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UNITING THE WORLD OF FITNESS
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Health Club Management

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News

The Gym Group reveals plans to open up to eight small box gyms in 2020

The Gym Group has confirmed plans to roll out a new small box format in the UK over the next 12 months.

The format is a scaled-down version of The Gym concept and has been designed to open up opportunities to enter new markets.

The first small box site opened in Newark, Nottinghamshire on 11 November 2019.

The low-cost chain has set itself a target of opening between five and eight small box gyms during 2020.

Describing the new format in August 2019, Richard Darwin, CEO, said: "The concept is pretty much a slimmed-down version of what we already do.

"Our traditional gyms are, on average, around 15,500sq ft in size. The small box sites will be between 5,000sq ft and 9,000sq ft.

"What it does is offer us the opportunity to go into towns that wouldn't previously have been on our target list, because they wouldn't have been big enough – towns where the overall population is between 25,000 and 60,000.

"While we don't have an exact target number of sites for the small box model yet, we did a study with PwC which showed that there could potentially be an additional 300 small box sites across the UK. So the volume is there."

The new small box openings will be in addition to the continued expansion of the company's standard format estate, which will continue to be rolled out at a rate of 15-20 new sites per year.

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News

The Gym Group reveals plans to open up to eight small box gyms in 2020

The Gym Group has confirmed plans to roll out a new small box format in the UK over the next 12 months.

The format is a scaled-down version of The Gym concept and has been designed to open up opportunities to enter new markets.

The first small box site opened in Newark, Nottinghamshire on 11 November 2019.

The low-cost chain has set itself a target of opening between five and eight small box gyms during 2020.

Describing the new format in August 2019, Richard Darwin, CEO, said: "The concept is pretty much a slimmed-down version of what we already do.

"Our traditional gyms are, on average, around 15,500sq ft in size. The small box sites will be between 5,000sq ft and 9,000sq ft.

"What it does is offer us the opportunity to go into towns that wouldn't previously have been on our target list, because they wouldn't have been big enough – towns where the overall population is between 25,000 and 60,000.

"While we don't have an exact target number of sites for the small box model yet, we did a study with PwC which showed that there could potentially be an additional 300 small box sites across the UK. So the volume is there."

The new small box openings will be in addition to the continued expansion of the company's standard format estate, which will continue to be rolled out at a rate of 15-20 new sites per year.

Sign up for FREE ezines & magazines
Related news

Premium memberships provide Gym Group with profit boost as it prepares to launch small-box model

29 Aug 2019
The Gym Group has attributed strong growth in revenues and profits on a pipeline of ...

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News

Tech giant Apple is venturing further into the wellness space by launching a new Apple
Bells + Whistles have designed a "social wellness club" in Los Angeles that has been
Sheffield Hallam University’s Advanced Wellbeing Research Centre (AWRC) will officially open on 24 January. The
Snap Fitness has made international expansion its priority for 2020, with plans to enter new
Action PR have created a new studio design for Everyone Active 's Fortis Powered by
Gold's Gym completed 22 US franchise agreements and a total of 35 new openings worldwide
Servicesport UK Limited
Servicesport UK Limited
Inactivity is described by The Department of Health as the ‘silent killer’ of our generation,
F45 is expanding its UK footprint with the launch of two new studios in Manchester.
Rockwell Group have unveiled designs for luxury hospitality and wellness amenities at Manhattan's 550 Madison
The Gym Group is set to continue its fast pace of growth in 2020, with
A new product aimed at the ageing population is combining wearable fitness tech with artificial
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1 - 15 of 11,222
Features
feature
We talk to two high-end operators who've established a valuable USP by offering EMS training
Features
Talking point
As we begin a new decade, will boutiques extend beyond the major cities? Will the budget boom continue? How will digital fitness impact the sector? Kath Hudson speaks to some of the industry’s big hitters to find out what 2020 could have in store
Features
feature
Fusing great kit with tailored workouts and cutting edge technology, Technogym products create peak experiences for members
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Trends
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Corporate wellness
Corporate wellness is getting on to the agenda of a growing number of companies, who appreciate the fact their employees are their number one asset. Kath Hudson reports
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Aqua Health
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How many of your members pound the treadmill with poor technique, risking injury and hating every leaden-legged second of it? It doesn’t have to be this way according to Danny Dreyer, founder of ChiRunning, who says he can turn anyone into a runner. Kath Hudson discovers how
Features
People
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Kam Panesar

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Years of studying the greats – Michael Jordan, Kobe Bryant, Albert Einstein, Steve Jobs – combined with my own life lessons – led to the Awakn 7 pillars process and my goal to Awakn London
People
We have a new flagship location in Bangkok called Icon Siam – which is spread over three floors, with an infinity pool and the country’s first dedicated Lagree Pilates studio. We’ve also opened The F Zone in Bangkok, which is a heart rate training, athletic performance club
People
HCM people

Alina & Anna Epeykina

Flexology: co-founders
Realising that people simply didn’t understand how beneficial stretching is for your health, we started thinking about how we could bring stretching to the wellness industry in the UK
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Job search
POST YOUR JOB
Featured supplier news
Featured supplier: Nutrition tips for a healthy life
A healthy diet has massive benefits for your health, both inside and out.
Featured supplier news
Featured supplier: Gympass expands in Ireland with flagship operator Gym Plus
Gympass, a leader in corporate fitness sales, has expanded its network to Ireland following a new partnership with Gym Plus.
Opinion
promotion
Gyms need to look at ways to deploy technology that helps them engage with customers on a human level. This can be done by encouraging customers to leave as much real-time feedback as possible
Opinion: Customer Feedback: the Good, the Bad and the ‘Could be Improved’ Why health clubs need to take action in 2020 to retain their New Year customers
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Join our tribe. Become powered by Wattbike. Read more
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Company profile: Focus Training
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Catalogue Gallery
Click on a catalogue to view it online
Directory
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Deloitte UK: Professional services
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Fitness equipment
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Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Management software
Fisikal: Management software
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