GET HCM
magazine
Sign up for the FREE digital edition of HCM magazine and also get the HCM ezine and breaking news email alerts.
Not right now, thanksclose this window
Elevate
Elevate
Elevate
Follow Health Club Management on Twitter Like Health Club Management on Facebook Join the discussion with Health Club Management on LinkedIn Follow Health Club Management on Instagram
UNITING THE WORLD OF FITNESS
Health Club Management

Health Club Management

features

People profile: Dan Morgan

Founder and creator of SpeedoFit

Published in Health Club Management 2016 issue 5
Morgan’s swimming app now has 400,000 users worldwide
Morgan’s swimming app now has 400,000 users worldwide
It’s like Strava for swimmers. You can set goals, track swims, challenge friends and connect with fellow swimmers

“Back in 2009, the websites of London-based pool operators weren’t great,” says Dan Morgan, founder of the world’s most popular swimming app. 

“I couldn’t fathom why – at a time when even Transport for London had made its travel information easy to get hold of – there was nowhere to find out information about swimming. Not being able to access timetables might only seem a small barrier, but it only takes small barriers to prevent people from doing exercise.”

Rather than lament the lack of a service, he set out to provide one. The iPhone 2 had just been launched and its capabilities were transforming a number of services – a fact that hadn’t gone unnoticed by Morgan. 

“The iPhone was becoming a part of people’s lives,” he says. “Developers were creating apps people could access from their pockets, so I decided to find out how it worked and create something using the iOS platform.”

In at the deep end
Morgan’s idea for an app was simple: allow people to find a pool and book a swim. There was only one problem – he didn’t know anything about coding.

“Rather than going back to college to learn to code, I bought some books and got my head around it,” he says. “It was an intense learning experience – it took a year and had me dreaming in iOS code – but by the end of that year, I had the nucleus of an app.”

Morgan entered his app, which he named SplashPath, into UK broadcaster Channel 4’s competition for young tech entrepreneurs. He won and secured £70,000-worth of funding for the project. This enabled him to employ a developer, improve the app’s functionality and bring SplashPath to market. 

As well offering a pool locator and timetables, the app is a motivational tool. “It’s like Strava for swimmers,” says Morgan. “You can set goals, track swims, challenge friends, comment and connect with fellow swimmers.”

At this stage, most people manually log their swim data into the app. But, Morgan says: “If you use the Speedo Shine – a tracker you wear on your arm, manufactured by Misfit – when you get out of the pool it synchs with SpeedoFit.”

Going global
In 2012, SplashPath was rebranded SpeedoFit after a chance meeting with representatives of the swimwear giant. Having a globally recognised name has since aided the app’s growth and it now has more than 400,000 users globally – from the US to China.

“We have a global pool database, so anyone in any country where they speak English can use the app. That said, in addition to English, the app is translated into French and simplified Chinese,” he says.

The next step, according to Morgan, is to literally take Speedofit into the pool. “We’re hoping the next Apple Watch is waterproof,” he says. “That will open new opportunities such as tracking heart rates and automatically charting swimming distances.” ?

