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British Military Fitness
British Military Fitness
British Military Fitness
Health Club Management

Health Club Management

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UNITING THE WORLD OF FITNESS
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Health Club Management

Health Club Management

features

Les Mills

90% of exercisers say they prefer to work out in a group, which is why operators need to ensure their group exercise timetable has pulling power

Published in Health Club Management 2014 issue 11
The Les Mills GRIT™ classes are usually sold out
The Les Mills GRIT™ classes are usually sold out
93% of Les Mills users have recommended their current facility to friends or family

How can an operator tell they are doing a great job motivating people? It’s simple – members attend more often! With more than 30 years of designing and developing group exercise programmes that really drive member motivation and attendance, Les Mills is the most trusted and respected brand in the industry.

Amanda Roberts, Health and Fitness Development Officer from Wrexham Waterworld talks about her partnership with the Les Mills. “It’s been a ten year journey for us. When I first took over the group fitness offering our timetable had in excess of 20 different classes, all with different names, different descriptions and there was no structure. Something had to change!”

Wrexham Waterworld and Les Mills started a partnership in 2005 when the team delivered in-house training to a team of Les Mills BODYPUMP™ instructors. “This was the turning point for me. The professionalism and quality of the education that the Les Mills team provided was incredible, especially when compared to other brands we were working with,” says Amanda.

Since then Wrexham Waterworld has migrated the majority of its group fitness offering and training to Les Mills and now operates eight of the Les Mills programmes, with the view to launching further programmes in 2015 including its new children’s solution – Les Mills BORN TO MOVE™.

Amanda adds: “It’s not just my life that Les Mills makes easier – it’s the members and users who benefit the most. They love the classes. The overall group fitness timetable is easy to understand and is built by applying the Les Mills tried and tested, and more importantly proven approach.

“We launched the new Les Mills GRIT™ programme earlier this year and the success is phenomenal. The classes are full to bursting we are even hosting one of the Les Mills GRIT™ championships heats in the run up for GFX Liverpool.

“And that’s what’s great about working with Les Mills. We get far more value for money. We get support and interaction and the opportunity to be part of something amazing.”

Keith Burnet, CEO of Les Mills UK says: “There are many ‘copycat’ products and programmes in the market which promise to deliver results for operators but in reality this doesn’t happen. Consumers and instructors want to be part of something bigger – a brand and a cause that they feel proud to support and to be part of. What we do works and that’s why there are over 20 million Les Mills workouts enjoyed across the UK each year.”

Follow Les Mills UK - @lesmillsuk
Like Les Mills UK on Facebook/LesMillsUK
Subscribe to Les Mills UK’s YouTube page/LesMillsUK
Follow Les Mills UK on Instagram - LesMillsUK

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
Les Mills is a fitness brand that stands out from the pack
Les Mills is a fitness brand that stands out from the pack
The Les Mills GFX Series in 2014 welcomed more than 6,000 people to events across the UK and Ireland
The Les Mills GFX Series in 2014 welcomed more than 6,000 people to events across the UK and Ireland
Les Mills has over 30 years’ experience of designing group-ex classes
Les Mills has over 30 years’ experience of designing group-ex classes
http://www.leisureopportunities.com/images/781805_961397.jpg
90 per cent of exercisers say they prefer to work out in a group. Is your studio timetable up to scratch?
People
HCM people

Debra Wein

founder and CEO, Wellness Workdays
I’ve always felt that if individuals had more education and understanding of nutrition and healthy lifestyle principles, we could literally change lives
People
HCM people

