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FITNESS, HEALTH, WELLNESS

Product innovation

Farm Fitness picks Myzone to help develop their effort-focused outdoor fitness concept

Myzone is kicking off a new partnership with Farm Fitness as its official heart rate monitor partner for its outdoor and soon-to-open indoor training facility.

Myzone will use its heart rate zone technology to create a fair playing field for all members of the Farm Fitness community to compete. With a diverse audience of aged seven years old to over 60, the importance of rewarding effort and not ability is key to Farm Fitness’ inclusive community atmosphere.

“We’re excited to see the adoption of Myzone by Farm Fitness to help continue growing and engaging its community,” explains David Stalker, CEO Myzone EMEA. “Knowing their team’s resolution to keep members motivated and to provide the greatest sense of community possible, this new partnership with Myzone creates an idyllic addition to this unique fitness site.”

Installing a large screen within the facilities will allow all Farm Fitness members to recognise, in real time, the effort that they’re putting in, both indoors and out. While also allowing founder Tom and his team to empathise with each member during their workout and embracing the community’s competitive side by gamifying their workout experience.

“We have chosen to incorporate Myzone into Farm Fitness to further allow us to engage with our members both in, and out of our classes,” added Tom Kemp, Farm Fitness founder. “Community is at the heart of our ethos, and we believe that through the introduction of Myzone, we can enhance the team comradery experienced by our members, visitors and annual competitors.”

To celebrate the set-up of Myzone within the facility, Myzone trainer Billy Burchett will host an exclusive Farm Fitness Cardio Club at the outdoor site at 8:30am on 5th March. All Myzone members will be able to join Billy and the Farm Fitness community via the Myzone app.

Following this event there is going to be a competitive three-part fitness series ‘Functional vs Obstacle, powered by Myzone’. Farm Fitness and its functional fitness community will go head-to-head with Rumble’s obstacle course racing team, in three unique challenges that will push both teams to their competitive limits.

Company Details
Myzone Ltd
Wearable tech that increases member engagement makes the difference on the gym floor and to your bottom line. Reward effort not ability, with an immersive fitness experience that gives your members results they can see. Myzone levels the playing field with unique and fun experiences based on accurate heart-rate technology. MEPs keep your members motivated; Myzone helps you to keep them coming back.
Are you ready to give your community the tools that make exercise habits stick? Myzone unlocks engaging and motivational experiences in and out of the gym. Let’s get more people moving.
Address
5th Floor, Market Square House, St James St, Nottingham NG1 6FG
Telephone
+44 1158 714396
Myzone is kicking off a new partnership with Farm Fitness as its official heart rate monitor partner for its outdoor and soon-to-open indoor training facility.
2022/THUMB349189_621572_81570.jpg

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Product innovation

Farm Fitness picks Myzone to help develop their effort-focused outdoor fitness concept

Myzone is kicking off a new partnership with Farm Fitness as its official heart rate monitor partner for its outdoor and soon-to-open indoor training facility.

Myzone will use its heart rate zone technology to create a fair playing field for all members of the Farm Fitness community to compete. With a diverse audience of aged seven years old to over 60, the importance of rewarding effort and not ability is key to Farm Fitness’ inclusive community atmosphere.

“We’re excited to see the adoption of Myzone by Farm Fitness to help continue growing and engaging its community,” explains David Stalker, CEO Myzone EMEA. “Knowing their team’s resolution to keep members motivated and to provide the greatest sense of community possible, this new partnership with Myzone creates an idyllic addition to this unique fitness site.”

Installing a large screen within the facilities will allow all Farm Fitness members to recognise, in real time, the effort that they’re putting in, both indoors and out. While also allowing founder Tom and his team to empathise with each member during their workout and embracing the community’s competitive side by gamifying their workout experience.

“We have chosen to incorporate Myzone into Farm Fitness to further allow us to engage with our members both in, and out of our classes,” added Tom Kemp, Farm Fitness founder. “Community is at the heart of our ethos, and we believe that through the introduction of Myzone, we can enhance the team comradery experienced by our members, visitors and annual competitors.”

To celebrate the set-up of Myzone within the facility, Myzone trainer Billy Burchett will host an exclusive Farm Fitness Cardio Club at the outdoor site at 8:30am on 5th March. All Myzone members will be able to join Billy and the Farm Fitness community via the Myzone app.

