Fitness On Demand
Fitness On Demand
Fitness On Demand
Health Club Management

Health Club Management

Follow Health Club Management on Twitter Like Health Club Management on Facebook Follow Health Club Management on Google+ Join the discussion with Health Club Management on LinkedIn Subscribe to Health Club Management Get RSS alerts from Health Club Management magazine
Get the latest news, jobs and features in your inbox
Health Club Management

Health Club Management

News

Free gym entry could 'increase physical activity across all social groups'

Offering free access to gyms and leisure centres – and promoting them heavily – could have dramatic results on the health of communities.

That is the finding of a study into Re:fresh, a subsidised access scheme which has been running for a decade in Blackburn and Darwen, a local authority in north west England.

The Re:fresh campaign – launched in 2008 – has removed access fees for gyms and leisure centres and coupled it with a strong marketing drive, as well as the appointment of five extra community health trainers.

As a result, the facilities involved in the scheme received 26,400 extra physical activity swim and gym visits per quarter – in a borough of 150,000 people.

Re:fresh has also seen the proportion of the population taking part in monthly physical activities increase from just 3 per cent to 15 per cent – with levels of participation being more pronounced in disadvantaged socioeconomic groups.

The scheme is a joint initiative driven by the NHS and local authorities. It costs the NHS about £1m per year, in addition to the £3m funded by the local authority.

“The Re:fresh approach shows that a community-based multi-pronged public health intervention can both increase physical activity and reduce health inequalities.” said Dr Rupert Suckling, director of public health at Doncaster Council Civic Office.

“Other areas looking to implement similar approaches will want to understand the cost-effectiveness of the approach, as well as whether there is anything in particular about Blackburn and Darwen that makes this approach more likely to succeed here than anywhere else.”

The study into Re:fresh used local gym and pool attendance data before and after the Re:fresh scheme, covering the nine participating leisure facilities in Blackburn with Darwen (population 147,489) and separate survey data with a sample of 6,160 local people providing data on physical activity.

Five health trainers have been employed for one to one and group sessions, and to support behavioural change through goal setting and motivational interviewing. Two community workers also support a network of volunteers who ran community events to engage people in taster sessions and increase the awareness of the programme, as well as acting as buddies to accompany people to their first activity sessions.

Outcomes for the study included attendance at swimming and gym sessions, self-reported participation in gym and swim activity and any physical activity. The total quarterly number of gym and swim attendance from 2005 to 2014 were calculated, and national sports activity data from the Active People Survey, was used to gather data for the area and compare it to the rest of England (1,556,563 people).

Relative change in gym attendances was analysed before and after the Re:fresh intervention compared to the rest of England.

For more on Re:fresh and the study, click here.

To read a feature article on Re:Fresh from the time of its launch, click here for the November/December 2009 issue of Health Management Club Management.

Sign up for FREE ezines & magazines
Offering free access to gyms and leisure centres – and promoting them heavily – could have dramatic results on the health of communities.
SAR,HAF,FIT,IND,PTS,RES,PUB
THUMB24509_640113.jpg
SportSoft UK Ltd
SportSoft UK Ltd