Dan Bond

Owner, CrossFit Fort Ashton
We’d explained leading up to the lockdown that if everyone decided to freeze or cancel, then there would be a possibility of not having a gym to come back to
People
The pandemic has sped up our progress towards the strategy we’d outlined – to become a coaching company that happens to have clubs and support people in achieving their goals, wherever they choose to work out
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The way I see it
As Technogym launches its new virtual and on-demand services, Francesco Arlotti, head of digital solutions, shares his thoughts with HCM
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Talking Point
The fitness industry has shown incredible flexibility during lockdown, pivoting to digital to keep people active. But as lockdowns end, we ask what impact the pandemic will have on facility provision
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Staff welfare
As staff and members prepare to return to the gym, Dr Dane Vishnubala gives advice to operators on gearing up to offer them mental health support
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Statistics
More than 65,000 people responded to a survey designed to gauge what members want and expect from the sector after lockdown, as Leisure-net’s Dave Monkhouse reports
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It’s considered a fundamental part of our fitness routines by medical professionals, but many exercisers, particularly women, are still put off by strength training. We asked leading suppliers what they’re doing to champion strength
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Supplier showcase
Working with Precor, Aberdeen Sports Village has undergone a £500k overhaul to strengthen the user experience and put digital connectivity at the core of its offering
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Opinion
The over-70s were treated as one homogenous group during the lockdown and advised to shield. Colin Milner, founder and CEO of the International Council on Active Aging says this is leading to an increase in ageism that the industry must fight to overcome
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Catalogue Gallery
Click on a catalogue to view it online
Directory
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Zynk Design Consultants: Design consultants
Exercise equipment
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Fitlockers: Lockers/interior design
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Direct debit solutions
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Property & Tenders
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Diary dates
21-24 Sep 2020
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22-23 Sep 2020
Heythrop Park, United Kingdom
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17-23 Oct 2020
Pinggu, Beijing, China
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03-06 Nov 2020
Online,
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27-28 Nov 2020
Athena, Leicester, United Kingdom
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23-26 Feb 2021
IFEMA, Madrid, Spain
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03-04 Mar 2021
NEC, Birmingham, United Kingdom
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03-06 Jun 2021
Expo Centre & Riviera di Rimini, Italy
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16-17 Jun 2021
ExCeL London, London, United Kingdom
Diary dates

features

Les Mills

90% of exercisers say they prefer to work out in a group, which is why operators need to ensure their group exercise timetable has pulling power

Published in Health Club Management 2014 issue 11
The Les Mills GRIT™ classes are usually sold out
The Les Mills GRIT™ classes are usually sold out
93% of Les Mills users have recommended their current facility to friends or family

How can an operator tell they are doing a great job motivating people? It’s simple – members attend more often! With more than 30 years of designing and developing group exercise programmes that really drive member motivation and attendance, Les Mills is the most trusted and respected brand in the industry.

Amanda Roberts, Health and Fitness Development Officer from Wrexham Waterworld talks about her partnership with the Les Mills. “It’s been a ten year journey for us. When I first took over the group fitness offering our timetable had in excess of 20 different classes, all with different names, different descriptions and there was no structure. Something had to change!”

Wrexham Waterworld and Les Mills started a partnership in 2005 when the team delivered in-house training to a team of Les Mills BODYPUMP™ instructors. “This was the turning point for me. The professionalism and quality of the education that the Les Mills team provided was incredible, especially when compared to other brands we were working with,” says Amanda.

Since then Wrexham Waterworld has migrated the majority of its group fitness offering and training to Les Mills and now operates eight of the Les Mills programmes, with the view to launching further programmes in 2015 including its new children’s solution – Les Mills BORN TO MOVE™.

Amanda adds: “It’s not just my life that Les Mills makes easier – it’s the members and users who benefit the most. They love the classes. The overall group fitness timetable is easy to understand and is built by applying the Les Mills tried and tested, and more importantly proven approach.

“We launched the new Les Mills GRIT™ programme earlier this year and the success is phenomenal. The classes are full to bursting we are even hosting one of the Les Mills GRIT™ championships heats in the run up for GFX Liverpool.

“And that’s what’s great about working with Les Mills. We get far more value for money. We get support and interaction and the opportunity to be part of something amazing.”

Keith Burnet, CEO of Les Mills UK says: “There are many ‘copycat’ products and programmes in the market which promise to deliver results for operators but in reality this doesn’t happen. Consumers and instructors want to be part of something bigger – a brand and a cause that they feel proud to support and to be part of. What we do works and that’s why there are over 20 million Les Mills workouts enjoyed across the UK each year.”

