GET HCM
magazine
Sign up for the FREE digital edition of HCM magazine and also get the HCM ezine and breaking news email alerts.
Not right now, thanksclose this window
Les Mills
Les Mills
Les Mills
Follow Health Club Management on Twitter Like Health Club Management on Facebook Join the discussion with Health Club Management on LinkedIn Follow Health Club Management on Instagram
UNITING THE WORLD OF FITNESS
Health Club Management

Health Club Management

News

Xponential Fitness plans 50 locations in Saudi Arabia in deal with Fawaz Abdulaziz Alhokair Company

Xponential Fitness has entered the Saudi Arabian gym market with the launch of five boutique studios in capital city Riyadh.

Each new studio will be operated under a different brand and the openings are part of a master franchise agreement signed with Ezdihar Sports in 2019, which will see more than 50 studios open across the country over the next few years.

The five studios – one each of Club Pilates, Pure Barre, CycleBar, YogaSix, and AKT – will be housed inside a newly opened, full-service EVOX Club, which has separate facilities for both men and women

The EVOX Club for Women was created to serve the growing population of women seeking fitness options, following recent reforms in the country, and features studios for all five Xponential Fitness concepts.

The EVOX Club for Men features the CycleBar brand.

"These openings are not only a huge step forward for Xponential Fitness and its brands, but a cultural milestone in Saudi Arabia as we introduce its citizens to the exhilarating world of boutique fitness," said John Kersh, chief international development officer for Xponential Fitness.

"Notably, Xponential Fitness is excited to bring the benefits of boutique fitness to the women of Saudi Arabia, who are now able to pursue and embrace a lifestyle of health and wellness, which is a new development.

"We expect this will be one of hundreds more successful international openings for our brands."

Founded in 2017 by Anthony Geisler, Xponential Fitness currently operates eight franchised, boutique fitness brands – Club Pilates, CycleBar, StretchLab, Row House, AKT, YogaSix, Pure Barre and Stride.

Xponential is in the midst of an ambitious global expansion push, which began with the signing of a large-scale deal to open 165 Club Pilates studios in Japan. Since then, the group has signed deals to open studios in 11 countries, including Germany, Australia, South Korea, and Austria.

Ezdihar Sports – the master franchiser for Saudi Arabia – is one of the portfolio businesses of experienced industry leaders, the Fawaz Abdulaziz Alhokair Company.

The Alhokair company is publicly traded on the Saudi Stock Exchange and operates in a range of industries including cinemas, food and beverage, construction and fashion retail.

