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Life Fitness (UK) Ltd
Life Fitness (UK) Ltd
Life Fitness (UK) Ltd
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UNITING THE WORLD OF FITNESS
Health Club Management

Health Club Management

features

Sponsored: Flooring: The foundation of every fitness experience

Every gym design project should be designed from the floor up, says Physical Company’s James Anderson. He tells HCM why

Published in Health Club Management 2021 issue 7
Your flooring underpins your entire operation and determines the user experience / photo: physical company
Your flooring underpins your entire operation and determines the user experience / photo: physical company

The right choice of flooring can make a workout more enjoyable, more impactful, not to mention safer and better for the body,” says James Anderson, sales and marketing director at Physical Company.

“Gone are the days when gym flooring would be an afterthought – a case of installing carpet tiles across the majority of the fitness space, with some basic free weight tiles in a dumbbell area. Nowadays, flooring is the foundation on which you build your fitness experiences – it underpins and plays an active role in the entire workout.

“With specialist flooring now available for every type of activity, it’s no overstatement to say your flooring choices are as integral to the member experience as the fitness equipment you install,” says Anderson, “It’s why we encourage every one of our customers to design their fitness spaces from the ground up.”

Packing a punch
“The flooring is an integral element to the overall aesthetics of a space. It can offer clear lines, impactful designs, great colour options, and will support your gym’s overall brand statement,” he says.

“You’re also looking for it to hold up to the traffic a commercial gym floor is subjected to, which is why every one of our flooring solutions is thoroughly stress-tested.

“That includes our market-leading Turfgrass solutions – artificial turf, including the hugely popular Customgrass sprint tracks – that brings an outdoor training experience to the gym floor.

“We can collaborate with Turfgrass to create customised turf tracks in just 4-6 weeks. You provide us with your logo, your slogan, your colour scheme; Physical Company’s in-house design team then creates an eye-catching design to suit the training requirements and the brand.

“It’s a great way to create instant impact on your gym floor. It’s also incredibly robust, thanks to a method of stitching branding and markings into the turf at the point of manufacture,” says Anderson. “It means the markings and logos are integral to the product, rather than being painted on, or cut and glued in as separate elements, as can be the case with some other products.

“The result is a single piece of flooring that looks great, is extremely durable and withstands constant heavy use – so it’s no surprise it’s become a go-to for operators across the sector, from énergie Fitness and GLL, to boutique-turned-franchise The Shredquarters and personal training brand Six3nine.”

The basics, covered
“Easy to clean, comfortable, long-lasting, versatile, non-slip, safe – all of our flooring solutions tick these boxes as standard. We also place a big focus on vibration and sound absorption, making our products ideal for free weight areas and high-impact aerobics studios alike.”

“It’s not just about having high-quality flooring, either,” Anderson observes. “It’s about having the correct type of high-quality flooring for the activity. Too soft or hard, for example, and you’ll negatively impact the training experience; it may even cause injury to exercisers’ joints, or lead to damage of the equipment or sub-floor.

“That’s why we offer an unparalleled range of options to ensure every area of your facility has precisely the solution it needs. From free weight flooring to artificial turf, functional training flooring to shock pads and far more besides, our products span a variety of materials, dimensions and thicknesses to ensure we can meet your needs, whatever floor space you’re looking at.

“Ecore Athletic is another of our highly-valued partners. Its products are second-to-none, its warranties impressive and its eco-agenda embedded in every product,” he says.

Best sellers
“I’ll name-check a few top-sellers, starting with Bounce 2,” says Anderson. “This beautiful flooring looks like real wood, but acts like rubber, absorbing impact and being quiet underfoot, making it perfect for mixed-used studio areas, while being durable enough for cardio equipment and light weights.

“Performance Rally flooring is ideal for functional areas, with a wear layer that’s fusion-bonded to a shock-absorbing base layer. It’s engineered to cushion the impact force related to aggressive functional training, providing the user with a performance improving, body-protecting training surface.

“Also in high demand is the Performance dB (SmashTile) – designed for areas where extreme durability and ultimate sound and shock absorption are required – and Performance UltraTile, a rubber floor tile with a patented ultra-high-density wear layer on a moulded base – ideal for moderate to extreme weight training. With their range of colours, and shock- and sound-absorbing qualities, both are popular solutions for free weight areas.

