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FITNESS, HEALTH, WELLNESS

towels news

In today’s premium spa environment, every detail shapes the guest experience – right down to
Corinthia Hotels has opened its first Italian property in a historic palazzo in Rome that
The Francis Hotel has opened its spa following a £14 million (US$17.8 million, €16.4 million)
In the spa and wellness world, luxury is defined by the details – and your
The Madison Collection is a multi-generational, family-run business that’s committed to ethical values and respectful
In spas, every detail shapes the guest experience — from the scent of essential oils
Xplor Fitness & Leisure
Xplor Fitness & Leisure
Celebrating its milestone fifth anniversary, W3Fit EMEA returns in 2026 with an unmissable gathering of
Since 1999, The Madison Collection has quietly set the standard for refined spa, pool and
Lifestyle mega-estate Steyn City, in the northern suburbs of Johannesburg, South Africa has announced the
Contrast bathing and social wellness start-up Othership has raised US$11.3 million (€10.5 million, £8.94 million)
When it comes to linens for spa, bath and pool, luxury is good – but
In the spa and wellness industry, luxury is in the details – from the softness
Gleddoch Golf and Spa Resort will open its renovated Imperia Spa in early June within
Alliance Leisure
Alliance Leisure
As healthcare continues to shift towards prevention, there’s a growing focus on helping people stay
Minos Palace Resort in Crete has launched a new spa and longevity hub as part
“Bold forward-thinking tones that convey class and innovation underpin our exciting new Wabi Sabi bath
Morocco’s first medi-spa has opened at the Royal Mansour Tamuda Bay with doctors and spa
Ashmira Botanica, a spa and beauty brand based in Britain, has announced its ambitions to
Professional spa and skincare brand Espa has created new gel undereye patches to revive and
BC Softwear has expanded its collection of towels, robes and spa linens with the introduction
Global Wellness Summit
Global Wellness Summit
CoverMe, the global leader in fitness workforce management, today launches CoverMe PT, an on-demand personal
Spa textiles supplier, BC SoftWear, has opened the doors to a new distribution hub in
Beltrami Linen 's approach to the world of spa is underpinned by a strong emphasis
Beltrami Linen 's approach to the world of spa is underpinned by a strong emphasis
Introducing the Tuxedo Collection, The Madison Collection’s newest luxury linen and robe range which is
Marriott International’s W Hotels brand has expanded its signature AWAY Spa portfolio with a striking
Taichi Kuma, son of the celebrated Japanese architect Kengo Kuma, has designed a striking new
UK-based hotel and spa textiles supplier BC SoftWear has introduced a new ultra luxury range
Modern wellness brand The Well has teamed up with Miami-based real estate developer Terra to
Infratherapy supplier Iyashi Dôme has diversified its traditional Japanese sauna journey with a new hands-on
One of the world’s tallest hotels made almost exclusively from wood, has officially opened at
Customers can now check into a spa, pay for extras and check out again without
Spa and hotel textiles supplier BC SoftWear has entered a new partnership with Iris Be
Furniture manufacturer Varaschin has unveiled the new Wellness Therapy range, designed by Italian spa and
Peloton Studios London will open its doors to the public on 19 August. Located on
Luxury spa and hotel textile supplier BC Softwear has been in business for over 20
Las Vegas’ vast new integrated mega-resort called Resorts World Las Vegas recently launched its 26,000sq
Luxury fitness equipment supplier PENT Fitness has launched its portable multifunction SOPHIA fitness unit, designed
Clean up your aesthetics rooms! Living Earth Crafts ’ Parker Spa Trolley neatly houses a
Marrying indigenous wellness culture and breathtaking scenery, The Royal Livingstone Hotel by Anantara in Zambia,
The Sustainable Spa Association (SSA) has partnered with sustainability specialist Stephanie Hodgson from MeettheFiveR’s to
Spa textile supplier BC Softwear believes that as spas reopen, touchpoints will be essential in
A new company which sources and customises a wide range of yoga accessories, as well
Elevate Arena
Elevate Arena
12,300
HCM promotional features
Sponsored
Find out how your gym can tap into the corporate wellness boom
HCM promotional features
Sponsored