News

The Sport and Recreation Alliance (SRA) has launched a petition calling on politicians of all
The average UK adult spends eight times as long watching on-demand television as they do
Winchester City Council (WCC) has chosen Willmott Dixon to build its £38m Sport and Leisure
Mark Verstegen, founder and CEO of human performance specialist EXOS, has said that health clubs
Fitness tech firm Myzone has signed a deal with Snap Fitness which will see the
Global fitness company Les Mills has launched a search for an experienced manager to lead
Perfect Gym Solutions SA.
Perfect Gym Solutions SA.
The Sport and Recreation Alliance (SRA) has launched a petition calling on politicians of all
American fitness giant Core Health & Fitness has signed a strategic partnership with Danish tech
Boutique fitness operator Boom Cycle will launch its fifth site next year. Scheduled to open
David Lloyd Leisure (DLL) will invest more than £15m in rolling out its new hi-tech,
More than £346m in "wasted" childcare funding should be used to get children more active
A new boutique fitness concept has entered the booming London fitness market today (18 September).
Simon Devane, CEO of sports injury clinic Pure Sports Medicine, has revealed plans to take
Global Wellness Summit
Global Wellness Summit
The Sport and Recreation Alliance (SRA) has launched a petition calling on politicians of all
Developer Moda has signed a pioneering partnership with wellness company Hero, which will look to
A new report has called for a "major culture shift" in order to get older
Ukactive chair Tanni Grey-Thompson has made a passionate call for the government to finally recognise
SportSoft UK Ltd
SportSoft UK Ltd
1 - 15 of 10,465
Features
feature
Simon Sinek cites ‘15-18 per cent market penetration’ as the tipping point that must be reached to achieve mass market success and acceptance of an idea
Features
feature
Calisthenics: is it just for hardmen, or is it an alternative activity that could appeal to your crossfitters or those in your free weights area? Kath Hudson reports
Features
Supplier showcase
GoCardless & Speedflex
Features
feature
The IHRSA European Congress, which takes place next month in Lisbon, Portugal, is a must-attend, must-experience event for industry leaders doing business in Europe says IHRSA’s Kristen Walsh
Features
People
people
The ultimate goal of WHO’s Global Action Plan on Physical Activity is a 15 per cent reduction in the global prevalence of inactivity by 2030
People
people
The drive behind everything we do is to help our patients get better. Whether that means climbing Everest, or climbing the stairs
People
people
We need to create intelligent fitness centres, with structured offerings across mindset, nutrition, movement and recovery
People
people
We’re offering members the convenience of having a workout and a chance to shop in a lively, welcoming environment
People
People profile
Aerial is tough initially, but people get addicted because of the results they see and because it makes you completely switch off
People
Interview
I want to build a social lifestyle brand that combines music and wellness to create something that inspires people. I want to change the way people think of working out, so it’s like going to a club or a concert
People
Interview
In five years’ time, I see us being closer to 500 clubs than 400 and there’s opportunity internationally too –possibly in the US - Rebecca Passmore
People
People profile
There’s no doubt in my mind that training outdoors is a huge mood booster, and a better mood will always result in a better workout
People
Interview
Ultimately, people don’t need a place to exercise; if that’s what they want, they’ve got their front room. What people really need from us is the inspiration and motivation to exercise – and that’s the DNA of Third Space
People
Catalogue Gallery
Click on a catalogue to view it online
Featured suppliers
Featured supplier: Stages and ukactive partnership to give 'further insight' into development of indoor cycling in the UK
The partnership between Stages and the ukactive Research Institute aims to give further insight into the development of indoor cycling across the UK industry.
Featured suppliers
Featured supplier: Gym80 partnership strengthens Dyaco proposition
After finalising a strategic partnership with gym80 earlier this year, Dyaco is offering the class- leading gym80 product ranges alongside its growing portfolio of brands.
Company profiles
Company profile: Focus Training
Focus Training is a leading provider of Active IQ and YMCA Awards certified Personal Trainer ...
Company profiles
Company profile: Ecore
Ecore transforms reclaimed materials into unique performance surfaces that make people’s lives better. Ecore has ...
Directory
Computer solutions
SportSoft UK Ltd: Computer solutions
Exercise equipment
SportsArt Fitness: Exercise equipment
Lockers
Safe Space Lockers Ltd: Lockers
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Spa software
SpaBooker: Spa software
Member access schemes
Move GB: Member access schemes
Trade associations
International SPA Association - iSPA: Trade associations
Clothing/promotional merchandise
Taylor Made Designs: Clothing/promotional merchandise
Fitness equipment
Dyaco International: Fitness equipment
Independent service & maintenance
Servicesport UK Limited: Independent service & maintenance
Property & Tenders
White Rocks, Hastings
GVA
Property & Tenders
Diary dates
24-27 Sep 2018
Omni La Costa Resort & Spa, Carlsbad, United States
Diary dates
29-30 Sep 2018
SEC Glasgow, Glasgow, United Kingdom
Diary dates
Job search
Fitness On Demand
Fitness On Demand