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press release: GymNation

Saudi Arabia embraces fitness: GymNation sees record 12,000 sign-ups in three days ahead of KSA openings

07 Jun 2024
/ GymNation
GymNation, the homegrown GCC fitness brand, has today announced record-breaking demand from KSA residents, ahead of the official opening of its first six gym locations in Saudi Arabia in August 2024.

More than 120,000 people initially registered their interest in the four Jeddah and two Al Khobar locations, with the first phase of 12,000 memberships selling out in under 72 hours, breaking all previous pre-opening sales records for a gym brand in the Middle East.

Already the UAE’s largest gym brand, GymNation’s launch into Saudi Arabia aligns directly with the ambitions of Vision 2030 and building a strong, happy and fulfilling society as the foundation for economic prosperity.

With physical, psychological and social wellbeing at its heart, Vision 2030 aims to promote a society where everyone enjoys a high quality of life, a healthy lifestyle and an attractive living environment.

Loren Holland, founder and CEO of GymNation said: “The unprecedented number of memberships we have sold in just three days shows the huge demand and interest from citizens and residents in improving their physical and mental health across the Kingdom.

“At GymNation we want to provide a far better gym experience at a much more affordable price point than is currently available from the existing operators. We are an inclusive brand that provides a welcoming environment for everyone regardless of ability, shape or size.

“Our pipeline of new locations across Saudi Arabia is incredibly strong and with the support of our investment partners TriCap Investments and Ruya Partners, we are looking forward to an exciting period of growth and having a similar positive and disruptive impact on the Saudi Arabia fitness scene by breaking down affordability and accessibility barriers, like we did in the UAE.”

The Saudi Sports for All Federation recently launched its 2024 summer campaign, “Move Your World,” to help people engage in physical activities and GymNation’s launch supports the federation’s aims to raise awareness about the benefits of physical activity and help people overcome barriers to healthy living habits.

As the region’s movement partner, GymNation aims to play a leading role in improving the health and wellbeing for everyone in Saudi Arabia, by making going to the gym less intimidating, more affordable, more accessible and fun for everyone.

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GymNation, the homegrown UAE fitness brand, has today announced that due to unprecedented growth, it is reaching capacity across its 12 UAE gym locations and diversifying into a new market, brewing up a storm with the launch of its first-ever branded coffee shop.
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GymNation has opened its latest health club in Dubai, bringing the number of open sites in its UAE portfolio to 11.
GymNation: featured in HCM and Fit Tech magazines
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GymNation
Address: Control Tower, Motor City, Dubai, United Arab Emirates
Loren Holland: founder and CEO
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press release: GymNation

Saudi Arabia embraces fitness: GymNation sees record 12,000 sign-ups in three days ahead of KSA openings

07 Jun 2024
/ GymNation
GymNation, the homegrown GCC fitness brand, has today announced record-breaking demand from KSA residents, ahead of the official opening of its first six gym locations in Saudi Arabia in August 2024.

More than 120,000 people initially registered their interest in the four Jeddah and two Al Khobar locations, with the first phase of 12,000 memberships selling out in under 72 hours, breaking all previous pre-opening sales records for a gym brand in the Middle East.

Already the UAE’s largest gym brand, GymNation’s launch into Saudi Arabia aligns directly with the ambitions of Vision 2030 and building a strong, happy and fulfilling society as the foundation for economic prosperity.

With physical, psychological and social wellbeing at its heart, Vision 2030 aims to promote a society where everyone enjoys a high quality of life, a healthy lifestyle and an attractive living environment.

Loren Holland, founder and CEO of GymNation said: “The unprecedented number of memberships we have sold in just three days shows the huge demand and interest from citizens and residents in improving their physical and mental health across the Kingdom.

“At GymNation we want to provide a far better gym experience at a much more affordable price point than is currently available from the existing operators. We are an inclusive brand that provides a welcoming environment for everyone regardless of ability, shape or size.

“Our pipeline of new locations across Saudi Arabia is incredibly strong and with the support of our investment partners TriCap Investments and Ruya Partners, we are looking forward to an exciting period of growth and having a similar positive and disruptive impact on the Saudi Arabia fitness scene by breaking down affordability and accessibility barriers, like we did in the UAE.”

The Saudi Sports for All Federation recently launched its 2024 summer campaign, “Move Your World,” to help people engage in physical activities and GymNation’s launch supports the federation’s aims to raise awareness about the benefits of physical activity and help people overcome barriers to healthy living habits.

As the region’s movement partner, GymNation aims to play a leading role in improving the health and wellbeing for everyone in Saudi Arabia, by making going to the gym less intimidating, more affordable, more accessible and fun for everyone.

More press releases and updates from GymNation:
GymNation, the UAE’s largest gym chain, is proud to announce its outstanding achievements at the UAE Employee Happiness Awards.
In a first for the regional health and wellness industry, GymNation, the UAE’s leading gym chain, has announced a partnership with leading mental health and wellbeing provider, The LightHouse Arabia.
GymNation, the homegrown UAE fitness brand, has today announced that due to unprecedented growth, it is reaching capacity across its 12 UAE gym locations and diversifying into a new market, brewing up a storm with the launch of its first-ever branded coffee shop.
In an era where the quality of the workplace is as crucial as the service provided, GymNation has emerged as a paragon of excellence.
Back in 2017, Dubai ranked as the world's second most expensive city for gym memberships.
GymNation: news from HCMmag.com and FitTechGlobal.com
JD Gyms, part of listed company, JD Sports Fashion plc, has sold UAE health club operator, GymNation, to a management buy-out team backed by investors TriCap Investments and Ruya Partners, which has revealed it invested SAR 94 million (US$25 million) private credit into GymNation.
GymNation has opened its latest health club in Dubai, bringing the number of open sites in its UAE portfolio to 11.
GymNation: featured in HCM and Fit Tech magazines
GymNation is pioneering the future of fitness with software specialist Perfect Gym providing a scalable tech platform to power and sustain its growth
GymNation
Address: Control Tower, Motor City, Dubai, United Arab Emirates
Loren Holland: founder and CEO
GymNation video gallery:
Key personnel
Loren Holland: founder and CEO
Frank Afeaki: founder and COO
Ant Martland, founder and CCO
William Rasmussen-Dean, country director
Karl Foster, CTIO
Ishan Patil, head of finance
Ian Mullane, board member
Key customers
GymNation is a community here to support everyone, to celebrate and inspire each other to become better versions of ourselves, whatever our fitness goals, by living happier, healthier and more active lives.
Plans for the next 12 months
Today, GymNation stands at 11 open UAE locations, with 12 more locations in fit-out across the UAE and Saudi Arabia. Once these locations mature we will reach 23 gyms and over 150,000 members, and with many more in the pipeline our aim is to become the largest gym chain across the GCC.

Behind the scenes, we're diligently advancing our position as a global leading operator in the integration of technology, artificial intelligence, and data analytics. Our commitment extends beyond mere application, aiming to spearhead discussions and set benchmarks within the fitness industry and beyond, ensuring GymNation remains at the cutting edge of innovation.

We're not just building gyms; our vision is to play a lead role as the region’s movement partner, championing healthy and active lifestyles alongside the importance of mental health and well-being.
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