Greg Bradley looks at the shift towards strength training in gyms and advises on how operators can create the ultimate training environment
HCM promotional features
Sponsored
David Lloyd is stepping up its commitment to women’s health as it continues to explore what fit-for-purpose looks like for the female population
HCM promotional features
Sponsored
SnowDome Fitness has added 50 per cent more space with cutting-edge Technogym solutions
HCM promotional features
Sponsored
Third Space partnered with IndigoFitness to deliver a bespoke training space for its new club at The Whiteley
HCM promotional features
Sponsored
Starpool supports Olympic champion Marcell Jacobs, says Riccardo Turri
HCM promotional features
Sponsored
EGYM has opened a new HQ in Paternoster Square, London and revealed a range of new launches
HCM promotional features
Sponsored
New launch, Salus House, elevates boutique wellness with high service levels and a partnership with Technogym
HCM promotional features
Sponsored
Pulse Fitness has created a new health club delivering an elevated wellness experience
HCM promotional features
HCM magazine
Interview
With corporately-owned clubs, franchise networks, investments and proprietary tech, Viva Leisure’s ecosystem is redefining how gyms scale and generate revenue. Its CEO speaks to Kate Cracknell
HCM magazine
Insight
Vicci Wells shares insights from the recent Class of 2035 report into physical activity in Generation Alpha
HCM magazine
Editor's letter
New insight from Deloitte and Grant Thornton shows record growth, but the real shift is towards identity and perceived value, revealing opportunities to deepen engagement with members
HCM magazine
Research
Consolidation, specialisation and shifting consumer behaviours are reshaping the sector, say Deloitte and EuropeActive
HCM magazine
Specifier
Designing multi-functional spaces can lead to fewer bottlenecks at peak times. Julie Cramer investigates the latest kit and inspiring installations
HCM magazine
Show preview
Welcome to Elevate 2026
HCM magazine
Insight
Record market penetration in the UK fitness sector masks a deeper shift around consumer engagement, according to a report from Grant Thornton and UK Active, as Liz Terry reports
HCM magazine
Specifier
Julie Cramer highlights recent health club flooring upgrades, as top suppliers give their advice
HCM magazine
Strength training is evolving, driven by changing consumer preferences. Julie Cramer talks to innovators about how their products are meeting this demand
HCM magazine
Raphael Cuomo explores the powerful link between addiction, health and behaviour change
HCM magazine
I experienced a blissful feeling of joy I hadn’t felt since I was a kid
HCM magazine
As the entrepreneur who started Wexer, Fresh Fitness, Fitness DK and Repeat, as well as being a former elite athlete, Rasmus Ingerslev’s life looked perfect from the outside, but onthe inside it was a different story. He talks to Kath Hudson about healing old wounds
HCM magazine
Small improvements to sleep, diet and physical activity have major benefits for the heart, according to new research from the University of Sydney
HCM magazine
HCM People

Stephen Price

Founder, SP&Co Group
Working in public health over the last few years has lit up parts of my brain again
HCM magazine
Collaborations with the medical profession and greater aspirations around wellbeing are creating a need for more experts in our sector. It’s time to reboot our thinking around the workforce
HCM magazine
For every member with a tripod and a big following, there are others irritated at the way equipment is being hogged or wary they’ll be in the background on someone’s Insta feed. Do influencers offer valuable, free marketing or are they just a nuisance? Kath Hudson finds out how operators are responding
HCM magazine
If the health service is to survive, we must recognise that it is a disease service – and that wellbeing rests with us, says the activity advocate and healthy ageing champion. He talks to Kate Cracknell
HCM magazine
Researchers have long known that the brain changes as a result of exercise. Now researchers believe this process is actually driven by the brain
HCM magazine
UK market penetration has risen to 18 per cent – one of the highest globally, yet with 100 per cent of people seeing benefits when they exercise, how high could it go? Kath Hudson asks the experts…
HCM magazine
Opinion
promotion
Strength training has moved from the margins to the mainstream.
