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press release: BLK BOX

Blk Box turns red for Sydney Swans

27 Mar 2024
The incredible new facility is perfect for the complexity of the AFL’s needs / Blk Box
The Sydney Swans, a professional Aussie Rules Football club, has partnered with Blk Box to create a world-leading state-of-the-art high-performance training facility.

The famous Royal Hall of Industries, based in the heart of Sydney, is the new home of the Swans, having been the city’s cultural hub after holding numerous prestigious events since it opened its doors in 1913.

Since passing hands to the AFL club, the historic building has undergone a complete transformation, with the walls freshly adorned with the blood red of the Sydney Swans.

The new state-of-the-art gym facility has been custom-designed with innovation, versatility and durability in mind, ensuring the space fits the needs of all current and future athletes and coaches, creating a long-lasting legacy in the sport for years to come.

With large group training at the forefront of design, Blk Box created and installed its largest ever custom Samson 12-Bag Rig, complete with custom Brand Plates and custom branded Weight Plates.

The rig was redesigned to include 6x Smith Machine attachments and Resistance Band holders. To complete the epic strength set-up, Blk Box added a 45 Degree Plate Loaded Leg Press Machine, Blk Box GHD Pro, Blk Box 45 Degree Hyper Extension and a Blk Box Big Ass Belt Squat Machine.

The incredible new facility is perfect for the complexity of the AFL’s needs – with a focus on speed, endurance and power exercises at multiple touch points throughout the space – and has since become the aspirational gold tier of training facilities for AFL teams across the country, setting the standard for the sport on a global stage.

The team at Blk Box is proud to have been chosen to partner with Sydney Swans on their new facility and we wish all the players the best of luck this season!
More press releases and updates from BLK BOX:
A new state-of-the-art strength and conditioning centre has officially opened at the University of Leeds.
BLK BOX announce their collaboration with leading luxury fashion brand, Represent Clothing; a dynamic and visionary new state-of-the-art gym, in the heart of Represent's new 30,000 sq. ft HQ in Manchester.
BLK BOX Fitness, a leading manufacturer of strength and conditioning equipment, has announced that it has secured a significant equity investment from Cordovan Capital Management, a Belfast-based private equity firm.
BLK BOX was the partner of choice for the design, fit out and install of GB Taekwondo’s new high-performance gym, as the team prepares for the Olympics in Paris 2024.
BLK BOX has partnered with Loughborough University to deliver a world-leading facility for student-athlete performance.
BLK BOX: featured in HCM and Fit Tech magazines
At the heart of the Sydney Swans new headquarters in Australia is an elite player-focused training facility by strength equipment specialist BLK BOX
Specifier: Strong growth
Industry suppliers are responding to the exponential increase in consumer demand for strength training with a raft of new and innovative launches and concepts, as Steph Eaves reports
The partnership between PureGym and Belfast-based supplier BLK BOX is transforming the gym floor
The right storage can transform the flow and feel of your training spaces and the user experience. Steph Eaves asks the experts for their most creative solutions
Net-zero: Eco-floors
How healthy is your flooring for the people who train on it and the planet? Steph Eaves sheds light on sustainability practices
BLK BOX
Tel: 028 9045 4123
Address: 4 Cloughfern Ave, Newtownabbey , Antrim, BT37 0UB, United Kingdom
Gregory Bradley, sales director
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Fuel the debate about issues across the industry and share your ideas and experiences. We’d love to hear from you: [email protected]
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BLK BOX press release: Blk Box turns red for Sydney Swans
The Sydney Swans, a professional Aussie Rules Football club, has partnered with Blk Box to create a world-leading state-of-the-art high-performance training facility.
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08-10 Sep 2024
Wyndham® Lake Buena Vista Disney Springs™ Resort, Lake Buena Vista, United States
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REVĪVŌ Wellness Resort Nusa Dua Bali, Kabupaten Badung, Indonesia
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09-13 Oct 2024
Soneva Fushi, Maldives
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10 Oct 2024
QEII Conference Centre, London,
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22-25 Oct 2024
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press release: BLK BOX

Blk Box turns red for Sydney Swans

27 Mar 2024
The incredible new facility is perfect for the complexity of the AFL’s needs / Blk Box
The Sydney Swans, a professional Aussie Rules Football club, has partnered with Blk Box to create a world-leading state-of-the-art high-performance training facility.

The famous Royal Hall of Industries, based in the heart of Sydney, is the new home of the Swans, having been the city’s cultural hub after holding numerous prestigious events since it opened its doors in 1913.

Since passing hands to the AFL club, the historic building has undergone a complete transformation, with the walls freshly adorned with the blood red of the Sydney Swans.

The new state-of-the-art gym facility has been custom-designed with innovation, versatility and durability in mind, ensuring the space fits the needs of all current and future athletes and coaches, creating a long-lasting legacy in the sport for years to come.