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
Xponential Fitness has entered the Saudi Arabian gym market with the launch of five boutique studios in capital city Riyadh.
HAF,FIT,IND,PTS
2020/THUMB346317_993787_787494.jpg
Latest News
Health clubs and gyms will be able to open their doors to individual training sessions ...
Latest News
As health clubs and gyms reopen following lockdowns, it is "absolutely crucial" operators take a ...
Latest News
IHRSA and Fitness Brasil say they have signed a partnership agreement that will see the ...
Latest News
EuropeActive has joined the All Policies for a Healthy Europe (APHE) initiative, as part of ...
Latest News
Lack of exercise is a major cause of death from COVID-19, according to new research, ...
Latest News
World Leisure Organization (WLO) has opened the entry process for its International Innovation Prize. Now ...
Latest News
Health clubs, leisure centres and studios in England have opened today (12 April) for the ...
Latest News
A major new initiative will look to strengthen and unite the fitness industry's voice in ...
HCM Magazine
Promotion
Goji’s virus-killing air purification system is the future of air purification for gyms, says Greg Whyte
HCM Magazine
HCM People
Meticulous tracing and reporting of cases show, time and time again, that fitness centres and yoga studios are some of the safest places on the planet
HCM Magazine
Sponsored
The University of Stirling has transformed its fitness offering with world-class performance sport and fitness facilities powered by Technogym
HCM Magazine
Supplier showcase
Hussle’s new Membership Conversion Service proactively turns Hussle customers into direct club members, encouraging them to join clubs they attend regularly
HCM Magazine
Insight
How will digital, gyms and live fitness mesh to create a new customer offering in health clubs? Phillip Mills, executive director of Les Mills, shares his views
HCM Magazine
Wellness
The team manager of Mahindra Racing talks to Kate Cracknell about creating a new corporate culture in a competitive world – one that places employee wellbeing first
HCM Magazine
Sponsored
Denbighshire Leisure is creating a range of new and unforgettable member experiences. MD, Jamie Groves, explains how a partnership with Technogym and Alliance Leisure has led to the creation of a raft of new offerings
HCM Magazine
HCM magazine
Fuel the debate about issues and opportunities across the industry. We’d love to hear from you – [email protected]
HCM magazine
New tax laws will hit the UK fitness sector in early April, changing the way freelance PTs are legally classified for income tax and national insurance, as Abi Harris reports
HCM magazine
As health clubs around the world start reopening, controlling COVID-19 – while also delivering a great service to customers – must be an obsession for everyone in the sector
Featured supplier news
Featured supplier news: Precor supports Aneurin Leisure Trust in three-site refurbishment
Welsh leisure trust, Aneurin Leisure (ALT), has announced it’s forging ahead with a £600,000 (US$821,000, €696,000) gym refurbishment in all three of its leisure centres.
Featured supplier news
Featured supplier news: Red Light Rising teams up with ITRM Clinic to supply red light therapy for injured athletes
Red light therapy equipment supplier, Red Light Rising, has partnered with Aidan Robinson of ITRM Clinic in the UK
Company profiles
Company profile: Merrithew™ - Leaders in Mindful Movement™
Merrithew™ enriches the lives of others with responsible exercise modalities and innovative, multidisciplinary fitness offerings ...
Company profiles
Company profile: fibodo Limited
fibodo is the digital solution helping people lead healthier and happier lives. From grassroots individual ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Lockers/interior design
Crown Sports Lockers: Lockers/interior design
Exercise equipment
Pendex Fisio S.L.: Exercise equipment
Uniforms
Service Sport: Uniforms
Management software
fibodo Limited: Management software
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Architects/designers
Zynk Design Consultants: Architects/designers
Trade associations
International SPA Association - iSPA: Trade associations
Independent service & maintenance
Servicesport UK Limited: Independent service & maintenance
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Fitness equipment
Precor: Fitness equipment
Property & Tenders
Hillingdon
Hillingdon Borough Council
Property & Tenders
Diary dates
12 Jun 2021
Worldwide, Various,
Diary dates
13-14 Jun 2021
Online,
Diary dates
16-17 Jun 2021
ExCeL London, London, United Kingdom
Diary dates
01-04 Jul 2021
Expo Centre & Riviera di Rimini, Italy
Diary dates
18-19 Sep 2021
Locations worldwide,
Diary dates
21-24 Sep 2021
Messe Stuttgart, Germany
Diary dates
04-07 Nov 2021
Exhibition Centre , Cologne, Germany
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates

News

Xponential Fitness plans 50 locations in Saudi Arabia in deal with Fawaz Abdulaziz Alhokair Company

Xponential Fitness has entered the Saudi Arabian gym market with the launch of five boutique studios in capital city Riyadh.

Each new studio will be operated under a different brand and the openings are part of a master franchise agreement signed with Ezdihar Sports in 2019, which will see more than 50 studios open across the country over the next few years.

The five studios – one each of Club Pilates, Pure Barre, CycleBar, YogaSix, and AKT – will be housed inside a newly opened, full-service EVOX Club, which has separate facilities for both men and women

The EVOX Club for Women was created to serve the growing population of women seeking fitness options, following recent reforms in the country, and features studios for all five Xponential Fitness concepts.

The EVOX Club for Men features the CycleBar brand.

"These openings are not only a huge step forward for Xponential Fitness and its brands, but a cultural milestone in Saudi Arabia as we introduce its citizens to the exhilarating world of boutique fitness," said John Kersh, chief international development officer for Xponential Fitness.

