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press release: Balanced Body

Gold company profile | Balanced Body
PRESS RELEASE

Balanced Body Education® launches group pilates reformer training for fitness instructors

20 Mar 2024
The new Balanced Body Education offering was created in direct response to global market demand / Balanced Body
In a move to plug the growing gap between consumer demand for Group Reformer Pilates and qualified instructors, Balanced Body Education has launched a new professional education program specifically designed to up-skill instructors already teaching in a fitness setting.

“Our new Group Reformer program teaches all the fundamental Pilates techniques, skills and progressions needed to deliver engaging and results-driven Group Reformer classes, whilst also encouraging a degree of instructor creativity,” explains Joy Puleo, Director of Education for Balanced Body®.

“Created with fitness professionals in mind, our aim was to develop an accessible and flexible education program, without sacrificing the quality of movement, that would hold relevance to the instructor’s wider work with clients. Some Pilates education has a reputation of being long, expensive, rigid, and esoteric. We are breaking down those barriers whilst maintaining our exceptional education standards.”

The program fully aligns to Balanced Body’s incumbent Pilates Reformer Instructor program and delivers certification equivalent to the completion of Levels 1 and 2 of 3. If instructors complete the new Group Reformer education and feel they want to extend their knowledge and learning, they can seamlessly join the Reformer Pilates Instructor Level 3 to explore more creativity and put their own stamp on signature moves.

The new Balanced Body Education offering was created in direct response to global market demand. As consumer interest in Pilates continues to rise, due largely to its exposure in the media and across social media channels as a favourite amongst high profile celebrities and athletes such as Harry Styles, Margot Robbie, Ronaldo Cristiano and Lebron James, the availability of ‘oven-ready’ qualified instructors has lagged.

Joy continues: “The market is crying out for quality education that upskills existing club-based instructors to deliver Group Reformer Pilates classes, in a concise timeframe. Our new education program is not a watered-down version of our incumbent Reformer Pilates Instructor Training. It is a specialized program which delivers essential Pilates content to qualified instructors and allows instructors to begin teaching while learning.

In November, Balanced Body Education partnered with Ten Health & Fitness to deliver an international Educator training conference at the Ten Health & Fitness training centre in Notting Hill, London. 20 Balanced Body Educators from around the world attended to become proficient in delivering the new Group Reformer education including several UK-based Educators.

Joy adds: “Our team of global Balanced Body Educators are now ready to roll-out our Group Reformer education program. In the UK, the Group Reformer education program can be delivered at one of our partner venues or at a Balanced Body customer’s studio.

“Our goal as a company is for as many people as possible to experience the benefits of Pilates. Right now, accessibility is limited by a lack of qualified instructors. With our new Group Reformer education offering, we are addressing this need and creating professional growth opportunities for fitness instructors and new business channels for operators.”

The Group Reformer program is available for booking now. For more information, contact program manager Christine Crooks.

More press releases and updates from Balanced Body:
Balanced Body® has successfully concluded its highly anticipated Pilates On Tour London event, bringing together a vibrant community of Pilates professionals, educators and studio owners for a dynamic weekend of education, innovation and connection in the
Powered by world-class Balanced Body equipment, Westover Hills Rehabilitation & Healthcare Center is a skilled nursing facility (SNF) providing inpatient, outpatient and long-term care services in San Antonio, and is uniquely distinguished by its on-s
Balanced Body UK has strengthened its team with the appointment of two new sales professionals, Shyam Lakhani and Steven James, as the brand continues to build its presence and support the growing Pilates community across the UK.
The University of Nottingham has strengthened its reputation as a leader in University sport and wellbeing with the addition of a dedicated Reformer Pilates studio at the David Ross Sports Village.
Padel Studios Coventry, the new destination for sport and Reformer, is driven by local entrepreneurs, partnered with Ramsay Fitness and powered by world-class Balanced Body equipment.
Balanced Body: featured in HCM and Fit Tech magazines
Specifier: Getting flexible
With Pilates offerings constantly evolving, what can suppliers offer health clubs wanting to leverage this popular segment of the wellness market? Julie Cramer reports
Consumer demand is making Pilates an exciting business opportunity for health clubs. Julie Cramer talks to leading suppliers about what’s coming next
Talking point: Pelvic health
It’s time to start the conversation about pelvic health. It’s not just menopausal women who have challenges: young women and men can also experience issues they’re too embarrassed to discuss or seek help for, as Kath Hudson reports
Pilates is having a moment. Steph Eaves asks suppliers how they’re responding to the demand
Balanced Body
Tel: 0800 014 8207
Address: 5909 88th Street, Sacramento, CA 95828, United States
Ken Endelman, CEO & Founder
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Balanced Body press release: Balanced Body Education® launches group pilates reformer training for fitness instructors
In a move to plug the growing gap between consumer demand for Group Reformer Pilates and qualified instructors, Balanced Body Education has launched a new professional education program specifically designed to up-skill instructors already teaching in a fitness setting.
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press release: Balanced Body

Gold company profile | Balanced Body
PRESS RELEASE

Balanced Body Education® launches group pilates reformer training for fitness instructors

20 Mar 2024
The new Balanced Body Education offering was created in direct response to global market demand / Balanced Body
In a move to plug the growing gap between consumer demand for Group Reformer Pilates and qualified instructors, Balanced Body Education has launched a new professional education program specifically designed to up-skill instructors already teaching in a fitness setting.

“Our new Group Reformer program teaches all the fundamental Pilates techniques, skills and progressions needed to deliver engaging and results-driven Group Reformer classes, whilst also encouraging a degree of instructor creativity,” explains Joy Puleo, Director of Education for Balanced Body®.

