Bringing strength equipment back to basics, Pulse Fitness has launched a Classic Strength Line which includes 15 stations of selectorised strength machines.

The range has been created with the aspiration of combining the company’s British design aesthetic with performance, comfort and durability at an affordable price.

“We’re excited to launch our Classic Strength Line. Our inspiration for the range came from taking a look back over some of our very first designs, and recreating them with a modern twist” says MD, Chris Johnson, managing director at Pulse Fitness.

The design includes an enclosed weight stack, easy-to-clean carbon covers and smooth-feel handgrips, as well as workout instructions and illustrations as to which muscles are being trained. All equipment comes complete with QR codes to allow members to scan and track their workouts.

The strength range is available in Sand Black with double-stitched upholstery options in blue, red or midnight black.

“Our design team has done a fantastic job creating a stripped-back version of our premium machines, while retaining the same durability and high performance which we believe is synonymous with Pulse Fitness,” said Johnson, in announcing the range.