"Notably, Xponential Fitness is excited to bring the benefits of boutique fitness to the women of Saudi Arabia, who are now able to pursue and embrace a lifestyle of health and wellness, which is a new development.

"We expect this will be one of hundreds more successful international openings for our brands."

Founded in 2017 by Anthony Geisler, Xponential Fitness currently operates eight franchised, boutique fitness brands – Club Pilates, CycleBar, StretchLab, Row House, AKT, YogaSix, Pure Barre and Stride.

Xponential is in the midst of an ambitious global expansion push, which began with the signing of a large-scale deal to open 165 Club Pilates studios in Japan. Since then, the group has signed deals to open studios in 11 countries, including Germany, Australia, South Korea, and Austria.

Ezdihar Sports – the master franchiser for Saudi Arabia – is one of the portfolio businesses of experienced industry leaders, the Fawaz Abdulaziz Alhokair Company.

The Alhokair company is publicly traded on the Saudi Stock Exchange and operates in a range of industries including cinemas, food and beverage, construction and fashion retail.

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
Xponential Fitness has entered the Saudi Arabian gym market with the launch of five boutique studios in capital city Riyadh.
HAF,FIT,IND,PTS
2020/THUMB346317_993787_787494.jpg

News

Health clubs and gyms will be able to open their doors to individual training sessions
As health clubs and gyms reopen following lockdowns, it is "absolutely crucial" operators take a
IHRSA and Fitness Brasil say they have signed a partnership agreement that will see the
EuropeActive has joined the All Policies for a Healthy Europe (APHE) initiative, as part of
Lack of exercise is a major cause of death from COVID-19, according to new research,
World Leisure Organization (WLO) has opened the entry process for its International Innovation Prize. Now
Miha Bodytec GmbH
Miha Bodytec GmbH
Red light therapy equipment supplier, Red Light Rising has partnered with Aidan Robinson of ITRM
Health clubs, leisure centres and studios in England have opened today (12 April) for the
A major new initiative will look to strengthen and unite the fitness industry's voice in
A parliamentary report is calling for a £3bn intervention fund to build back better health
Leisure centre operator Everyone Active has formed a partnership with WW (formerly called Weight Watchers),
Adults suffering from chronic pain should be advised to take exercise, rather than be prescribed
As health clubs and fitness studios in England are counting the hours down to reopening
fibodo Limited
fibodo Limited
Welsh leisure trust, Aneurin Leisure (ALT), has announced it’s forging ahead with a £600,000 (US$821,000,
Empowered Brands, the franchise investment business that acquired énergie Fitness out of a CVA in
John Treharne, founder of The Gym Group, and Jana Havrdová, president of the Czech Chamber
Questex, owner of industry buyer event, Sibec EU, has announced it will partner with FIBO
Les Mills has come up with an ingenious solution to get around the pandemic travel
At-home fitness giant Peloton has officially completed the acquisition of equipment provider Precor, in a
There is growing evidence that a COVID-19 infection could trigger diabetes in some patients. One
Global Wellness Summit
Global Wellness Summit
L&R Kältetechnik has launched a new division, named artofcryo.com, after 30 years’ experience with -110
Danish health club operator Repeat, launched in 2016 by serial fitness entrepreneur Rasmus Ingerslev, has
The UK government has launched a new Office for Health Promotion, designed to lead efforts
Safe Space Lockers
Safe Space Lockers
1 - 20 of 11,852
HCM Magazine
Promotion
Goji’s virus-killing air purification system is the future of air purification for gyms, says Greg Whyte
HCM Magazine
HCM People
Meticulous tracing and reporting of cases show, time and time again, that fitness centres and yoga studios are some of the safest places on the planet
HCM Magazine
Sponsored
The University of Stirling has transformed its fitness offering with world-class performance sport and fitness facilities powered by Technogym
HCM Magazine
Supplier showcase
Hussle’s new Membership Conversion Service proactively turns Hussle customers into direct club members, encouraging them to join clubs they attend regularly
HCM Magazine
Insight