With large group training at the forefront of design, Blk Box created and installed its largest ever custom Samson 12-Bag Rig, complete with custom Brand Plates and custom branded Weight Plates.

The rig was redesigned to include 6x Smith Machine attachments and Resistance Band holders. To complete the epic strength set-up, Blk Box added a 45 Degree Plate Loaded Leg Press Machine, Blk Box GHD Pro, Blk Box 45 Degree Hyper Extension and a Blk Box Big Ass Belt Squat Machine.

The incredible new facility is perfect for the complexity of the AFL’s needs – with a focus on speed, endurance and power exercises at multiple touch points throughout the space – and has since become the aspirational gold tier of training facilities for AFL teams across the country, setting the standard for the sport on a global stage.

The team at Blk Box is proud to have been chosen to partner with Sydney Swans on their new facility and we wish all the players the best of luck this season!
More press releases and updates from BLK BOX:
A new state-of-the-art strength and conditioning centre has officially opened at the University of Leeds.
BLK BOX announce their collaboration with leading luxury fashion brand, Represent Clothing; a dynamic and visionary new state-of-the-art gym, in the heart of Represent's new 30,000 sq. ft HQ in Manchester.
BLK BOX Fitness, a leading manufacturer of strength and conditioning equipment, has announced that it has secured a significant equity investment from Cordovan Capital Management, a Belfast-based private equity firm.
BLK BOX was the partner of choice for the design, fit out and install of GB Taekwondo’s new high-performance gym, as the team prepares for the Olympics in Paris 2024.
BLK BOX has partnered with Loughborough University to deliver a world-leading facility for student-athlete performance.
BLK BOX: featured in HCM and Fit Tech magazines
At the heart of the Sydney Swans new headquarters in Australia is an elite player-focused training facility by strength equipment specialist BLK BOX
Specifier: Strong growth
Industry suppliers are responding to the exponential increase in consumer demand for strength training with a raft of new and innovative launches and concepts, as Steph Eaves reports
The partnership between PureGym and Belfast-based supplier BLK BOX is transforming the gym floor
The right storage can transform the flow and feel of your training spaces and the user experience. Steph Eaves asks the experts for their most creative solutions
Net-zero: Eco-floors
How healthy is your flooring for the people who train on it and the planet? Steph Eaves sheds light on sustainability practices
BLK BOX
Tel: 028 9045 4123
Address: 4 Cloughfern Ave, Newtownabbey , Antrim, BT37 0UB, United Kingdom
Gregory Bradley, sales director
BLK BOX video gallery:
Key personnel
Gregory Bradley, founder/sales director
Miles Canning, marketing director
Ben Stocks, managing director
Key customers
Alongside a strong portfolio in professional sport boasting 15+ Premiership teams, BLK BOX has been fortunate enough to hold long-standing relationships with some of the world’s leading brands, gyms, and organisations, including:

• Nike,
• Under Armour,
• Adidas,
• REPRESENT,
• Corinthia Hotels,
• PureGym, and
• Gymbox.
Plans for the next 12 months
Over the next 12 months, we will continue to drive product innovation, with a strong focus on enhancing the BLK BOX Nexus Range as well as introducing some exciting new products.

Operationally, we're dedicated to maintaining industry-leading production times, support, and service for our clients.

Additionally, we'll continue investing in our sustainability initiatives, prioritizing sustainable supply and responsible practices in our manufacturing processes, and aligning with our commitment to a more sustainable future.
Testimonial
NIKE – London HQ

"This new location is an amazing environment, with plans to positively impact the community way beyond its perimeter walls. This new strength and conditioning studio will play a pivotal role in supporting this dream.

Working with Miles Canning, Gregory Bradley, and the rest of the BLK BOX team was an absolute joy, and I'm super proud of the legacy that we have left for Nike athletes and, of course, our local London communities, who deserve a premium space to get inspired and work out in."

– Bex Moorhouse, workplace design & connectivity director, Nike
Testimonial
PUREGYM

"We believe our ongoing partnership with BLK BOX helps us further distinguish our offering in the global market. We have a very clear plan to deliver growth, and we believe our partnership with BLK BOX will help us achieve our aims.

We were very impressed with the functional training zone concept that BLK BOX collaborated with us on, and we are keen on building upon the partnership so we can continue to evolve our product offering for our members."

– Richard Annetts, head of gym format & equipment, PureGym
Testimonial
LOUGHBOROUGH UNIVERSITY

"For Powerbase, we aimed to collaborate with specialists in various areas, and BLK BOX emerged as the clear choice in the tender process for several reasons. Their extensive expertise in the performance market, coupled with their ability to glean insights from their work in other sectors, greatly benefits us.

While we were confident in our needs for the facility, partnering with a team that offered solutions and an agile engineering approach proved pivotal. We have tangible examples of innovation and collaboration in this facility, such as tailored accessible storage solutions designed to accommodate the mezzanine's pillars.”

– Rich Ellis, head of gyms and technical relationships, Loughborough University
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