Opinion: Building smarter strength spaces for today’s operators
Featured supplier news
Featured supplier news: Supporting long-term health: why whole body vibration belongs in clinical settings
As healthcare continues to shift towards prevention, there’s a growing focus on helping people stay active, independent and feeling good for longer.
Featured supplier news
Featured supplier news: Reaching the people most gyms miss: Bedford Gym & Swim Campaign delivers 410 new members
One of the biggest mistakes the fitness industry still makes is advertising almost exclusively to people who already look and live like gym members.
Company profiles
Company profile: Myzone
Myzone is a global pioneer of Motivation Technology (MoTech), redefining fitness by turning behavioural science ...
Company profiles
Company profile: Elevate
The UK's largest annual trade event dedicated to physical activity, health, and performance...
Supplier Showcases
Supplier Showcase - Future-proofing
Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
The Fitness Group press release: The Fitness Group partners with Serco Leisure to deliver education and career pathways across UK leisure facilities
The Fitness Group, the UK's leading fitness education training provider, has announced a strategic partnership with Serco Leisure, one of the UK's leading national operators of leisure centres, destination venues and elite sporting facilities.
Featured press releases
Eleiko press release: Eleiko receives Precor Award for the Nordic Summit Marketing Campaign
Eleiko has been recognised for excellence in collaboration and customer experience by Precor for The Nordic Summit, a collaborative event that received the award for Best Marketing Campaign in recognition of its execution, collaboration, and customer impact.
Directory
Industrial washing machines
Miele Company Limited: Industrial washing machines
Fitness tracking platform
SpiviTech: Fitness tracking platform
Hot tubs
MSpa International Ltd: Hot tubs
Spa and beauty equipment
Oakworks Inc: Spa and beauty equipment
Lockers
Crown Sports Lockers: Lockers
Water experiences and hydrotherapy solutions
Aquaform s.r.l.: Water experiences and hydrotherapy solutions
Property & Tenders
Stratford, East London.
Lee Valley Regional Park Authority
Property & Tenders
Y Felinheli, LL56 4QN
Newmark
Property & Tenders
Diary dates
13-13 Jun 2026
Worldwide, Various,
Diary dates
21-24 Sep 2026
The Langham Huntington Pasadena , Pasadena, United States
Diary dates
06-08 Oct 2026
Messe Stuttgart, Stuttgart, Germany
Diary dates
22-22 Oct 2026
QEII Conference Centre, London,
Diary dates
26-29 Oct 2027
Koelnmesse Exhibition Centre, Cologne, Germany
Diary dates

towels news

In today’s premium spa environment, every detail shapes the guest experience – right down to
Corinthia Hotels has opened its first Italian property in a historic palazzo in Rome that
The Francis Hotel has opened its spa following a £14 million (US$17.8 million, €16.4 million)
In the spa and wellness world, luxury is defined by the details – and your
The Madison Collection is a multi-generational, family-run business that’s committed to ethical values and respectful
In spas, every detail shapes the guest experience — from the scent of essential oils
Xplor Fitness & Leisure
Xplor Fitness & Leisure
Celebrating its milestone fifth anniversary, W3Fit EMEA returns in 2026 with an unmissable gathering of
Since 1999, The Madison Collection has quietly set the standard for refined spa, pool and
Lifestyle mega-estate Steyn City, in the northern suburbs of Johannesburg, South Africa has announced the
Contrast bathing and social wellness start-up Othership has raised US$11.3 million (€10.5 million, £8.94 million)
When it comes to linens for spa, bath and pool, luxury is good – but
In the spa and wellness industry, luxury is in the details – from the softness
Gleddoch Golf and Spa Resort will open its renovated Imperia Spa in early June within
Alliance Leisure
Alliance Leisure
As healthcare continues to shift towards prevention, there’s a growing focus on helping people stay
Minos Palace Resort in Crete has launched a new spa and longevity hub as part
“Bold forward-thinking tones that convey class and innovation underpin our exciting new Wabi Sabi bath
Morocco’s first medi-spa has opened at the Royal Mansour Tamuda Bay with doctors and spa
