official partner news
27 Apr 2026
Reebok will be the official partner of The French Throwdown, one of Europe’s most well
D2F is proud to be the official merchandise partner for The Boat Race – the
08 Jul 2025
Novak Djokovic, one of the most successful tennis players in history, is backing an innovative
04 Jul 2025
Everlast Gyms is partnering with Hyrox to roll out 60 Performance Centers across the UK
13 Feb 2025
Gym Gear has announced its official partnership with DEKA, a renowned fitness programme created by
17 Mar 2023
Employers within the fitness and physical activity sector could do more when it comes to
One of the biggest mistakes operators in the fitness industry still make is advertising almost
20 Apr 2020
This year’s fourth World Wellness Weekend (WWW) is aiming to shake up perceptions of wellness
19 Jan 2018
Technogym has been named as the official fitness equipment supplier for the PyeongChang 2018 Winter
17 Oct 2017
Hollywood star Hugh Jackman has declared his support for a worldwide ‘Workout for Water’ event
20 Sep 2017
Global fitness brand Les Mills is teaming up with UNICEF to create a one-day exercise
01 Feb 2017
Miami’s Faena Hotel, formerly the Saxony, has re-opened its doors following a massive renovation that
28 Jan 2016
Apparel brand Noel Asmar – which has both equestrian lifestyle and spa uniform divisions –
As healthcare continues to shift towards prevention, there’s a growing focus on helping people stay
11 Aug 2015
Tampa Bay’s Florida Aquarium has agreed a partnership with Cuba’s National Aquarium in Havana, the
28 Aug 2014
Fans attending The 2014 Ryder Cup in Gleneagles, Scotland next month are set to enjoy
30 Jun 2014
Wimbledon Champion Pat Cash has said a number of women tennis players at the Wimbledon
08 Apr 2014
French theme park Puy du Fou has announced it will partner with Auckland Castle in
01 May 2013
David Lloyd Leisure has invested £350,000 in six padel tennis courts at clubs in Chigwell,
10 Apr 2013
Allett Mowers cylinder mower manufacturer has secured a two-year partnership agreement with Edgebaston Stadium, UK.
Celebrating its milestone fifth anniversary, W3Fit EMEA returns in 2026 with an unmissable gathering of
24 Oct 2012
European sports nutrition company Atlantic Multipower has become an official partner of the Reno Windsurf
29 Mar 2011
Japanese sporting goods brand Mizuno has been named Official Partner and Preferred Footwear Sponsor of
13 Aug 2010
Bristol Rugby has agreed a deal with Capita Symonds that will see the property consultancy
23 Feb 2010
The date is the 21 March. The challenge is the Hula Hoop Hoopathon. The aim
06 Aug 2009
Sports trust Edinburgh Leisure is sponsoring Scotland's first ever Urbathon, taking place in Edinburgh in
28 Mar 2007
VisitBritain has launched an official partner programme for its domestic marketing division. Official partners, such
16 Jun 2006
The Lancet medical journal has published an article condemning the organisers of the World Cup
26 May 2006
Johnson Health Tech UK (JHTUK) is already becoming a major player in the commercial fitness
06 Mar 2006
The five-a-side football centre operator, Goals Soccer Centres has noted an increase in pre-tax profits
28 Feb 2005
Pub operator Punch Taverns has become an official partner of Comic Relief for its 2005
26 Oct 2004
Insurance company Prudential and Discovery has launched its health insurance scheme offering subsidised memberships to
06 Oct 2004
Liverpool has launched a new brand image to promote its year as the European Capital
26 May 2004
The Swimming Teachers Association (STA) has become the official partner for Kettering Community Leisure (KCLL)
27 Nov 2003
The FIA has appointed the Leisure Database Company as its official data collection agency. The
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Third Space partnered with IndigoFitness to deliver a
bespoke training space for its new club at The Whiteley
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Greg Bradley looks at the shift towards strength training in gyms and advises on how operators can create the ultimate training environment
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David Lloyd is stepping up its commitment to women’s health as it continues to explore what fit-for-purpose looks like for the female population
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Find out how your gym can tap into the corporate wellness boom
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SnowDome Fitness has added 50 per cent more space with cutting-edge Technogym solutions
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Starpool supports Olympic champion Marcell Jacobs, says Riccardo Turri
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EGYM has opened a new HQ in Paternoster Square,
London and revealed a range of new launches
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Active IQ is calling for greater accountability in online fitness advice with the launch of a new trustmark
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Promotion
Performance Health Systems, manufacturer of Power Plate,
has a new CEO, with an ambitious vision for the company
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HCM magazine
HCM People
Jamie Clements
The Breath Coach“I experienced a blissful feeling of joy I hadn’t felt since I was a kid”
HCM magazine
As the entrepreneur who started Wexer, Fresh Fitness, Fitness DK and Repeat, as well as being a former elite athlete, Rasmus Ingerslev’s life looked perfect from the outside, but onthe inside it was a different story. He talks to Kath Hudson about healing old wounds
HCM magazine
HCM People
Stephen Price
Founder, SP&Co Group“Working in public health over the last few years has lit up parts of my brain again”
HCM magazine
Raphael Cuomo explores the
powerful link between addiction,
health and behaviour change
HCM magazine
If the health service is to
survive, we must recognise
that it is a disease service
– and that wellbeing rests with
us, says the activity advocate
and healthy ageing champion.
He talks to Kate Cracknell
HCM magazine
Small improvements to sleep, diet and physical activity have major benefits for the heart, according to new research from the University of Sydney
HCM magazine
Collaborations with the medical profession and greater aspirations around wellbeing are creating a need for more experts in our sector. It’s time to reboot our thinking around the workforce
HCM magazine
Strength training is evolving,
driven by changing consumer
preferences. Julie Cramer talks
to innovators about how their
products are meeting this demand
HCM magazine
For every member with a tripod and a big following, there are others irritated at the way equipment is being hogged or wary they’ll be in the background on someone’s Insta feed. Do influencers offer valuable, free marketing or are they just a nuisance? Kath Hudson finds out how operators are responding
HCM magazine
Julie Cramer highlights
recent health club flooring
upgrades, as top suppliers
give their advice
HCM magazine
With corporately-owned clubs,
franchise networks, investments
and proprietary tech, Viva Leisure’s
ecosystem is redefining how
gyms scale and generate revenue.
Its CEO speaks to Kate Cracknell
HCM magazine
Read the latest issue
Opinion
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Featured supplier news
One of the biggest mistakes the fitness industry still makes is advertising almost
exclusively to people who already look and live like gym members.
Featured supplier news
As healthcare continues to shift towards prevention, there’s a growing focus on helping
people stay active, independent and feeling good for longer.
Company profiles
Fold is the company behind the UK's leading at home foldable reformer pilates bed, bringing ...
Company profiles
Founded nearly 50 years ago, Balanced Body works with the highest quality materials, and pride ...
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