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press release: Everyone Active
Everyone Active join forces with Marvel to increase opportunities for people with disabilities
22 May 2023
Everyone Active will be offering all participants the chance to train at their leisure facilities / Everyone Active
The Superhero Series – the UK’s only mass-participation sports series dedicated to people with disabilities – will be supported through sponsorship and free training facilities at Everyone Active facilities, for all competitors.
The partnership will kick off at The Superhero Series At Home event. A virtual race open to everyone from 8 July to 6 August. The event will see teams participating at home, in the garden or at a local park to complete a combined distance of 51,060km.
With more than 2,400 total participants, aged 3-81, already signed up - the first event of this year’s series will see people with any kind of disability come together to compete in a solo or team challenge from their home.
Everyone Active will be offering all participants the chance to train at their leisure facilities ahead of the event, with two months free membership across their public swimming sessions at all swimming pools (available between 8 July 2023 to 10 September 2023).
The second event of the summer series will be a Superhero Tri powered by Marvel on 12 August. The event will take place at Dorney Lake, Windsor, with three distances to choose from and many ways to take part in these unique tri challenges.
Participants can take on all three stages on their own (swim, cycle and push or run), or share the fun in a team relay, or Superheroes can recruit teammates to help them around the entire course.
Everyone Active’s Strategic Lead - Health and Wellbeing, Rebecca Phillips, said: “We're proud to support this fantastic series of events, which champion inclusive activity for all. Over the coming months, we’ll be engaging with our customers and Superhero Series participants, to support their training and showcase the benefits of physical activity.
“We’ll also be using the opportunity to further educate our colleagues and ensure our sites are inclusive and accessible for all disabled people.
“Inclusivity is one of the Everyone Active core values, and this is a brilliant example of what can be done to help break down barriers in physical activity and make a real difference to support people with disabilities.”
Superhero Series founder, Sophia Warner, said: “We are delighted to be working with the team at Everyone Active.
“At the Superhero Series, we understand the importance of providing accessible facilities for people with disabilities and more importantly that they have the confidence to use them.
“We are excited about the opportunities that this partnership brings for the Superhero Series and for the disabled community as a whole.”
More press releases and updates from Everyone Active:
Up-and-coming athletes across the UK are being given the chance to take their careers to the
next level – in an Olympic and Paralympic year – with Everyone Active's Sporting Champions
scheme.
Everyone Active, a leading operator in the leisure industry, has partnered with ReferAll to
manage all its health and wellbeing referral schemes. Everyone Active, which operates more
than 200 leisure facilities across the UK, is now using ReferAll’s data management platform
to collate real-time information for its community health and wellbeing programmes.
More than ten years on since the London 2012 Olympic and Paralympic Games, the London Legacy
Development Corporation (LLDC) has appointed Everyone Active, the longest-established
leisure contractor in the UK, as the new operator for the London Aquatics Centre at Queen
Elizabeth Olympic Park.
Everyone Active’s Sporting Champions scheme, now in its seventh year, will crown athletes from
its sports talent development programme on Tuesday, 7 November.
Everyone Active has launched the UK’s first Active Wellbeing Suite. The new studio will help
improve health inequalities in Middlesbrough by supporting active ageing and local residents
with long-term conditions.
Everyone Active: news from HCMmag.com and FitTechGlobal.com
HCM NEWS: Everyone Active launches Everyone Golf – plans to link health and fitness and sport portfolios
Everyone Active has launched a golfing brand, Everyone Golf, after new contract wins made it
the UK’s second-largest golf operator in the UK, with ten courses.
North Herts District Council has entered into a ten-year partnership with Everyone Active to run
five of its leisure centres from 1 April.
Everyone Active has taken over as operator of the London Aquatic Centre on behalf of the
London Legacy Development Corporation.
Everyone Active has launched a new service offering access to medical appointments with
qualified doctors via its membership option, Everyone Wellness, which gives them tools to
support their overall health.
HCM NEWS: Immersive London studio uses projection mapping to transport exercisers to another dimension
Everyone Active is launching an immersive fitness experience at its Queen
Mother Sports Centre in Cental London.
A local leisure centre has begun work on a £1,000,000 refurbishment to provide state-of-the-
art facilities for local people.
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Everyone Active
Tel: 01455 890 508
Email: [email protected]
Address:
2 Watling Drive,
Sketchley Meadows ,
Hinckley,
Leicestershire,
LE10 3EY,
England
David Bibby, managing director
Everyone Active video gallery:
Key personnel
David Bibby, managing director
Pete Williams, business development director
Ben Beevers, group development director
Pete Williams, business development director
Ben Beevers, group development director
Key customers
Our key customers are local authorities including district, borough, city and county councils.
Plans for the next 12 months
We will be working closely with our local authority clients and other partners to give confidence to our customers that they can safely return to our leisure facilities following the pandemic.
We will be working hard to re-establish the activity plans, coaching courses and tuition programmes which have been stalled by the pandemic, and we will focus closely on the commercial performance of the business to ensure we return to a sustainable financial model before the end of the year.
We will be working hard to re-establish the activity plans, coaching courses and tuition programmes which have been stalled by the pandemic, and we will focus closely on the commercial performance of the business to ensure we return to a sustainable financial model before the end of the year.
Testimonial
“To successfully deliver on their contract bid, clear and robust mobilisation plans were developed and presented that gave us as a council, assurance that the contract was in safe hands. SLM was proactive throughout this stage and continues to be forward-thinking and progressive in its approach with us as its client.”
– Steve Hughes, project manager, Somerset West & Taunton Council
– Steve Hughes, project manager, Somerset West & Taunton Council
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