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Les Mills International
Les Mills International
Les Mills International
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UNITING THE WORLD OF FITNESS
Health Club Management

Health Club Management

News

Martin Long, CEO of DW Fitness First, says cash crisis is looming

Martin Long, CEO of DW Fitness First, has called on the government to speed up the payment of furlough support.

Long told the BBC that the business normally turns over £15m a month, but that this has fallen to zero, leaving no cash to fund the company's £3m wage bill in April. “The money isn’t coming in quickly enough,” he said.

Most of DW Fitness First's 3,000 staff have been furloughed, but Long says the government’s coronavirus job retention scheme won’t be set up in time to help.

The operator has an estate of 120 gyms across the UK. All are currently closed.

“Ultimately, you’ve got to run a business with no income and no knowledge of when the income is coming, because you don't know when you're going to reopen,” said Long.

“And even when you do reopen, it's likely you'll have fewer members.”

DW Fitness First had revealed plans to become "UK’s largest sports participation brand," integrating its retail and health club operations to create a seamless consumer service.

UKActive has said difficulties getting loans and delays in accessing the government’s coronavirus job retention scheme could mean more than a third of UK gyms and leisure centres collapse.

“We're just weeks away from the closure of up to 2,800 fitness and leisure facilities, which play a crucial role in supporting the health and wellbeing of our communities,” said CEO, Huw Edwards.

That would threaten 100,000 jobs in a sector worth £7.7bn a year to the UK economy.

UKActive said some gym and leisure centre operators may only survive another five weeks as rent bills continue to mount.

“If our leisure facilities are lost, it will be incredibly difficult to rebuild them and any recovery will be extremely slow and painful,” said Edwards.

Martin Long, CEO of DW Fitness First, has called on the government to speed up the payment of furlough support.
HAF,FIT,IND,PTS,OPB,PHR
2020/THUMB345254_594586_771631.jpg
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Catalogue Gallery
Click on a catalogue to view it online
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Property & Tenders
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Diary dates
15-16 Jun 2022
ExCeL London, London, United Kingdom
Diary dates
30-30 Jun 2022
The ICC, Birmingham, Birmingham , United Kingdom
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12-13 Sep 2022
Wyndham Lake Buena Vista Disney Springs® Resort, Lake Buena Vista, United States
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25-28 Oct 2022
Messe Stuttgart, Germany
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25-28 Oct 2022
Ibiza, Ibiza, Spain
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01-07 Dec 2022
tbc, Dunedin, New Zealand
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17-18 Mar 2023
Tobacco Dock, London, United Kingdom
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News

Martin Long, CEO of DW Fitness First, says cash crisis is looming

Martin Long, CEO of DW Fitness First, has called on the government to speed up the payment of furlough support.

Long told the BBC that the business normally turns over £15m a month, but that this has fallen to zero, leaving no cash to fund the company's £3m wage bill in April. “The money isn’t coming in quickly enough,” he said.

Most of DW Fitness First's 3,000 staff have been furloughed, but Long says the government’s coronavirus job retention scheme won’t be set up in time to help.

The operator has an estate of 120 gyms across the UK. All are currently closed.

“Ultimately, you’ve got to run a business with no income and no knowledge of when the income is coming, because you don't know when you're going to reopen,” said Long.

“And even when you do reopen, it's likely you'll have fewer members.”

DW Fitness First had revealed plans to become "UK’s largest sports participation brand," integrating its retail and health club operations to create a seamless consumer service.

UKActive has said difficulties getting loans and delays in accessing the government’s coronavirus job retention scheme could mean more than a third of UK gyms and leisure centres collapse.

“We're just weeks away from the closure of up to 2,800 fitness and leisure facilities, which play a crucial role in supporting the health and wellbeing of our communities,” said CEO, Huw Edwards.

That would threaten 100,000 jobs in a sector worth £7.7bn a year to the UK economy.

UKActive said some gym and leisure centre operators may only survive another five weeks as rent bills continue to mount.

“If our leisure facilities are lost, it will be incredibly difficult to rebuild them and any recovery will be extremely slow and painful,” said Edwards.

Martin Long, CEO of DW Fitness First, has called on the government to speed up the payment of furlough support.
HAF,FIT,IND,PTS,OPB,PHR
2020/THUMB345254_594586_771631.jpg