“Quite simply, whether you choose products from our carefully selected partners or our high-quality Physical range, we guarantee a world-class solution to literally underpin your fitness offering.

“We believe you will not find a better gym flooring portfolio anywhere on the market.”

More: www.physicalcompany.co.uk

photo: Physical company

"With specialist flooring now available for every type of activity, it’s no overstatement to say your flooring choices are as integral to the member experience as the fitness equipment you install" – James Anderson

https://www.leisureopportunities.co.uk/images/2021/555033_326653.jpg
Every gym design project should be designed from the floor up, says Physical Company’s James Anderson. He tells HCM why
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Catalogue Gallery
Click on a catalogue to view it online
Directory
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Lockers/interior design
Safe Space Lockers Ltd: Lockers/interior design
Salt therapy products
Himalayan Source: Salt therapy products
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Property & Tenders
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Diary dates
13-14 Oct 2021
Online,
Diary dates
01-03 Feb 2022
Coventry Building Society Arena, Coventry, United Kingdom
Diary dates
07-10 Apr 2022
Exhibition Centre , Cologne, Germany
Diary dates
15-16 Jun 2022
ExCeL London, London, United Kingdom
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates

features

Sponsored: Flooring: The foundation of every fitness experience

Every gym design project should be designed from the floor up, says Physical Company’s James Anderson. He tells HCM why

Published in Health Club Management 2021 issue 7
Your flooring underpins your entire operation and determines the user experience / photo: physical company
Your flooring underpins your entire operation and determines the user experience / photo: physical company

The right choice of flooring can make a workout more enjoyable, more impactful, not to mention safer and better for the body,” says James Anderson, sales and marketing director at Physical Company.

“Gone are the days when gym flooring would be an afterthought – a case of installing carpet tiles across the majority of the fitness space, with some basic free weight tiles in a dumbbell area. Nowadays, flooring is the foundation on which you build your fitness experiences – it underpins and plays an active role in the entire workout.

“With specialist flooring now available for every type of activity, it’s no overstatement to say your flooring choices are as integral to the member experience as the fitness equipment you install,” says Anderson, “It’s why we encourage every one of our customers to design their fitness spaces from the ground up.”

Packing a punch
“The flooring is an integral element to the overall aesthetics of a space. It can offer clear lines, impactful designs, great colour options, and will support your gym’s overall brand statement,” he says.

“You’re also looking for it to hold up to the traffic a commercial gym floor is subjected to, which is why every one of our flooring solutions is thoroughly stress-tested.

“That includes our market-leading Turfgrass solutions – artificial turf, including the hugely popular Customgrass sprint tracks – that brings an outdoor training experience to the gym floor.

“We can collaborate with Turfgrass to create customised turf tracks in just 4-6 weeks. You provide us with your logo, your slogan, your colour scheme; Physical Company’s in-house design team then creates an eye-catching design to suit the training requirements and the brand.

“It’s a great way to create instant impact on your gym floor. It’s also incredibly robust, thanks to a method of stitching branding and markings into the turf at the point of manufacture,” says Anderson. “It means the markings and logos are integral to the product, rather than being painted on, or cut and glued in as separate elements, as can be the case with some other products.

“The result is a single piece of flooring that looks great, is extremely durable and withstands constant heavy use – so it’s no surprise it’s become a go-to for operators across the sector, from énergie Fitness and GLL, to boutique-turned-franchise The Shredquarters and personal training brand Six3nine.”

The basics, covered
“Easy to clean, comfortable, long-lasting, versatile, non-slip, safe – all of our flooring solutions tick these boxes as standard. We also place a big focus on vibration and sound absorption, making our products ideal for free weight areas and high-impact aerobics studios alike.”

“It’s not just about having high-quality flooring, either,” Anderson observes. “It’s about having the correct type of high-quality flooring for the activity. Too soft or hard, for example, and you’ll negatively impact the training experience; it may even cause injury to exercisers’ joints, or lead to damage of the equipment or sub-floor.

“That’s why we offer an unparalleled range of options to ensure every area of your facility has precisely the solution it needs. From free weight flooring to artificial turf, functional training flooring to shock pads and far more besides, our products span a variety of materials, dimensions and thicknesses to ensure we can meet your needs, whatever floor space you’re looking at.

“Ecore Athletic is another of our highly-valued partners. Its products are second-to-none, its warranties impressive and its eco-agenda embedded in every product,” he says.

