UK Sport has teamed up with BAE Systems, the British defence and aerospace company, in order to develop new sporting technology to boost Britain’s chances at the 2012 Olympic Games.
The five-year deal focus on sports such as cycling, sailing, canoeing, rowing and bob skeleton, and will also support a number of Paralympic disciplines such as wheelchair basketball, disability athletics and disability swimming.
Dick Olver, chair of BAE Systems, said: “Our partnership with UK Sport demonstrates the vital role that engineering plays in every aspect of day-to-day life and allows us to share our expertise to benefit the sporting heroes of today and tomorrow.”
John Steele, UK Sport chief executive, added: “This deal represents a terrific opportunity for some of our best medal prospects and I am delighted that UK Sport has been able to bring it together.
“The margins between success and failure on the world stage get ever smaller. In Athens in 2004, Chris Hoy won his Olympic cycling gold medal by 0.185 seconds, while the coxless four succeeded in the rowing by just 0.08 seconds. There is no doubt whatsoever that the equipment they used helped them in their endeavours, and it is these fractional margins of victory we are looking to help secure for the future.”
UK Sport has teamed up with BAE Systems, the British defence and aerospace company, in order to develop new sporting technology to boost Britain’s chances at the 2012 Olympic Games.
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survive, we must recognise
that it is a disease service
– and that wellbeing rests with
us, says the activity advocate
and healthy ageing champion.
He talks to Kate Cracknell
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driven by changing consumer
preferences. Julie Cramer talks
to innovators about how their
products are meeting this demand
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gathering of the Health & Fitness industry’s most influential leaders.
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across the physical activity sector to develop their digital capability.
The Fitness Group, the UK's leading fitness education training provider, has announced a
strategic partnership with Serco Leisure, one of the UK's leading national operators of
leisure centres, destination venues and elite sporting facilities.
UK Sport has teamed up with BAE Systems, the British defence and aerospace company, in order to develop new sporting technology to boost Britain’s chances at the 2012 Olympic Games.
The five-year deal focus on sports such as cycling, sailing, canoeing, rowing and bob skeleton, and will also support a number of Paralympic disciplines such as wheelchair basketball, disability athletics and disability swimming.
Dick Olver, chair of BAE Systems, said: “Our partnership with UK Sport demonstrates the vital role that engineering plays in every aspect of day-to-day life and allows us to share our expertise to benefit the sporting heroes of today and tomorrow.”
John Steele, UK Sport chief executive, added: “This deal represents a terrific opportunity for some of our best medal prospects and I am delighted that UK Sport has been able to bring it together.
“The margins between success and failure on the world stage get ever smaller. In Athens in 2004, Chris Hoy won his Olympic cycling gold medal by 0.185 seconds, while the coxless four succeeded in the rowing by just 0.08 seconds. There is no doubt whatsoever that the equipment they used helped them in their endeavours, and it is these fractional margins of victory we are looking to help secure for the future.”
UK Sport has teamed up with BAE Systems, the British defence and aerospace company, in order to develop new sporting technology to boost Britain’s chances at the 2012 Olympic Games.
As the entrepreneur who started Wexer, Fresh Fitness, Fitness DK and Repeat, as well as being a former elite athlete, Rasmus Ingerslev’s life looked perfect from the outside, but onthe inside it was a different story. He talks to Kath Hudson about healing old wounds
If the health service is to
survive, we must recognise
that it is a disease service
– and that wellbeing rests with
us, says the activity advocate
and healthy ageing champion.
He talks to Kate Cracknell
Strength training is evolving,
driven by changing consumer
preferences. Julie Cramer talks
to innovators about how their
products are meeting this demand
Collaborations with the medical profession and greater aspirations around wellbeing are creating a need for more experts in our sector. It’s time to reboot our thinking around the workforce
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Record market penetration in the UK
fitness sector masks a deeper shift
around consumer engagement, according
to a report from Grant Thornton and
UK Active, as Liz Terry reports
Celebrating its milestone 5th anniversary, W3Fit EMEA returns in 2026 with an unmissable
gathering of the Health & Fitness industry’s most influential leaders.
UK Active has announced the next phase of its Digital Futures programme, supporting organisations
across the physical activity sector to develop their digital capability.
The Fitness Group, the UK's leading fitness education training provider, has announced a
strategic partnership with Serco Leisure, one of the UK's leading national operators of
leisure centres, destination venues and elite sporting facilities.