marketing campaign news
24 Nov 2025
Former Gymbox directors, Marc Diaper and Rory McEntee (now respectively CEO of Fitness First UK
31 Oct 2025
Everyone Active, Sarah Watts and Sandwell Leisure Trust were among those to be honoured at
20 Aug 2025
The finalists of the UK Active Awards 2025 have been announced today (19 August) following
08 Aug 2025
Boutique franchisor, Xponential Fitness struck an optimistic tone when releasing its Q2 results, introducing Mike
28 Jul 2025
Focusing on super-users – the Most Valuable Participants (MVPs) – is the key to fuelling
08 May 2025
On announcing its Q1 results today (8th May) Planet Fitness issued a statement, saying it's
One of the biggest mistakes operators in the fitness industry still make is advertising almost
11 Feb 2025
According to a major Moving Communities study, participation in public leisure centre activities saved the
18 Oct 2024
Boutique London studio, 1Rebel, is moving into the recovery space with the launch of a
04 Oct 2024
Some 800 people attended the UK Active Awards ceremony last night (3 October) in Birmingham.
23 Jul 2024
Finalists for the UK Active Awards 2024 have been announced. Winners from across the 14
16 Apr 2024
UK Active has announced details of its annual health and fitness industry awards ceremony, which
27 Oct 2023
The top operators, suppliers and facilities from across the physical activity sector were celebrated last
CoverMe, the global leader in fitness workforce management, today launches CoverMe PT, an on-demand personal
PROMOTION
Innerva launches brand in a box solution to drive growth of power-assisted exercise studios
Innerva launches brand in a box solution to drive growth of power-assisted exercise studios
Innerva has launched an off-the-shelf solution to help operators deliver successful power-assisted exercise studios and
Book4Time is the world's leading spa and ancillary revenue management software for the world’s top
12 Jan 2023
McKinsey has gathered data on 2,000 US consumers to reveal insights into shifting consumer behaviour
Running a profitable spa demands keeping on top of ever-changing guest preferences. Simply sticking to
Over the last 15 years, Pulse has worked on over 2,000 UK projects supporting the
Spa owners are often reactive in their marketing efforts. They create campaigns to rev up
As healthcare continues to shift towards prevention, there’s a growing focus on helping people stay
Modern spas use business management software for POS, marketing, bookings, financials and more. With all
01 Jul 2022
The best in the business from across the physical activity sector were honoured last night
25 May 2022
The Gym Group’s (TGG) plans and profit forecasts were presented to analysts and investors during
21 Apr 2022
Zenoti 's fully integrated CRM (customer relationship management) module allows spa and wellness businesses to
01 Mar 2022
Keiser UK are excited to announce a new partnership with Castore as its official apparel
24 Jan 2022
Entries are now open for the annual UK Active Awards. Following two years of unparalleled
14 Jan 2022
A marketing partnership between fitness marketplace Hussle and fast-food giant McDonald's resulted in a significant
02 Jun 2021
David Lloyd Clubs has enrolled former Labour Party deputy leader Tom Watson to help raise
12 Apr 2021
Health clubs, leisure centres and studios in England have opened today (12 April) for the
22 Jun 2020
In some of the latest wellness-focused webinars, speakers highlighted the value of looking to other
06 May 2020
SKincare brand Dermalogica has unveiled measures to help its spas and professional skin therapists reopen
24 Jan 2020
The Australian government has pledged AUS$76m (£39.7m, US$52m) to revive its tourism industry in the
15 Jan 2020
The latest edition of the highly-successful This Girl Can Campaign has been celebrated for its
29 Jul 2019
A new marketing campaign has been launched to showcase the "best of British sport" around
10 Jul 2019
London's Westminster Abbey, a UNESCO World Heritage Site, has announced a new partnership with Avius,
20 Jun 2019
Tennis fans visiting this year's Wimbledon championships will be offered an opportunity to practise on
13 Jun 2019
The Gym Group has launched a marketing campaign targeting teenagers who are in the midst
07 Jun 2019
Leisure operators Everyone Active and GLL each picked up three gongs at the ukactive Awards
16 May 2019
The winners of the Museums + Heritage Awards were announced in London last night (15
02 May 2019
Online fitness marketplace PayAsUGym is to undergo a rebrand as the service shifts its focus
23 Apr 2019