Best sellers
“I’ll name-check a few top-sellers, starting with Bounce 2,” says Anderson. “This beautiful flooring looks like real wood, but acts like rubber, absorbing impact and being quiet underfoot, making it perfect for mixed-used studio areas, while being durable enough for cardio equipment and light weights.

“Performance Rally flooring is ideal for functional areas, with a wear layer that’s fusion-bonded to a shock-absorbing base layer. It’s engineered to cushion the impact force related to aggressive functional training, providing the user with a performance improving, body-protecting training surface.

“Also in high demand is the Performance dB (SmashTile) – designed for areas where extreme durability and ultimate sound and shock absorption are required – and Performance UltraTile, a rubber floor tile with a patented ultra-high-density wear layer on a moulded base – ideal for moderate to extreme weight training. With their range of colours, and shock- and sound-absorbing qualities, both are popular solutions for free weight areas.

“Quite simply, whether you choose products from our carefully selected partners or our high-quality Physical range, we guarantee a world-class solution to literally underpin your fitness offering.

“We believe you will not find a better gym flooring portfolio anywhere on the market.”

More: www.physicalcompany.co.uk

photo: Physical company

"With specialist flooring now available for every type of activity, it’s no overstatement to say your flooring choices are as integral to the member experience as the fitness equipment you install" – James Anderson

https://www.leisureopportunities.co.uk/images/2021/555033_326653.jpg
Every gym design project should be designed from the floor up, says Physical Company’s James Anderson. He tells HCM why
Latest News
Boxing-inspired fitness operator Rumble has signed a master franchise agreement in Australia, which could see ...
Latest News
Hotel giant Accor has launched a new bespoke, premium fitness service for its upmarket Pullman ...
Latest News
People should concentrate on exercise and staying fit – rather than dieting and weight loss ...
Latest News
Sibec Europe, scheduled to take place in Cologne, Germany, from 2 to 5 November 2021, ...
Latest News
Swim England has warned that 2,000 swimming pools could be lost forever unless the government ...
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Sports Minister, Nigel Huddleston, has joined gym-goers this morning to kick-off the annual National Fitness ...
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Featured supplier news: Life Fitness introduces Integrity SL, the next generation LED console
Life Fitness has unveiled the new Integrity SL, its connected LED console designed for the Integrity Series cardio portfolio.
Featured supplier news
Featured supplier news: Active IQ Skills Hub helps fitness professionals boost skills in post-Covid market
Suffice to say that the pandemic has completely changed the way fitness professionals work and the way consumers work out – and therein lies opportunity.
Featured operator news
Featured operator news: Everyone Active generates £342m in social value
Award-winning leisure operator Everyone Active generated £342million in social value at its sites across the country in 2019/20.
Featured operator news
Featured operator news: Being active helps Parkwood Leisure customers save the NHS £16m
Parkwood Leisure, one of the UK’s leading public leisure facilities operators, helped prevent more than 7,000 cases of stroke, dementia, depression and type 2 diabetes in 2019, saving the NHS £16 million, a new social value report has shown.
Company profiles
Company profile: Everyone Active
Everyone Active operates leisure centres in partnership with local councils across the UK. Today, Everyone ...
Company profiles
Company profile: TVS Group
The TVS Group supply and install sports and fitness flooring to a wide range of ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Architects/designers
Zynk Design Consultants: Architects/designers
Lockers/interior design
Safe Space Lockers Ltd: Lockers/interior design
Salt therapy products
Himalayan Source: Salt therapy products
Whole body cryotherapy
Art of Cryo: Whole body cryotherapy
Wearable technology solutions
MyZone: Wearable technology solutions
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Fitness equipment
Precor: Fitness equipment
Red Light Therapy
 Red Light Rising: Red Light Therapy
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Skincare
Sothys: Skincare
Property & Tenders
Welwyn Garden City
Welwyn Hatfield Borough Council
Property & Tenders
Newport, Shropshire
Lilleshall Sports Academy
Property & Tenders
Diary dates
13-14 Oct 2021
Online,
Diary dates
01-03 Feb 2022
Coventry Building Society Arena, Coventry, United Kingdom
Diary dates
07-10 Apr 2022
Exhibition Centre , Cologne, Germany
Diary dates
15-16 Jun 2022
ExCeL London, London, United Kingdom
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates
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Life Fitness (UK) Ltd
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