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Les Mills
Les Mills
Les Mills
Health Club Management

Health Club Management

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UNITING THE WORLD OF FITNESS
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Health Club Management

Health Club Management

News

Medicover buys Fitness World clubs in Poland out of administration

Polish medical insurance outfit, Medicover, has rescued Polish operator, Fitness World, out of administration.

The 15-club gym chain was placed into bankruptcy by previous owner, Pure Gym, on 17 November.

Medicover also owns OK Systems, a fitness aggregator in the Polish market, where aggregators hold sway over large parts of the sector.

OK Systems is currently second in the Polish aggregator market in terms of market share to Benefits Systems, with health insurance specialist, PZU, rumoured to be planning to enter the market in early 2021.

This will be the first time Medicare has directly invested in a facility operator – the company had issued a statement indicating its intention to get into the health and fitness market in 2019.

The purchase of Fitness World by Pure Gym was announced on 12 December 2019, with the £350m deal being finalised early in 2020 before the pandemic hit Europe.

At the time, Steen Albrechtslund, CEO of Fitness World, said: “PureGym's decision to invest in Fitness World is testament to the business we have built, which is the overwhelming market leader in Denmark and a growing player in Switzerland and Poland. The transaction is expected to be completed in early 2020 subject to standard completion conditions."

Fitness World also continues to trade as part of the Pure Gym group in Denmark and Switzerland, with Cobbold previously saying these operations helped the company significantly during lockdown by contributing incomes at a time when the UK clubs were closed.

The Polish portfolio was originally brought into the Fitness World chain in 2015 with backing from FSM Capital, when the Danish operator bought Polish gym chain Condizione.

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
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Directory
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News

Medicover buys Fitness World clubs in Poland out of administration

Polish medical insurance outfit, Medicover, has rescued Polish operator, Fitness World, out of administration.

The 15-club gym chain was placed into bankruptcy by previous owner, Pure Gym, on 17 November.

Medicover also owns OK Systems, a fitness aggregator in the Polish market, where aggregators hold sway over large parts of the sector.

OK Systems is currently second in the Polish aggregator market in terms of market share to Benefits Systems, with health insurance specialist, PZU, rumoured to be planning to enter the market in early 2021.

This will be the first time Medicare has directly invested in a facility operator – the company had issued a statement indicating its intention to get into the health and fitness market in 2019.

The purchase of Fitness World by Pure Gym was announced on 12 December 2019, with the £350m deal being finalised early in 2020 before the pandemic hit Europe.

At the time, Steen Albrechtslund, CEO of Fitness World, said: “PureGym's decision to invest in Fitness World is testament to the business we have built, which is the overwhelming market leader in Denmark and a growing player in Switzerland and Poland. The transaction is expected to be completed in early 2020 subject to standard completion conditions."

Fitness World also continues to trade as part of the Pure Gym group in Denmark and Switzerland, with Cobbold previously saying these operations helped the company significantly during lockdown by contributing incomes at a time when the UK clubs were closed.

The Polish portfolio was originally brought into the Fitness World chain in 2015 with backing from FSM Capital, when the Danish operator bought Polish gym chain Condizione.

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
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17 Nov 2020
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Supplier showcase
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Featured supplier news
Featured supplier: Red Light Rising teams up with ITRM Clinic to supply red light therapy for injured athletes
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Mywellness App 5.0
Technogym
Mywellness helps you assess customer needs, provide great workouts and programmes, guarantee a training spot on the gym floor, offer group training, track indoor and outdoor workouts - even with 3rd party apps. Read more
More videos:
Company profiles
Company profile: Gympass
On a mission to defeat inactivity, Gympass is a corporate wellness solution that builds mutually ...
Company profiles
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Catalogue Gallery
Click on a catalogue to view it online
Directory
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Fitness Software
FunXtion International BV: Fitness Software
Independent service & maintenance
Servicesport UK Limited: Independent service & maintenance
Management software
fibodo Limited: Management software
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Lockers/interior design
Safe Space Lockers Ltd: Lockers/interior design
Exercise equipment
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Red Light Therapy
 Red Light Rising: Red Light Therapy
Whole body cryotherapy
Zimmer MedizinSysteme GmbH / icelab: Whole body cryotherapy
Skincare
Sothys: Skincare
Property & Tenders
11 - 25 Union St, London SE1 1SD
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Property & Tenders
Waltham Abbey, Essex
Lee Valley Regional Park Authority
Property & Tenders
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Ericsson Exhibition Hall, Ricoh Arena, Coventry, United Kingdom
Diary dates
23-26 Feb 2021
IFEMA, Madrid, Spain
Diary dates
03-04 Mar 2021
NEC, Birmingham, United Kingdom
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Les Mills
Les Mills