“Created with fitness professionals in mind, our aim was to develop an accessible and flexible education program, without sacrificing the quality of movement, that would hold relevance to the instructor’s wider work with clients. Some Pilates education has a reputation of being long, expensive, rigid, and esoteric. We are breaking down those barriers whilst maintaining our exceptional education standards.”

The program fully aligns to Balanced Body’s incumbent Pilates Reformer Instructor program and delivers certification equivalent to the completion of Levels 1 and 2 of 3. If instructors complete the new Group Reformer education and feel they want to extend their knowledge and learning, they can seamlessly join the Reformer Pilates Instructor Level 3 to explore more creativity and put their own stamp on signature moves.

The new Balanced Body Education offering was created in direct response to global market demand. As consumer interest in Pilates continues to rise, due largely to its exposure in the media and across social media channels as a favourite amongst high profile celebrities and athletes such as Harry Styles, Margot Robbie, Ronaldo Cristiano and Lebron James, the availability of ‘oven-ready’ qualified instructors has lagged.

Joy continues: “The market is crying out for quality education that upskills existing club-based instructors to deliver Group Reformer Pilates classes, in a concise timeframe. Our new education program is not a watered-down version of our incumbent Reformer Pilates Instructor Training. It is a specialized program which delivers essential Pilates content to qualified instructors and allows instructors to begin teaching while learning.

In November, Balanced Body Education partnered with Ten Health & Fitness to deliver an international Educator training conference at the Ten Health & Fitness training centre in Notting Hill, London. 20 Balanced Body Educators from around the world attended to become proficient in delivering the new Group Reformer education including several UK-based Educators.

Joy adds: “Our team of global Balanced Body Educators are now ready to roll-out our Group Reformer education program. In the UK, the Group Reformer education program can be delivered at one of our partner venues or at a Balanced Body customer’s studio.

“Our goal as a company is for as many people as possible to experience the benefits of Pilates. Right now, accessibility is limited by a lack of qualified instructors. With our new Group Reformer education offering, we are addressing this need and creating professional growth opportunities for fitness instructors and new business channels for operators.”

The Group Reformer program is available for booking now. For more information, contact program manager Christine Crooks.

More press releases and updates from Balanced Body:
Balanced Body® has successfully concluded its highly anticipated Pilates On Tour London event, bringing together a vibrant community of Pilates professionals, educators and studio owners for a dynamic weekend of education, innovation and connection in the
Powered by world-class Balanced Body equipment, Westover Hills Rehabilitation & Healthcare Center is a skilled nursing facility (SNF) providing inpatient, outpatient and long-term care services in San Antonio, and is uniquely distinguished by its on-s
Balanced Body UK has strengthened its team with the appointment of two new sales professionals, Shyam Lakhani and Steven James, as the brand continues to build its presence and support the growing Pilates community across the UK.
The University of Nottingham has strengthened its reputation as a leader in University sport and wellbeing with the addition of a dedicated Reformer Pilates studio at the David Ross Sports Village.
Padel Studios Coventry, the new destination for sport and Reformer, is driven by local entrepreneurs, partnered with Ramsay Fitness and powered by world-class Balanced Body equipment.
Balanced Body: featured in HCM and Fit Tech magazines
Specifier: Getting flexible
With Pilates offerings constantly evolving, what can suppliers offer health clubs wanting to leverage this popular segment of the wellness market? Julie Cramer reports
Consumer demand is making Pilates an exciting business opportunity for health clubs. Julie Cramer talks to leading suppliers about what’s coming next
Talking point: Pelvic health
It’s time to start the conversation about pelvic health. It’s not just menopausal women who have challenges: young women and men can also experience issues they’re too embarrassed to discuss or seek help for, as Kath Hudson reports
Pilates is having a moment. Steph Eaves asks suppliers how they’re responding to the demand
Balanced Body
Tel: 0800 014 8207
Address: 5909 88th Street, Sacramento, CA 95828, United States
Ken Endelman, CEO & Founder
Balanced Body video gallery:
Key personnel
Ken Endelman, CEO & Founder
Joy Puleo, Director of Education
Chanin Cook, director of marketing
Katherine Ryzhova, business development manager UK
Key customers
• Third Space,
• Ten Health & Fitness,
• Thames Club,
• YMCA (UK & US),
• Club Pilates,
• Lifetime,
• Equinox,
• KX Pilates,
• LA Fitness, and
• BLOK.
Plans for the next 12 months
For 2025, we have grown our UK-based Educator base to deploy more Group Reformer trainings countrywide.

We are increasing our in-country account management staff to attend to account needs in real-time.

Balanced Body is focused on continuing to partner with Public and Private sector operators as we launch new products later this year.
Testimonial
" Every Studio we’ve opened since 2007, we’ve equipped with Balanced Body Reformers - including our new Kings Cross flagship studio. There are good reasons why they remain our brand of choice. One, the relationship we have with Ken, and the Balanced Body team. And two, the equipment you use says a lot about you as a brand. They’re not cheap but you absolutely get what you pay for. Their reformers are rock solid, easy to adjust and practically indestructible - despite some of our clients’ best efforts!"
– Justin Rogers, Creative Director, Ten Health & Fitness
Testimonial
Balanced Body equipment was essential in providing LifeTime customers with premium Pilates experiences. They are exceptional in terms of quality, timeliness, and customer service. Our account manager provided on-time consultation, equipment, and parts delivery for our 200+ locations. Balanced Body even customized a reformer to meet the needs of our discerning Pilates instructors! I highly recommend Balanced Body as the best Pilates partner.
– Eduardo Perez, consultant, Pilates club industry and former Director of Pilates, LifeTime Inc
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