FunXtion, experts in interactive digital fitness, has been appointed by the world’s fastest growing fitness
17 May 2018
The winners of this year’s Museums + Heritage Awards for Excellence have been announced, with
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David Lloyd is stepping up its commitment to women’s health as it continues to explore what fit-for-purpose looks like for the female population
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Starpool supports Olympic champion Marcell Jacobs, says Riccardo Turri
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Greg Bradley looks at the shift towards strength training in gyms and advises on how operators can create the ultimate training environment
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Find out how your gym can tap into the corporate wellness boom
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Third Space partnered with IndigoFitness to deliver a
bespoke training space for its new club at The Whiteley
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SnowDome Fitness has added 50 per cent more space with cutting-edge Technogym solutions
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EGYM has opened a new HQ in Paternoster Square,
London and revealed a range of new launches
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New launch, Salus House, elevates boutique wellness with
high service levels and a partnership with Technogym
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BLK BOX has been reimagining elite performance
spaces for more than a decade. Founder and
former athlete, Greg Bradley, tells us what it takes
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HCM People
Jamie Clements
The Breath Coach
“I experienced a blissful feeling of joy I hadn’t felt since I was a kid”
HCM magazine
Small improvements to sleep, diet and physical activity have major benefits for the heart, according to new research from the University of Sydney
HCM magazine
Collaborations with the medical profession and greater aspirations around wellbeing are creating a need for more experts in our sector. It’s time to reboot our thinking around the workforce
HCM magazine
As the entrepreneur who started Wexer, Fresh Fitness, Fitness DK and Repeat, as well as being a former elite athlete, Rasmus Ingerslev’s life looked perfect from the outside, but onthe inside it was a different story. He talks to Kath Hudson about healing old wounds
HCM magazine
For every member with a tripod and a big following, there are others irritated at the way equipment is being hogged or wary they’ll be in the background on someone’s Insta feed. Do influencers offer valuable, free marketing or are they just a nuisance? Kath Hudson finds out how operators are responding
HCM magazine
Raphael Cuomo explores the
powerful link between addiction,
health and behaviour change
HCM magazine
If the health service is to
survive, we must recognise
that it is a disease service
– and that wellbeing rests with
us, says the activity advocate
and healthy ageing champion.
He talks to Kate Cracknell
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HCM People
Stephen Price
Founder, SP&Co Group“Working in public health over the last few years has lit up parts of my brain again”
HCM magazine
Strength training is evolving,
driven by changing consumer
preferences. Julie Cramer talks
to innovators about how their
products are meeting this demand
HCM magazine
New insight from Deloitte and Grant Thornton shows record growth, but the real shift is towards identity and perceived value, revealing opportunities to deepen engagement with members
HCM magazine
UK market penetration has risen to 18 per cent – one of the highest
globally, yet with 100 per cent of people seeing benefits when they
exercise, how high could it go? Kath Hudson asks the experts…
HCM magazine
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“Strength training has moved from the margins to the mainstream.”
Featured supplier news
As healthcare continues to shift towards prevention, there’s a growing focus on helping
people stay active, independent and feeling good for longer.
Featured supplier news
CoverMe, the global leader in fitness workforce management, today launches CoverMe PT, an
on-demand personal training platform that connects the right personal trainer to the right
client in under 10 seconds.
Company profiles
Fold is the company behind the UK's leading at home foldable reformer pilates bed, bringing ...
Company profiles
Ranging from 25,000 to 60,000 square feet, GymNation is open 24/7, 365 days a year ...
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