"Elevate 2023 will be a huge stride for an industry poised to capitalise on the call for the nation to get active," –  Lucy Findlay, event director, Elevate

Elevate is the UK’s largest trade show dedicated to physical activity, fitness and sport therapy. During two full days, 7,000+ decision-makers from gyms, studios, sport clubs, sports therapy practices, universities, personal training, schools and private practice meet 250 suppliers, showcasing thousands of product innovations designed to ‘elevate’ physical activity levels in the UK.

Elevate 2023 will also offer networking and deliver learning from 200 expert speakers and is made possible by the support of 50 industry associations, media partners and NGOs.

Technogym, Myzone, Active IQ, Egym, Matrix, Powerplate, Origin, Stages Cycling, Xn Leisure, Woodway, Cranlea, Jordan, JP Lennard, Swim England and Keiser.

New for 2023 – Studio Grow, Gym80, Balanced Body, Randox, CDM, Brass Monkey, Airius, Tribox, Alternative Systems Production, Hydrohex and many more.

Elevate remains the largest live learning opportunity for the UK fitness and physical activity sector. Five streams of content will be on offer, with insight from industry leaders, including Sport England, UK Active, CIMSPA, Future Fit, Physios In Sport, Moving Medicine, LeisureDB, Europe Active. Thanks to those involved, the entire programme will be free-to-attend, allowing the sector to come together without a paywall to focus on key issues, opportunities and successes.

The Elevate Thought Leaders Conference will host an Equality, Diversity and Inclusion series – focusing on creating true accessibility and delivering expertise from Equitable Wellness, Sporting Equals, Brighton University, Sport England, NGBs, and UK Active.

Each of the 11 designated Elevate Theatre targets a different subject – whether you want to explore how to get more people active (Activating the Nation Theatre) learn from the latest trends and technology to build your business (The Business of Physical Activity Theatre) discover the latest from wellbeing and nutrition (Future Performance and Wellbeing Theatre) or see the best practise and science from Sports Therapy (Sports Therapy in Practise Theatre).

There will also be workshops with Third Space and Heart Centred Business as well as hands on Pilates education from Merrithew.

The full Elevate programme can be accessed at www.elevatearena.com

Alliance Leisure has developed 220+ projects and invested more than £300m into public sector leisure. As development partner for the UK Leisure Framework, the company has a proven delivery vehicle to speed up the procurement process while remaining compliant. Turnkey solutions from feasibility to construction and after-sales support, marketing and training are offered.

fan systems, designed to reduce heating and cooling costs by 35 per cent on average, while balancing temperatures to improve comfort levels. Its destratification units work simply and inexpensively to save energy, cut costs, improve comfort and reduce CO2, in swimming pools, sports halls and gyms.

With its worldwide patent, the Allegro 2 Reformer from Balanced Body is engineered and built to withstand everyday use, providing Pilates workouts for all fitness abilities in group reforming classes, small group training and during personal training.

Pilates reformer work builds strength, balance, flexibility and the connection of mind and body, offering full body conditioning, the restoration or development of muscular balance, as well as targeted exercise for specific movement patterns, such as upper body rotation, range of motion and hip stability. It also reduces the risk of injury.

BASI Systems’ Pilates Reformer has an Enhanced Pulley System (EPS) that provides finely-tuned control, while an expanded gear system allows precision in spring resistance settings.

With a large carriage cushion and long track, it offers comfort and range of motion and comes with four prepared ports to deliver an expandable system that adapts to a wide range of needs.

Bioniq offers personalised supplements. An initial blood test assesses 50 parameters and the results are used to create a personalised multivitamin, ensuring the body is getting the nutrients it needs based on blood data. The service includes a nutrition consultation to understand the results and give health and lifestyle tips.

Brass Monkey offers fully automated, ice-generating ice baths which are controlled by an app so they can be fine-tuned to the location.

The Silverback model is a commercial-grade ice plunge designed to work in multi-user environments, powered by patented ice cycle technology, and cleaned with dual filtration and UV disinfection.

Flex from Future Fit is a digital learning management system that allows operators to set up, run, monitor and report on training for an entire organisation from one central location.

Designed for both large and small organisations, Flex helps drive compliance and engagement, utilising a user interface to provide learning experiences and an administrative panel to delivers management information.

The company will be exhibiting the Pure Kraft Strong Press Bench which delivers an intensive chest workout. Its load drop mechanism allows the weight to be reduced by up to 30 per cent during the workout so drop sets can be undertaken without having to leave the training position to remove the weight discs from the machine.

The machine has two independent training arms, a seven-way, height-adjustable seat, an integrated boarding aid for optimal starting position and storage pins for weight discs.

The Box12 rolling circuit from Hatton Boxing takes 36 minutes to complete (12 x 3 min rounds) during which virtual coaching screens instruct members through a boxing and functional workout.

The operator can switch on the virtual coaching screens to play all day, meaning the success of the experience is not dependent on staff.

The rolling circuit model means a member can start the workout every three minutes, and can be operated as a class or via an open-door policy.

Hydrohex is a new service that brings the benefits of virtual to aqua fitness.

Providing participants with engaging classes, combined with split views from above and below the surface, Hydrohex offers a workout experience that’s easy to follow and challenging.

Hydrohex offers four class types, each with its own focus and style so instructors can direct the class from the pool, making following easier.

Elevate is partnering with Hyrox to give all companies within the industry the opportunity to get involved in a tailor-made Hyrox race.

The Elevate X Hyrox partnership will aim to engage a range of physical activity professionals and operators, allowing them to undergo the Hyrox Physical Fitness Test (PFT).

The Hyrox race will be open to all Elevate attendees and is an opportunity for four team members to represent their brand as one team. The Elevate X Hyrox PFT will be half the length of a normal Hyrox race and everybody is invited to participate in their company’s team of four – from sales teams to facilities staff and from to PTs to managers.

“We’re delighted to support Elevate 2023,” said Hyrox’s Edward Dier. “As the UK’s largest trade show dedicated to fitness, sport and physical activity, it’s a fantastic opportunity for us to showcase how the Hyrox Experience can be part of any facility.”

Indigo will showcase the Raze Shadow XD lifting rack, as recently installed at Third Space Moorgate.

Racks are designed and manufactured in-house using materials specified to increase longevity. This includes the legs that are constructed from 304 stainless steel to increase strength and resilience.

The Helix Power Rack by Jordan will be on show.

The freestanding rack can be installed on a level surface anywhere indoors, with 5mm-thick steel brace plates and a longer base frame securing the workout.