Ashmira Botanica, a spa and beauty brand based in Britain, has announced its ambitions to
Professional spa and skincare brand Espa has created new gel undereye patches to revive and
BC Softwear has expanded its collection of towels, robes and spa linens with the introduction
Global Wellness Summit
Global Wellness Summit
CoverMe, the global leader in fitness workforce management, today launches CoverMe PT, an on-demand personal
Spa textiles supplier, BC SoftWear, has opened the doors to a new distribution hub in
Beltrami Linen 's approach to the world of spa is underpinned by a strong emphasis
Beltrami Linen 's approach to the world of spa is underpinned by a strong emphasis
Introducing the Tuxedo Collection, The Madison Collection’s newest luxury linen and robe range which is
Marriott International’s W Hotels brand has expanded its signature AWAY Spa portfolio with a striking
Taichi Kuma, son of the celebrated Japanese architect Kengo Kuma, has designed a striking new
UK-based hotel and spa textiles supplier BC SoftWear has introduced a new ultra luxury range
Modern wellness brand The Well has teamed up with Miami-based real estate developer Terra to
Infratherapy supplier Iyashi Dôme has diversified its traditional Japanese sauna journey with a new hands-on
One of the world’s tallest hotels made almost exclusively from wood, has officially opened at
Customers can now check into a spa, pay for extras and check out again without
Spa and hotel textiles supplier BC SoftWear has entered a new partnership with Iris Be
Furniture manufacturer Varaschin has unveiled the new Wellness Therapy range, designed by Italian spa and
Peloton Studios London will open its doors to the public on 19 August. Located on
Luxury spa and hotel textile supplier BC Softwear has been in business for over 20
Las Vegas’ vast new integrated mega-resort called Resorts World Las Vegas recently launched its 26,000sq
Luxury fitness equipment supplier PENT Fitness has launched its portable multifunction SOPHIA fitness unit, designed
Clean up your aesthetics rooms! Living Earth Crafts ’ Parker Spa Trolley neatly houses a
Marrying indigenous wellness culture and breathtaking scenery, The Royal Livingstone Hotel by Anantara in Zambia,
The Sustainable Spa Association (SSA) has partnered with sustainability specialist Stephanie Hodgson from MeettheFiveR’s to
Spa textile supplier BC Softwear believes that as spas reopen, touchpoints will be essential in
A new company which sources and customises a wide range of yoga accessories, as well
Elevate Arena
Elevate Arena
1 - 40 of 12,300
HCM promotional features
Sponsored
Find out how your gym can tap into the corporate wellness boom
HCM promotional features
Sponsored
Greg Bradley looks at the shift towards strength training in gyms and advises on how operators can create the ultimate training environment
HCM promotional features
Sponsored
David Lloyd is stepping up its commitment to women’s health as it continues to explore what fit-for-purpose looks like for the female population
HCM promotional features
Sponsored
SnowDome Fitness has added 50 per cent more space with cutting-edge Technogym solutions
HCM promotional features
Sponsored
Third Space partnered with IndigoFitness to deliver a bespoke training space for its new club at The Whiteley
HCM promotional features
Sponsored
Starpool supports Olympic champion Marcell Jacobs, says Riccardo Turri
HCM promotional features
Sponsored
EGYM has opened a new HQ in Paternoster Square, London and revealed a range of new launches
HCM promotional features
Sponsored
New launch, Salus House, elevates boutique wellness with high service levels and a partnership with Technogym
HCM promotional features
Sponsored
Pulse Fitness has created a new health club delivering an elevated wellness experience
HCM promotional features
HCM magazine
Strength training is evolving, driven by changing consumer preferences. Julie Cramer talks to innovators about how their products are meeting this demand
HCM magazine
Raphael Cuomo explores the powerful link between addiction, health and behaviour change
HCM magazine
I experienced a blissful feeling of joy I hadn’t felt since I was a kid
HCM magazine
As the entrepreneur who started Wexer, Fresh Fitness, Fitness DK and Repeat, as well as being a former elite athlete, Rasmus Ingerslev’s life looked perfect from the outside, but onthe inside it was a different story. He talks to Kath Hudson about healing old wounds