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
https://www.leisureopportunities.co.uk/images/748409_374492.jpg
Dan Morgan learnt to code to resolve his swimming problem
Dan Morgan , Founder and creator of SpeedoFit,Dan Morgan, swimming, SpeedoFit
HCM magazine
When you have a budget gym round the corner charging £15 a month and you’re charging £60, you need to sparkle
HCM magazine
Being physically active can heal damage caused by diabetes, enabling the activation of a natural system that grows new blood vessels, according to research in the US
HCM magazine
Fuel the debate about issues and opportunities across the industry. We’d love to hear from you – [email protected]
HCM Magazine
HCM People
We want to break America, get more funding and be the leaders in strength training
HCM Magazine
Supplier showcase
Pulse Fitness and Bolsover District Council have been collaborating for many years to deliver dedicated community activity spaces
HCM Magazine
Research
Bryce Hastings, head of research at Les Mills, explains the latest research into exercise motivation, giving tips on how to engage hard-to-reach members
HCM Magazine
Insight
The pandemic brought about our sector’s biggest ever collaboration on COVID safety data. Lizzie Broughton tells the story
HCM Magazine
HCM People
We’ve set ourselves the initial goal of developing 100 Feel Electric sites, using a cluster model
HCM Magazine
Editor's letter
Having a portfolio of more than 1,000 health club locations is the aim of ambitious operators, with this elite category growing fast, creating new dynamics in the market
HCM Magazine
Sponsored
Yate Leisure is one of the largest sites in Circadian Trust’s portfolio, with around 4,000 members. Ben Beasley, director of commercial development, explains why they were an early adopter of Technogym Biocircuit, and how the offer has evolved
HCM Magazine
Latest News
A young girl has died following an incident at the David Lloyd gym at Capability ...
Latest News
New fitness franchise, Circuit Society, has signed its first London location in Bayswater. The 3,000sq ...
Latest News
Active Nottingham, part of Nottingham City Council, has released a children’s book called Can We ...
Latest News
The new £42m Moorways Sports Village will open its doors to the public on Saturday ...
Latest News
Fitness industry veteran Harm Tegelaars has returned to the fitness industry by joining the board ...
Latest News
Planet Fitness saw its Q1 2022 revenue increase by 66.9 per cent (to US$186.7m) on ...
Latest News
Sport England and UK Active have signed a five-year partnership agreement which will see the ...
Latest News
Planet Fitness is offering high-school students free access to any of its 2,200 locations in ...
Featured supplier news
Featured supplier news: Magicline celebrates UK market entry at Elevate
With a focus on globalisation, Magicline has officially launched its software in the UK. As Europe’s leading gym management software company, the company strives to provide the best tools for gym owners to be successful, win new members and elevate their businesses.
Featured supplier news
Featured supplier news: Thousands flock to register for Elevate 2022 in London this summer
The health and fitness industry is eagerly awaiting the return of Elevate, which will take place on 15-16 June 2022 at ExCeL London.
Featured operator news
Featured operator news: Serco Leisure wins 10-year Mansfield contract
Following a competitive tendering process, Serco Leisure and its partner More Leisure Community Trust Limited (MLCT) have been awarded a 10-year contract by Mansfield District Council to operate three centres in the town, starting 1 May 2022.
Featured operator news
Featured operator news: Everyone Active to launch new exercise classes to reduce gender gap
As part of their work to break down the barriers that deter women and girls from participating in sport and physical activity, Everyone Active has teamed up with EMD UK to launch new exercise classes linked to the This Girl Can campaign.
Video Gallery
Sport Alliance GmbH
Total Vibration Solutions / Floors 4 Gyms / TVS Sports Surfaces
Mindbody, Inc
Company profiles
Company profile: Les Mills UK
For over 50 years Les Mills has been leading the way in fitness to inspire ...
Company profiles
Company profile: TRIB3 International Ltd
First established in Sheffield in January 2016 TRIB3 is a bootcamp boutique studio designed to ...
Supplier Showcases
Supplier showcase - Pulse Fitness: trusted partner
Catalogue Gallery
Click on a catalogue to view it online
Directory
Salt therapy products
Saltability: Salt therapy products
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Spa software
SpaBooker: Spa software
Skincare
Comfort Zone - Davines S.p.A: Skincare
Wearable technology solutions
MyZone: Wearable technology solutions
trade associations
International SPA Association - iSPA: trade associations
Fitness equipment
A Panatta Sport Srl: Fitness equipment
Management software
Premier Software Solutions: Management software
Lockers/interior design
Crown Sports Lockers: Lockers/interior design
On demand
Fitness On Demand: On demand
Property & Tenders
Pendine Sands, Carmarthenshire
Carmarthenshire County Council
Property & Tenders
Runcorn
Halton Borough Council
Property & Tenders
Diary dates
15-16 Jun 2022
ExCeL London, London, United Kingdom
Diary dates
30-30 Jun 2022
The ICC, Birmingham, Birmingham , United Kingdom
Diary dates
12-13 Sep 2022
Wyndham Lake Buena Vista Disney Springs® Resort, Lake Buena Vista, United States
Diary dates
25-28 Oct 2022
Messe Stuttgart, Germany
Diary dates
25-28 Oct 2022
Ibiza, Ibiza, Spain
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates
17-18 Mar 2023
Tobacco Dock, London, United Kingdom
Diary dates

features

People profile: Dan Morgan

Founder and creator of SpeedoFit

Published in Health Club Management 2016 issue 5
Morgan’s swimming app now has 400,000 users worldwide
Morgan’s swimming app now has 400,000 users worldwide
It’s like Strava for swimmers. You can set goals, track swims, challenge friends and connect with fellow swimmers

“Back in 2009, the websites of London-based pool operators weren’t great,” says Dan Morgan, founder of the world’s most popular swimming app. 

“I couldn’t fathom why – at a time when even Transport for London had made its travel information easy to get hold of – there was nowhere to find out information about swimming. Not being able to access timetables might only seem a small barrier, but it only takes small barriers to prevent people from doing exercise.”

Rather than lament the lack of a service, he set out to provide one. The iPhone 2 had just been launched and its capabilities were transforming a number of services – a fact that hadn’t gone unnoticed by Morgan. 

“The iPhone was becoming a part of people’s lives,” he says. “Developers were creating apps people could access from their pockets, so I decided to find out how it worked and create something using the iOS platform.”

In at the deep end
Morgan’s idea for an app was simple: allow people to find a pool and book a swim. There was only one problem – he didn’t know anything about coding.

“Rather than going back to college to learn to code, I bought some books and got my head around it,” he says. “It was an intense learning experience – it took a year and had me dreaming in iOS code – but by the end of that year, I had the nucleus of an app.”

Morgan entered his app, which he named SplashPath, into UK broadcaster Channel 4’s competition for young tech entrepreneurs. He won and secured £70,000-worth of funding for the project. This enabled him to employ a developer, improve the app’s functionality and bring SplashPath to market. 

As well offering a pool locator and timetables, the app is a motivational tool. “It’s like Strava for swimmers,” says Morgan. “You can set goals, track swims, challenge friends, comment and connect with fellow swimmers.”

