCM promotional features
Promotion
Loughborough University set out
to expand its Powerbase gym to support
people both with and without disabilities
equally, as Gregory Bradley explains
HCM promotional features
Sponsored
Equipment designer and manufacturer, BLK BOX has spent
ten years gearing up for global growth. Founder Greg Bradley
tells Julie Cramer all the pieces are now in place for rapid growth
HCM promotional features
Sponsored
Matrix Fitness funds the MH1 Global
movement to provide mental health support
and expertise to the fitness industry
HCM promotional features
Sponsored
LFX customisable experiences are the next step in the
evolution of the Life Fitness functional training offering
HCM promotional features
HCM magazine
Regular physical activity has been linked to a 43 per cent reduction in mental health symptoms, such as depression and anxiety, a study from Australia shows
HCM magazine
HCM People
Liz Clark
CEO and president, IHRSA“Health and fitness is an industry I really believe in and I felt it was not being treated respectfully”
HCM magazine
New research explores how dealing
with attrition can unlock success for
operators, as Joanna Walker explains
HCM magazine
Around 85 per cent of disease is epigenetic/preventable and exercise is one of the most effective ways of delivering prevention. Can the industry shout loudly enough about this to be heard?
HCM magazine
Many living in rural areas are missing out on fitness, as the
standard gym model doesn’t work with low population densities.
Kath Hudson asks how public and private sectors can broaden their reach
HCM magazine
Market intelligence outfit Leisure
DB has published its London
Boutique Studio Report 2023.
Founder David Minton outlines key
trends highlighted by the research
HCM magazine
Fuel the debate about issues across the industry and share your ideas and experiences. We’d love to hear from you.
[email protected]
HCM magazine
The founder of Myzone and one of the fitness industry’s most visionary
entrepreneurs talks to Kath Hudson about how he deals with adversity
HCM magazine
HCM People
Dan Summerson
MD, Everlast Gyms“We’re gearing up for global expansion through joint ventures with our retail partners”
HCM magazine
The 2023 IHRSA Global Report shows a positive long-term
outlook for the industry, as operators navigate
challenges and embrace growth, says Jeff Solsby
HCM magazine
Current vacancies
Duty Manager Harlow Leisurezone
£26,000 - £28,000 + pension + benefits
Harlow, United Kingdom
Current vacancies
Activity Leader/Lifeguard Coordinator Active Luton
£22,445pa FTE
Luton, United Kingdom
Current vacancies
Operations Manager Cyclopark
£32,000 - £35,000pa + pension + benefits
Gravesend, Kent, United Kingdom
Read the latest issue
Featured supplier news
Sports and Fitness Taiwan 2024 (TaiSPO) is the longest-running sports and fitness industry
exhibition in Taiwan.
Featured supplier news
Speedflex, pioneer of the revolutionary HIIT Without The Hurt training method, has expanded
its collection into the hotel market, with its recent installation at DoubleTree by Hilton
Glasgow Westerwood Spa & Golf Resort, part of the QHotels Collection.
Company profiles
Founded in 2010, Core Health & Fitness is a growing house of the most iconic ...
Company profiles
Matrix Fitness makes innovative commercial fitness equipment that stands out and sets new industry standards ...
Catalogue Gallery
Click on a catalogue to view it online
Property & Tenders
Grantham, Leicestershire
Belvoir Castle
Property & Tenders
Diary dates
Search news, features & products:
Find a supplier:
