press release: Balanced Body
Gold company profile | Balanced Body
PRESS RELEASE
Pilates in motion: how Balanced Body keeps the Royal Ballet's dancers at their peak
01 Jul 2025
Jane Paris, Royal Opera House, Balanced Body / photographer: Robert Gravenor, Royal Opera House
Ballet is one of the most demanding forms of dance, requiring exceptional strength, flexibility, and endurance. These physical demands can lead to significant strain on the body. At the Royal Opera House studio, Jane works closely with dancers, utilising Pilates — specifically Reformer Pilates — to enhance strength, alignment, balance, flexibility and stamina.
“Pilates is critical not only for injury recovery but also for prevention, ensuring dancers spend as much time as possible training and performing,” Jane explains. “Many dancers visit the studio multiple times per week, whether for injury rehabilitation or ongoing conditioning. Each session is tailored specifically to the needs of the individual dancer, ensuring their unique physical demands are met.
“Pilates has helped many dancers return to the stage, often after career-threatening injuries. These success stories underline the importance of a dedicated, carefully structured Pilates regimen in the world of elite ballet.”
The Royal Opera House Pilates studio is equipped with Balanced Body® products, a global leader in Pilates education and equipment. “I first encountered the Balanced Body equipment while running my own studio in Edinburgh and have worked with them ever since.” Jane adds. “The quality of their products, exceptional customer service and continuous innovation in Pilates equipment and education are unmatched.”
The studio is fully equipped with Reformers, Cadillacs, the CoreAlign, and various chairs and barrels. These versatile tools meet the evolving needs of the dancers, with specialised equipment like the Clinical Reformer and the Cadillac frequently used for rehabilitation and technical work. The precision and reliability of Balanced Body products are essential to delivering effective Pilates sessions that meet the rigorous demands of professional ballet dancers.
Ken Endelman, Founder and CEO of Balanced Body, echoes her sentiments: “Jane demonstrates how premium Pilates equipment can support not just everyday fitness, but also the extreme physical requirements of professional athletes.”
Endelman also reflects on Pilates' roots in the dance world: “When Joseph Pilates brought his method to the U.S. in the 1960s, his studio shared an address with the New York City Ballet. It wasn’t long before he was training many of its dancers. It’s remarkable that decades later, professional dancers continue to benefit from his innovative approach.”
Balanced Body® is a registerd trademark of Balanced Body
Jane Paris, Royal Opera House / photographer: Robert Gravenor, Royal Opera House
More press releases and updates from Balanced Body:
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Body equipment and instructor education to enhance member wellbeing and m
Balanced Body® has successfully concluded its highly anticipated Pilates On Tour London
event, bringing together a vibrant community of Pilates professionals, educators and studio
owners for a dynamic weekend of education, innovation and connection in the
Powered by world-class Balanced Body equipment, Westover Hills Rehabilitation & Healthcare
Center is a skilled nursing facility (SNF) providing inpatient, outpatient and long-term
care services in San Antonio, and is uniquely distinguished by its on-s
Balanced Body UK has strengthened its team with the appointment of two new sales
professionals, Shyam Lakhani and Steven James, as the brand continues to build its presence
and support the growing Pilates community across the UK.
The University of Nottingham has strengthened its reputation as a leader in University
sport and wellbeing with the addition of a dedicated Reformer Pilates studio at the David
Ross Sports Village.
Balanced Body: featured in HCM and Fit Tech magazines
Specifier: Getting flexible
With Pilates offerings constantly
evolving, what can suppliers offer
health clubs wanting to leverage this
popular segment of the wellness
market? Julie Cramer reports
Pilates: Innovating pilates
Consumer demand is making Pilates an exciting
business opportunity for health clubs. Julie Cramer
talks to leading suppliers about what’s coming next
Talking point: Pelvic health
It’s time to start the conversation
about pelvic health. It’s not
just menopausal women who
have challenges: young women
and men can also experience
issues they’re too embarrassed
to discuss or seek help for,
as Kath Hudson reports
Insight: Boomtime for pilates
Pilates is having a
moment. Steph Eaves
asks suppliers how
they’re responding
to the demand
Balanced Body
Tel: 0800 014 8207
Email: [email protected]
Web:
www.pilates.com
Address:
5909 88th Street,
Sacramento,
CA 95828,
United States

Ken Endelman, CEO & founder

Balanced Body video gallery:
Key personnel
Ken Endelman, CEO & founder
Bill Auvil, director of sales
Joy Puleo, director of education
Chanin Cook, director of marketing
Katherine Ryzhova, UK & Ireland sales account manager
Shyam Lakhani, UK commercial sales manager
Steven James, UK account sales manager
Bill Auvil, director of sales
Joy Puleo, director of education
Chanin Cook, director of marketing
Katherine Ryzhova, UK & Ireland sales account manager
Shyam Lakhani, UK commercial sales manager
Steven James, UK account sales manager
Key customers
■ Third Space,
■ Ten Health & Fitness,
■ Thames Club,
■ YMCA (UK & US),
■ Club Pilates,
■ Lifetime,
■ Equinox,
■ LA Fitness, and
■ BLOK
■ South Downs Padel & Pilates
■ Everlast
■ David Lloyd
■ Ten Health & Fitness,
■ Thames Club,
■ YMCA (UK & US),
■ Club Pilates,
■ Lifetime,
■ Equinox,
■ LA Fitness, and
■ BLOK
■ South Downs Padel & Pilates
■ Everlast
■ David Lloyd
Plans for the next 12 months
For 2026, we have strengthened our UK
presence by adding dedicated account
management staff to support customer
needs in real time.
,br> We have also partnered with a specialist warehouse to optimise delivery and installation services, and with expert kit outfitter InSpace to ensure our commercial clients receive best-in-class support.
Balanced Body remains focused on building strong relationships across both the public and private sectors as we prepare to launch new products in the coming months.
,br> We have also partnered with a specialist warehouse to optimise delivery and installation services, and with expert kit outfitter InSpace to ensure our commercial clients receive best-in-class support.
Balanced Body remains focused on building strong relationships across both the public and private sectors as we prepare to launch new products in the coming months.
Testimonial
" Every Studio we’ve opened since 2007, we’ve equipped with Balanced Body Reformers - including our new Kings Cross flagship studio. There are good reasons why they remain our brand of choice. One, the relationship we have with Ken, and the Balanced Body team. And two, the equipment you use says a lot about you as a brand. They’re not cheap but you absolutely get what you pay for. Their reformers are rock solid, easy to adjust and practically indestructible - despite some of our clients’ best efforts!"
– Justin Rogers, Creative Director, Ten Health & Fitness
– Justin Rogers, Creative Director, Ten Health & Fitness
Testimonial
Balanced Body equipment was essential in providing LifeTime customers with premium Pilates experiences. They are exceptional in terms of quality, timeliness, and customer service. Our account manager provided on-time consultation, equipment, and parts delivery for our 200+ locations.
Balanced Body even customized a reformer to meet the needs of our discerning Pilates instructors! I highly recommend Balanced Body as the best Pilates partner.
– Eduardo Perez, consultant, Pilates club industry and former Director of Pilates, LifeTime Inc
– Eduardo Perez, consultant, Pilates club industry and former Director of Pilates, LifeTime Inc
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