How will digital, gyms and live fitness mesh to create a new customer offering in health clubs? Phillip Mills, executive director of Les Mills, shares his views
HCM Magazine
Wellness
The team manager of Mahindra Racing talks to Kate Cracknell about creating a new corporate culture in a competitive world – one that places employee wellbeing first
HCM Magazine
Sponsored
Denbighshire Leisure is creating a range of new and unforgettable member experiences. MD, Jamie Groves, explains how a partnership with Technogym and Alliance Leisure has led to the creation of a raft of new offerings
HCM Magazine
HCM magazine
Fuel the debate about issues and opportunities across the industry. We’d love to hear from you – [email protected]
HCM magazine
New tax laws will hit the UK fitness sector in early April, changing the way freelance PTs are legally classified for income tax and national insurance, as Abi Harris reports
HCM magazine
As health clubs around the world start reopening, controlling COVID-19 – while also delivering a great service to customers – must be an obsession for everyone in the sector
HCM magazine
In spite of having met all government-agreed, COVID-secure operating standards, group exercise has had a rough ride during the pandemic, being closed more than gyms. HCM asks why this is and what can be done about it
HCM magazine
Katie Lewis and Lindsey Simpson co-founded Workplace Mental Wealth to drive workforce change in the health and fitness industry. Liz Terry talks to Lewis about their first research study – the Fitness and Active Leisure Workforce State of Mind Survey – and the launch of The Good Work Pledge
HCM magazine
Policing the rules, even if it means losing members, will be crucial to building trust as health clubs reopen, Paul Roberts tells Kath Hudson
HCM magazine
We want to build centralised places for wellness and have the benefit of all the brands coming together
HCM magazine
Changing rooms have been largely closed during the pandemic, but as clubs open up, how will ongoing pandemic restrictions impact changing room design? We ask the experts for their observations and reflections
HCM magazine
Children with better cardiorespiratory health than their peers also do better on cognitive tests and other measures of brain function, according to new research
HCM magazine
Featured supplier news
Featured supplier news: Precor supports Aneurin Leisure Trust in three-site refurbishment
Welsh leisure trust, Aneurin Leisure (ALT), has announced it’s forging ahead with a £600,000 (US$821,000, €696,000) gym refurbishment in all three of its leisure centres.
Featured supplier news
Featured supplier news: Red Light Rising teams up with ITRM Clinic to supply red light therapy for injured athletes
Red light therapy equipment supplier, Red Light Rising, has partnered with Aidan Robinson of ITRM Clinic in the UK
Company profiles
Company profile: Merrithew™ - Leaders in Mindful Movement™
Merrithew™ enriches the lives of others with responsible exercise modalities and innovative, multidisciplinary fitness offerings ...
Company profiles
Company profile: fibodo Limited
fibodo is the digital solution helping people lead healthier and happier lives. From grassroots individual ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Lockers/interior design
Crown Sports Lockers: Lockers/interior design
Exercise equipment
Pendex Fisio S.L.: Exercise equipment
Uniforms
Service Sport: Uniforms
Management software
fibodo Limited: Management software
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Architects/designers
Zynk Design Consultants: Architects/designers
Trade associations
International SPA Association - iSPA: Trade associations
Independent service & maintenance
Servicesport UK Limited: Independent service & maintenance
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Fitness equipment
Precor: Fitness equipment
Property & Tenders
Hillingdon
Hillingdon Borough Council
Property & Tenders
Diary dates
12 Jun 2021
Worldwide, Various,
Diary dates
13-14 Jun 2021
Online,
Diary dates
16-17 Jun 2021
ExCeL London, London, United Kingdom
Diary dates
01-04 Jul 2021
Expo Centre & Riviera di Rimini, Italy
Diary dates
18-19 Sep 2021
Locations worldwide,
Diary dates
21-24 Sep 2021
Messe Stuttgart, Germany
Diary dates
04-07 Nov 2021
Exhibition Centre , Cologne, Germany
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates
Search news, features & products:
Find a supplier:
Les Mills
Les Mills