News

The Gym Group’s (TGG) plans and profit forecasts were presented to analysts and investors during
A new physical activity programme called Big Sister has been launched in the UK to
Go Fit has been selected by the United Nations Economic Commission for Europe (UNECE) as
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Following a history of supporting US military and service members, F45 has announced a new
Hyatt is piloting private gyms in five of its US hotels as part of its
Fitness On Demand
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Global fitness technology provider Virtuagym has raised a new €3m investment from Icecat, an Amsterdam-based
A young girl has died following an incident at the David Lloyd gym at Capability
New fitness franchise, Circuit Society, has signed its first London location in Bayswater. The 3,000sq
Active Nottingham, part of Nottingham City Council, has released a children’s book called Can We
The new £42m Moorways Sports Village will open its doors to the public on Saturday
Fitness industry veteran Harm Tegelaars has returned to the fitness industry by joining the board
Planet Fitness saw its Q1 2022 revenue increase by 66.9 per cent (to US$186.7m) on
Les Mills
Les Mills
According to our poll, the first thing 80 per cent of operators and gym owners
Sport England and UK Active have signed a five-year partnership agreement which will see the
Planet Fitness is offering high-school students free access to any of its 2,200 locations in
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Being physically active can counter the damage of diabetes by enabling the activation of a
Altis, an artificial intelligence-based personal trainer solution, has secured more than US$3m worth of financing,
Members of the United States Congress and Washington DC staff are competing against each other
Elevate
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ACTIV, a gym chain in Riyadh, Saudi Arabia, which operates separate gyms for men and
1Rebel has acquired two Core Collective clubs as part of a pre-pack administration deal, along
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We’ve set ourselves the initial goal of developing 100 Feel Electric sites, using a cluster model
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We want Grndhouse to be everywhere: in gyms, hotels, on holidays, at home – it’s boutique fitness in your hand
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Insight
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HCM Magazine
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Choose consistent over perfect. That’s the long game. It’s never too late to pivot to that mindset
HCM Magazine
Everyone's talking about
In the wake of the pandemic, is the time ripe to change the language around the role of exercise professionals, and gain greater trust from the healthcare sector?
HCM Magazine
Insight
The Global Wellness Summit brought together public health and wellness experts in Boston recently. Jane Kitchen was there for HCM to see first-hand what this ‘New new era in health and wellness’ will look like for the sector
HCM Magazine
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What to do when your changing rooms need a refresh, but your budget is stretched? These specialists share their top tips for easy upgrades that won’t break the bank
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As HCM passed its 300th edition milestone, readers shared their thoughts and feelings on HCM’s contribution to the industry in a very special postbag
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Pulse Fitness and Bolsover District Council have been collaborating for many years to deliver dedicated community activity spaces
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Featured supplier news
Featured supplier news: ACTIV partners with Fisikal to deliver custom branded member experience
ACTIV, a gym chain in Riyadh, Saudi Arabia, which operates separate gyms for men and women, has partnered with digital management solution expert Fisikal to create a custom branded experience for its members.
Featured supplier news
Featured supplier news: UK health clubs hit by rising cost of energy
Health clubs across the UK are facing huge rises in business energy bills which are forcing difficult decisions.
Featured operator news
Featured operator news: Everyone Active to launch new exercise classes to reduce gender gap
As part of their work to break down the barriers that deter women and girls from participating in sport and physical activity, Everyone Active has teamed up with EMD UK to launch new exercise classes linked to the This Girl Can campaign.
Featured operator news
Featured operator news: New partnership delivers swimming support to children with disabilities
A new partnership has been launched to provide inclusive swimming for children with mobility, visual and hearing disabilities.
Video Gallery
Mindbody, Inc
Mindbody, Inc
Total Vibration Solutions / Floors 4 Gyms / TVS Sports Surfaces
Company profiles
Company profile: Mindbody
Mindbody is the leading technology platform for the wellness industry, featuring an app that allows ...
Company profiles
Company profile: Pulse Fitness
With an award-winning portfolio of over 450 pieces of cutting-edge, premium fitness equipment, Pulse Fitness ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Fitness equipment
A Panatta Sport Srl: Fitness equipment
Wearable technology solutions
MyZone: Wearable technology solutions
Spa software
SpaBooker: Spa software
Whole body cryotherapy
Zimmer MedizinSysteme GmbH / icelab: Whole body cryotherapy
Lockers/interior design
Safe Space Lockers Ltd: Lockers/interior design
Skincare
Sothys: Skincare
On demand
Fitness On Demand: On demand
Salt therapy products
Saltability: Salt therapy products
Management software
Premier Software Solutions: Management software
trade associations
International SPA Association - iSPA: trade associations
Property & Tenders
Pendine Sands, Carmarthenshire
Carmarthenshire County Council
Property & Tenders
Runcorn
Halton Borough Council
Property & Tenders
Diary dates
15-16 Jun 2022
ExCeL London, London, United Kingdom
Diary dates
30-30 Jun 2022
The ICC, Birmingham, Birmingham , United Kingdom
Diary dates
12-13 Sep 2022
Wyndham Lake Buena Vista Disney Springs® Resort, Lake Buena Vista, United States
Diary dates
25-28 Oct 2022
Messe Stuttgart, Germany
Diary dates
25-28 Oct 2022
Ibiza, Ibiza, Spain
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates
17-18 Mar 2023
Tobacco Dock, London, United Kingdom
Diary dates
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