Follow Les Mills UK - @lesmillsuk
Like Les Mills UK on Facebook/LesMillsUK
Subscribe to Les Mills UK’s YouTube page/LesMillsUK
Follow Les Mills UK on Instagram - LesMillsUK

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
Les Mills is a fitness brand that stands out from the pack
Les Mills is a fitness brand that stands out from the pack
The Les Mills GFX Series in 2014 welcomed more than 6,000 people to events across the UK and Ireland
The Les Mills GFX Series in 2014 welcomed more than 6,000 people to events across the UK and Ireland
Les Mills has over 30 years’ experience of designing group-ex classes
Les Mills has over 30 years’ experience of designing group-ex classes
http://www.leisureopportunities.com/images/781805_961397.jpg
90 per cent of exercisers say they prefer to work out in a group. Is your studio timetable up to scratch?
Latest News
Virtuagym has launched its new Stronger Together programme, marketed as the fitness industry's first all-in-one, ...
Latest News
Rainer Schaller, the founder of budget gym megabrand McFIT, has added iconic franchised chain Gold's ...
Latest News
A set of posters created by a fitness studio manager, mimicking the government's COVID-19 NHS ...
Latest News
In a boost to the gym and physical activity sector, the UK's deputy chief medical ...
Latest News
Publicly listed operator, The Gym Group (TGG) says it has retained 80 per cent of ...
Latest News
PureGym's operations in Europe have helped the business through the UK lockdown, according to CEO ...
Latest News
Following its announcement that grassroots sport could restart on 11 July and that gyms and ...
Latest News
Industry body ukactive has launched an Independent Operators' Steering Group, catering for members who run ...
Latest News
The UK's fitness industry can finally get back to business on Saturday 25 July, following ...
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HCM understands a decision on reopening dates for gyms and also for spas will be ...
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Interest in gym reopening in England is reaching fever pitch, with an announcement expected any ...
Featured supplier news
Featured supplier: Fisikal chosen as tech partner for ‘JP4’; new health app from fitness expert, Jessie Pavelka
Fitness expert and television host, Jessie Pavelka has collaborated with Fisikal, experts in digital management solutions, to create the new JP4 app, a premium 12-week personal health and fitness transformation programme that takes the user on a journey of change through four key elements of health.
Featured supplier news
Featured supplier: EGYM presents Corona Gym Solution, for the successful re-opening of fitness studios
Finally, the time has come: fitness and health facilities around the globe are gradually resuming operations.
Company profiles
Company profile: Octane Fitness
A global innovator of high-performance fitness equipment, Octane Fitness, a Nautilus, Inc. brand, continually redefines ...
Company profiles
Company profile: Myzone Group Ltd
At Myzone we reward Effort to solve the pervasive problem of ‘diminishing motivation within exercisers’ ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Design consultants
Zynk Design Consultants: Design consultants
Exercise equipment
Matrix Fitness: Exercise equipment
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Locking solutions
Monster Padlocks: Locking solutions
Management software
Fisikal: Management software
Trade associations
International SPA Association - iSPA: Trade associations
Lockers/interior design
Fitlockers: Lockers/interior design
Spa software
SpaBooker: Spa software
Fitness equipment
Healthcheck Services Ltd: Fitness equipment
Direct debit solutions
Harlands Group: Direct debit solutions
Property & Tenders
Greywell, Hampshire
Barnsgrove Health and Wellness Club
Property & Tenders
Derby City Council
Property & Tenders
Diary dates
21-24 Sep 2020
Loews Coronado Bay Resort, Coronado, United States
Diary dates
22-23 Sep 2020
Heythrop Park, United Kingdom
Diary dates
17-23 Oct 2020
Pinggu, Beijing, China
Diary dates
27-30 Oct 2020
Messe Stuttgart, Germany
Diary dates
03-06 Nov 2020
Online,
Diary dates
27-28 Nov 2020
Athena, Leicester, United Kingdom
Diary dates
23-26 Feb 2021
IFEMA, Madrid, Spain
Diary dates
03-04 Mar 2021
NEC, Birmingham, United Kingdom
Diary dates
03-06 Jun 2021
Expo Centre & Riviera di Rimini, Italy
Diary dates
16-17 Jun 2021
ExCeL London, London, United Kingdom
Diary dates
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British Military Fitness
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