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press release: Balanced Body®
Balanced Body bolsters UK presence
03 Jul 2023
An Authorised Training Centre is being established in Putney / Balanced Body
As a global provider of Pilates equipment and education with a trading history spanning more than 45 years, Balanced Body has been supplying the UK remotely from its headquarters in Sacramento, California for the last 20 years. Now, as the popularity of Pilates continues to rise and with the UK identified as a high growth market, the brand has decided to build an equipment supply and distribution network, alongside an education provision that serves its UK audience directly.
Naming AIT as its new, in-country, logistics partner, Balanced Body has established a large storage facility in Berkshire and appointed Katya Matiienko as its UK Business Development Manager.
Tonhi Tran, Director of Sales at Balanced Body says: “By housing high volumes of stock in the UK we can get equipment and accessories out to our customers much quicker. Katya will also be on hand to answer any queries, arrange product demonstrations and generally be our main representation, on the ground in the UK.”
In addition, an Authorised Training Centre is being established in Putney with Pete Pallai, an experienced Pilates practitioner, former Olympian, semi-professional Rugby player and Balanced Body Educator.
Balanced Body’s Education Director, Joy Puleo, continues: “Balanced Body Education brings the best of movement science to movement education. We have been delivering training and education to Instructors around the world for nearly 20 years and have educated more than 30,000 Instructors.
With our new training centre, we are also launching Group Reformer training for fitness professionals in the UK.
This new education program is designed to upskill club trainers, providing them with the training, tools and class development resources to be immediately successful in delivering innovative, effective Group Reformer classes.” Following on from the success of the new Group Reformer class, Balanced Body Education® will deliver additional bespoke training programs for fitness professionals from Q3/Q4.
More press releases and updates from Balanced Body®:
Balanced Body ®, global leaders in Pilates equipment and education, have received Active IQ
endorsement for its newly launched professional education programme specifically designed to
upskill fitness instructors with a Group Reformer Pilates certification in direct response to
global market demand.
In a move to plug the growing gap between consumer demand for Group Reformer Pilates and
qualified instructors, Balanced Body Education has launched a new professional education
program specifically designed to up-skill instructors already teaching in a fitness setting.
Award-winning classical Pilates studio, Exhale Pilates, has opened a new site in the heart
of Marylebone, London, furnished with Contrology® apparatus from Balanced Body, global
provider of Pilates equipment and education with a trading history spanning more than 45
years.
New Reformer Pilates studio, Avalon Pilates, has opened in Clapham, South West London with an
‘Aussie-style’ aesthetic and offering reflecting the passion of owner, Anna Mounsey-Heysham,
who first fell in love with Pilates whilst living in Sydney where she discovered the fitness,
health and rehabilitation benefits of Pilates first hand.
Combining art, design and fitness to deliver an inspiring and progressive experience that
strengthens both body and mind, high-end boutique brand, BLOK has added Reformer Pilates to
its offer at two of its four studios.
Balanced Body®: featured in HCM and Fit Tech magazines
Show preview: Elevate 2023
As the industry in the UK
gears up for this annual trade
event, HCM gives the lowdown
on what you can expect
Balanced Body®
Tel: 0800 014 8207
Email: [email protected]
Web:
www.pilates.com
Address:
5909 88th Street,
Sacramento,
CA 95828,
United States
Ken Endelman, CEO & Founder
Balanced Body® video gallery:
Key personnel
Ken Endelman, CEO & Founder
Joy Puleo, Director of Education
Chanin Cook, Director of Marketing
Katherine Ryzhova, Business Development Manager UK
Joy Puleo, Director of Education
Chanin Cook, Director of Marketing
Katherine Ryzhova, Business Development Manager UK
Key customers
Ten Health & Fitness
1Rebel
Club Pilates
Lifetime
Equinox
KX Pilates
Frame
LA Fitness
1Rebel
Club Pilates
Lifetime
Equinox
KX Pilates
Frame
LA Fitness
Plans for the next 12 months
This year, we’re launching Balanced Body Education® Pilates training for fitness professionals that upskills existing club staff, empowering them to design and lead effective Pilates and Pilates-inspired classes. Balanced Body® will work to grow the Group Reformer and Pilates market by partnering with UK operators to deliver bespoke movement experiences as well as launch new products later this year.
Testimonial
" Every Studio we’ve opened since 2007, we’ve equipped with Balanced Body Reformers - including our new Kings Cross flagship studio. There are good reasons why they remain our brand of choice. One, the relationship we have with Ken, and the Balanced Body team. And two, the equipment you use says a lot about you as a brand. They’re not cheap but you absolutely get what you pay for. Their reformers are rock solid, easy to adjust and practically indestructible - despite some of our clients’ best efforts!"
– Justin Rogers, Creative Director, Ten Health & Fitness
– Justin Rogers, Creative Director, Ten Health & Fitness
Testimonial
Balanced Body equipment was essential in providing LifeTime customers with premium Pilates experiences. They are exceptional in terms of quality, timeliness, and customer service. Our account manager provided on-time consultation, equipment, and parts delivery for our 200+ locations.
Balanced Body even customized a reformer to meet the needs of our discerning Pilates instructors! I highly recommend Balanced Body as the best Pilates partner.
– Eduardo Perez, consultant, Pilates club industry and former Director of Pilates, LifeTime Inc
– Eduardo Perez, consultant, Pilates club industry and former Director of Pilates, LifeTime Inc
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