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Brand awareness courses launched by Gold's Gym
By Tom Walker
Gold’s Gym has launched a development programme for its franchisees aimed at strengthening the brand and setting the stage for a new period of growth.
The new Legacy II programme will include resources for staff training, operations and branding and help foster greater participation in national promotions and campaigns.
Legacy II is the result of months of negotiations between Gold’s Gym International and the Gold’s Gym Franchise Association through the Natinal Franchise Council.
Gold’s Gym has launched a development programme for its franchisees aimed at strengthening the brand and setting the stage for a new period of growth.
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