At this stage, most people manually log their swim data into the app. But, Morgan says: “If you use the Speedo Shine – a tracker you wear on your arm, manufactured by Misfit – when you get out of the pool it synchs with SpeedoFit.”

Going global
In 2012, SplashPath was rebranded SpeedoFit after a chance meeting with representatives of the swimwear giant. Having a globally recognised name has since aided the app’s growth and it now has more than 400,000 users globally – from the US to China.

“We have a global pool database, so anyone in any country where they speak English can use the app. That said, in addition to English, the app is translated into French and simplified Chinese,” he says.

The next step, according to Morgan, is to literally take Speedofit into the pool. “We’re hoping the next Apple Watch is waterproof,” he says. “That will open new opportunities such as tracking heart rates and automatically charting swimming distances.” ?

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
https://www.leisureopportunities.co.uk/images/748409_374492.jpg
Dan Morgan learnt to code to resolve his swimming problem
Dan Morgan , Founder and creator of SpeedoFit,Dan Morgan, swimming, SpeedoFit
Latest News
A young girl has died following an incident at the David Lloyd gym at Capability ...
Latest News
New fitness franchise, Circuit Society, has signed its first London location in Bayswater. The 3,000sq ...
Latest News
Active Nottingham, part of Nottingham City Council, has released a children’s book called Can We ...
Latest News
The new £42m Moorways Sports Village will open its doors to the public on Saturday ...
Latest News
Fitness industry veteran Harm Tegelaars has returned to the fitness industry by joining the board ...
Latest News
Planet Fitness saw its Q1 2022 revenue increase by 66.9 per cent (to US$186.7m) on ...
Latest News
Sport England and UK Active have signed a five-year partnership agreement which will see the ...
Latest News
Planet Fitness is offering high-school students free access to any of its 2,200 locations in ...
Latest News
How can organisations, including health club and leisure businesses, decarbonise, generate clean energy and harness ...
Latest News
Being physically active can counter the damage of diabetes by enabling the activation of a ...
Latest News
Altis, an artificial intelligence-based personal trainer solution, has secured more than US$3m worth of financing, ...
Featured supplier news
Featured supplier news: Magicline celebrates UK market entry at Elevate
With a focus on globalisation, Magicline has officially launched its software in the UK. As Europe’s leading gym management software company, the company strives to provide the best tools for gym owners to be successful, win new members and elevate their businesses.
Featured supplier news
Featured supplier news: Thousands flock to register for Elevate 2022 in London this summer
The health and fitness industry is eagerly awaiting the return of Elevate, which will take place on 15-16 June 2022 at ExCeL London.
Featured operator news
Featured operator news: Serco Leisure wins 10-year Mansfield contract
Following a competitive tendering process, Serco Leisure and its partner More Leisure Community Trust Limited (MLCT) have been awarded a 10-year contract by Mansfield District Council to operate three centres in the town, starting 1 May 2022.
Featured operator news
Featured operator news: Everyone Active to launch new exercise classes to reduce gender gap
As part of their work to break down the barriers that deter women and girls from participating in sport and physical activity, Everyone Active has teamed up with EMD UK to launch new exercise classes linked to the This Girl Can campaign.
Video Gallery
Sport Alliance GmbH
Total Vibration Solutions / Floors 4 Gyms / TVS Sports Surfaces
Mindbody, Inc
Company profiles
Company profile: Les Mills UK
For over 50 years Les Mills has been leading the way in fitness to inspire ...
Company profiles
Company profile: TRIB3 International Ltd
First established in Sheffield in January 2016 TRIB3 is a bootcamp boutique studio designed to ...
Supplier Showcases
Supplier showcase - Pulse Fitness: trusted partner
Catalogue Gallery
Click on a catalogue to view it online
Directory
Salt therapy products
Saltability: Salt therapy products
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Spa software
SpaBooker: Spa software
Skincare
Comfort Zone - Davines S.p.A: Skincare
Wearable technology solutions
MyZone: Wearable technology solutions
trade associations
International SPA Association - iSPA: trade associations
Fitness equipment
A Panatta Sport Srl: Fitness equipment
Management software
Premier Software Solutions: Management software
Lockers/interior design
Crown Sports Lockers: Lockers/interior design
On demand
Fitness On Demand: On demand
Property & Tenders
Pendine Sands, Carmarthenshire
Carmarthenshire County Council
Property & Tenders
Runcorn
Halton Borough Council
Property & Tenders
Diary dates
15-16 Jun 2022
ExCeL London, London, United Kingdom
Diary dates
30-30 Jun 2022
The ICC, Birmingham, Birmingham , United Kingdom
Diary dates
12-13 Sep 2022
Wyndham Lake Buena Vista Disney Springs® Resort, Lake Buena Vista, United States
Diary dates
25-28 Oct 2022
Messe Stuttgart, Germany
Diary dates
25-28 Oct 2022
Ibiza, Ibiza, Spain
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates
17-18 Mar 2023
Tobacco Dock, London, United Kingdom
Diary dates
Search news, features & products:
Find a supplier:
Elevate
Elevate
Partner sites