Following this event there is going to be a competitive three-part fitness series ‘Functional vs Obstacle, powered by Myzone’. Farm Fitness and its functional fitness community will go head-to-head with Rumble’s obstacle course racing team, in three unique challenges that will push both teams to their competitive limits.

Company Details
Myzone Ltd
Wearable tech that increases member engagement makes the difference on the gym floor and to your bottom line. Reward effort not ability, with an immersive fitness experience that gives your members results they can see. Myzone levels the playing field with unique and fun experiences based on accurate heart-rate technology. MEPs keep your members motivated; Myzone helps you to keep them coming back.
Are you ready to give your community the tools that make exercise habits stick? Myzone unlocks engaging and motivational experiences in and out of the gym. Let’s get more people moving.
Address
5th Floor, Market Square House, St James St, Nottingham NG1 6FG
Telephone
+44 1158 714396
Myzone is kicking off a new partnership with Farm Fitness as its official heart rate monitor partner for its outdoor and soon-to-open indoor training facility.
2022/THUMB349189_621572_81570.jpg

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Bellezi, the Dutch-founded spa furniture manufacturer, has created a touchless wellness concept called Deepsense in
Living Earth Crafts, a member of the new parent company, Intentional Wellness Brands, has launched
Organic Hebridean skincare brand Ishga, which harvests its seaweed on the Isle of Lewis in
Active Blackpool is deploying Cornerstone Connect, a new digital interface allowing disparate information from multiple
HPO Tech has created a single-seat hyperbaric chamber, called Oyster, with an acrylic domed lid
CoverMe, the global leader in fitness workforce management, today launches CoverMe PT, an on-demand personal
Panatta brought together four of the most influential figures in bodybuilding history on the stage
Manduka, a leading manufacturer of premium yoga mats has launched its P/ROX hybrid fitness mat,
Nilo Spa Design has launched a dry flotation bed called Marea that uses 500 litres
As healthcare continues to shift towards prevention, there’s a growing focus on helping people stay
Elevate is set to celebrate its 10th anniversary in style this June, with organisers confirming
One of the biggest mistakes operators in the fitness industry still make is advertising almost
What does a premium body composition experience actually look like? It starts with the measurement itself.
Strength training has never been more important for member retention, facility  differentiation and long-term commercial
Gharieni Group has launched a new company, Cobotics Innovations, to create automated wellness experiences. The
Tanita Europe has launched the MC-800, a next-generation segmental body composition analyser designed to advance
Indoor cycling brand Wattbike has launched the latest edition of the AtomX, its commercial smart
The Morozko Mineral Bath with Hydrogen offers a plunge experience in an elliptical stainless steel
Fold’s new Studio Reformer has been engineered for everyday use in commercial environments. At its
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Strength training has never been more important for member retention, facility differentiation and long-term commercial success.
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Panatta brought together four of the most influential figures in bodybuilding history on the stage of RiminiWellness 2026: Phil Heath, Lee Haney, Ronnie Coleman and Hany Rambod.
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Company profile: Zynk - wellness design experts
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Wellhub acts as a corporate sales channel, bringing new, highquality members to your business, by ...
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Click on a catalogue to view it online
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GLL press release: Families flock to 'Better' Leisure Centres for weekend of free fun
Heralding the launch of the Commonwealth Games Last weekend’s ‘Team England National Sports Weekend’ (18 and 19 July) held at ‘Better’ leisure centres across the UK was a ‘hit’, with customers of all ages arriving in their legions to try out a selection o
Featured press releases
CET CryoSpas press release: CET CryoSpas and Specialist Pools Services Ltd partner to bring automated Ice Bath Management to the commercial leisure sector
New partnership between CET CryoSpas and Specialist Pools Services Ltd aims to reduce maintenance, improve operational efficiency and help operators meet growing demand for cold water immersion.
Directory
Hot tubs
MSpa International Ltd: Hot tubs
Spa and beauty equipment
Living Earth Crafts: Spa and beauty equipment
Industrial washing machines
Miele Company Limited: Industrial washing machines
Water experiences and hydrotherapy solutions
Aquaform s.r.l.: Water experiences and hydrotherapy solutions
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Stratford, East London.
Lee Valley Regional Park Authority
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Y Felinheli, LL56 4QN
Newmark
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Diary dates
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Diary dates
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