HCM magazine
Small improvements to sleep, diet and physical activity have major benefits for the heart, according to new research from the University of Sydney
HCM magazine
HCM People

Stephen Price

Founder, SP&Co Group
Working in public health over the last few years has lit up parts of my brain again
HCM magazine
Collaborations with the medical profession and greater aspirations around wellbeing are creating a need for more experts in our sector. It’s time to reboot our thinking around the workforce
HCM magazine
For every member with a tripod and a big following, there are others irritated at the way equipment is being hogged or wary they’ll be in the background on someone’s Insta feed. Do influencers offer valuable, free marketing or are they just a nuisance? Kath Hudson finds out how operators are responding
HCM magazine
If the health service is to survive, we must recognise that it is a disease service – and that wellbeing rests with us, says the activity advocate and healthy ageing champion. He talks to Kate Cracknell
HCM magazine
Researchers have long known that the brain changes as a result of exercise. Now researchers believe this process is actually driven by the brain
HCM magazine
UK market penetration has risen to 18 per cent – one of the highest globally, yet with 100 per cent of people seeing benefits when they exercise, how high could it go? Kath Hudson asks the experts…
HCM magazine
Opinion
promotion
Strength training has moved from the margins to the mainstream.
Opinion: Building smarter strength spaces for today’s operators
Featured supplier news
Featured supplier news: Supporting long-term health: why whole body vibration belongs in clinical settings
As healthcare continues to shift towards prevention, there’s a growing focus on helping people stay active, independent and feeling good for longer.
Featured supplier news
Featured supplier news: Reaching the people most gyms miss: Bedford Gym & Swim Campaign delivers 410 new members
One of the biggest mistakes the fitness industry still makes is advertising almost exclusively to people who already look and live like gym members.
Company profiles
Company profile: Myzone
Myzone is a global pioneer of Motivation Technology (MoTech), redefining fitness by turning behavioural science ...
Company profiles
Company profile: Elevate
The UK's largest annual trade event dedicated to physical activity, health, and performance...
Supplier Showcases
Supplier Showcase - Future-proofing
Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
The Fitness Group press release: The Fitness Group partners with Serco Leisure to deliver education and career pathways across UK leisure facilities
The Fitness Group, the UK's leading fitness education training provider, has announced a strategic partnership with Serco Leisure, one of the UK's leading national operators of leisure centres, destination venues and elite sporting facilities.
Featured press releases
Eleiko press release: Eleiko receives Precor Award for the Nordic Summit Marketing Campaign
Eleiko has been recognised for excellence in collaboration and customer experience by Precor for The Nordic Summit, a collaborative event that received the award for Best Marketing Campaign in recognition of its execution, collaboration, and customer impact.
Directory
Industrial washing machines
Miele Company Limited: Industrial washing machines
Fitness tracking platform
SpiviTech: Fitness tracking platform
Hot tubs
MSpa International Ltd: Hot tubs
Spa and beauty equipment
Oakworks Inc: Spa and beauty equipment
Lockers
Crown Sports Lockers: Lockers
Water experiences and hydrotherapy solutions
Aquaform s.r.l.: Water experiences and hydrotherapy solutions
Property & Tenders
Stratford, East London.
Lee Valley Regional Park Authority
Property & Tenders
Y Felinheli, LL56 4QN
Newmark
Property & Tenders
Diary dates
13-13 Jun 2026
Worldwide, Various,
Diary dates
21-24 Sep 2026
The Langham Huntington Pasadena , Pasadena, United States
Diary dates
06-08 Oct 2026
Messe Stuttgart, Stuttgart, Germany
Diary dates
22-22 Oct 2026
QEII Conference Centre, London,
Diary dates
26-29 Oct 2027
Koelnmesse Exhibition Centre, Cologne, Germany
Diary dates
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